THE ATHENA LEADERSHIP LAB @ BARNARD Training Women to Excel. Collaborate. Lead. Winter/Spring 2011 Catalog
THE ATHENA LEADERSHIP LAB @ BARNARD Training Women to Excel. Collaborate. Lead. Winter/Spring 2011 Catalog www.athenaleadershiplab.com
CONTENTS About the Leadership Lab
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Workshops Communications 06 Management 08 Financial Fluency 11 Negotiation 15 Risk-Taking and Resilience
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Entrepreneurship 18 Power Talks 14 General Information 21 Calendar 22
To register, visit www.athenaleadershiplab.com 3
THE ATHENA LEADERSHIP LAB @ BARNARD Training Women to Excel. Collaborate. Lead. Today women hold positions of power from heads of state to university presidents to Wall Street executives, and they graduate from college at rates equal to or surpassing men. But more broadly, women are stuck, filling on average just 18% of the leadership positions in many arenas, and in some fields much less. We’ve filled the pipeline for advancement with able women, but the pipe remains clogged. There are numerous reasons for this inability to advance, including long-standing discrimination and inflexible employers who punish women who off-ramp to raise children or care for family members. But women who have the determination to break through can take more control by improving their leadership skills. That’s why the Athena Center at Barnard created the Leadership Lab. The Athena Leadership Lab’s professional development workshops teach practical leadership skills that will help you become: • A compelling communicator • An effective manager • A stronger negotiator • More in control of your financial future • A successful entrepreneur • More courageous, resilient, and willing to take risks In short, workshops in the Leadership Lab will help you become a better leader. The Leadership Lab is specifically designed for women, whatever stage in life: current students, recent graduates, executive and community leaders, women re-entering the work force or changing careers. Through our diverse offerings taught by passionate teachers and mentors—renowned professors of business and communications, industry professionals, accomplished authors—you will gain the skills and know-how you need to excel in your career and your community. Our Leadership Lab workshops are held on Barnard’s Morningside Heights campus, in several convenient formats to fit your busy schedule. Every workshop includes opportunities to network with other leaders and share secrets of success in an informal setting. Why Barnard? As the most sought-after liberal arts college for women in the nation, Barnard has been providing a topnotch education to women since 1889. Barnard challenges and supports young women in knowing who they want to be and what they want to accomplish. And now, the Athena Leadership Lab offers all women the confidence and expertise to excel in a highly competitive world.
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COMMUNICATIONS These participatory workshops help you become a more seasoned communicator. Become a better public speaker, make your best case to the media, and present yourself in an authentic and powerful way.
your professional life, from job interviews, business meetings, and networking to public speaking and media appearances. Using on-camera coaching and practice interviews, you’ll learn how to highlight what makes you special, connect with interviewers, and stand out from the crowd. As many leaders attest, it’s often not just your qualifications or the facts that matter, it’s how they are communicated.
COM1. Making Your Best Case—The Keys to Persuasive Communication Saturday, February 5: 9 AM–4 PM [$499] Barbara Tannenbaum
Susan Lamontagne, president and creative director of Public Interest Media Group, provides media and message coaching to women candidates, and public health and women’s organizations.
It’s often not enough to be a good speaker; leaders need to find ways to persuade others to go along with their ideas. This intensive small-group workshop offers practical ways to get others on your side. You’ll learn principles of persuasion, including the importance of nonverbal communication, how to establish credibility, and how to tailor your presentation to your audience. Barbara Tannenbaum teaches public speaking and persuasive communication in the Department of Theatre Arts and Performance Studies at Brown University. COM2. The Seven “Ups” of Successful Leaders Tuesday, February 8: 7 PM–9 PM [$199] Raleigh Mayer Effective communication style, image, and attitude are essentials for successful interviewing, presentation and corporate performance, and that starts with a few key principles: Dress Up, Show Up, Stand Up, Speak Up, Listen Up, Shut Up, and Follow Up. This participatory workshop is designed to help you radiate confidence, create a dynamic and deliberate impression, and develop a persuasive public persona for managing relationships. Raleigh Mayer, an executive image management advisor and founder of Raleigh Mayer Consulting, lectures frequently at Columbia Business School and NYU. COM3. The Winning Interview Saturday, February 26: 9 AM–12 PM [$299] Susan Lamontagne This participatory workshop will teach you communication skills that will be of value throughout 6 To register, visit www.athenaleadershiplab.com
COM4. Pack a Punch—Communicating Your Expertise and Credibility Tuesday, March 1: 7 PM–9 PM [$199] The Op-Ed Project This highly-interactive seminar will challenge you to think more carefully and expansively about your knowledge and experience, why it matters, and how to communicate it for maximum impact. Using high-stakes scenarios, Socratic dialogue, and The OpEd Project’s techniques to develop voice and power, you will learn how to immediately establish credibility, back up your assertions with solid evidence, and lay the foundations of a powerful argument. You will leave with a greater sense of your potential impact on the world and tools for communicating it. The Op-Ed Project provides women training on how best to communicate through commentaries and op-eds. COM5. Getting to Gravitas—Developing a More Powerful Presence Saturday, March 5: 1 PM–4 PM [$299] Raleigh Mayer Project the confidence and conviction of an effective leader. Learn to identify and practice verbal and nonverbal techniques that enhance any presentation and wow audiences. This highly participatory workshop will help you organize content, speak compellingly, and present powerfully. Raleigh Mayer, an executive image management advisor and founder of Raleigh Mayer Consulting, lectures frequently at Columbia Business School and NYU.
COM6. Natural Networking—An Interactive Seminar Friday, March 25: 1 PM–4 PM [$299] Raleigh Mayer This hands-on, fully participatory workshop provides many practical tips to make you more comfortable, more memorable, and more effective in a variety of settings where the ability to make connections is the key to personal and professional success. The program includes role-play, a survey of social skills for the business environment, and the opportunity to create a powerful and persuasive personal elevator speech for use in a variety of professional interactions and settings.
Individual coaching on vocal techniques and story-telling opportunities are included. Penelope Kreitzer, founding director of Corporate Scenes, an international communications consulting firm, has been a communications consultant and master voice coach for the past 30 years. COM8. Make News, Be Heard Tuesday, April 12: 7 PM–9 PM [$199] Susan Lamontagne
COM7: The Power of Presence and Voice Saturday, April 2: 9 AM–4 PM [$499] Penelope Kreitzer
How can you and your organization break through in today’s competitive media environment? What strategies will help you stand out, generate coverage and improve fundraising? Learn what reporters are looking for and how to get their attention. With a focus on top-tier traditional media, this session on media basics will teach you how to shape a story, reach the right reporter or producer, draft an attention-getting press release and e-mail pitch, and provide tips on building media lists and relationships with reporters.
In this full-day, small-group workshop, learn how the timbre and resonance of your voice can create an all-important connection with other people and how vocal quality can seriously affect your message.
Susan Lamontagne, president and creative director of Public Interest Media Group, provides media and message coaching to women candidates, and public health and women’s organizations.
Raleigh Mayer, an executive image management advisor and founder of Raleigh Mayer Consulting, lectures frequently at Columbia Business School and NYU.
Wow audiences. Change minds.
To register, visit www.athenaleadershiplab.com 7
MANAGEMENT These workshops provide managers the training to run diverse and complex organizations. Whether you are a new or seasoned leader in the nonprofit, government or private sector, discover how to develop and refine your skills.
MGT9. Creativity vs. the Bottom Line— How to Do Both Tuesday, Feb. 1: 7 PM–9 PM [$199] Phyllis Grann
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MGT10c. Focus on Great People Friday, March 25: 9 AM–12 PM Wage a deliberate campaign to keep your strongest team members and build their skills through coaching and effective feedback. Learn ways to transition out lower performing staff with compassion. MGT10d. It’s All about You! Friday, March 25: 1 PM–4 PM Get comfortable with being the boss. Create an environment where messages about “how we do things around here” lead to better results.
A culture of creativity at a company and an eye to the bottom line don’t have to be mutually exclusive—there are ways to do both at once. Using case studies from a variety of industries, you’ll learn what works and what doesn’t, and explore techniques for keeping employees happy and motivated as well as conscious of the financials.
The Management Center, a non-profit management consulting group based in Washington, D.C., works to instill management practices that make it easier for nonprofit managers and their organizations to get outstanding results in pursuit of their missions.
Phyllis Grann, an Adjunct Professor of Finance and Economics at Columbia Business School, is a senior editor at Doubleday, a division of Random House, the past CEO and President of Penguin Putnam, and past Chairman and CEO of The Putnam Berkley Group.
MGT11. Project Management— NEW Tools for High Impact Results [$799 for full series; $299 per individual session] Christine Andrukonis and Wendy Myers Cambor
MGT10: Managing to Change the World—Basic Skills for Nonprofit Success [$799 for full series; $299 per individual session] The Management Center
This four-part workshop teaches the key skills you need to become a highly effective manager. Learn how to guide more so you can do less, how to set goals and hold people accountable, how to select, motivate and keep the right people for your team. You are strongly encouraged to enroll in all four sessions over two Fridays, but may sign up for any of the individual sessions separately. MGT10a. Building Blocks of Management Friday, February 25: 9 AM–12 PM Learn the tricks of the trade for delegating tasks, managing your time, staying on top of large volumes of work, and focusing on areas of greatest impact. MGT10b. Team Building Friday, February 25: 1 PM–4 PM Recruit the best possible team and implement the practices that ensure your employees are working toward the same goals. 8 To register, visit www.athenaleadershiplab.com
This four-part series teaches you the key skills and practical tools you need to make significant, tangible contributions to the teams you lead—at work and in your community. Learn how to use innovative project management concepts and methods to transform ambiguous challenges into effective projects with high impact results. You are strongly encouraged to enroll in all four sessions over two Fridays, but may sign up for any of the individual sessions separately. M GT11a. Project Management Essentials Friday, February 25: 9 AM–12 PM In this session, you’ll learn what project management is, and why leaders use it to get things done quickly and efficiently and to build effective organizations. Through a case-study approach, you’ll review common leadership challenges such as influencing without formal authority, facilitating change and managing ambiguity. MGT11b. Get Your Projects Off the Ground Friday, February 25: 1 PM–4 PM In order to better initiate projects, you’ll learn how to establish a business case for your project, obtain buyin from key stakeholders, establish criteria to measure
success, investigate constraints, define project scope, and create a charter. MGT11c. Put Your Plan into Effect Friday, March 4: 9 AM–12 PM In order to better plan for and implement projects, you’ll discuss how to establish and manage a project timeline and plan, create and utilize an effective governance structure, and maintain buy-in and support. MGT11d. Ensure Projects Have a Lasting Impact Friday, March 4: 1 PM–4 PM In this session, you’ll learn how to identify and resolve issues and risks as they arise, monitor resources, budget time and scope, and conduct ongoing quality assurance chackpoints. You’ll also learn how to obtain closure, measure impact, summarize lessons learned, transfer knowledge, and celebrate success. Christine Andrukonis, senior consultant with Satori Consulting, has managed major change initiatives and projects for companies such as The Royal Bank of Scotland, Pfizer, American Express, and Lockheed Martin. Wendy Myers Cambor is the founder of Dolphin Lane Inc., a hedge fund consulting firm; she previously held leadership positions at Morgan Stanley, Fidelity Investments, and Accenture. MGT12. Nonprofit Toolbox— NEW Brands, Boards and Budgeting [$599 for full series; $299 per individual session] Take these workshops individually or as a package and improve your leadership skills in these three areas vital to running a successful nonprofit. MGT12a. Move the Needle—Brandraising for Nonprofits Friday, March 25: 9 AM–12 PM Sarah Durham Nonprofits must communicate effectively with clients, policymakers, and other key audiences in order to “move the needle.” You will learn how to use research to develop a communication and marketing strategy, explore the role and impact of branding, and discover the best ways to take advantage of online tools and technologies.
Sarah Durham is the principal and founder of Big Duck, a communications firm that works exclusively with nonprofit organizations. MGT12b. Budgeting for Nonprofits in Uncertain Times Friday, March 25: 1 PM–4 PM Barbara Miller Learn the ins and outs of budgeting—from the grant proposal stage to program implementation. In addition, you’ll learn how to allocate indirect costs and unrestricted funding, create time budgets, and manage cash flow, as well as how to track your organization’s spending so you can manage more effectively. You’ll also learn to budget for contingencies to help you adapt in these tough economic times. Barbara Miller is a partner at Management Solutions for Nonprofit Organizations, provides consulting, training and management services to nonprofits. MGT12c. Who’s in Charge? The Role of the Nonprofit Board Saturday, March 26: 9 AM–12 PM Kimberly Bishop Are you on a board, want to be on one, or have to work with one? Explore ways nonprofit organizations are governed, from what it takes to become a director, to the board’s responsibilities, and the role of committees. What processes can be established to ensure that your board functions effectively and that each board member contributes her or his unique gifts? Case studies and discussions on effective board practices included. Kimberly Bishop, named by BusinessWeek as one of the world’s most influential headhunters, is hired by non-profits to recruit their boards, and is a non-profit director herself. MGT13. Cooking by the Book— Teamwork and Managing Change Thursday, March 31: 6 PM–9 PM Cooking by the Book and Bernard Goldstein Today’s high pressure business environment requires employees to adapt quickly to constant changes; leaders must mediate conflict and team members To register, visit www.athenaleadershiplab.com 9
are expected to collaborate even under adverse circumstances. In this hands-on culinary experience, you’ll work in small teams, guided by Cooking by the Book culinary advisors, to prepare items from a threecourse menu. It won’t be so easy, however. As you cook you’ll experience unexpected challenges that will test your reactions and communication skills. Later, over the dinner you prepared together, you’ll discuss your own leadership style and behaviors that can mean the difference between success and failure.
Cooking by the Book was founded in 1989 with the premise that the kitchen is a familiar, yet powerful, environment for simulating real world challenges and the perfect venue for team building activities. Facilitator Bernard Goldstein, an Assistant Vice President in the Americas Learning & Development Group at Legg Mason Global Asset Management, combines online content, experiential learning, and personal coaching in his approach to helping individuals and teams in their professional development.
Off-campus location: Cooking by the Book’s loft kitchen, 13 Worth Street, New York, NY
Manage wisely. Get results.
10 To register, visit www.athenaleadershiplab.com
FINANCIAL FLUENCY
FIN16. Lifelong Financial Planning [$399 for full series; $199 per individual session]
Spreadsheets, budgets, and fundraising plans—all necessary skills for business and organizational leaders. But to be successful, you need to take charge of your personal finances as well. Are you concerned about managing debt, understanding your investments, or charting your financial future? Then these workshops on basic and advanced money management skills are for you.
Intended for women at any stage of their life or career, this three-session workshop will help you develop and refine your financial plans. Sign up for one session or all three.
FIN14. A Beginner’s Guide to Financial Planning Saturday, February 5: 9 AM–4 PM [$129] or Saturday, April 9: 9 AM–4 PM [$129] Andrea Davila Learn the basics of money management in this six-hour workshop, intended for college students. You’ll learn how to set financial goals, plan a budget, and manage your spending, savings and debt to begin building a nest-egg for the future. You will also gain the tools and good habits needed to make educated and responsible financial decisions during college and beyond. Andrea Davila, formerly Operations Director for Let’s Get Ready, a nonprofit that helps prepare city high school students for college, and now a student at Columbia Business School, teaches financial literacy classes throughout the city. FIN15. Preparing for Life after Graduation Evening series: Tuesdays Feb. 1, 8, and 15: 7 PM–9 PM [$129] or Full-day series: Saturday, March 5: 9 AM–4 PM [$129] MP Dunleavey Intended for college students, this workshop teaches you the tools for building a secure financial future. Whether you plan to be an artist or financier, to work for a nonprofit or in the private sector, travel the world or move back home, feel competent and confident in planning your financial future. Learn how to survive financially on a starting salary, build your credit history, grow your savings through investments, and save for retirement. MP Dunleavey is editorial director for DailyWorth, a free personal finance daily email for women, a contributing editor at MONEY magazine, and the award-winning author of Money Can Buy Happiness: How to Spend to Get the Life You Want.
F IN16a. Day-to-Day Planning—Spend Wisely, Save More Saturday, March 26: 10 AM–12 PM Sheila Walker Hartwell Learn how to set financial goals and organize your financial life to meet them. Learn to track and prioritize your spending, savings and debt, and how to work effectively with different types of financial advisers. Sheila Walker Hartwell is the founder of Hartwell Planning LLC, which provides fee-only financial planning to couples, families, small business owners, and divorced and widowed women. FIN16b. Retirement Planning—From Your First Job to Your Last Saturday, March 26: 1 PM–3 PM Ronda Gelb Calculate how much you will need for retirement and learn strategies to reach your goals. Compare employer-sponsored and individually-established retirement plans, and learn the tax advantages of each. Ronda Gelb is a past vice president in the Trusts and Estates Department of J.P. Morgan’s Private Bank, where she handled financial and retirement planning with high net worth clients. FIN16c. Key Financial and Legal Decisions Saturday, March 26: 3 PM–5 PM Laurie Ruckel Powers of attorney, health care proxies and advanced directives, and the ins and outs of trusts and estates are covered in this workshop. Discuss the tax advantages and consequences of estate decisions, and the benefits of putting your affairs in order. Laurie Ruckel is a partner at Loeb & Loeb LLC, where she concentrates her practice on estate planning, succession planning, estate and trust administration, and estate taxation. To register, visit www.athenaleadershiplab.com 11
FIN17. The Basics of Investing—Stocks, Bonds and Mutual Funds [$399 for full series; $199 per individual session]
mutual fund reports. Understand basic guidelines of asset allocation, and use case studies to construct sample portfolios that will work for you.
Take this three-session workshop to learn the basics of investing. Our instructors will lead you through various investment instruments, from bonds to stocks to mutual funds. Learn to assess your tolerance for risk, and gain an understanding of asset allocation. Sign up for one session or all three.
Galia Gichon has had a long career on Wall Street and now runs Down to Earth Finance, which educates clients, especially women, about investing and financial control.
F IN17a. Stocks and the Stock Market—Buy Low, Sell High? Saturday, April 2: 10 AM–12 PM Camille Kelleher Explore whether you should invest in stocks and if so, how you can make intelligent choices about which ones. Learn how stocks work for companies and investors, about the major stock indices, stock performance over time, and tradeoffs you make about risks and returns when you invest in different types of equity. Camille Kelleher was formerly a senior vice president with Brown Brothers Harriman’s International Equity Management Group and manager of pension and endowment assets for the Archdiocese of New York. FIN17b. All about Bonds—From “Govies” to “Junk” and Everything In Between Saturday, April 2: 1 PM–3 PM Susan Cabral This session teaches the basics of the bond market. Learn how bonds work for issuers and investors, the terminology and conventions of the market, and the risk/reward tradeoffs of different types of bonds. Explore whether investing in bonds is for you and, if so, how you can use them to balance your portfolio. Susan Cabral was head of Cabral Associates, a financial services consulting firm which she founded. FIN17c. Mutual Funds & Asset Allocation— Diversifying Your Portfolio Saturday, April 2: 3 PM–5 PM Galia Gichon Learn the main features of mutual funds—structures, charges, types of management—and how to read
12 To register, visit www.athenaleadershiplab.com
FIN18. Advanced Investing [$399 for full series; $199 per individual session]
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This three-session workshop is for investors who already know the basics and want to explore more advanced investment instruments and strategies. Sign up for one session or all three. Basic knowledge of stocks and bonds assumed. FIN18a. Adding ETFs, TIPs, and REITs to Your Portfolio Tuesday, March 29: 7 PM–9 PM Lynn Najman Exchange Traded Funds, Treasury Inflation-Protected Securities and Real Estate Investment Trusts can all be valuable additions to your investment plan— but what exactly are they and how do they work? This workshop will give you practical guidance in considering these assets. Lynn Najman, a certified financial planner with over 20 years’ experience in the investment world, heads LRN Associates, a registered investment advisor. FIN18b. International Investing Tuesday, April 5: 7 PM–9 PM Amy Falls Explore the nuances of investing in international markets. What should you know about emerging markets, the BRIC countries, and currency issues before deciding to add or increase global investments to your portfolio? Amy Falls is the chief investment officer for Phillips Academy, an independent school located in Andover, Mass., with endowment assets of $750 million, and formerly director of emerging markets research and global fixed income strategist for Morgan Stanley.
FIN18c. Value Investing Tuesday, April 12: 7 PM–9 PM Raul Pineda Understanding value as an investing concept can help you be a smart investor and preserve your wealth. An investment approach developed in the 1930s and advocated today by Warren Buffett and others, its basic tenet involves purchasing securities at
discounts to their intrinsic value in order to provide a margin of safety against uncertainty. In this workshop you will explore how value investing works and what its proponents see in it. Raul Pineda is executive director of Morgan Stanley Private Wealth Management, focusing on global portfolios for international clients.
Take charge of your money. Take charge of your life.
To register, visit www.athenaleadershiplab.com 13
POWER TALKS
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From Anna Quindlen on feminism to Margot Adler on vampires, Power Talks feature today’s leaders in conversation on provocative topics of the moment. Each talk will be followed by audience Q&A. Come join the conversation. [$50 for full series; $20 per individual talk] FRANCES X. FREI Reverence: Leading Organizations with Excellence and Integrity Wednesday, January 26 7 PM–8:30 PM Frances Frei
Frances Frei, the 2011 Athena Center Visiting Scholar, is the UPS Foundation Professor of Service Management at Harvard Business School. She focuses her research and teaching on guiding leaders to compete on excellence. A legend in MBA and Executive Education classrooms, Professor Frei is widely recognized for her remarkably dynamic teaching style. MARGOT ADLER Vampires are Us—Women, Power and Leadership Wednesday, February 2 7 PM–8:30 PM
Margot Adler
Margot Adler is an NPR correspondent based in the New York Bureau. Her reports can be heard regularly on All Things Considered, Morning Edition and Weekend Edition. In addition to covering New York City, Adler reports on the interface of politics and culture. She did the first American radio interview with J.K. Rowling and has charted the Harry Potter phenomenon ever since. From 1999-2008, Adler was the host of NPR’s Justice Talking, a weekly show exploring constitutional controversies in the nation’s courts. The author of Drawing Down the Moon, a study of contemporary nature religions, and a 1960’s memoir, Heretic’s Heart, she is currently working on a book on why vampires have such traction in our culture. ANNA QUINDLEN The F Word—A Celebration Wednesday, March 30 7 PM–8:30 PM
Anna Quindlen
Anna Quindlen is a novelist and columnist whose work over the last thirty years has appeared in some of America’s most influential newspapers and magazines, including the New York Times and Newsweek. With the release of A Short Guide to a Happy Life, Quindlen became the first writer ever to have books appear on the fiction, nonfiction, and self-help New York Times Best Seller lists. In 1992, Quindlen won the Pulitzer Prize for Commentary. She is the immediate past chair of the Board of Trustees at Barnard.
14 To register, visit www.athenaleadershiplab.com
NEGOTIATION Whether you are negotiating a business deal, a lease on office space, or your own salary, successful negotiations are key to advancement. Using a hands-on approach, these workshops teach practical ways to leverage your position, improve outcomes, and implement techniques that work. NEG19. The Art of Negotiation Friday, February 25: 9 AM–12 PM [$299] or Tuesday, April 12: 7 PM–9 PM [$199] Ann P. Bartel This workshop is designed to improve your skill and confidence as a negotiator. Learn how to choose an opening offer, set a walk-away point, and increase your bargaining power. Using an assessment sent to you in advance of the class, you will also get insights about the strengths and weaknesses of your own individual negotiating style and learn strategies for achieving a winwin agreement. Choose either the two-hour or three-hour session—the longer session will include an analysis of your mode of managing conflict. Ann P. Bartel, the Merrill Lynch Professor of Workforce Transformation at the Columbia Business School, has taught the popular Managerial Negotiations course there for the past fifteen years. NEG20. Negotiating Your Salary Tuesday, March 1: 7 PM–9 PM [$199] Caroline Ceniza-Levine
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It’s one of the first big deals you’ll ever make—your own salary—and it’s a negotiation you’ll face many times over your career. In this workshop you’ll learn how to research the customary salary package for your market and techniques for gleaning data from informational interviews. You will explore how to think beyond just money and benefits when negotiating a salary, learn how to identify personal dealbreakers, and analyze risk, so that you can negotiate for success at every stage of your career.
Caroline Ceniza-Levine is an Adjunct Assistant Professor at Columbia University’s School of International and Public Affairs, a co-author of How the Fierce Handle Fear: Secrets to Succeeding in Challenging Times, and the co-founder of SixFigureStart career coaching. NEG21. Bringing “You” to the Negotiating Table Saturday, March 5: 9 AM–12 PM [$299] Cathy Bonczek
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We all bring individual skills and unique communication styles to the negotiation table. In this workshop, you’ll explore methods to make your traits work for you. Through group discussion and practice exercises, including a mock negotiation, the workshop will focus on three aspects of negotiation: advance planning, the actual negotiation, and follow-up. You will learn how to create a road map for a successful negotiation and ways to pinpoint the other side’s weaknesses, differing communication styles and tactics, so that you can dilute their power and increase your own effectiveness. Cathy Bonczek, a former banking executive, is the founder of CCB Communications, which specializes in training senior executives in their presentation and negotiation skills. NEG22. Women, Power and Negotiation Saturday, April 9: 1 PM–5 PM [$299] Sara Laschever Women who have not learned to negotiate are losing hundreds of thousands of dollars in income over the course of their careers and advancing more slowly. This workshop will explore the barriers that can prevent women from negotiating effectively. Using interactive exercises, case studies, and group discussion, you will also learn ways to maximize your bargaining power. Sara Laschever is co-author of Women Don’t Ask: Negotiation and the Gender Divide and Ask For It: How Women Can Use the Power of Negotiation to Get What They Really Want.
Open strong. Close the deal. To register, visit www.athenaleadershiplab.com 15
RISK-TAKING & RESILIENCE Explore some of the common ways that women approach leadership and the habits that contribute to their success or prevent them from reaching their full potential. These workshops will help you set goals for personal growth and give you the confidence and courage to take appropriate risks, and the resilience to be at the top of your game. RR23. Resiliency Training—Building Your Ability to Bounce Back Saturday, February 5: 9 AM–12 PM [$299] Laurie J. Ferguson Losses can be a valuable learning opportunity—ask anyone who’s played team sports. Studies indicate that leaders who learn from failure and quickly jump back into the game have a greater ability to manage daily pressures, feel more energized and build more effective companies and organizations. This session will assess your levels of resilience, identify areas of your life that can benefit from “strength training,” and help you design some practical strategies for increasing your ability to bounce back. Laurie J. Ferguson is a health psychologist who offers resilience training for leaders of organizations and for individuals who want to thrive on challenges, not just survive them. RR24. Take Risks and Prosper Tuesday, February 15: 7 PM–9 PM [$199] Selena Rezvani
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Risk-taking is an essential skill for career advancement, when done right. Through case studies of women who risked and prospered, you will learn how to identify your own appetite for risk and how to approach challenging situations with a thick skin and “resilient” mindset, as well as to thoughtfully identify which risks to take. Using engaging exercises, you will learn techniques for letting go of paralyzing attitudes, including a need for perfection or a guaranteed outcome. Selena Rezvani, the founder and co-president of Women’s Roadmap, a consulting firm focused on propelling more women into leadership positions, is the author of The Next Generation of Women Leaders: What You Need to Lead but Won’t Learn in Business School. 16 To register, visit www.athenaleadershiplab.com
RR25. New Girl on the Job—Advice from the Trenches Tuesday, February 22: 7 PM–9 PM [$199] Hannah Seligson Women do extremely well in academic environments, often outperforming their male peers, but when they first enter the workplace, they often experience culture shock. Focusing on negotiation, self-promotion, and networking, this workshop will help soon-to-be-college grads and those who have been on the job a couple of years learn how to ask for what they want, develop more confidence to promote their talents and accomplishments, and find mentors who can help. Hannah Seligson, a journalist and writer, is the author of New Girl on the Job: Advice from the Trenches, a career guide for young women. RR26. Can a “Good Girl” be a Great NEW Leader? Saturday, February 26: 9 AM–12 PM [$299] Rachel Simmons “Good Girls”—unerringly nice, polite, modest, and selfless—may still be considered culturally acceptable, but can they also make great leaders? Through this interactive workshop, you will explore the intersection of gender and leadership. You will identify your personal “Good Girl” qualities, be introduced to the skills that make up one’s “Inner Resume” (including emotional intelligence and self-advocacy), and begin setting goals for personal growth as a leader. Rachel Simmons, co-founder of the Girls Leadership Institute, is the author of Odd Girl Out and The Curse of the Good Girl. She is an educator who works with young adults, parents and youth professionals on innovative approaches to young women’s leadership. RR27. Calm Your Inner Critic Saturday, April 2: 1 PM–4 PM [$299] Jane Shure and Beth Weinstock We all have an Inner Critic—that internal voice that thwarts our spontaneity, dampens our creativity, and holds us hostage to anxiety. Using lectures, demonstrations, and interactive exercises, this workshop teaches you to transform your Inner Critic into an encouraging and compassionate Inner Coach.
Understand how and why your Inner Critic became so powerful, and learn and practice strategies to counter the critic. Jane Shure is a psychotherapist and author, nationally recognized for her work in strengthening resilience to counteract shame and trauma. Beth Weinstock is a clinical psychologist and executive coach known for her work supporting women’s self-esteem and empowerment at home and in the workplace. RR28. The New You—Reinventing Your Career Tuesday, April 5: 7 PM–9 PM [$199] Caroline Ceniza-Levine
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search. Whether you just want to get away from the job you have, your industry is shrinking, or you are returning to work after a prolonged sabbatical, in this workshop you will explore strategies for reinventing your work life: how to rebrand yourself, integrate the “new you” into your past resume, and make sure others know and understand the full range of your skills. Caroline Ceniza-Levine is an Adjunct Assistant Professor at Columbia University’s School of International and Public Affairs, a co-author of How the Fierce Handle Fear: Secrets to Succeeding in Challenging Times, and the co-founder of SixFigureStart® career coaching.
Finding a new job when you want to switch fields requires a different strategy than the traditional job
Be big. Be bold.
To register, visit www.athenaleadershiplab.com 17
ENTREPRENEURSHIP Women are starting their own businesses at an unprecedented rate. But there is a lot to learn about launching a new venture, whether in business, in the nonprofit world, or within an existing organization. Learn basic skills about starting new ventures—from writing a business plan and finding financing to establishing a governance structure or exit strategy that works for you. ENT29: The Basics of Entrepreneurship Four Tuesdays: February 1, 8, 15, 22: 7 PM–9 PM [$599 for all four sessions; $199 per individual session] or Saturday, April 9: 9 AM–5 PM [$599 for full day; no individual sessions available in the weekend version] Golden Seeds Taught by a team of managing directors from Golden Seeds, an angel investor group that provides early stage and growth capital to women entrepreneurs, this fourpart workshop for entrepreneurs can be taken together or as individual sessions (Tuesday option only). E NT29a. Creating a Business Plan and Financials to Support It Tuesday, February 1: 7 PM–9 PM Is your idea just an idea or does it have real business potential? How much will it cost to execute? In this session you will learn the key ingredients of a viable business model and a solid business plan. In addition this session looks at how profit and loss and cash flow statements become the financial tool kit for successful business planning. ENT29b. Developing a Marketing Plan Tuesday, February 8: 7 PM–9 PM Who is your customer? What are their needs? What is the competitive advantage of your solution? This session teaches you ways to assess a company’s market potential and develop a marketing plan. Participants will analyze competitor grids and examine selected business descriptions to identify the market need.
18 To register, visit www.athenaleadershiplab.com
ENT29c. Bringing in Outside Capital— Ownership and Control Tuesday, February 15: 7 PM–9 PM Decisions affecting the ownership and control of a company are often made very early in a company’s life cycle. How do you decide if you need equity financing or debt or both? How does the kind of financing affect your business? Capitalization tables, equity term sheets, and case studies will help you understand the implications of funding decisions. ENT29d. Looking for Investors—The Dos and Don’ts of the Investor Pitch Tuesday, February 22: 7 PM–9 PM How you tell your story will impact not only your ability to raise outside funds, but also your access to nonfinancial support such as advisors and introductions. What is your idea and why are you the right person to execute it? How do you translate your excitement into an investment opportunity? This session will cover the key ingredients to a successful pitch and some of the practical dos and don’ts for an investor meeting. Come ready to give your elevator pitch during class. Kindra Tatarsky has 17 years investment analysis experience, and has been investing in growth stage companies since 2003. She manages the screening process for all new company submissions to Golden Seeds. Peggy Wallace has spent more than 20 years in the financial services field, primarily at J.P. Morgan Chase. She is the portfolio manager for Golden Seeds investments and a leader of the New York Forum. Vanessa Wilson is a past managing director and equity research analyst at Deutsche Bank Securities. In addition to investing in early stage companies through Golden Seeds, she is actively engaged in a variety of financial literacy initiatives. ENT30. Negotiating For Entrepreneurs Saturday, February 5: 9 AM–12 PM [$299] Vik Venkatraman When you are a one-person operation or running a small company with few employees or resources, you don’t always have leverage, so usual negotiation “rules” may not apply. Through role-play and discussion, this workshop will help entrepreneurs hold their own when making deals. You will learn how to identify the goals of
a startup negotiation and how to approach your vendors out on your own, including: What if someone steals my and other business partners as investors in your success. idea? Where do I get the money to start? When am I ready to open my doors? Do I need an MBA, business Vik Venkatraman, an entrepreneur and management plan, or partner? consultant, founded the fashion and technology company V Bespoke and starfruit juice company Star Power, and is the author of Inspired!: Take Your Product Dream from Concept to Shelf. ENT31. How to Create a Six-Figure Business Before Your 30th Birthday Saturday, March 5: 9 AM–12 PM [$299] Jordana Jaffe You don’t have to be mid-career to be an entrepreneur. In this workshop, you’ll learn practical ways to take your fantastic ideas and translate them into successful businesses, even if you are just starting out in the career world. Jordana Jaffe, who started her first business at age 24, is the founder of Embarkability, which empowers and teaches women in their 20s how to start their own successful businesses. ENT32. Starting Out—What New Business Owners Need to Know Tuesday, April 5: 7 PM–9 PM [$199] Amy Abrams and Adelaide Lancaster This program, designed for women who are thinking about starting a business or have recently started a new venture, will focus on key start-up issues. Get simple answers to ten commonly asked questions about going
Amy Abrams and Adelaide Lancaster are entrepreneurs and co-founders of In Good Company Workplaces, which provides women who work for themselves a place to work, meet, and learn about entrepreneurship. ENT33. Getting Out—How and When to Sell Your Start-Up Tuesday, April 12: 7 PM–9 PM [$199] Peggy Wallace and Vanessa Wilson Early stage angel and venture capital investors invest with the expectation that they will be able to get their monies out through a sale or partial sale, typically within five years or less. Learn how you can value your company, identify the exit landscape, understand exit comparables, and learn about the networks you need to create an exit. You will evaluate the return analysis of an exit from the perspective of both sellers and buyers. Peggy Wallace has spent more than 20 years in the financial services field, primarily at J.P. Morgan Chase. She is the portfolio manager for Golden Seeds investments and a leader of the New York Forum. Vanessa Wilson is a past managing director and equity research analyst at Deutsche Bank Securities. In addition to investing in early stage companies through Golden Seeds, she is actively engaged in a variety of financial literacy initiatives.
Build a business. Create your future.
To register, visit www.athenaleadershiplab.com 19
GENERAL INFORMATION How to register? You can register and pay for Leadership Lab workshops online at www.athenaleadershiplab.com. For questions or to register by phone, call: 212.854.1264. You can also send in the registration forms and payment instructions via email, fax or U.S. Mail. Although Leadership Lab workshops have been custom-made for women, both men and women are welcome to enroll. Spots in all workshops are limited and will be offered on a first come, first served basis. Workshops are subject to cancellation.
What is the cost? The cost of the workshops ranges from $199 to $799.
Are discounts available? Yes. Barnard students can enroll in up to ten workshops for free: two workshops per year in their first and sophomore years, three workshops per year in their junior and senior years. A 15% discount is available for Barnard faculty, staff and alumnae, as well as to students, alumni, faculty, and staff of any other Columbia University college or affiliate; the staff and members of organizations in the Morningside Area Alliance; and for any organization or company that sends more than five participants per semester. Contact us for additional information.
Will I receive course credit? All Leadership Lab workshops are offered on a non-credit basis. A certificate of completion is available upon request.
Are continuing education credits available? Continuing education credit for teachers, lawyers, accountants and other professions are not yet available, but we hope to make such credit available in the future.
Where are the workshops located? Unless otherwise specified, all workshops will be held on the 5th floor of the Diana Center on the Barnard College campus, 117th and Broadway, New York, N.Y. 10027. Turn right when you enter the campus. The Diana Center is the seven-story orange and glass building on the right.
What if I need to cancel? Can I get a refund? You can cancel and receive a full refund by contacting us by telephone, fax, mail, on-line, or in person at least five days prior to your first class session. If cancellation is received less than five days prior to the workshop, a $50 cancellation fee will be assessed. You will need to directly contact the Athena Center to drop a workshop—failing to attend, notifying an instructor, or cancelling payment will not be considered an official cancellation.
Can my employer pay for the workshop directly? Yes. It is easiest if workshops are paid for by credit card online, but if your company needs a purchase order or voucher, we are happy to accommodate. Call us for assistance.
Can I talk to someone about the workshops? Absolutely. Feel free to call us at the number below for additional information about all of the workshops. For more information, contact: Mail Athena Center for Leadership Studies 301 Barnard Hall Barnard College 3009 Broadway New York, New York, 10027-6598 Phone 212.854.1264 Fax 646.810.3944 E-mail athenacenter@barnard.edu Web www.athenaleadershiplab.com
To register, visit www.athenaleadershiplab.com 21
WINTER/SPRING 2011 CALENDAR JANUARY
Saturday, February 26
Wednesday, January 26
7 PM–9 PM FIN15. Preparing for Life after Graduation
7 PM–8:30 PM Power Talk with Frances X. Frei
7 PM–9 PM ENT29b. Developing a Marketing Plan
FEBRUARY Tuesday, February 1 7 PM–9 PM MGT9. Creativity vs. the Bottom Line: How to Do Both 7 PM–9 PM FIN15. Preparing for Life after Graduation 7 PM–9 PM ENT29a. Creating a Business Plan and Financials to Support It Wednesday, February 2 7 PM–8:30 PM Power Talk with Margot Adler
9 AM–12 PM RR26. Can a “Good Girl” be a Great Leader?
Tuesday, February 15 7 PM–9 PM FIN15. Preparing for Life after Graduation
MARCH
7 PM–9 PM RR24. Take Risks and Prosper
7 PM–9 PM COM4. Pack a Punch—Communicating Your Expertise and Credibility
7 PM–9 PM ENT29c. Bringing in Outside Capital— Ownership and Control
Tuesday, March 1
7 PM–9 PM NEG20. Negotiating Your Salary
Tuesday, February 22
Friday, March 4
7 PM–9 PM RR25. New Girl on the Job—Advice from the Trenches
9 AM–12 PM MGT11c. Put Your Plan Into Effect
7 PM–9 PM ENT29d. Looking for Investors— The Dos and Don’ts of the Investor Pitch
1 PM–4 PM MGT11d. Ensure Projects Have a Lasting Impact Saturday, March 5
Saturday, February 5
Friday, February 25
9 AM–4 PM COM1. Making Your Best Case—The Keys to Persuasive Communication
9 AM–12 PM MGT10a. Building Blocks of Management
9 AM–4 PM FIN14. A Beginner’s Guide to Financial Planning
9 AM–12 PM MGT11a. Project Management Essentials
9 AM–12 PM ENT30. Negotiating for Entrepreneurs
9 AM–12 PM NEG19. The Art of Negotiation
9 AM–12 PM RR23. Resiliency Training—Building Your Ability to Bounce Back Tuesday, February 8
1 PM–4 PM MGT10b. Team Building
7 PM–9 PM COM2. The Seven Ups of Successful Leaders
9 AM–12 PM COM3. The Winning Interview
1 PM–4 PM MGT11b. Get Your Projects Off the Ground
22 To register, visit www.athenaleadershiplab.com
9 AM–12 PM NEG21. Bringing “You” to the Negotiating Table 9 AM–12 PM ENT31. How to Create a Six-Figure Business Before Your 30th Birthday 9 AM–4 PM FIN15. Preparing for Life after Graduation 1 PM–4 PM COM5. Getting to Gravitas— Developing a More Powerful Presence Friday, March 25 9 AM–12 PM MGT10c. Focus on Great People
9 AM–12 PM MGT12a. Move the Needle— Brandraising for Nonprofits 1 PM–4 PM COM6. Natural Networking—An Interactive Seminar 1 PM–4 PM MGT10d. It’s All About You! 1 PM–4 PM MGT12b. Budgeting for Nonprofits in Uncertain Times
Wednesday, March 30
Tuesday, April 5
7 PM–8:30 PM Power Talk with Anna Quindlen
7 PM–9 PM FIN18b. International Investing
Thursday, March 31
7 PM–9 PM RR28. The New You—Reinventing Your Career
6 PM–9 PM MGT13. Cooking by the Book— Teamwork and Managing Change (Workshop takes place at Cooking by the Book, 13 Worth Street, New York, NY)
Saturday, April 9
Saturday, March 26
APRIL
9 AM–12 PM MGT12c. Who’s in Charge? The Role of the Nonprofit Board
Saturday, April 2
10 AM–12 PM FIN16a. Day-to-Day Planning—Spend Wisely, Save More 1 PM–3 PM FIN16b. Retirement Planning— From Your First Job to Your Last 3 PM–5 PM FIN16c. Key Financial and Legal Decisions Tuesday, March 29 7 PM–9 PM FIN18a. Adding ETFs, TIPs, and REITs to Your Portfolio
7 PM–9 PM ENT32. Starting Out—What New Business Owners Need to Know
9 AM–4 PM FIN14. A Beginner’s Guide to Financial Planning
9 AM–4 PM COM7. The Power of Presence and Voice 10 AM–12 PM FIN17a. Stocks and the Stock Market— Buy Low, Sell High?
9 AM–5 PM ENT29. The Basics of Entrepreneurship 1 PM–5 PM NEG22. Women, Power and Negotiation Tuesday, April 12
1 PM–3 PM FIN17b. All about Bonds—From “Govies” to “Junk” and Everything In Between
7 PM–9 PM COM8. Make News, Be Heard
3 PM–5 PM FIN17c. Mutual Funds & Asset Allocation—Diversifying Your Portfolio
7 PM–9 PM NEG19. The Art of Negotiation
1 PM–4 PM RR27. Calm Your Inner Critic
7 PM–9 PM FIN18c. Value Investing
7 PM–9 PM ENT33. Getting Out—How and When to Sell Your Start-Up
To register, visit www.athenaleadershiplab.com 23
ATHENA CENTER BOARD OF ADVISORS Kim K. Azzarelli
Dr. Helene Gayle ‘76
Anna Quindlen ‘74
Nancy Barry
Betsy Gotbaum ‘60
Susan Stamberg ‘59
Dr. Jacqueline K. Barton
Phyllis Grann ‘58
Merryl Tisch ‘77
Stephanie Bell-Rose
Rosabeth Moss Kanter
Faye Wattleton
The Honorable Margot Botsford ‘69
Helene Kaplan ‘53,
Sheila Wellington
Wendy Myers Cambor
The Honorable Judith Kaye ‘58
Constance Hess Williams ‘66
Jolyne Caruso-FitzGerald ‘81
Shelly Lazarus
Marie Wilson
Ronnie Eldridge ‘52
Linda Fayne Levinson
Melinda Wolfe
Anne Sutherland Fuchs
Liz Neumark ‘77
Ellen Futter ‘71
Indra Nooyi
24 To register, visit www.athenaleadershiplab.com
MANY THANKS
April Benson ’73
Lida Orzeck ’68
Margarita Brose ’84
Daphne Fodor Philipson ’69
The Athena Center for Leadership Studies is deeply indebted to the extraordinary donors whose gifts have enabled us to launch this ambitious program.
Dina De Luca Chartouni ’82
Philippa Portnoy ’86
Jennifer Christman ’84
Susan Scheman Ratner ’86
Glori Cohen P ’14
Francene Sussner Rodgers ’67
Rochelle Cooper ‘84
Dr. Maria Emanuel Ryan ’85
The Founding Donors of the Athena Center for Leadership Studies:
Bea Drechsler ’84
Andra Shapiro ’80
Leah Dunaief ’62
Carol Silberstein ’69
Mary Beth Forshaw ’84
Eleanor Wagner ’71
Francene Sussner Rodgers ’67
Vivian Fried ’82
Carla Walworth P ’12
Constance Hess Williams ’66
Marjorie Gittelman ’82
Dr. Margaret Withgott ’76
Lucille Zanghi and James Dow P’10.
Nieca Goldberg ’79
Lisa Wolfe ’82
The Founding Donors of the Financial Fluency Program:
Rena Sterman Hoffman ’84
Paula Throckmorton Zakaria ’89
Anne Josephson ’91
Lucille R. Zanghi P ’10
Laird Grant Groody ’67
Amy Levenson ’85
Anonymous
Patricia Harrigan Nadosy ’68
Marina Lewin ’80
Mollie Rosenthal Memorial Fund
Marley Blue Lewis ’05
Susan Weber ’77
Anna Longobardo ’49
The Center is also grateful for the generous support of:
Sultana Mangalji P ’12
Ina and Howard Drew
Nancy McGregor Manne ’80 P ’14
The Founding Members of the Leadership Council: Patricia Harrigan Nadosy ’68, Co-Chair
Jyoti Menon ’01
Director’s Discretionary Fund, The Dobkin Foundation
Azita Raji ’83, Co-Chair
Nazee Moinian P ’13
Paul Hastings LLP
Claire Newman
Denise and Brian Keegan
To register, visit www.athenaleadershiplab.com 25
ABOUT THE ATHENA CENTER FOR LEADERSHIP STUDIES Launched in 2009, the Athena Center for Leadership Studies is an interdisciplinary center devoted to the theory and practice of women’s leadership. Located at Barnard, the most-sought after liberal arts college for women in the nation, the Center investigates the ideas at the forefront of women’s leadership—what it means to lead, to motivate, to collaborate, and to excel. Our goal is to ensure that women rise up the leadership ladder at a pace that reflects their smarts, moxie, and talents. Athena offers specialized academic courses, mentoring, and leadership opportunities for Barnard students and sponsors public lectures and forums. Its Leadership Lab workshops, specifically designed for women from across the region, offer the training women need to become better leaders. A special initiative of Barnard’s President Debora Spar, the Athena Center is directed by Kathryn Kolbert, a public-interest attorney and journalist, who brings to Barnard an impressive record of collaborative leadership, educational programming, and civil-rights advocacy. The Leadership Lab is directed by Christine Valenza Shin. Abigail Sara Lewis runs the Athena Scholars Program and Maria Perez-Martinez is the Center’s administrative assistant.
26 To register, visit www.athenaleadershiplab.com
NOTES
To register, visit www.athenaleadershiplab.com 27
NOTES
28 To register, visit www.athenaleadershiplab.com