ATHLEISURE MAG #99 MAR ISSUE | HEART FELT STORIES with Kit Hoover

This month's issue has featured a number of trailblazers in media and with it also being Women's Month, we truly enjoyed sitting down with Access Hollywood and Access Daily with Mario & Kit, Kit Hoover! We have enjoyed watching her from being in the first cast of MTV's Road Rules which was a social experiment that led to the early days of reality TV and compeition shows. From there she parlayed her talents, optimisim, and energy at ESPN as a sports broadcaster and for the last 14 years has been at NBC navigating the day and night slots in entertainment. We talked about her journey, success, the show and her latest project, launching her podcast The Coop that highlights phenomenal women!

ATHLEISURE MAG: We have been a fan of yours since Road Rules as you’re a ball of energy and optimistic which is always nice to see! I mean you were the first group to do that and in many ways that show paved the way for Fear Factor and Survivor!

KIT HOOVER: Can you believe? I was just telling that story the other day to someone about how fun it was!

AM: I loved that the show!

KH: Kimmie, you’re too young to know what Road Rules is!

AM: Well, I’m 44 and I remember the first season and watched a number of them!

KH: Well, you look great! I was 24 when I did it and now I’m 53. It was fantastic and I still reflect back because it was real. I mean at that time, there was no such thing as reality TV except for Real World. They had just done London and they were shooting San Francisco and it hadn’t aired yet. We had no idea what we were doing, nobody had an agenda to go on to get into TV, it was just real. Well now, everything is about trying to get your 15mins.

AM: It’s so true and what’s interesting is that we have Brooke Burke (Wild On, Dancing with the Stars, Fool Us) in this issue as well as when I first became aware of her, it

was on E!'s Wild On!

KH: I loved her on Wild On!

AM: We’re really excited to have a number of trailblazers who are women in this issue so it was really great to include you as well!

You have had such an amazing career from being on MTV, sports broadcasting with ESPN, and of course being on NBC for Access Hollywood and Access Daily with Mario & Kit! When did you realize that you wanted to be on TV?

KH: So I majored in Communications and Journalism at UNC in North Carolina. I didn’t know that I wanted to be on TV, I thought that I was going to go into the advertising world or to be in something creative. It wasn’t until Road Rules that after that finished, I thought, ok I kind of got comfortable behind the camera. Let me give myself 1 year to see if I can parlay it into something on TV and if not, I want to do something totally different. Fame was never the goal, I never wanted to be on TV, it was just, after that I thought that I had a window and I just decided to try it. Literally, it was almost a year to the day that I got my first job from it and it was called American Journal and it was kind of off and running from there. It was trial by fire then! I didn’t know what the heck I was doing!

AM: Watching you in Road Roles, I felt that you were someone that we would see on TV as you just have that authentic vibe and you wanted to hear what you had to say! It was natural and the TV just loved you.

KH: First of all, were you cracking up when – you know the joke was, that I had gained about 20 pounds in the 4 months that we were doing it. But that was a lot because I’m 5’0” tall. And the joke was with the producers was that, “oh my gosh, the little one is getting heavier by the second!”

We were eating Power Bars, Taco Bell, and Mark Long (Road Rules, The Challenge, The Challenge: All Stars) and I would drink 10 Budweisers! We were in our 20s, we had a life on the road for that show, so all you’re going to do is eat bad stuff.

AM: Well Power Bars are healthy though!

KH: Well, I’d have 3 before breakfast! We had no idea, we were eating the craziest –craziest things!

AM: Ok, well maybe 3 would do that for sure!

KH: Looking back, I was like, I think that I look great! I mean I was just a little puffier.

AM: But it’s also what happens when you’re traveling.

KH: Anyone that is on a road trip knows that you’re not eating the best or taking the best care of yourself.

AM: How did Access Hollywood come about? You have been on there since 2010!

KH: First of all, for anyone and everyone reading this! I got this opportunity when I turned 40! Do you know how great that is as a woman? To be hired, it’s been 14 years, and I’m almost 54! How great? It was one of those calls that my boss who hired me, Rob Silverstein (AccessDaily, Access Hollywood, People - The TV Show!) said, “you know, what’s great about you Kit?”

I said what, thinking that it was going to be a weird compliment. He said, “you’re not hired based on your looks” and at first I looked and said is that a compliment? But then I thought, that that may be the biggest compliment and it goes back to the Road Rules days where I never cared what I looked like. You’re on the road! There’s no makeup, there’s no bathroom, there’s no shower. I have just wanted to do the best interview that I could do or to do the best job that I could do. But I thought, what a compliment to be able to go into the entertainment world business. The

call came in, I took a leap of faith as I was living in Connecticut and my husband and I moved out with the 3 kids and we thought that it would last 1 year and 14 years later, we’re still here!

AM: I remember the show had been around for a few months and I started watching it when I was flying out for press trips as it would be on either in the hotel room or watching it on the plane. When I first saw it, I was like oh it’s the Road Rules girl who was on ESPN and now here!

KH: It’s the Road Rules girl, she keeps popping up!

AM: I love how your background has such a great mix of entertainment, sports, covering red carpets, etc!

KH: Well, similar to you, it’s the art of the pivot right? I kind of was naïve when Road Rules ended. I thought, what’s next? Nothing was next. They said, you’re a great person, thanks for coming in. I think that a lot of people feel like that with their jobs. You get one and you think that you’re going to stay, but things end and things change. You have got to be like musical chairs.

You have to find your next chair. So, I’m a hustler, and I like to navigate and work hard and it’s all related too! You’ve probably found that too!

AM: Oh yeah!

KH: Whoever you work with, way back then with Road Rules, I just had a meeting with Clay Newbill (The Bachelor, The Mole, Shark Tank) the producer out here. Who you are at your core matters tremendously. I feel so blessed that I have worked with so many great people.

AM: I tell people all the time I have a number of interests and things in my background from modeling, cheerleading, stylng, designing, etc - but the base

of who I am as an organized person, storytelling whether through apparel or in interviews, that’s why people keep come back.

KH: That’s why people keep coming back.

AM: 100% they want your commitment, passion, integrity and those skill sets!

When you’re preparing for interviews and talking with celebs and people of interest, what’s your process? I mean you’re covering those from all over so where do you like to start?

KH: Probably the same way you do! I love the research, I’m a reader! So I research and do all the reading that I can on the people. I sort of visualize the outline I have in my head and then I let it go and I try to be present and in the moment. I like to just listen and if you have done the homework, you know where you are going. And you want to get good stuff. It’s not about following the card. It’s listening and seeing where that takes you. I think that that’s the good stuff.

AM: You also have Access Daily with Mario & Kit! How is that for you to be on 2 very different shows, different time slots – I have a lot of respect for that! That’s not easy!

KH: Thank you! I’m grinding! I’m grinding. I have a lot of tuition with 3 kids! I love it! Access Hollywood is the night time show. So that’s more glitz and glam and entertainment news and then the hour daytime show with Mario Lopez (The Golden Girls, Saved by the Bell, The Golden Boy) is so much fun because that’s our kids and marriage and talking about fun stuff! I love daytime talk. So to be able to stretch both of those muscles is so much fun for me!

AM: That must have been amazing to know that you are helming both of those shows! I can’t think of anyone else that has that kind of double time right now.

KH: It’s really great! And then I’m launch -

ing a podcast!

AM: So excited as we’re going to talk about that as well!

KH: I put that in just so that I could do the long format. So I get my daytime that I love and I get my night time and then the podcast lets me go deeper. So the kids, 2 of them are at of the house as you know and 1 is going to leave next year so I have to start because I have more time to fill.

AM: You and Mario are neighbors!

KH: Yeah, he literally lives right around the corner. We could carpool to work. It’s the best! I run by his house which is on my running route so I go by and I wave, it’s really fun! His wife is the best and I’m really good friends with Nicole!

AM: You can see your chemistry too with one another which is really nice.

KH: Yeah, I’m very fortunate.

AM: What have been some of your favorite topics that you have covered from your Access Hollywood shows?

KH: For the night time show, it’s more of a 22mins show so it’s just quick. For the daytime, we don’t really touch any zeitgeist stuff. We’re more of a wholesome, talking about family, fun, never a gotcha thing. We try to do great interviews and so I love the ones that are a feel good story. I love when we cover human interest stories of everyday people doing extraordinary things. I am so moved by their stories. So we have been doing a lot of those feel good stories and maybe it’s because it seems like we do so much celebrity things that we want to show the real heroes. Give me a teacher or a nurse, I’m all into it.

AM: Well the podcast, I’m personally excited about that! To have women in their 40s as I am of that demographic as

well that are these powerhouse women! Where did the concept come from, what can we expect, and where did the name come from?

KH: You better text me after you listen as I want all of your notes! For the past 4 years, I was thinking that I wanted to do this now that I have the ability to do this and there may not be any listeners! I wanted to do it for me.

AM: There will be listeners!

KH: I get to interview these incredible women and each one, I feel like I learn a nugget from them! Do you ever feel like that the best advice you get is from your girlfriend when you’re talking? Like, “hey, you have to try this face cream.” Or for me as I’m menopausal, you need to get this patch! Try this school or get this shoe or whatever it is. So I wanted the podcast to be that feel. I like that it is 40 and over because maybe me getting the job at 40, I feel like I haven’t even hit my stride at 54 and in the old regime, women were done in their 30s which is what Halle Berry (Die Another Day, Catwoman, Moonfall) was telling me.

I just like that feeling of what are we doing now? We have all this knowledge and wisdom, let’s effen go! So it’s Cindy Crawford that I just interviewed, it’s Katie Couric, it's Gabrielle Reece, Jenny McCarthy!

AM: Love Gabby! We had her and our husband as a cover back in Oct last year.

KH: Gabby! What I loved about them was their love story! They actually filed papers for divorce and never got that far and they got it back together. The tools that they learned to do that – they’re connected now as a couple. She is the most thoughtful. Didn’t you find her so thoughtful and poignant?

AM: She’s so sweet and real –

KH: And smart!

AM: Yeah the co-founder of Athleisure Mag is also my boyfriend so when I have interviewed her, we have talked about how it is to run a business with the person you are involved with. It was interesting to hear her talk or to see how they interact with one another and to just have real responses to it. She’s like, you do the best that you can, but sometimes, things get f’d up!

KH: She is fantastic. She said this thing in an interview where she said, “I don’t talk to anybody better than I do to Laird.” I thought about that and sometimes when we talk to our spouse and partner, you’re a little nastier. She told me that she works on it like you would an athletic career and I thought, that is so awesome. I want to operate on that frequency.

With Jenny McCarthy (The View, Two and a Half Men, Masked Singer), I was asking her about her love story with Donnie Wahlberg (Wahlburgers, Saw franchise, Blue Bloods) and she felt that she was lowering her frequency and gears to get a guy. She was tired of doing it and said that she needed to be met here and that that was Donnie.

Having Cindy Crawford talking about being an empty nester. What she and Randy Gerber are doing next because maybe that's where I am in my life right now. hey’re going to a different state to buy property and they’re looking at dating each other. I mean, Cindy Crawford, if she’s thinking about all this stuff- it’s real!

AM: But it’s like, we’re all women doing these things. To hear those nuggets whether or not you’re in that position or not, you’re going to get something from it.

KH: I hope so!

AM: You can also find ways to apply it to your own life!

KH: And it’s rowdy! I have a little naughty side, so it’s a little bit of me asking everyone what is in their bedside drawer. Katie was like, I’m not telling you! Cat Cora (Iron Chef America, Tournament of Champions, Stars on Mars), one of my favorite chefs!

AM: We had her as a cover!

KH: Unbelievable, you should have heard what’s in her bedside drawer! I said, “Cat we’re going to have to bleep that out! I was blushing the entire time!”

AM: I love me some Cat!

KH: I love me some Cat! To think that she was told that she would never break into this business and that she should be barefoot and pregnant back in Mississippi! The ceiling breaker that she is as a chef –

AM: And a dynamo!

KH: And a dynamo.

AM: Plus she’s stunning. It was a pleasure to style her for our cover shoot and we were with her for about 8 hours and she was truly sweet. I grew up watching her on Iron Chef!

KH: I love that we have had the same women! This is so great! I am having a ball doing this!

AM: How many episodes are in the first season?

KH: I have just done 6 and we’re going to promote it on Kelly Clarkson which is going to air on April 5th. So hopefully we will just keep it growing from there! I’m thinking that we will do 1 a week or 1 every 2 weeks. The women who have participated, they are my friends and they have been so gracious. I hope it builds! For me, I don’t know about you, if I take the time to listen to a podcast, I want to feel good and that I am part of something. I want a takeaway.

AM: I do want to hear things that will make

me a better person or to sharpen a skill in an optimized way. How can you find the cracks in your own foundation to make it better or to just be ok with them.

KH: I’ve done the interviews and then days later, they will resonate with me and I keep thinking about it and it was something that was really cool or poignant with what they said. I want to try that or I find this interesting.

Cindy Crawford said something really interesting! I said, “have you always had the ability to laugh at yourself?” She said, “Randy wouldn’t say so.” I asked her what she meant by that and she said, “as the mom, I’ll be cooking and cleaning and Randy and the kids will gang up on me and make fun of me in a playful way, but it leaves bruises. It hurts my feelings.” So many people can relate to that.

AM: That’s so me. On the outside I’ll say whatever, but on the inside –

KH: That’s so me! It was fascinating to hear how she is navigating that and for others who are listening that is so relatable.

Ooo we also have Laila Ali (Girlfriends, Black-ish, S.W.A.T.) , she’s back in Georgia. I’m from Atlanta. Have you guys interviewed her?

AM: Yes, it was amazing to chat with her!

KH: We’ve been friends and she used to cohost with me and her art of the pivot, my friend can literally do anything and with no guidance. Everyone has been so gracious because this is longform and it’s a totally different muscle which I love! I’mgrowing as a person learning from all of this. What’s great is, it’s not a studio, it’s just my thing because it feeds me and I hope that other people enjoy it.

AM: It’s also a testament that people are so comfortable with you! What is the meaning behind The Coop?

KH: When you look it up in Webster’s Dictionary, it’s a gathering of hens and chickens that protect one another, that grow together, and work together. That’s what I was thinking of my women friends. Come into your Coop, it’s your safe spot! Let’s fluff our feathers, learn, and protect and shelter one another.

AM: I thought so, but then I was like maybe I’m thinking too Midwestern.

KH: You knew! Also, Gwyneth Paltrow (Great Expectations, The Talented Mr Ripley, Iron Man franchise) told me that double letters are supposed to be successful letters. Like she has Goop, but I was like, “hey, I will take any extra advice!”

AM: This is so exciting. Where do you see this brand going?

KH: I would like to see it go into a Coop Conference to share all the knowledge that you have learned and to interview a great celebrity like a book party without a book.

AM: I love the concept because women like to connect and we love partnering with one another because once you’re connected you see synergies and commonalities!

KH: Even when we’re just talking about it, it’s just so real and it makes me excited and it’s happening!

AM: And it’s yours!

KH: That’s a neat thing for me as someone who has always been under awesome companies. I have always been with great companies MTV, FOX, ESPN, and of course NBC. But this one is just me!

We start off each Coop interview with 1 word to describe your life and where you are right now. What would that be for you Kimmie?

One word where you are right now!

AM: Navigating

KH: I like that!

AM: Within our team we’re always talking about we’re riding various waves. There’s that which comes to us that we never thought, that which we want that’s on our list and then when you do whatever it is you do, how do you keep on advancing as you don’t want to lose the momentum. So I feel that navigating is where I have been for a bit. I’ve had the pleasure throughout my life to have received many opportunities, some planned, some not planned, whether it was starting off interviewing people at the age of 12, my first person was Oprah, it was such an honor, my second was Jessie Jackson. I’ve always been one that wants to take opportunities and then to figure out how they come together. We see that plan of what is needed, and can go out and draw on these waves and then we navigate it.

KH: I just love that word navigating and so we take that word and then if I’m interviewing you, the whole interview with you would be about navigating. I’d ask how you started off and you’d tell me about Oprah and then I end each interview with, "What makes you happy?"

AM: Silence.

KH: I love that.

AM: I get very little of that.

KH: So it’s a buttoned up approach for my interviews.

AM: I can’t wait to listen, I love a bookend.

KH: I love a bookend!

The what makes you happy came when

my business partner’s daughter was in therapy and they did this sort of deep breath that you did 10 times and you were supposed to say what makes you happy. We started ending with it and it’s wonderful to hear. First of all, the 1 word of where you are right know, Jenny McCarthy said, needless. I said, “what a great word.” I don’t feel needless and how do I get that still? Then to end with what makes them happy, it’s fascinating!

Then we also have a section called Let’s Get Random and then I can ask all of the fun stuff.

@kithoover

PHOTOGRAPHY COURTESY | Kit Hoover