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ATHLEISURE MAG #89 MAY ISSUE | WITH LOVE AND ATTENTION Carissa Moore
Earlier this year, our FEB ISSUE #86 was covered by Team USA Olympic Gold Medalist and 5X Women's World Surf League Champion, Carissa Moore! Since we spoke to her, she's halfway through the season and at the time of the release of this issue is #2 in the World Surf League, won the Billabong Pro Pipeline as well as most recently, winning the Margaret River Pro in late April!
She is a force on the water and we also enjoy how she gives back to women by empowering them to be who they want to be as they navigate their lives and take on wherever their goals lead them! In the midst of training and making her own goals, we caught up with her to find out about her recent win, the second half of the season and her latest collaboration with Hurley for her May Moore Aloha collection by Hurley.
ATHLEISURE MAG: What did your recent win at Margaret River mean to you?
CARISSA MOORE: It was a very validating and empowering win. It had come after a string of average results that had me questioning my process and formula. I feel like things start to fall into place when I reconnect with what’s most meaningful to me and let go of everyone else’s expectations. It’s very easy to get distracted on the journey and this win was a nice reminder to trust in my preparation, process and believe in my purpose. I love Margaret River and winning with my team there made it really special.
AM: Why do you enjoy being at Margaret River?
CM: It feels like things are more simple in Margaret River. There isn’t a lot of fuss, bells and whistles. People are kind, the towns are small and there is a ton of open space. The nature is raw, the waves are wild, you can still find an empty beach or watch the sunset all by yourself. That is rare. It is a place that brings you back to yourself and the present moment.
AM: What tournaments are you looking forward to this year?
CM: The second half of the WSL Championship Tour season, I am truly looking forward to all of the events but especially Teahupo’o, Tahiti (SHISEIDO Tahiti Pro).
AM: What’s your routine on the morning of your competition?
CM: I wake up around 5am, kiss my husband good morning, make myself a warm drink, activate my body for about 45 mins and then head to the beach for a surf before the first horn blows usually around 8am.
AM: When you finish competing, how do you switch gears into relaxing mode?
CM: I like to relax after competing by taking a hot shower, eating a healthy meal, going for a nice beach walk, reading a book, journaling or putting on a good tv show.
AM: Tell us about your May Moore Aloha collection by Hurley!
CM: This Moore Aloha X Hurley collection is my favorite one yet! Created from start to finish with love and attention to all the details, this collection celebrates Hawaii, femininity and combined woman power. So grateful for the opportunity to work closely with local Hawaiian artist, Aloha de Mele, on all the prints and the incredible team at Hurley Women to create a line that combines function with fashion. It is my goal with every collection to create pieces that spark joy, empower females to feel comfortable and confident while chasing their dreams. To add, one of the things I’m most excited about is this is the first of our collections available in girl sizes!
AM: What does it feel like for your collaboration between Moore Aloha and Hurley to come together like it has?
CM: It is so cool to see my favorite pieces come to life, displayed at my hometown stores and being worn!
AM: What is your process of designing your collection?
CM: I’ll start by sending the Hurley Women’s team “inspo” pics and they’ll create a mood board, pick a variety of prints and colors for me to choose from. Once we nail that down, they’ll create a line up of silhouettes for me to look at. There is a bit of back and forth refining the selection and giving feedback. Then, they will make samples and I get to product test! I’ll send some suggestions until we get the fits just right.
AM: Tell us about your next Moore Aloha event.
CM: I am planning the next Moore Aloha event for this fall on the island of Oahu. Our work focuses on Mental Health, Education, Community Relations, Culture, and Environmental Conservation. Our main goal is to share valuable tools and resources with girls and women to create a positive life driven by passion, fueled by purpose. We integrate the Hawaiian culture to promote mindfulness and community. The ocean and surfing is a tool to empower girls to step outside their comfort zone and live fearlessly. Our welcoming atmosphere allows for open, honest conversation and soulful connections. Some of the activities we include are a tag team event, lei making, yoga, journaling, hula, a beach clean up and surfing. Depending on our group and our focus we will sometimes include a goal setting workshop, CPR and water safety courses, work in the lo’i (taro patches), plant trees, and invite other empowering females to talk and share their inspirational stories.