ATHLEISURE MAG #70 OCT ISSUE | Athleisure List: Afternoon

Korean Fine Foods (Group KKF) is known for bringing popular Korean fast casual food concepts and trends to the US. In NYC, they own and operate 10 restaurants that includes: Dons Bogam, Jongro BBQ, Jongro Gopchang, Jongro Rice Hotdog, Mochi Mochi Bubble Tea to name a few. Some of their concepts are standalone restaurants, others have multiple locations and an additional concept, conveyor belt sushi is in the works! The Afternoon concept combines some of these eateries under one roof! This concept has locations in New York and New Jersey for a total of 50 across the country in the next 3 years.

Afternoon gives its patrons the opportunity to experience and enjoy new food and drink trends before they become mainstream. Ordering is done via touchscreen kiosks and customers can select their desired choices from the concepts that are offered. Make sure to check out each Afternoon location for the concepts that are featured.

At the Bedford location, we suggest crispy corn dogs from Jongra Rice Hotdog, such as The Ramyon Noodle Chips Hotdog (with crispy ramen exterior for that extra crunch), The Potato Hotdog (a hot dog wrapped in crispy French fries) and the All Mozzarella Hotdog (all cheese and vegetarian).

For a mashup of Japanese mochi and American donuts, head to Mochi Mochi Donut for sweet and savory treats. The Chocolate Mochi Donut is a bestseller at Afternoon. Another great flavor combination is Black Sesame which has a slightly chewy mochi dough. And the Ube (purple yam) has a vibrant color that's Instagrammable.

We suggest the Croffle Haus which has sweet and savory options. Their croffles (waffles) are made from croissants; the Cheddar Cheese Croffle (tastes like grilled cheese), Birthday Cake Croffle (the icing is a great combo with the croffles) and the Apple Cinnamon Croffle (is a twist on this classic flavor combo) on your next visit.

Enjoy coffee from Brooklyn Roasting Company which pairs well with the concepts that are available.

Keep an eye out for egg sandwiches from EggLab which will be available soon.

Once you have ordered your items in one simple transaction, you pick them up from dedicated counters from each concept.

AFTERNOON BEDFORD

148 N 7th St

Brooklyn, NY 11249

afternoonplace.com

IG @afternoon.bedford

Check out your nearest afternoon location in NY and in NJ.

PHOTOS COURTESY | Afternoon