Waterford Distillery, the world’s biggest producer of biodynamic and organic Whisky is crowned ‘Brand Innovator of the Year’, in The Whisky Magazine’s Icons of Whisky 2023

For the third year running, Waterford Distillery was recently announced Brand Innovator of the Year as a result of new product launches including the first truly Irish peated whiskies in generations, as well as a resurrection of long-forgotten barley varieties, not used in production since 1970s to create its latest release, Heritage Hunter.

With sustainability credentials and a clear commitment to Irish barley at the core of Waterford’s production, they also took the crown for Campaign Innovator of the Year due to their partnership with renowned French chef, Grégory Marchand to create a new biodynamic bottling, ‘Frenchie’. Waterford was also highly commanded for Distiller of the Year after winning in 2021 and 2022.

From bartenders to distillers, the Icons of Whisky awards honour those who have worked tirelessly for the growth of the industry.