THE AU SHARK TANK
MBA students merge their education into a final business plan |
Deborah Lilly
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After two years of juggling academic work, a full-time job, and often, a family, Anderson University MBA students were on the cusp of graduation. Before they took their final class, they had one big project left to complete. This project required all of the resources they learned in their quest for an MBA, and it could very well determine their future. Their goal was to create a business plan to catch the interest of investors. The project is an ongoing part of the program’s next-to-last class Competition and Strategy. The competition was added to the curriculum in 2011 thanks to a Falls Departmental Initiative Grant. Dr. Emmett Dulaney, professor of marketing at AU, oversees the cohorts during the 15-week class to ensure information shared is consistent among their MBA cohort locations — Anderson, Fishers, and Speedway. | 10
