Retail Offerings Experiential Marketing Solutions
Who we are?
We are a A 3D Experience Specialists company. We are a team of Virtual Reality, Game and Simulation Programmers, 3D Modellers, Texturing and Lighting Experts & Animators that work in sync to create immersive interactive experiences!!!
Where all do we Work!!! Automotive Real Estate Retail
E-Commerce Media & Entertainment Publishing Houses
MARKETING AND TRAINING APPLICATIONS Consumer Facing Visually stunning Interactive 3D Platform Independent IMPLEMENTATION Large scale AR 3D immersive visuals Hardware & Software Hardware integration Concept and flow
INDUSTRIES Automotive OEMs – Both 2 and 4 Wheelers Real Estate Developers E-commerce Companies Retail Companies Construction Equipment & Heavy WHAT WE Engineering OEMs OFFSHORE DEVELOPMENT DO We act as development partners with multiple digital and hardware firms to create and implement interactive and immersive experiences.
Few Retail Offerings 1. Magic Mirror 2. Made 2 Measure 3. Try-n-Buy – Offline 4. Try-n-Buy – Online 5. HoloBox 6. Holography 7. Interactive Customizer
Zed Interactive Pvt Ltd
1. MAGIC MIRROR • • •
Now try each dress without waiting for the dressing room Selected dress will be projected onto shoppers’ mirror image and allow shoppers to virtually ‘try on’ the clothes Integrated with sensor, a motion sensing device, detects shoppers’ movements and allows them to choose from a range of dresses by swiping their hands horizontally
Zed Interactive Pvt Ltd
1. MAGIC MIRROR – How it Works •
• •
• •
For small retailers with limited in-store display & warehouse space – Clothes images may upload to Magic Mirror – Reduce rental by not having a huge storage place to physically store all items with different sizes and colors In-store online catalogue – Shoppers may flip through the latest collection/best sellers in Magic Mirror Encourage ‘Try and Buy’ behavior – Allows shoppers to catch a glimpse on the virtual dress fitting and entices them to physically try on the dresses they do not plan to try beforehand Minimize the hassles of trying clothes physically. Clothes fitting could be troublesome and time consuming Minimize the long queue problem at the dressing room which might restrain the shoppers’ desire to shop in the store
Zed Interactive Pvt Ltd
2. MADE 2 MEASURE (M2M) • • • • •
Now give the customer the freedom to customize their garments, just the way they like it An application created just for the users to select & customize apparel based on their preferences and then finalize orders Application compatible to run on web, mobile & tablets across platforms Also, Try-On the customized garment And share it on Social Media
Zed Interactive Pvt Ltd
2. M2M – How it Works •
Provide customers with an interactive platform to make changes to different aspects of the product such as fabric, fitting style, collar types, pockets and many more
•
Allow customers to be able to login to the application and place their orders online
•
Integrate a payment gateway to allow the customers to pay online for their orders
•
Implement an easy to manage content management system that allows admin to change the online content
•
Provide a backend system where admin can track all orders placed through the application and view status of the same
•
Allow payment gateway options for customers to buy directly from the application
Zed Interactive Pvt Ltd
3. TRY N BUY – RETAIL STORES Gesture based/ Touch based •
Virtual Try-n-Buy is an application that will revolutionize buying experience for your customers
•
Enhance your customer’s in-store experience with offering your patrons unlimited collections with a managed inventory
•
Your customers get to try on products (Jewellery, apparel, watch or eye ware) giving them the real feeling of what the product feels like
•
We effectively use platforms that are android and iOS based to create a virtual store of products
Zed Interactive Pvt Ltd
3. TRY N BUY – How it Works Gesture based/ Touch based •
Gesture based, Kinect driven Try & Buy where the BUYER would come to the showroom and stand in front of the Magic mirror
•
The mirror would turn on and the Kinect would map the buyer. The mirror would display the picture of the buyer along with a menu with categories
•
Using gesture, the buyer could select the category and the Jewellery and see it on herself
•
She could also save the image, share it on social media
Zed Interactive Pvt Ltd
4. TRY N BUY – ONLINE STORES Online – Let them try it on Anywhere!!! •
Offer the convenience of browsing at home or work and trying jewels virtually to select the right look
•
Engage new and current customers in an interactive way from the convenience of their mobile devices or online websites
•
Customers can effortlessly browse your current inventory any time, any place, anywhere
Zed Interactive Pvt Ltd
4. TRY N BUY – How it Works Online – Let them try it on Anywhere!!! •
Store owners can easily insert and update jewelry items through the application
•
Changes made are instantly available to customers
•
Customers can store their favorite items in a cart to try on again later or buy the next time they’re in the store
•
This feature simulates customer behavior of trying out various jewels in front of a mirror to help them overcome their anxiety of how the apparel featured online would actually look on them
Zed Interactive Pvt Ltd
5. HOLOBOXES •
The Holographic box is a box that presents your product in a spectacular new way
•
With the HoloBox, you can create a virtual world around your product. Through a special technique we create the illusion of a hologram
•
This gives a very interesting experience that makes your product stand out
•
Wherever the HoloBox is placed, people will stop and watch – this gives your product the attention it deserves
Zed Interactive Pvt Ltd
5. HOLOBOXES – How it Works •
The HoloBox is easy to set up and requires little maintenance
•
Shopping windows, shops, fairs, almost any place can be adorned by this box
•
The content is created as desired. With the HoloBox you can highlight your product 24 hours a day
Zed Interactive Pvt Ltd
6. HOLOGRAPHY •
Creating unique virtual environments and lure your customers
•
Our solution is a customized, advanced visualization solution that creates a completely contained, realistic, life size virtual environment
•
Example, Create 3D holographic Mannequins at the store front that walk with the users
•
These mannequins walk along the passerby
•
The users can change the attire of the mannequins by engaging with the touch based film over the store-front glass
Zed Interactive Pvt Ltd
6. HOLOGRAPHY – How it Works •
With our visualization solutions you can produce images/ video in any size or shape, front or rear projected, spherical, cylindrical, conic or flat screen, from small screens to largescale dome configurations
•
The user Walks toward the Screen and the Virtual mannequin Appears on the glass wall at a corresponding location(in-front) of the user.
•
With input points on the wall – Next & previous Buttons, the user is able to change the clothes on the mannequin. This works on Though Glass Interaction.
•
Facility to leave contact details for communication
Zed Interactive Pvt Ltd
7. INTERACTIVE CUSTOMIZER •
Now give your patrons to design their one –of-a-kind Bag/ Shoe
•
Blow away your customers with an unique opportunity to visualize, interact & customize your products
Zed Interactive Pvt Ltd
7. CUSTOMIZER – How it Works •
Real-time interaction
•
Customer is able to rotate, change colors, change elements, & customize it as per their requirements
•
It works across platforms
•
Runs along side your manufacturing rules
•
Shorten your design to shelf life cycle
Zed Interactive Pvt Ltd
THANK YOU
Contact: Divya Bhouraskar (+91 99991 51635)