WagyuEdge: Building Integrity 2019 in Adelaide highlights

The 2019 WagyuEdge: Building Integrity annual conference planning is well underway for what should be a wonderful event held in the beautiful city of Adelaide overlooking the Adelaide Oval and Torrens River.

As the Wagyu industry grows, our knowledge and technology need to grow with it as does our commitment to our customer – the consumer.

With that in mind, the Conference aims to bring together a range of speakers to expand members knowledge in genetics and nutrition using tools such as BREEDPLAN, BreedObject $Indexes and developments in our understanding of Wagyu nutritional tools.

2019 also marks the 30th anniversary of the Association and gives us an opportunity to recognise our achievements and history, highlighted by one of the original Wagyu companies, AACo in a presentation by our Keynote Speaker, AACo’s CEO Hugh Killen.

Our affiliated industries - feedlots and processors - are the backbone of our supply chain and deliver the exceptional Wagyu eating experience. Therefore, our partnership with Australian Lot Feeders Association brings our focus on nutrition, animal welfare and the ideal carcase, which when assessed by the recently introduced MIJ-camera, enables brand owners to demonstrate objectivity to consumers and provides our genetic evaluation system the ability to utilise accurate data.

Putting it altogether is often best demonstrated by practical example and we are excited to showcase two vertically integrated value-chain systems.

Those first-hand experiences will be further highlighted with the option of the Conference Tour which will take in two of Australia’s top vertically integrated production systems and brands, Mayura Station, South Australia and Sher Wagyu’s BeefCorp, Victoria. The tour will be a one-way trip from Adelaide to Melbourne through our Southern high-productivity zone. Wine and Wagyu will be on the menu again.

The conference event highlights include the Welcome Dinner, Gala Dinner – where we present the awards for the Wagyu Branded Beef Competition – and the Elite Wagyu National Sale. The pinnacle of all the Association’s sales, the Elite Wagyu National Sale represents the best opportunity to secure the highest level of genetics.

5 DAY KEY HIGHLIGHTS

DAY 1 - WEDNESDAY MAY 8, 2019

»Welcome! Using and Fuelling Wagyu EBVs – tips and tools

»Making the feedlot work for you

DAY 2 - THURSDAY MAY 9, 2019

»Keynote speaker, Hugh Killen, CEO AACo

» What makes Wagyu tick, it’s all about the fat

» Nutrition to get the Wagyu to tick

» Gala Dinner, Charity Auction and Wagyu Branded Beef

DAY 3 - FRIDAY MAY 10, 2019

»It’s in the genes

» Vertical integration – in Australia and abroad

» Where to from here: guest panel Q&A

» Elite Wagyu National Sale

OPTIONAL CONFERENCE TOUR HIGHLIGHTS

DAY 4 - SATURDAY MAY 11, 2019 (optional)

Visit Mauyra Station's award-winning 'cellar door' and tour the farm to hear insights into Mayura's production program.

»8,000 head fullblood Wagyu breeding operation

»insights into artificial breeding programs

»viewing of next-generation sires and dams

» insights into early weaning and cattle backgrounding and

» tours of the on-farm grain-feeding facility

DAY 5 - SUNDAY MAY 12, 2019

Visit to Sher Wagyu who have been producing Wagyu beef since 1991 to customers in Australia and around the world.

» Wagyu bloodlines (fullblood and crossbred)

» breeding cow operation

» conception to consumer presentation and

» Sher Wagyu's grazing operation

2019 Wagyu Edge : Building Integrity Conference and Tour map.