3 minute read
Honda Unveils First U.S. EV Offering, the Prologue
By William Johnson
Teslarati
Honda has unveiled the design of the upcoming Honda Prologue, its future EV SUV offering coming in
2024.
While Honda already released its first electric vehicles in other markets with the Honda E hatchback, it has yet to introduce anything electrified to North America since the Clarity.
The Prologue will be its first EV in the U.S. and will be available in 2024.
In the pictures released by
Honda, the brand shows the Prologue follows more of the design choices from the Honda HR-V instead of the more traditional CR-V and Passport. More elements are taken from the Honda E hatchback inspiration; the wide Honda nameplate on the back, the modern black and white styling inside and out, and the reasonably flat front grill all come to mind.
Contrary to what the press release would like you to believe, the design is far from exciting or groundbreaking. Honda chose the conservative design choice, clearly influenced by its work with General Motors on the joint platform. The Prologue looks similar to GM’s own Chevy Equinox EV, but consumers may be willing to ignore the conservative styling if it comes at the right price.
Honda did not release any more specifications about the vehicle nor any pricing information, which is fair considering the SUV is still more than a year away from seeing American roadways.
But this fact is the one perturbing consumers today: many shared their views online, believing Honda’s first EV product is coming too late, especially considering the brand has seen continuously falling sales over the past couple of months.
To respond to growing demand, GM is pulling ahead body shop upgrades at Factory ZERO for the Silverado EV and taking other steps to prepare to scale EV production in 2023. While the work is underway, GM will pause production of the GMC HUMMER EV Pickup for several weeks starting in late November. Chevrolet currently has 170,000 reservations and growing for the Silverado EV, including retail customers and intent from nearly 400 fleet operators. GMC has 90,000 reservations for the HUMMER EV Pickup and SUV.
Cadillac LYRIQ production will increase in the fourth quarter compared to the third quarter. Additional production shifts for GMC HUMMER EV are planned for 2023. All of GM’s 2023 EV launches, including the Chevrolet Silverado EV, Chevrolet Blazer EV (summer) and Chevrolet Equinox EV (fall), are on schedule.
— Source: GM
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