Grapic Design

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m & company and

Urban Arts Farm

PRESENT

a Dance Array OCTOBER 31st

show begins at 10pm 1345 17th St. @ Connecticut San Francisco

ADMISSION $5

COSTUME PARTY Immediately following at 11pm admission $15 with costume $25 without

Flyer, e-mail invitation. Adobe Photoshop & Illustrator 7" x 9"


presents

Sponsored on part by the State Foundation on Culture and the Arts, Hawaii Community Foundation, Kukio Fund, Vance Wall Foundation, and our local businesses and families.

t.a.g in Aloha Theater Tuesday June 10, 2008 7:30 pm Kuhilu Theater Saturday June 14th, 2008 7:30 pm WHDT (808) 329-8876 or (808) 885-8876

Poster Series, 1 of 2 Adobe Photoshop & Illustrator 30" x 40"

Tickets in advance: Adults $35 Under 12 $20 Tickets at the door: Adults $40 Under 12 $25


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3201 Steck Ave Austin TX

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Texas Motorcycle Tours

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T Scott Barber Vice President p.512.326.4548 f.512.326.4550 sbarber@tmt.com

texasmotorcycletours.com p.512.326.4548 f.512.326.4550

New business identity: Logo, business cards, and stationery. Adobe Illustrator Logo 2" x 2"


National Horseracing Museum 99 High Street Ne wmarket, Suffolk United Kingdom

Autumn W harton Horseracing Enthusiast t: 01638-667333 f : 01638-665600

9 9 H i g h S tr e e t N e w m a r k e t, S u f f o l k U K

f: 0 1 6 3 8 - 6 6 5 6 0 0 www.nhr m.co.uk 99 High Street Ne wmarket, Suffolk UK

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National Horseracing Museum

National Horseracing Museum

New business identity: Logo, business cards, and stationery. Adobe Illustrator Logo 2.5" x 2.5"

www.nhrm.co.uk


1213 Ocean Avenue (p) 415-276-5447

San Francisco, CA (f) 415-276-5544

Beauty & Barber Shop

Senior Stylist

Edd Dee Paul

Re-Branding: Logo, business cards Adobe Illustrator Logo 5.25" x 2.75"


CHIP KIDD A true story told by Mr. Kidd... My first graphic design assignment in college was to create a jacket for John Updike’s Collection of short stories entitled Museums and Women. Well. I knew I had the inside track on this one. It was family lore growing up that Updike’s father had been my father’s math teacher at Shillington high school. I had grown up in Lincoln Park, Pa., a scant mile from Shillington (where my grandmother still lived) but seperated by a highway that left bicycle access out of the question, so I rarly went there on my own. Anyways, the narator of the title story recalls attending his first museum as a child on a class field trip, the Reading Museum, where I’d gone at his age. So that weekend I returned home, went to the scene of the crime as it were, and took pictures. This is shooting fish in a barell, I thought, Only MY book cover will be authentic. Only MINE will be honest and true to the subject! I shall crush them all! Ha Ha! Fools! So I went back to school and had the pictures developed, and arranged the best ones in a cunningly attractive scheme, and as a crowning touch for the title treatment I duplicated the M of Museums and flopped it so it became the W of Women. Oh, yes. The next morning we had our first critique. I got there early

and was the first to tack mine to the cork board that lined the front of the room. Soon everyone’s solutions were up, and we waited nervously for the teacher’s wisdom. As she strolled slowly from one end to the other, inspecting each carefully, she settled on mine and turned to address the class. “Who’s is this?” I sat up straight, very pleased, and beamed “Why, it’s mine.” And she replied, and I will never forget it: “Well, this is one area of graphic design we may have to steer you away from.” And then, for what seemed like hours (probably five minutes), she methodically, calmly, and succinctly dissected my solution, exposing each of its faults. In one fell swoop my swelled breast became a chicken chest. I was mortified. So, do I tell this story out of disdain or malice? The avenging shriek of ultimate vindication? I do not. I tell this story because that teacher was right. What I’d done was silly, amateurish, and forced. It hardly mattered that the photos had a direct connection to the subject if they were clumsy and dull; which they were; and the typography was needlessly gimmicky. Presto: because of her, I could see that now. What a revelation. A damn good teacher, doing her job. Had she not you wouldn’t be reading this.”

“What Chip brings to design is deceptively sophisticated and ultimately simple. First he finds meaning, and then he tinkers with the complexity of his message or interpretation. Can he reveal his idea simply, or does that become too predictable? Is it too boring or obvious? How can he invite the viewer to work for meaning? His designs challenge the viewer and break the rules, defiantly merging types that are incompatible or cropping pictures so

that the perception is skewed or meaning redefined. Sometimes he does it with the position of the elements and sometimes by the images he chooses to combine. Sometimes Chip just turns everything inside out. His work is bold and sometimes loud, and always smart. It never fails to catch your attention.”

- Sara Eisenman, Art Director Knopf

“One of the great advantages to designing book covers is that you don’t ever have to have an idea, much less a thought, in your head. That is the authors job. Through a manuscript he or she will give you all the ideas and thought you could possibly need to design a jacket. What you have to do is sort through them, figure out which ones to use, and make them look interesting. Give them a visual meaning. Sometimes it is easy, sometimes it is impossible, always it is worth trying.” - Chip Kidd

Booklet, 8 pages Adobe Illustrator & InDesign 10.25" x 7"

Chip Kidd is an American graphic designer. He is perhaps the only such designer to become famous chiefly as a result of designing innovative and memorable book and comic book covers. He is currently associate art director at Knopf, an imprint of Random House.


Fairy Tale Illustration Adobe Illustrator 8.5" x 11"


Illustration Adobe Illustrator 6" x 9"


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Apparel Adobe Illustrator


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