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Editor’s Note

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Business Intel

Business Intel

Once More, from the Top

JOANIE SPENCER Editor-in-Chief | joanie@avantfoodmedia.com Happy Anniversary! It’s been a year since this relationship began, and I can’t thank you enough for the part you’ve played in Commercial Baking’s successful launch.

It’s an interesting thing to be a startup in already familiar territory. We couldn’t have gotten this thing off the ground without the strong industry relationships our team has cultivated throughout our careers. That said, much of our momentum has also come from the new connections we have made, many of whom are fellow startups or innovators with an affinity for fledgling brands.

The same goes for our growing team of young talent — Jordan Winter, creative director; Liz Goodwin, managing editor; and Olivia Huels, multimedia specialist — who have not only doubled our staff size but also brought vibrance to this storied industry. Great things can happen with a fresh coat of paint.

You’ll see that reflected on the pages of this issue, which focuses on emergence. Learn what happens when you have a culture of “yes,” or when you jump in with a concept that, at first glance, might seem ridiculous. And take a lesson from the Last Word on what happens when you drop the qualifier from “work friends.”

Commercial Baking spent its first year bringing you fresh insights on trends and innovations, and we’re not slowing down. It’s going to be an exciting 2022, so get ready to see the industry in a whole new light.

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