AVID Brand Style Guide

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AVID Property Group Brand Pillars

Our brand pillars are the strategic foundations and goes to inform the business and staff on how we deliver our products and services.

Customer-led

Sustainability

• Develop insights and understanding into customer behaviour and needs.

• Balanced consideration of financial, economic social and environmental factors ensure best practice placemaking and home design outcomes.

• We design the customer experience to not only meet, but exceed expectations. • We seek feedback to drive continuous customer experience improvement. • Our ongoing community engagement and activities to ensure communities flourish. • Work toward long term customer brand loyalty.

• We create a sustainable and inclusive environment for our team and our customers. • We generate social sustainability initiatives for customer personal wellbeing. • Encourage environmental awareness, education and engagement. • Enviro Development accreditation for all AVID communities. • Committed to leaving a legacy to future generations that we all can be proud of.

Future Focused

Community

• We are committed to growth and diversification to offer choice to our customers.

• Collaborative design that brings together the philosophies of place visioning, activiated communities and quality of lifestyle.

• Forward thinking allows us to create the vision and sense of place early. • We design our developments with our customers futures in mind.

• Education and action internally and externally to make a collective difference and create places where people love to belong.

• We are in touch with future trends to deliver best practice outcomes.

• Planning, combining skill sets and driving for success and leaving a legacy for the future.

• We proactively seek and adopt new technologies for the benefit of customers.

• A united passion to deliver places that bring people together.

AVID Brand Style Guide. Edition 1, July 2020.

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