CHRISTY VANDERGRIFF and JULIE BARNETT

Christy Vandergriff and Julie Barnett are the co-owners of Agency GWL, formerly known as GWL Advertising Inc. Agency GWL is one of Arkansas’ leading creative and marketing agencies and celebrated its 30th anniversary as a business in March of this year. Vandergriff and Barnett renamed the firm to Agency GWL — a name that better represents the full 360-degree approach to providing all services needed in a modern and evolving era of marketing and advertising.

Vandergriff and Barnett, two long-time employees of GWL Advertising, purchased the firm from founder and namesake Gary W. Lay in October 2019. Under its femaleowned leadership, the agency has experienced growth through the uncertain days of the pandemic and is continuing with the next phase of the agency’s future. Vandergriff and Barnett have quickly expanded the client base far beyond the automotive industry, which is what the company was famous for during their three decades in existence.

Additionally, the agency will be celebrating its 30-year anniversary with its new community program, “30 Acts of

Kindness.” GWL has always been focused on giving back to its community, clients and local organizations through various charitable contributions, food drives and pro-bono projects. GWL boasts more than 60 clients in over 20 different industries, spread across 18 states and with an international client based in Italy.

Vandergriff received her bachelor’s degree from Arkansas State University, where she majored in broadcast journalism with a minor in advertising. She has 19 years of creative innovation in advertising under her belt. Barnett graduated from Missouri State University and has worked at Agency GWL for 18 years.

Amy launched her career in the financial services industry in 2002. She has explored several different roles over the years, working with both clients and other financial advisors and their staff. Amy is currently putting her management, technology, and compliance experience to use as the Chief Compliance Officer and Director of Operations for the team. When not working, Amy enjoys reading, camping, entertaining at home, or relaxing on the lake with family and friends.