Delta Dirt Distillery

Delta Dirt Distillery is built on a foundation of generations of family farming. The great-grandfather of CEO Harvey Williams first worked land in the Arkansas delta as a sharecropper. Harvey’s grandfather bought the land out of sharecropping in 1949 using money he had saved from picking cotton and selling moonshine.

Harvey’s family still works that land, and the produce they grow goes into the spirits they distill on Helena-West-Helena’s historic downtown Cherry Street. Harvey’s wife, Donna, is co-founder and chief brand officer, his son, Thomas, is head distiller and director of marketing and communications, and his other son, Donavan, is operations manager and director of national sales.

“The whole concept started back in 2017, long before the pandemic,” Harvey said. “A craft distillery checks all of the boxes in terms of having a business and using the farm to sustain it.”

The Williams had their first batch bottled and ready for market by Dec. 2020, and the distillery opened its doors on April 1, 2021. Since then, Delta Dirt Distillery has swiftly expanded to new markets and sold over 1000 cases in 2022.

Delta Dirt Distillery’s first product was their vodka, which is highly unusual in that it is made from one of the Williams’ main crops: sweet potatoes. The vodka has won multiple awards including double gold at the San Francisco World Spirits Competition, triple gold at the Microliquor Spirit Awards and gold and best in class for vodka with the American Craft Spirits Association.

“Taste-wise I think it gives you this unique earthy characteristic,” Harvey said of the vodka. “ It tastes like a vodka with character versus a vodka that just tastes like alcohol. Even on the nose, you can pour it over ice and nose it and really enjoy the flavor and aromas even before you ever taste it.”

The company’s bourbon is still likely a year away from release, but it too will contain sweet potatoes, making for another unique experience to look forward to. While Delta Dirt’s gin is not made with sweet potato, it is infused with botanicals including juniper berry, orange peel, angelica root, orris root, cassia, and more.

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