1 minute read
An award-winning argument:
by azapbrand
FARE® umbrellas have won several renowned awards.
Red Dot Design Award
A FARE® product has now been honoured for the thirteenth time by the prestigious 40-member jury of experts at the Red Dot Award: Product Design – most recently in 2021 with the AC golf umbrella FARE® DoggyBrella (art. 7395).
Promotional Gift Award
The AC midsize umbrella FARE® Sound (art. 7799) was selected winner of the 2020 Promotional Gift Award in the premium product category.
PSI Sustainability Award
In 2022, FARE’s #waterSAVEchallenge dealer campaign won an award in the “Sustainable Campaign” category. The international jury of sustainability experts and association representatives thereby honoured the consistent continuation of the sustainability concept by the campaign: In the context of this, FARE donated 6 cents to the organisation “Viva con Agua” for every litre of water saved in the special dyeing process. The #waterSAVEchallenge was a great success and was well received by traders and industrial customers alike.
