Arizona’s #1 Entertainment Magazine T H E
Arizona’s #1 Entertainment Magazine
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Vol: 5 Issue: 6 February 9th, 2012
www.azweeklymagazine.com
Fri., Feb. 17th • 7PM Sat., Feb. 18th • 2PM
2014 MEDIA KIT T H E
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www.harlemglobetrotters.com
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Vol: 4 Issue: 51 December 22nd, 2011
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Vol: 5 Issue: 27 July 5th, 2012 www.azweeklymagazine.com
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Vol: 6 Issue: 10 March 6th, 2013
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www.azweeklymagazine.com
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WHAT’S INSIDE REACH PHOENIX & TUCSON MARKETS SIMULTANEOUSLY
PHOENIX
TUCSON
AZ Weekly distributes two unique magazines, one for Phoenix, and one for Tucson, each week. Our covers are inverted in a flip format, one for each city. This way, the Phoenix readers see their publication (Phoenix side up) in Phoenix, and Tucson readers see their city (Tucson side up). For the first time, both cities can see each other.
Thanks to our dual-city distribution, those who do business in both cities can lower their costs by being in one magazine instead of two. The best part is, the extra geographic reach costs nothing as our advertisers get both cities for one low price! Advertise on the Phoenix side, the Tucson side or both.
ARTS!
BEER!
TGIF!
CITY!
FILM!
LOOK!
CLUB!
LIVE!
DINE!
WINE!
ONTV!
With over 200 pages a year dedicated to the arts, AZ Weekly is the most arts-centric publication in the city.
AZ Weekly is the only publication with 3 expert film reviewers on staff covering movies from A to Z every week.
You’ll find the city’s best dining options and insightful editorial every week.
The best craft beers and where to get them. If you love beer...This is your section.
Fashion, Glamour, Beauty, Aesthetics. Things that make you LOOK great!
Embrace The Grape every week as we explore wines, wine destinations and events!
GAME! PLAY! They city’s only weekly sports section keeps you up to date on local and national sporting events.
The casinos! The Shows! Gaming! and more.
The happiest of happy hours and ways to get your drink on!
All the clubs, the DJs, the epicenter of the city’s nightlife.
The Cox Communications weekly ONTV! guide covers everything, including sports, movies, on-demand shows and more!
Events, shows, concerts, festivals and more. A potpourri of fun things to do!
All the latest and greatest music, live concert venues, album reviews, and more! The best live music venues, bars, clubs and the bands that rock them!
AUTO!
AZ Weekly readers are mobile! Here’s where you can find your next car.
HOME! BYDK! Homes, Home-improvement, apartment communities and everything for the man-cave!
Our ever-popular trivia pages will amaze you every week.
DEMOGRAPHICS Since AZ Weekly focuses on
AGE ANALYSIS
entertainment to attract readers, our readers tend to do more,
19%
18-24
spend more and travel more than most. AZ Weekly readers are one
36%
25-44
of the most highly sought-after
33%
45-64
demographics in the city.
12%
65+
READERSHIP
GENDER
48
52
MALE
ETHNICITY
400k
PER MONTH*
FEMALE
73 HOME OWNERSHIP
COLLEGE EDUCATED
%
63
%
INCOME 37%
MILES DRIVEN
9%
LESS THAN 35K HISPANIC
61%
AFRICAN AMERICAN
8
%
CAUCASIAN
OTHER
35-75K
22
%
20%
22%
75-100K 100K +
21%
214 PER WEEK
Mean Income $72,000+ *Combined, estimated, Phoenix and Tucson readership.
Figures are approximations based on reliable audit research data, accepted pass-along rates, Yellow Cab occupancy rates and online digital magazine readership.
DISTRIBUTION AZ Weekly Magazine is distributed in Phoenix & Tucson to over 1,500 locations (available free) every Wednesday, including over 500 Circle K Convenience stores, over 350 hotels and resorts, over 100 quality apartment communities, hundreds of popular restaurants, college campuses, coffee houses, retail centers and entertainment venues. Additionally, AZ Weekly Magazine is available inside the entire Yellow Cab Fleet, and available digitally online at www.azweeklymagazine.com.
PHOENIX Includes: • • • • •
Over 400 Circle K stores Over 250 Hotels & Resorts Over 600 Key Entertainment Destinations The entire Yellow Cab fleet (400+ cabs) Online Digital Magazine
PLUS: Entire Tucson Distribution!
Wherever people go, Arizona’s #1 Entertainment Magazine is already there.
TUCSON Includes: • • • • • •
Over 100 Hotels & Resorts Over 100 Circle K Stores Over 300 Key Entertainment Destinations The entire Yellow Cab Fleet (100+ cabs) Online Digital Magazine Sierra Vista, Ft. Huachuca, Benson, Bisbee, Tombstone and Oro Valley!
PLUS: Entire Phoenix Distribution!
CIRCLE K
DISTRIBUTION Circle K, Arizona’s largest convenience store chain, has partnered with AZ Weekly to offer AZ Weekly (FREE) to their customers.
of Tucson, AZ Weekly is the ONLY publication that can boast of such a geographic reach that is targeted to the entertainment-seeker.
AZ Weekly is now the exclusive weekly publication available in over 500 Circle K stores in Phoenix and Tucson. Plans call for AZ Weekly to also be distributed in the northern cities such as Flagstaff, Prescott, Sedona, Prescott Valley and others by late 2013/early 2014. This is invaluable to our advertisers as not only does Circle K service millions of locals each year, but they are a key destination for tourists and business travelers while staying in Phoenix. With Circle K, over 350 hotels, placement in the back seats of over 500 Yellow Cabs, and now the entire city
YELLOW CAB
DISTRIBUTION The #1 Transportation Company In Arizona Our alliance with Yellow Cab adds their entire fleet to our existing cadre of over 350 hotels and resorts ensuring that we have the tourist, as well as business traveler market covered. Yellow Cab is the #1 provider of transportation to and from all the best entertainment destinations in the city!
Yellow Cab is also the dominant cab company servicing Phoenix Interanational Sky Harbor Airport. AZ Weekly can be found inside each cab which helps over 500,000 passengers a month find YOU!
GET ON A CAB TOP
Ask us about cab-top advertising, one of the hottest advertising mediums in town! If you qualify, you could find your message reaching over 100,000 impressions per day just for doing business with AZ Weekly!
TOURISM IS AVAILABLE IN
350 HOTELS WHERE TOURISTS EAT, DRINK, AND PLAY! AZ WEEKLY IS WIDELY READ BY TOURISTS AND BUSINESS TRAVELERS. ARIZONA IS AMONG THE FASTEST GROWING STATES IN THE COUNTRY. MAKE SURE YOU’RE TAPPING INTO THE TOURIST MARKET!
EXPOSE YOUR BUSINESS TO ALL OF ARIZONA’S NEW AND RETURNING VISITORS.
OVER 35,000 NEW VISITORS COME TO ARIZONA EVERYDAY!
Find AZ Weekly at over 350 Hotels & Resorts
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Vol: 4 Issue: 52 December 15th, 2011
Why Partner with AZ Weekly? • • • • • • • • • • • • • • • • •
Low cost. Packages designed specifically for event promotion. Over 400,000 readers in the Phoenix/Tucson market per month! Targeted Entertainment Demographic. Dominant market position. City-wide distribution including 500+ Circle K Convenience stores. Over 1,500 Free stands and distribution points. Distribution in over 350 Hotels and Resorts. Online Magazine at www.AZWeeklyMagazine.com. One of the most widely read publications in Phoenix & Tucson. No Adult content or ads. No drug-related content or ads. Non-political, Non-polarizing , Non-cynical. Non-offensive. Entertainment-driven sections. Matching editorial. Full-color on every page. Feature story on YOUR event included. Crosses all demographics and all ages. It’s what Arizona reads for entertainment! Distribution to over 100 quality apartment communities. Available to over 100,000 weekly passengers inside the Yellow Cab fleet
US Airways Center – JAN. 18-22 – See page 13 for more information!
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Vol: 5 Issue: 25 June 21st, 2012 www.azweeklymagazine.com
GET ON THE COVER Some events may qualify for a cover and inside story (subject to availability and Publisher approval). Cover story includes 1-2 pages of coverage, pictures and cover imagery. T H E
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Vol: 5 Issue: 6 February 9th, 2012
www.azweeklymagazine.com
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Vol: 5 Issue: 13 March 29th, 2012
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Vol: 5 Issue: 12 March 22nd, 2012
Fri., Feb. 17th • 7PM Sat., Feb. 18th • 2PM
www.harlemglobetrotters.com
Ask your sales representative about cover story pricing.
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www.azweeklymagazine.com
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Vol: 5 Issue: 4 January 26th, 2012
EVENT CLIENTS Just a few of the clients who have used AZ Weekly to promote their events...
Barrett Jackson The Musical Instrument Museum Waste Management Phoenix Open The Desert Ridge Jazz Festival The Harlem Globetrotters The Desert Ridge Blues Festival Big Boys & Their Toys Club Red Cirque du Soleil Mesa Riverview Bike Night ASU Athletics Arizona State Fair The Arizona Diamondbacks Maricopa County Fair The Phoenix Coyotes The Phoenix Zoo The Arizona Rattlers The Women’s Expo The Sedona Jazz Festival Ballet Arizona Peoria Beer Festival Arizona Opera Tempe Beer Festival The Phoenix Symphony Phoenix Oktoberfest Thunderbird Artists Russo & Steele Auto Auction The Arizona Bach Festival Kokopelli Krush Wine Festival The City of Prescott The Chandler BBQ Fest Grand canyon University Sedona Rim Festival The Mesa Arts Center The Celebrity Theater Del E. Webb Center Coors Light Cruise-in Classic car Show Live Nation Vestar Paramount Pictures Sauza Tequila Scottsdale Culinary Festival Lunar Bingo Tres Dias Rockabilly Festival The Phoenix Zoo Stand Up Live Comedy Club Devil Dash Breakers Waterpark Salsa Tequila Challenge Salt River Fields San Diego Padres UofA Spring Fling Old Tucson
UofA Athletic Department Peñasco Tequila Brew Ha Ha Tucson International Raceway Brew at the Zoo Guitar Festival Butterfly Wonderland The Sea Life Aquarium Broadway in Tucson Southern Arizona Arts & Cultural Alliance Arizona Cardinals Tempe Improv 4th Avenue Street Fairs Thunder Canyon Beer Festival Cox Communications Wet ‘n’ Wild Rage In The Cage The Phoenix Tequila Fest The Broadway Palm Theater Airia Nightclub Arizona Broadway Theater Bondurant School of Racing Gammage Auditorium Hoptoberfest Chili Cookoff Actors Theater Dine Out with the Chefs PUMA Arizona Theater Company Ameri-CAN Craft Beer Festival SMoCA Nights The Hard Rock Cafe Desert Dance Theatre Big Surf East Valley Children’s Theatre Country Thunder Scorpius Dance Theatre The Renaissance Festival Ultra Star anemas The Children’s Museum of Phoenix Festival In The Desert East Valley Children’s Theatre Royal Caribbean Cruise Une The Phoenix Boys Choir Avi Resort, Laughlin The Phoenix Theatre Casino Arizona Higley Performing Arts Center Gila River Casino The Herberger Theatre Fort McDowell Casino The Scottsdale Arts Festival Casino Del Sol Ramada Resort, Laughlin Firebird Raceway
Queen Creek Performing Arts Kidstock Evening Entertainment Group The Tilted Kilt Fiesta Bowl RJ Reynolds Chandler Center for the Arts Crescent Crown Distributing Nationwide Poker Tour The Tempe Marketplace Yellow Cab AZ Desert Ridge Marketplace Comerica Theatre Rockin’ R Ranch U.S. Airways Center Rawhide Southern Wine & Spirits Bucky’s Casino Chippendales Blues Bruise & BBQs World Fighting Federation George Lopez Ron White Moral Compass Tour 910 LIVE ASU Sun Devil Football GreekFest Legends of Country Bluewater Casino Hon-Dah Resort Casino Disney On Ice Monster Truck Jam Circus Vargas Grand Canyon University Harrah’s Ak Chin Casino Silverton Casino Las Vegas San Tan Wheelie Jam Music on the Promenade Eat Your Art Out Chandler Great American BBQ & Beer Fest Good-Guys Car Show The Strong Beer Festival Great Arizona Beer Festival Carefree Cave Creek Balloon Fest Downtown Chandler Oktoberfest The Frank Kush Foot Race Scottsdale Arabian Horse Show Arizona Beer Week AMA Supercross Scottsdale Bridal Expo Cavalia Buffalo Wild Wings Bowl New Mexico Bowl Scottsdale Center for the Performing Arts
And many, many more!
WE’RE DIGITAL & MOBILE AZ Weekly isn’t just available at over 1,500 locations; it’s at the fingertips of hundreds of thousands in the Phoenix Valley, however they access the internet. From desktop computers, laptops, smart phones, and iPads, azweeklymagazine.com is optimized for quick and efficient use making it the Phoenix Valley “go to” site for arts, dining, and entertainment information.
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WEB AD SIZES LEADERBOARD $295 per week
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728x90 px, appears at the top of each page & section
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PENCIL BAND $65 per day 934x30 px, appears at the top of each page & section
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ROTATING SQUARE $195 per week
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SKYSCRAPER $150 per week
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FOOTER $75 per week
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300x250 px, appears run of site in right hand navigation both above and below the fold
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120x600 px, appears on home page & run of site in right hand navigation both above and below the fold
728x90 px, appears at the bottom of each page & section
HALF PAGE $395 per week
300x600 px, always appears above the fold next to Section Blogs as well as run of site above and below the fold
WALL PAPER $1000 per week
Call for sizes, appears around home page, sections and run of site
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MOBILE APP YOUR GUIDE TO DINING AND ENTERTAINMENT
Fully integrated with azweeklymagazine.com. Our readers get the latest dining &entertainment Information at their fingertips. Market your business and events to our readers via our new mobile app. Features Include Event calendars - Restaurant Guide, Business Guide, Photo Gallery, Mobile Coupons, Photo Galleries, News Portal and more...
MOBILE WEB TOP OR BOTTOM BANNER $250 / Month
The AZ Weekly mobile site that launched in July 2013 has begun to see weekly growth, as new features are added. And as mobile-site usage continues to grow with the increased consumer use of smart phones, more and more readers will get their daily news and information via mobile web. All mobile web banners are in fixed positions. Pricing is based on a minimum, two month commitment.
EMAIL BLAST NEWSLETTERS: Every Thursday, AZ Weekly Swag Rag is emailed to our subscribers. Users get a heads up on upcoming events and an early opportunity to register for giveaways, ticket discounts, prizes and more!
SWAG RAG MENTION (Includes text and art) $300 EXCLUSIVE: $500.00
Access subscribers with a stand-alone email. Send your specials, store openings, parties or sales events to AZ Weekly’s Swag Rag subscriber list. IMPORTANT ONLINE AD SUBMISSION INFORMATION: AZ Weekly can build your online ad at no additional cost. Logo and any additional art or fonts used must be provided by advertiser. Deadline for art submission is one week prior to the scheduled run. Flash media is accepted (additional $75 weekly premium) but may not exceed maximum file size of 30K. AZ Weekly does not produce Flash media. Maximum file size: Non-Flash 20K Ads submitted exceeding maximum file size will be adjusted (for optimum load time). Standard formats accepted are GIF (static or animated) and JPEG. Image resolution should be 72 pixels per inch and RGB color.
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WHY ADVERTISE?
’ S Z O N A
B E S T
lymaga
eek www.azw
zine.com
ssue: 19 2013
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AZ Weekly is the only publication available in over 500 Circle K locations, on the streets in nearly 1,000 more locations, in 350 hotels, inside the entire Yellow Cab Fleet, and digitally online. Our readers are targeted entertainment-seekers with strong incomes. They dine out more, drive over 200 miles per week and are the most sought-after demographic in the city.
Our rates are consistency lower than other publications. In most cases, drastically lower.
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AZ Weekly guarantees editorial support for every advertiser. A story on your business is not just possible, it is guaranteed. No other publication does this.
3 1 0 2 R E M M U S F O S E I V O M
AZ Weekly does not distribute at bus stops or locations not likely to attract entertainmentseekers. Likewise, we do not allow adult or drug related advertising or focus on politics, scandal and negative stories because they tend to alienate readers looking for a positive reading experience.
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AZ Weekly is a magazine of sections and editorial that matches those sections. This makes it easy for readers to find your ad again and again.
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Everything in the magazine is reproduced for free online in our digital magazine or on our fantastic entertainment portal, located at www.azweeklymagazine.com. Yes…free.
9 1 e g a p on i t c e s ! V T
AZ Weekly is the magazine chosen most by people new to town. We are your chance to establish new customers before they form buying habits elsewhere.
ON
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AZ Weekly is full-color on every page. We do not charge extra for color like other publications do.
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AZ Weekly has the best partnerships and strategic alliances in the business. With partners such as Cox Communications, Circle K, Crescent Crown Distributing, Yellow Cab, and many others, no one covers entertainment like AZ Weekly.
PARTNERSHIPS We Excel At Building Brand Partnerships That Last!
In order for brand advertisement to be effective, a symbiotic Advertiser/Publisher relationships must be constantly maintained. AZ Weekly Magazine has amazing and unique sectional sponsorship opportunities, Why simply advertise, when you can expand your brand as well?
2014 AZ Weekly Ad Sizes 3/4 horizontal
1/2 vert.
3/4 vertical 1/2 horizontal
Business Card
full page (no bleed)
1/4 horizontal full page (bleed) Power Strip
1/4 V.
1/4 square
1/8 V.
1/8 horiz.
1/6 horiz.
1/3 vert.
*Not all ad sizes are available in all sections of the publication
Ad Specifications: AZ Weekly pre-press operations are performed on Macintosh systems. Acceptable ad and graphics programs are Photoshop CC, Illustrator CC and InDesign CC. EPS, JPG and PDF files are preferred. Microsoft Word, Microsoft Publisher and Corel files are not acceptable. • •
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Please provide all fonts, graphics and photos used in the file. All color art must be specified as CMYK. Please convert Pantone, custom colors, RGB, etc. to CMYK before submitting your ad. Failure to do so will print your file as grayscale. Vector type graphics (Illustrator and Freehand) should have fonts outlined or converted to paths. Photoshop graphics should be scanned to size. Output resolutions are 200 dpi for CMYK graphics, 170 dpi for grayscale graphics and 600 dpi for bitmap graphics. Photos should be adjusted for 30% dotgain on newsprint (SWOP). The separation setup is as follows: UCR; Black Ink Limit: 92%; Total Ink Limit: 280%. Please consult your Photoshop documentation for further information on how to manage these settings. Please do not use TrueType or Type 3 fonts. Open Type fonts work best with our system.
Ad Sizes:
Full Page Bleed Specs: (must include bleed) Trim Size: 10.25” x 12” Bleed: .375” on all sides (11” x 12.75”) Margin: Keep all live type .375” inside of trim line Full Page 3/4 horizontal 3/4 vertical 1/2 horizontal 1/2 vertical 1/4 horizontal 1/4 square 1/4 vertical 1/6 horizontal 1/3 vertical 1/8 vertical 1/8 horizontal Business Card Power Strip
9.125” x 11.25” (No Bleed) 9.125” x 7.625” 6.8125” x 10.25” 9.125” x 5” 4.5” x 10.25” 9.125” x 2.375” 4.5” x 5” 2.125” x 10.25” 4.5” x 3.25” 4.5” x 6.875” 2.125” x 5” 4.5” x 2.375” 2.125” x 3.75” 9.125” x 1”
Contact Information AZ Weekly Art Department
Art Director Kevin Kelley kevin.kelley@azweeklymagazine.com office 602 466 7422 ext 103 Send Large Files through www.hightail.com 071513
ARIZONA’S #1 ENTERTAINMENT MAGAZINE
OUR RATES WE OFFER EXTREMELY COMPETITIVE PRICING Ad Size
Open Rate
13 Weeks
26 Weeks
52 Weeks
1/8
$600
$500
$400
$300
1/6
$800
$600
$500
$400
1/4
$1000
$800
$650
$500
1/3
$1500
$1100
$950
$700
1/2
$2000
$1700
$1350
$1000
Full Page
$3000
$2500
$2000
$1500
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All rates are for full-color ads. There are no discounts for Black & White. All rates include both Phoenix & Tucson distribution. AZ Weekly is not zoned. Rates subject to change without notice (Does not apply to contracted rates). For complete graphics/media kit information, see www.azweeklymagazine.com
ALL PAYMENTS ARE DUE PRIOR TO PRINT UNLESS OTHERWISE ARRANGED •
AZ Weekly accepts all major credit cards as well as company checks for payment
Graphic Design Deadlines: • • •
If AZ Weekly is performing the graphic design edit, we must receive notice no later than Friday, for the following Wednesday’s issue. If client is submitting artwork to exact specifications, the deadline is Friday for the following Wednesday’s issue. All submissions should be sent directly production@azweeklymagazine.com
Editorial Deadlines: • •
All editorial submissions, calendar listing updates, happy hour updates, press releases, etc. must be received by Thursday for the following Wednesday’s issue. All editorial submissions should be sent directly to the Editor.
Cover Stories: • •
Please call your sales representative if you have a cover story concept to discuss Cover stories are subject to availability.
HIGHLIGHTS Mission Statement: AZ Weekly Magazine is the
Cover Stories:
Arizona. AZ Weekly’s mission is
Each week AZW profiles an exciting entertainment event on its cover with an inside cover story. Covers get big results! Ask us about cover availability, prices and dates.
to be Arizona’s “best reflection of
Geographic Reach:
#1 Entertainment Magazine in
itself” by providing quality weekly entertainment coverage.
AZ Weekly services the entire Phoenix & Tucson metropolitan markets.
Distribution
AZ Weekly proudly uses Presidio Distribution in both Phoenix and Tucson to deliver to over 1,500 locations (over 78,000 per year!). If you would like AZ Weekly distributed each week to your location, just ask...It’s FREE!
Deadlines:
Space reservations must be received by 5PM on Fridays for inclusion in the following week’s publication.
Editorial Deadlines:
Editorial must be received by 5PM Thursday to be considered for inclusion in the following week’s publication.
Editorial:
AZ Weekly does not permit adult business advertising nor do we focus on political, religious, or scandalous editorial. The magazine’s pure entertainment format and absence of opinionated journalism has won it a fun-loving readership, which has a propensity to spend in the entertainment sector.
Of Note:
AZ Weekly Weekly is a Full-Color publication (with no extra charge for color.)
Street Date:
Each publication has a Wednesday cover date, and hits the streets in over 1,500 locations.
Key Contacts
Editorial: Jeff.Haugen@azweeklymagazine.com Graphics: Kevin.Kelley@azweeklymagazine.com Billing: Tami.Kelley@azweeklymagazine.com Sales: Brian.Muir@azweeklymagazine.com
PH & FAX: 602 466 7422 AZWEEKLYMAGAZINE.COM FACEBOOK: AZWEEKLYMAGAZINE TWITTER: AZWEEKLYMAG