SPONSORSHIP PROPOSAL
Gellibrand Cricket Club
LETTER FROM OUR PRESIDENT Thank you for taking the time to consider this proposal to support the Gellibrand Cricket Club (GCC). GCC is one of the largest clubs in the Western Suburbs, playing in the Williamstown District & Western District Junior Cricket Associations. Our home is the pavilion and four ovals at Digman Reserve in Newport and with over 160 Senior and Junior members, GCC is one of the big-gest community organisations in the area. Last season we celebrated playing cricket in your area for 60 years, providing a safe and inclusive environment for cricketers of all ages and their families to play and socialise. GCC has always had a strong community focus. We run a Milo “in2cricket” program for local children; and this year we will again be fielding seven junior and four senior teams in the local competition. As well as the packages outlined later in this proposal, these are a few of the benefits a partnership with GCC will offer your business;
Community awareness and exposure As a local club, the vast majority of our members live, and either work or study in your area. Most have ties to the local businesses and schools, and many work in professional organisations. Through the Milo “in2cricket” program, dozens of local school children and their parents are engaged by our club and therefore are exposed to your business.
GCC realise that without the support of our sponsors it would not be possible to sustain the current level of service provided to GCC members and the broader Hobsons Bay community. We hope to develop a meaningful and mutually beneficial relationship with you and you business. Thank you for your time and consideration. Yours sincerely,
Cross promotional advertising GCC will display your business logo via the club’s website and social media platforms, and therefore will be viewed by potential customers that your current advertising may not normally reach.
You become part of a local club As a valued sponsor, we will show our appreciation by welcoming you into our club as Social Members. You will be invited to our Sponsor’s Day for drinks and a BBQ and, depending on which sponsorship package bests suits your business, other functions throughout the year.
Ashley Fine
Club President
ABOUT GELLIBRAND CC
Since the formation of the club, Gellibrand CC has found its strength in the local community. With strong support from residents of the Hobsons Bay area, and the dedication of the club’s volunteers, Gellibrand CC has seen consistent growth including the development and expansion of one of the area’s biggest junior cricket programs.
MEMBERSHIP DEMOGRAPHICS
In 1953, Gellibrand Cricket Club began with one team playing at Digman Reserve in Newport’s north-east. Since then, the club has experienced senior cricket successes in 8 seasons, and junior titles in both 2010/11 and 2012/13. The club is now home to 4 senior sides, 7 junior teams, and fields a team in the Mid-Year Cricket Association.
Into the future Gellibrand CC will look to diversify, strengthen and support its membership; including the expansion of junior cricket, the development of girls cricket, and the improvement of the facilities at Digman Reserve.
Gellibrand CC engages over 400 members of the Hobson's Bay community, either as players, parents, volunteers, life members, or supporters. Membership over the past 12 years has quadrupled, from 40 members in 2001-02, to over 160 in the most recent season. For the past decade GCC has focused on developing junior cricket, and now has 75 junior members, competing across 7 teams; giving GCC one of the largest junior programs in the Hobsons Bay area. Since 2003, GCC has run a successful Milo In2Cricket program, dedicated to teaching children aged 4 – 9 years old the skills needed to play and enjoy cricket.
GCC has a culture of diversity and equality, and actively encourages all members of the community to be a part of the club, and participate in cricket. In the most recent seasons, GCC have worked to engage with CALD (culturally & linguistically diverse) communities as reflected in the local community and now counts 10 CALD members.
STRATEGIC PRIORITIES
OUR MISSION STATEMENT
OUR VISION STATEMENT
GCC will continue to be the cricket club of choice for all members of the Hobsons Bay community, providing sporting opportunities to all ages and abilities.
To provide an inclusive cricketing environment which meets the competitive, recreational, and social needs of members and the broader community.
PRIORITY 1
To achieve on-field success at all levels
PRIORITY 2
To build meaningful partnerships with the Hobsons Bay community
PRIORITY 3 To develop and maintain facilities which meet the sporting and social requirements of GCC
PRIORITY 4
To continue to develop a broad and diverse membership
PRIORITY 5 To ensure the on-going financial viability of the Gellibrand CC
SPONSORSHIP PACKAGES Tier 1
N E K
Major Sponsor
TA
$3000 - 1 available Life of sponsorship – 2 years
Tier 1
Junior Cricket Sponsor
Tier 2
Gold Sponsor
Tier 3
$2000 – 1 available Life of sponsorship – 2 years
$2000 - 2 available Life of sponsorship – 2 years
$1000 - 3 available Life of sponsorship – 1 year Business logo/branding at the clubrooms
Silver Sponsor
Business logo on all new GCC Senior playing shirts for the 2014/15 & 2015/16 seasons
Business logo on all new GCC Junior playing shirts for the 2014/15 & 2015/16 seasons
Business logo on all new GCC training shirts & singlets for the 2014/15 & 2015/16 seasons
Game day signage at the entry to senior matches
Game day signage at the entry to junior matches
Game day signage @ entry to senior matches
Business logo on all new GCC training shirts & singlets for the 2014/15 season
Business logo/branding at the clubrooms
Business logo/branding at the clubrooms
Business logo/branding at the clubrooms
Business logo on the GCC website
Business logo/branding on the 1st & 2nd XI scoreboard
Business logo/branding on all junior scoreboards
Business logo/branding on the 3rd & 4th XI scoreboard
Business logo on the GCC website under the banner of Major Sponsor
Business logo on the GCC website under banner of Junior Cricket Sponsor
Business logo on the GCC website
Promotion of your business via the quarterly ‘Sponsor Acknowledgement’ bulletin
Promotion of your business via the quarterly ‘Sponsor Acknowledgement’ bulletin
Promotion of your business via the quarterly ‘Sponsor Acknowledgement’ bulletin
Sponsor logo on official club correspondence
Sponsor logo on official junior cricket correspondence
Invitation to club events
Invitation to club events
2 x sets of club merchandise (jacket, cap, shirt etc.)
2 x sets of club merchandise (jacket, cap, shirt etc.)
Promotion of your business via the quarterly ‘Sponsor Acknowledgement’ bulletin Invitation to club events 2 x sets of club merchandise (jacket, cap, shirt etc.)
Invitation to club events Set of club merchandise (jacket, cap, shirt etc.)
Tier 4
Individual Player Sponsorships
In-kind Sponsorship
$500 Life of sponsorship – 1 year
$100 Life of sponsorship – 1 year
Any in-kind or product support offered by your business would be greatly appreciated. If you would like to engage in an in-kind sponsorship arrangement with GCC, please contact us to discuss options and possible sponsorship packages.
Bronze Sponsor Business logo/branding at the clubrooms Business logo on the GCC website Promotion of your business via the quarterly ‘Sponsor Acknowledgement’ bulletin Invitation to club events Set of club merchandise (jacket, cap, shirt etc.)
For the first time, your business has the chance to support individual GCC players for a season. Your support will assist the sponsored player, and the club as a whole. Please contact the club to enquire about players seeking sponsorship. Laminated photo of sponsored player to display in your business Framed picture of sponsored player with your business logo displayed in the GCC clubrooms Business logo on the GCC website
SPONSORSHIP PACKAGES
To discuss sponsorship options, or for further information, please contact; Ben Rogers ben.rogers@cycling.org.au 0488 094 787