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LUXURY AT ITS FINEST

Founded by Laurence Graff OBE in 1960, Graff remains a family business with Francois Graff (son of Laurence) as CEO and two further family members directing design, merchandising and production. With over 60 stores worldwide, Graff has ambitiously grown from its foundation in the UK to achieve a global presence.

Throughout its rich history, Graff has become the world leader for diamonds of rarity, magnitude and distinction. Their unique high jewels are designed and manufactured at their London atelier, where their master craftsmen employ stone-led design techniques to emphasise the beauty of each individual stone.

Bold and Vibrant Bands

Laurence Graff Signature Collection

This collection features a striking array of everyday jewels that celebrate the hypnotic beauty of a diamond’s facets and Laurence Graff’s legacy for cutting and polishing the world’s most beautiful stones.

Named after the founder of the House, the collection is inspired by Mr. Graff’s dedication to seeking out the rarest and finest diamonds over the last 60 years, by showcasing the sculptural silhouette of the diamond itself.

Featuring a range of scintillating band-style rings, delicate necklaces and bracelets, stud earrings and contemporary bangles, each design showcases a graphic and modern faceted edge.

Stylish rings crafted in two widths are available in white, yellow or rose gold, designed to be worn together in graphic combinations of contrasting tones. Sleek, all-metal versions are complemented by pavé diamond-set designs, adorning each facet with exceptional brilliance.

The bands are also available in versions set with vibrant pink and yellow diamonds – rarified jewels celebrated for their precious scarcity. Each band is engraved with the GRAFF logo upon the interior of the shank, a discreet reminder of the rings’ exceptional provenance and a signature touch.

Contemporary Classics

These signature motifs are suspended on delicate white gold chains for necklace and bracelet designs, and make for bold and eye-catching stud earrings. A semiflexible bangle set with two scintillating solitaires showcases Graff’s diamond setting expertise, as a delicate stream of diamonds leads the eye towards the hero stones, each embraced by their faceted halo.

Graff Masters The Art Of Jewellery Layering

Graff’s new yellow and rose gold jewels offer more ways to wear two of their much-loved motifs. In this new age of layering and stacking, where mixing and matching styles and combining metals is encouraged, Graff is expanding two of its collections with designs in yellow and rose gold.

Previously available in diamonds and white gold only, the new pendants and earrings present new ways to wear two iconic design motifs for the house.

An enduring influence on Graff, the butterfly has inspired a whole universe of jewels, including the Butterfly Silhouette collection. Capturing the perfect symmetry of a butterfly as it flits elegantly through the air upon fluttering wings, the collection is infused with an uplifting energy and delicate beauty.

New additions to the collection trace the butterfly’s iconic spread-wing silhouette in 18 carat yellow and rose gold. True to nature, each wing is delicately angled for a beautiful sense of three-dimensionality. Upon the largest of the two gold pendants, the wings are outlined in pavé diamonds, breathing fresh life into this signature.

Graff motif Floral silhouettes, too, have long inspired Graff’s designers, who closely study the petals and forms of different blooms to create elegant interpretations of nature. A joyful tribute to the English Garden, the Wild Flower collection revisits this theme with

Sculptural Allure

Each piece showcases a sculptural bezel setting, handcrafted with angular, architectural facets, and elegantly encases a scintillating solitaire diamond. Stones range up to 1.5 carats and are each framed by the Laurence Graff Signature setting – a modern companion to the timeless and classic round diamond.

carefree charm and contemporary spirit. Distinct yet complementary, new Wild Flower pendants and earrings in 18 carat yellow and rose gold bloom along the collarbone and upon the ears. Each golden petal is uniquely handcrafted to burst with life, with the petals edged in diamonds on the larger pendant. Floral silhouettes, too, have long inspired Graff’s designers, who closely study the petals and forms of different blooms to create elegant interpretations of nature. A joyful tribute to the English Garden, the Wild Flower collection revisits this theme with carefree charm and a contemporary spirit.

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