Rosemary THYMES FALL 2020
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The
Merchants of Rosemary Beach
CELEBRATING 25 YEARS The Ancient Horticulturist: The Garden Blues • Your Community Post Office A Rosemary Beach POA Newspaper • rosemarythymes.org
EXPERIENCE DIFFERENCE
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888.389.3525 | www.RosemaryBeach.com *ROSEMARY BEACH is a registered trademark owned by Rosemary Beach Holdings, LLC and is used with permission pursuant to a license from Rosemary Beach Holdings, LLC.
T HE LC R G .C O M
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78 North Barrett Square
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Celebrating 20 Years Open Daily for Breakfast, Lunch and Dinner 78 Main St. Rosemary Beach, FL (850) 213 - 0521
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CONTENTS
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PUBLISHED BY THE ROSEMARY BEACH PROPERTY OWNERS ASSOCIATION FRED KRUTZ PRESIDENT MARK BUESE VICE PRESIDENT LINDA GIFFORD SECRETARY ERIC SLUSSER TREASURER TIM MARTIN ROSANNE MILLS DAVID WEILL BOARD MEMBERS DAVID BAILEY TOWN MANAGER
25 8 Town Map
25 The Merchants of Rosemary Beach
10 From the POA 34 Kid Bits 12 Rosemary Beach Foundation 35 Kid’s Puzzle 14 The Ancient Horticulturist: The Garden Blues
38 The New York Times crossword puzzle
16 Your Community Post Office
FRANK GREENE TOWN ARCHITECT ROSEMARY BEACH POA PO BOX 611010 ROSEMARY BEACH, FL 32461 CONTRIBUTING WRITERS SUSAN BROUSSARD ANNE HUNTER M. GRETCHEN HARRIS CHRISTIA PALIZZI THE ROSEMARY THYMES IS PRODUCED BY BALLINGER PUBLISHING MALCOLM AND GLENYS BALLINGER OWNERS KELLY ODEN EXECUTIVE EDITOR GUY STEVENS ART DIRECTOR
19 The Original Merchants of Rosemary
FOR ADVERTISING RATES CALL 850.433.1166 EXT 27 ADVERTISEMENTS IN THE PAPER DO NOT CONSTITUTE AN ENDORSEMENT BY THE POA BOARD.
ON THE COVER: The Pearl Hotel and Main Street at night photo provided by The Pearl Hotel
FIND US ONLINE rosemarythymes.org @therosemarythymes
ROSEMARY BEACH IS A REGISTERED TRADEMARK OWNED BY ROSEMARY BEACH HOLDINGS, LLC AND IS USED WITH PERMISSION PURSUANT TO A LICENSE FROM ROSEMARY BEACH HOLDINGS, LLC.
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Featured 30A Local Golf Columnist
TOM’S GOLF TIP Rafa Nadal’s Core Drill: With firm arms and wrists, rapidly move the club back and forth two feet.
Broker Associate | c 850.225.4674 o 850.633.4876 tom@scenicsir.com | tom.scenicsir.com
Each Office is Independently Owned and Operated.
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Amenities Legend I. Major Parks – 1. Eastern Green 2. Western Green 3. South Barrett Park 4. North Barrett Park 5. West Long Green Park 6. East Long Green Park 7. St. Augustine Park II. Neighborhood Parks – 1. Abaco Park 2. Phase X Park 3. New Providence Park 4. Fountain Park 5. Hedgelong Park 6. Wiggle Park 7. Atticus Park 8. Triangle Park 9. East Kingston Park 10. West Kingston Park 11. Bridgetown Park 12. Kingsbridge Park 13. Butterfly Park III. Playgrounds – 1. Playground Park 2. Cabana Playground 3. St. Augustine Park Splashpad IV. Pools – 1. Coquina Pool 2. Barbados Pool 3. Cabana Pool 4. Sky Pool – covered and heated in off season V. Civic Buildings – 1. RBPOA Offices 2. Town Hall 3. Rosemary Beach, FL Post Office VI. Amenities Managed by Cottage Rental Company – (additional fee) 1. Racquet Club 2. Fitness Center
MAKING THE H O M E + M AT C H
The Premier Real Estate Agent for South Walton & Scenic 30A
A founding partner of The Premier Property Group, Keith Flippo is a consistent leader in sales of South Walton properties, ranking in the top 1% of the Emerald Coast Association of Realtors since 2009. Keith specializes in the marketing and sales of luxury properties along with developing new area projects via The Premier Development Group, founded in 2015. A resident of Rosemary Beach since 1999, Keith possesses an intimate knowledge of the communities along Scenic Highway 30A and is known for taking the time to “make the home match” with a customer’s individual needs and desires.
C 850.543.5187 O 850.213.5000 E keith@theppg.net W KeithFlippo.com
This advertisement is not an offer to sell or a solicitation to buy, to residents of any state or province in which registration and other legal requirements have not been fulfilled. This advertisement is not intended to solicit properties currently listed by other real estate brokerages. All
advertised square footages should be verified by the buyer. Obtain the Property Report required by Federal law and read it before signing anything. No federal agency has judged the merits of value, if any, of these properties.
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From the POA
Welcome to Rosemary Beach! In this issue, we offer some insight into the history of our Town Center and some insights into the merchants and civic functions that form the heart of our community. If you are reading this, you most likely have experienced the excitement of entering Rosemary Beach through the magical avenue of live oak trees along 30A, arriving at Barrett Square to all the activity on the greens and in the shops, against the backdrop of the iconic Town Hall and Post Office buildings. It’s no wonder that Architectural Digest named our Main Street as one of the 30 Most Beautiful Main Streets Across America, all the more notable given that the 29 other towns on the list had head starts on us by as much as 280 years!
SO, WHY IS OUR TOWN CENTER IN THE CENTER OF TOWN? Like other New Urbanist communities, the town’s master plan is no haphazard arrangement of lots, but rather was carefully laid out to create a harmonious community that promotes social interactions and access to beautiful, mixed-use community spaces. One of the criteria used by town planners DPZ was ensuring that a 15-minute walk from any home in Rosemary Beach would get you into the Town Center. A system of hierarchical lanes, boardwalks, neighborhood parks, streets and avenues all lead to (and from) Barrett Square and Main Street. It’s no wonder that Walkover G, at Western Green, is so popular! And, it was not only the placement of the Town Center that was considered so carefully but also the content of it. The Town Hall, often used for town meetings, weddings, concerts and other community events, occupies a prominent spot on high ground. It is easily seen
as a landmark, helping to orient youngsters and adults alike as they move about the town. Restaurants are mixed with retail shops on the ground floors, and with offices and apartments on upper floors above, such that a walk to the Post Office might just include a spontaneous visit (and cup of coffee) with friends you didn’t know were in town. As you move about, there is activity all around you. Moving away from Town Center, things become more peaceful and paths lead to the beach, smaller parks and other quieter amenities.
ENJOYING OUR BEACH SAFELY Speaking of the beach… it cannot go without saying that the most important part of enjoying the beautiful beaches here is being aware of water safety. To that important end, the POA continues to contract with the South Walton Fire District (SWFD) to extend SWFD’s Beach Safety Program to our beach. In addition to the lifeguards stationed in towers and on ATV’s
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near the water, the program is also focused on educating the public about conditions at the beach and how to avoid situations that can lead to trouble. There is a flag here in Rosemary Beach posted at Walkover “I” near the west end of our beach as well as a flag at the public beach access on our eastern boundary at Winston Lane. Please note that the flags do not specifically advise of the presence of rip currents at a particular location (rips tend to move about from day to day) - rather the flag colors are determined by the most dangerous surf or rip conditions within the county's beaches and the appropriate color flag or flags are then flown across all beaches. It is possible that the conditions at the beach where you are visiting may appear less dangerous than the beach flags that are flying. One of the most important things to remember is never to try to swim against a rip current. “Rips” are powerful currents that form when water that has rushed up to the beach runs back out through breaks in the sandbars. They are hard to spot from the beach and can easily surprise even strong swimmers. If you get caught in a rip, remain calm and focus on staying afloat. Wave your arms to alert those on the beach. The current will not carry you far out to sea but will weaken as it reaches deeper water. Once the current weakens, swim parallel to the shore until you are out of the current and then swim back to the beach. Your best bet is always to obey the flags, and remember to use caution as conditions in the Gulf of Mexico can change quickly. SWFD is constantly monitoring the water conditions and weather forecast to provide the most accurate and timely water and surf information possible. To learn more about SWFD and their programs, please visit www.swfd.org
Loggerhead Sea Turtle tracks
BEACH STEWARDSHIP In addition to taking care of our patrons, we also take very seriously our responsibility to be good stewards of our beach as a natural resource for us and for future generations. As many of you hopefully know, Sea Turtle nesting season starts May 1 and runs through October 31 each year. During this time, it is critically important that we keep our beaches CLEAN, DARK AND FLAT. CLEAN means that we don’t leave items or trash on the beach, small items like bottle caps are especially harmful to not only sea turtles but also many other creatures as well when they are mistaken for food; DARK means that any light visible from the beach is kept to a minimum and that we avoid flash photography and unfiltered light near nests that can frighten nesting mothers or disorient
new hatchlings as they make their way to the water; and FLAT means that we fill in all holes to make both the mothers and the hatchlings journey across the sand safer. To learn more about the many species of sea turtles that call the Gulf of Mexico home and the things we can all do to help continue the recovery of those that are endangered, please visit www.friendsofswturtles.org
and shelter. Over a short period of time, the seaweed is either naturally buried or moves back out into the water. During periods of heavy seaweed accumulation, it is certainly okay to throw some of it up onto the base of the dunes if it is in your way. Occasionally, we do rake the beach, but that is done with the intent of removing any man-made litter that has become buried in the sand.
We are occasionally asked why we don’t rake or remove the seaweed from the beach. A good question – the simple answer is that we don’t remove it because seaweed is a natural and important part of our local ecology. Specifically, the area between the high and low tides, also called the “wrack line” where seaweed typically accumulates, is an especially dynamic spot where small creatures, such as crabs and other invertebrates, forage for food
Along with the lifeguards, our Beach Service staff continue to work hard to raise the bar taking care of both our patrons and the beach itself. Please remember to carry your amenity passes with you to the beach – when things are busy, one of the staff’s duties is to ensure that only our owners and guests are using the beach walkovers and beach service, so having your pass with you helps us make sure this is the case. If you ever have a question regarding the beach, please don’t hesitate to approach any of our beach attendants in person, or give us a call at 850-231-1860.
ONLINE RESOURCES FOR MORE INFORMATION The community’s websites rosemarybeachfl.org, which is maintained by the Rosemary Beach Property Owners Association (POA), and rosemarybeach. com, which is maintained by the Cottage Rental Company (CRC), are updated regularly with notices of interest to owners and visitors. The calendars on both websites are updated continuously and are available to all users. Take a moment to check out these online resources when you have a chance. Please drop us a line at POA@ rosemarybeachfl.org and share your thoughts with the staff and the Board. We hope that you are enjoying your time here in Rosemary Beach. - The Board of Directors and staff of the Rosemary Beach Property Owners Association (POA)
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Rosemary Beach Foundation Rosemary Beach Foundation is in its 14th year of helping our community, and once again we are continuing that commitment with the COVID-19 Emergency Fund. One hundred percent of all donations go towards addressing the needs of Walton County families. Through the generous contributions by our Rosemary Beach community, our local charitable partners, Shelter House of Northwest Florida, Food For Thought, and Caring and Sharing of South Walton, each received $5,000 to provide food, mental health, and housing assistance. Domestic violence reports are up nationwide. Shelter House, a state-certified domestic and sexual violence center founded in 1985, provides free and confidential services for victims and survivors in Walton and Okaloosa counties.
“Throughout the pandemic, our residential shelter has remained open, and continues to house survivors of domestic violence, their children and their pets. Our 24/7 hotline for domestic violence and sexual assault helpline have been busy, taking over 350 calls since March,” says Rosalyn Wik, Executive Director, Shelter House. Food For Thought based in Santa Rosa Beach, FL provides backpacks filled with healthy, easy to prepare food for students who are dependent on free or reduced school meals. Their goal is to support a child’s development and educational experience by bridging the gap between school meals during weekends and holiday breaks. Food For Thought has been working to fight child hunger since 2010, and currently serves 32 schools in Walton and Okaloosa Counties. During 2019-2020 school year before the COVID-19 “Stay at Home” Order, Food For Thought
Deanna Muldowney, Rosalyn Wik, and Malayne DeMars
Food For Thought Curbside Pick-Up
was providing weekly backpacks of food to over 3,300 students. “When the global pandemic hit and schools closed their doors, Food For Thought shifted immediately into curbside services and will continue to do so for the foreseeable future,” Tiffanie Nelson, Founder & CEO. Food For Thought is currently serving 500-600 families a month with curbside food distributions. Each vehicle receives 30 to 50 full-size food items in order to prepare meals for the entire family. Shelter House advocates
Caring & Sharing provides food, clothing, prescription, rent and utility assistance to residents of Walton County. “Since March, we have provided over $130,000 in financial assistance to our neighbors in need in Walton County. We are providing resources to a number of families who have never needed our services before,” Carly Harmer, Executive Director at Caring & Sharing.
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Dinelle Puttman, Malayne DeMars, and Tiffanie Nelson
“Our team is continuing to work with our clients to figure out how we can best support them during this challenging time. In mid-July, we began offering health counseling to our clients each week. We have already started to see the positive impact they are having on our clients. We are thankful for the generosity of our community, enabling us to keep up with the increased demands and needs of our clients.” About Rosemary Beach Foundation Established by homeowners in 2006, Rosemary Beach Foundation offers and supports educational programs, community events, and charitable activities for residents and visitors of Rosemary Beach and Walton County, Florida.
These initiatives have been adapted to adhere to social distancing guidelines mandated by the State of Florida and Walton County. In its 14-year history, over $850,000 has been donated to local organizations, schools, hurricane recovery and COVID relief efforts. Rosemary Beach Foundation, a 501(c)(3) nonprofit organization, operates on program revenues, sponsorships, grants and contributions from individuals and businesses. To learn more and to become a Friend of Rosemary Beach Foundation, please visit www. rosemarybeachfoundation.org or contact Executive Director, Malayne DeMars at rbfcontact@ gmail.com
“Stay Safe” artwork by Eloise Medlin, a kindergarten student at Van R. Butler Elementary School. Eloise participated in Music in Pictures, Rosemary Beach Foundation’s year-long educational arts program in 18 Walton County schools.
Carly Harmer, photo by Jacqueline Ward Images
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Eranthemum pulchellum, commonly known as Blue Sage
The first blue to show its beautiful face is Eranthemum pulchellum or Blue Sage. It blooms in early March with brilliant, almost neon blue blooms. The butterflies enjoy the flowers as much as I do. A major benefit is that it blooms well in high shade. In fact, when I transplanted one from a sunny spot early this year, I could hear an audible sigh of relief as the shadows enveloped the foliage. I understand. I also feel that way in the intense light we call a normal day in the south.
The Ancient Horticulturist: The Garden Blues
A few weeks later, Blue-eyed Grass, Sisyrinchium capillare, is next on the scene. This iris relative has a mass of delicate true blue flowers that sit above the grass-like foliage. In my garden, this flood of tiny blue stars are the harbingers of spring. It hides pretty well in the middle of Liriope ground cover, making its spring appearance even more exciting.
My Lily of the Nile, Agapanthus africanus, is a pass-a-long from a neighbor. They are found in the trade everywhere, but I happen to live across the street from a very generous gardener. Every few years, I divide a clump or two that have outgrown their little corner of my garden. I then pass them along to my friends because I’m just as generous. The color is so striking that I always have takers. Wild ageratum, Eupatorium coelestinum, is a very happy accident. This airy native just appeared in my garden a number of years ago. It probably blew in on a summer breeze the year before. This is the wild cousin to the cultivated ageratum, or Mist Flower, found at the garden center. I have to say I am really glad it found its way into my yard. I usually cut back tall plants in the early summer to create a denser floral display.
by Susan Broussard Since this past March, we have been sequestering in our homes; or not. Going to work around the corner from our bedroom to the living room; or not. Going to school online; or not. Combing our hair for a Zoom meeting and turning on the video; or not. Who even knew that Zoom was a thing and not just an action? There has been so much that has not been done this year. I think of myself as a half flowerpot full kind of girl, but by midsummer, a foggy malaise has planted itself in my subconsciousness. The garden was a distraction for the first six month of the shutdown but as I write, not even the call of my neglected plants can drag my sorry butt out of the dumps. I truly hope for but am not expecting a brighter Autumn.
Can you tell I have the blues? Not the wonderful, soulful blues. Just the crappy melancholy blues. So for this Fall issue of Rosemary Thymes, I am focusing on Garden Blues. The color fits my mood. The plants may even give me a moment’s respite from the gloomy outlook of the world around us. Plus I have lots of pictures.
Sisyrinchium capillare, commonly known as Blue-eyed Grass
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That is, if I remember. It still appears as a beautiful blue cloud in the fall if the shearing doesn’t happen. The color is just further from the ground. (fig. 4) Liatris elegans or Gayfeather, as it was labeled when I bought it at a plant sale, is perfect for the back of the flower beds. Its can easily reach three to four feet but not always in the upright position. Instead of staking, I let the stems lean to the side to create wonderful angles as the flower matures. Also, the bees and butterflies love it. So do I.
perfect solution. The Blue Bottle tree is an incessant bloomer— all year, in fact. No need for a green thumb. It is a small tree that does not drop limbs or fruit all over the patio. Rumor has it that the blue bottles capture evil spirits but how evil can a Riesling be? It is the go-to blue color in the garden. Gotta love it.
Eupatorium coelestinum, commonly known as Wild ageratum
Susan has joined the 21st century and joined instagram. Check out what she has not done in the last few months @plantsnpaintings.
Garden Blues? Yeah, Yeah, I know. Except for Blue-eyed Grass (it truly does live up to its name), these pictures show more of a lavender to full purple instead of blue. A true blue is hard to find in the garden but I have the
Liatris elegans, commonly known as Gayfeather
Agapanthus africanus, commonly known as Lily of the Nile
Blue Bottle Tree
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Your Community Post Office by Anne Hunter | photos By Jimmy Farr When your dog tugs its leash into the Rosemary Beach Post Office, you might be inclined to follow. Inside, you’ll find Postmistress Joni Kelly, who has your mail—and a treat for your favorite pooch. Each morning that she unlocks the tiny office storage cove inside the iconic Rosemary Beach Post Office, Postmistress Kelly rolls up her sleeves to dig into another day of sorting the mountain of envelopes and packages addressed to the more than 624 mailboxes she manages. “The mail is usually here when I arrive,” she explained. “Some days, it is a little intimidating to unlock that door.” Depending on how many packages have been delivered, especially during Spring Break and Christmas, the volume can be overwhelming. “As the town grows, so does the mail volume,” Kelly said. “The locals are
troopers when I call to ask them to pick up the larger packages they receive, earlier than later.” But it is the Postmistress who is the real trooper. First, Kelly sorts the mail and hopes that the packages will be retrieved by their owners as soon as possible. “Although we do not have a “box- up” time, I try to have the majority of the mail up when the window opens at 10 am” Kelly explained. The rest of her day is spent collecting and stamping letters and packages from her patrons and maintaining the post office boxes rented to her clientele.
She fulfills the endless duties required of the town’s sole postal manager - all the while popping her head through the window to smile and greet those who enter. “By the time you leave, you’re wanting to be her friend,” a local box holder said. “She just has that effect.” The Rosemary Beach Post Office is a Contract Postal Unit (CPU), a postal branch of the United States Postal Service (USPS) located in a non-postal building and operated by a private company that follows federal postal guidelines. CPU’s are also referred to as a Community Post Office (CPO). They are equipped to sell most postal products and services at prices identical to those of a regular post office but without some of the bells and whistles and in subordination to the guidelines that don’t always support the needs of the location. “While the postal service provides my shipping supplies and stamps, it is not uncommon for me to make a trip on my way to work to pick them up in order to have them in a timely manner for my customers,” Kelly said. An advocate for her post office, Kelly has to jump through hoops on occasion because CPUs are not always on the USPS radar. The Rosemary Beach Postmistress understands the inner workings between a CPU and a regular post office. She was a postal agent with the USPS for 15 years before becoming a postal contractor for the Rosemary Beach Post Office, which is a CPU that is subsidized by the Rosemary Beach Property Owners Association (POA) as an amenity for homeowners and fortunate box holders. Community post offices existed by the 1880s in various parts of the country, but they expanded rapidly during the Postmastership General of John Wanamaker. A prominent and innovative businessman of the Gilded Age, Wanamaker worked to make postal services more convenient for the person on the street and to reduce the number of postal clerks needed at established postal facilities. As a result of Wanamaker's century-old advocacy, the founders of Rosemary Beach were able to sanction a post office for their town, not only for the way of mail but also for the way of uniting the community. While streets of Rosemary Beach were not plotted for residential postal delivery service, a fact that has complicated deliveries with the advent of Amazon, it is not unusual for New Urbanist communities like Seaside, Rosemary Beach and Alys Beach to place a post office as a center point of the community as a sort of historical landmark.
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Former Postmistress Carolyn Flippo and current Postmistress Joni Kelly “The town post office is another feature that is now often included in New Urbanist communities,” David Bailey, Rosemary Beach Town Manager, explained . “It provides for many things - not only a place for locals and visitors alike to send and pick up mail, but also a place to have an impromptu meeting with a neighbor, a backdrop for a family photo, an iconic landmark to aid newcomers with navigation. Of course, most important, is the human touch of the postmaster, who is also an ambassador for the town. By having all incoming mail routed to a post office box, it adds flexibility for owners who may spend part of the year elsewhere and for those who rent their homes.” It was 2001 when the first pieces of mail were delivered to Rosemary Beach by the hands of Carolyn Flippo, the town’s first postmistress. “My husband worked on the grounds and I worked at the post office,” Carolyn said. “There were mostly full-time residents then. You talked to people and met people. It was a small town. Everybody knew everybody. If they didn’t get mail here, they would stop by anyway, just to connect and visit.” Her mother was close with so many of the people who live and frequented the post office that Carolyn’s daughter, Candace Price
speaks of them like family members. “Jennifer and Chris would bring Audrey into the post office every day. I remember when Atticus was born. Not too long after that, my mom would babysit them often. She just connected with everyone and everyone connected with her. It was a very special part of our family’s life and is a testament to the grass roots beginnings of our community,” she said. Her “human touch” has spanned two decades, weaving her into the fabric of the community. “I love children,” Postmistress Flippo remembers the early post office days. “I gave out little lollipops to the children. It was a family thing. They would come to see me. I really enjoyed it when the Montessori children would come by.” The 250-square foot space was designed by architect Scott Merrill and is situated on a two-block green that comprises Rosemary Beach’s main civic space. “People would come in amazed because it's so small and architecturally beautiful,” recalled Flippo. The green is bisected by Main Street by the principal road through town that descends to the Gulf of Mexico, a block away. The scene is reminiscent of a movie set, making it one of the most picturesque post offices in the world and one of the most popular social media backdrops on Scenic Highway 30A.
Merril explained the history, “DPZ (DuanyPlater Zyberk, the Rosemary Beach town planner) had long dedicated sites to post offices, even after they had become anachronisms, because going to a central post office was seen as an opportunity for chance encounters. When my wife and I first got married, we lived in Seaside and if the encounters were not at the post office, they were on the way there or back. It was always nice, and welcome, to run into people. But then the entire town was laid out, like Rosemary Beach, to increase the likelihood you will run into friends doing almost anything.” Behind the curtain of the beautiful backdrop is the exhaustive list of tasks, set in motion by Flippo, directed by present-day Postmistress Kelly and produced by the Rosemary Beach leadership. The performance is a daily feat one that is not for the faint of heart, but for the heroes, like Flippo and Kelly, who have mastered living and deliver life to us daily, effortlessly - with a smile.
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THE ORIGINAL MERCHANTS OF
ROSEMARY BEACH BY M. G R E TC H E N H A R R I S
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eading through the town square to meet with some of the pioneering homeowners and merchants, I was struck by how many people were walking, riding bikes and shopping. It’s a bustling, walking community. The developers had a unique vision, and a part of that vision needed to be commerce.
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Bamboo Bicycle Co. founded in 2001 There aren’t many people who can say they were pioneers in the creation of a town. In 1995, a group of people from near and far looking to live their dream, decided to take a risk and start a town. They successfully turned this empty strip along the Gulf Coast into what it is today: a busy town with shops, restaurants, pools, bike trails and a home to the most beautiful beaches in the world. People come from all over to spend time in this breathtaking neighborhood. I met with Linda and Ken Gifford and James and Miriam Dillon, who were hosts of this get together. Linda is a POA Board member and Town Center liaison and both couples have been involved in the community for over 20 years. The Giffords have been fulltime residents of Rosemary Beach for that length of time as well. The two couples were also very involved in starting The Merchants Association of Rosemary Beach in 2007. James Dillon opened Rosemary’s first restaurant, Summer Kitchen. I had planned to stay only about an hour to talk with some of the
entrepreneurs from the early days, but before I knew it, over two hours had quickly gone by. I was so entertained listening to their stories about the days of yore. They laughed and talked about their favorite wine spot; the first baby being born; the Christmas tree lighting with just a few residents; dressing up the golf carts for a Mardi Gras parade; and watching their dreams come to fruition. After a career in the hospitality industry, Ken was hired by Leucadia Financial Corporation and Patrick Bienvenue, the developers and Founder of Rosemary to grow the Cottage Rental Company, as well as
developing a retail presence, which Linda was put in charge of. They opened the Rosemary Beach Trading Company in South Barrett Square in 2000 and followed that with Bamboo Bicycle Company in 2001. By 2004, both entities needed expansion. The Trading Company moved to its permanent location in North Barrett Square and the bike shop moved temporarily north as well before landing in its current location years later. Bamboo Bicycle Company also offered beach toys and clothing in two small huts before Ken and Linda opened Bombora Sun & Surf in 2009. James and Miriam started a small sandwich shop, which they also outgrew. They all were team players and helped each other out, wanting everyone to be successful. Times were tough in the beginning, and they all lost money the first year. But, with perseverance and a little break on rent from the developers, they more than succeeded. James’ Summer Kitchen was originally started in 1999 as a way to offer lunch to the construction workers. His sandwich shop had a rocky start, but over time, his Summer Kitchen's first location in 1999
reputation grew, and it became a popular spot; he soon needed more space. As more homes were being built and the town could boast of more residents, he added breakfast and dinner. He is now in his fourth location. His restaurant is a local favorite, and visitors keep coming back year after year. The first wine bar, Medusa Rouge, was opened in 2003 by Shane and Dana Hicks, who moved here from Nashville in 2002. Shane spoke lovingly about the bar. He and Dana were amateur wine connoisseurs and loved the idea of having a novice wine bar. Shane recounted that when they first opened, much of Rosemary was under construction. “What we loved most about those early days was the clientele. It wasn’t just homeowners,” he reflected. “We would have a billionaire from Wall Street sitting next to the construction worker, and they were talking. Those times were magical; the best times of our lives.” “Medusa Rouge was our favorite watering hole, and many out of town homeowners would stop there first upon arrival,” Linda Gifford confessed. Many of these lifelong friendships
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“What we loved most about those early days was the clientele. It wasn’t just homeowners. We would have a billionaire from Wall Street sitting next to the construction worker, and they were talking. Those times were magical; the best times of our lives.” began here. In 2005, Shane and Dana sold Medusa Rouge. It became Courtyard Wine and Cheese and then Edwards Fine Food and Wine, which continues to be a favorite spot. While Linda was talking about Chris Webb, who started the original beach service, he and his wife Jennifer came strolling up with big smiles and adult refreshments. Chris moved to Inlet Beach, and he drove back and forth along the coastline when traveling to and from school. He would often stop along the deserted beach to swim, surf and dream of what it would be like to live here. After a few years of pining, he was driving and daydreaming when he noticed one day that there were a couple of trailers set up along the beach, and it looked like some construction was about to take place. He pulled in just to chat and see what was up. They ended up talking for long enough that they finally convinced him to invest $10,000 in a lot. They quickly started building their dream home. He knew he also wanted to work here, and they started the incredibly successful SeaOats beach service, providing chairs, towels and umbrellas to the beach visitors. Darrell Russell was another easy to talk to early resident. He bought one of the first five lots sold and opened his architectural firm above Medusa Rouge. He joked that the wine bar was his
conference room. During our conversation, he revealed that while Dana was working for his architectural firm in Nashville, she and Shane wanted to vacation in Rosemary Beach, but no one would allow dogs. Darrell offered his newly constructed vacation home. When he later asked how they enjoyed their stay, Dana replied, “We are moving. Shane’s opening a wine bar, and I’m not sure what I’m going to do.” He went on to reveal that Shane quit his job as a pianist for Keith Urban and moved to Rosemary Beach to open Medusa Rouge. Dana continued working for Darrell at his Rosemary Beach firm. Another local favorite for grub and adult beverages was the Cowgirl Kitchen. “We played Bocce ball in the street; sometimes it was a ghost town. Some of my favorite memories are from 2007 and 2008 when we were just starting to have a good number of people living full time in the town,” Owner Nikki said. “There were not many options in the early years, it was my restaurant and an Italian restaurant located in the bottom of the Inn on Main Street and Courtyard Wine and Cheese. Our customers were mostly homeowners and locals. During the off season, we relied on the summer tourist season to get us through to the next spring.” The Cowgirl Kitchen remains a local favorite.
Beach chairs and umbrellas from SeaOats
Construction of Town Hall and Post Office
Wide open spaces of South Barrett Square
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Marci and Bryan Fair came down from Atlanta in 1997 and finished building their home in 2000. They were avid supporters of these early businesses. Marci gushed about the early days. “The first business was two trailers that sold t-shirts. We bought them every year and were excited when they started selling cups,” she laughed. “And, Linda cost me a fortune when she opened The Trading Company. She just had the best stuff! Rosemary Beach became everything we ever dreamed of. We park and don’t touch the car.” Marci also spoke lovingly about where she bought most of her children’s clothes. Geri Golding and David Higgs opened Gigi's Fabulous Kids in 2003. “Foot traffic was very inconsistent back then. I would often work all by myself because hours would go by without a single customer, but then suddenly it would be so busy I couldn't handle it!” Geri remembered. “It was normal back then for us shop owners to put a sign on the door and go out to lunch,
something we could never get away with now. We have truly enjoyed seeing kids grow up with us over the years. Some of the kids that shopped with us in the beginning now have kids of their own! We are so grateful for the support from our community. Rosemary homeowners as well as regular visitors tell us some of the happiest memories from their childhood are from Gigi's!”
Rosemary Beach were able to sell alcohol, and restaurants and bars were eager to move in. But, because Walton County was dry, developers believed people would not be as drawn here. Times and laws changed. By the time alcohol could be sold here, restrictions had been made to deny any high-rises along this coastline. A new type of development unique to this area was in the making.
“Rosemary Beach became everything we ever dreamed of. We park and don’t touch the car.”
When I asked why the development here was so different compared to Destin or Panama Beach, James’ wife Miriam explained there was a reason those areas developed faster, and with seemingly unlimited high-rises, while this strip in Walton County did not. Areas to the east and west of
Mark and Penny Dragonette were the original builders and owners of the elegant Pensione Hotel. Construction lasted from 1999 until 2001, and they sold it in 2007. Summer Kitchen’s James and Miriam Dillon have since taken over what is now called The Rosemary Beach Inn, expanding their
business holdings in this still growing community. Donna Pelous moved here in the early stages of development by coming over from New Orleans to look at property for a friend. Her friend did not end up buying but Donna did. Having had a bad day at work, she decided to uproot, buy a lot, build a home, move here and start her own business. She opened Shabby Slips on Main Street, selling slipcovers and furniture as well as helping with the decorating and furnishings of many new homes. In 2007, Donna opened Moonpize with Lisa Knower in the same building. “Everyone knew each other in those days and tried to help one another. I remember the power would go out 4th of July week as people were coming in for vacation. My kids would stand at the ice cream cooler with flashlights so customers could read the labels.” Tanya Cauley, who opened the original Sugar Shak in 2000, remembered. “One of my
Interior of Rosemary Beach Trading Company, established in 2000
The Original “Idea Man” Knowledge - Expertise - Connections Shaped The Town
Rendering of the Pensione Hotel and its iconic sign, still in use
“Everyone knew each other in those days and tried to help one another.” kids would stand at the door with a flashlight so customers could see the doorstep. My kids chose the name ‘Sugar Shak’, and the reason Shak is spelled without a “c” is that as I was hand painting the original ‘Sugar Shak’ sign, there wasn’t enough room for the entire word, Shack.” Each person reminisced with such fond memories of the good times, the struggles, the births and everything that goes into making an area a true community. I was a bit envious of the unique experience they had. It would seem impossible
not to bond with people that were striving for the same dream. They did something that few people will get the opportunity to ever do, and they were clearly a success at creating a growing and ever evolving close knit community. While some original merchants have moved on to other things and other places, many still remain. And while it may not be as small as it was 20 years ago, the quaint charm and intimacy of the town also remains. What these early merchants and residents built will leave a legacy that few can match.
If you’re ready for new ideas or prefer the original ones; allow me to put my knowledge, expertise & connections to work for you!
Larry Davis ∙ Broker 850.585.5420 larry@davisprop.com Davisprop.com
open daily 9–5
www.rbtradingcompany.com
The Rosemary Beach ® Trading Company
open daily 9–5
www.rbtradingcompany.com
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The Merchants of Rosemary Beach
A Timeline of Community Businesses
In 1995, Leucadia Financial Corporation formed The Rosemary Beach Land Company and purchased the land that would become Rosemary Beach. The Rosemary Beach Land Company and President Patrick Bienvenue had a vision they wanted to share with the world. In 1995, that vision became a reality and Rosemary Beach was born. Their development plan is founded in the principles of New Urbanism and traditional neighborhood development. Inspired by other classic beach neighborhoods, the 107acre, gulf-front development was designed to bring back the notions of community, neighborhood and convenience. The Rosemary Beach Land Company split into two entities: Rosemary Beach Cottage Rental Company (1999), which handles vacation rentals in Rosemary Beach, and, Rosemary Beach Realty (1995), which handles real estate sales within the town.
*Many of these businesses have changed ownership over the years. For the purposes of this story, we have listed the current owners.
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SEAOATS
Established: 1997 Owners: Chris and Jennifer Webb
In 1997, town founder Patrick Bienvenue selected Chris Webb to bring his 10 years of beach service experience with him to open SeaOats Beach service in Rosemary Beach with 10 sets of chairs and 2 catamarans. SeaOats grew with Rosemary Beach, transitioning from those original 10 sets of chairs to over 500 sets of chairs and a full menu of services, ending service in 2015. Throughout their tenure, SeaOats
innovated the beach service experience for guests, adding services such as cabanas, cocktail tables, hammocks, beach bonfires, kayaks, sea school, paddleboards, online reservations, and cooler service. Capping off their final year of service to Rosemary Beach in October 2015, SeaOats was voted Perfect in South Walton Grand Champion Best Beach Service by Visit South Walton.
building– just a walk-up window serving the initial few people working, living and building in Rosemary Beach. As has been the case for over 20 years now, neighbors meet neighbors as they walk in the door: sometimes on purpose, sometimes by chance. Summer Kitchen offers breakfast, lunch and dinner - each with distinct offerings.
SUMMER KITCHEN CAFÉ Established: 1999
Owners: James and Miriam Dillon
1st location 5 Main Street (Walk up window) 2nd location 74 S Barrett Square 3rd location 60 N Barrett Square 4th location 78 Main Street Established in 1999, Summer Kitchen went through many locations before finding its forever home at 78 Main Street. Summer Kitchen was the first restaurant and commercial business in Rosemary Beach. Their humble beginnings took place in the little red
ROSEMARY BEACH TRADING COMPANY Established: 2000
Owners: Rosemary Beach Holdings, LLC
Established in a “real” structure on Labor Day weekend 2000 (picture), but the humble “store” actually began with a few
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We get up at 7 am and meet candy trucks and put candy out after working until midnight the night before and we don’t see our family for days at a time. It’s our passion. It’s what literally drives us, and we are lucky to live out this dream every day here on Earth and see the faces of so many happy customers that love our little slice of heaven like we do. The Sugar Shak featured logo items on a pegboard in the offices located in the cottage rental trailers. Leucadia then built a small 400 square foot structure at South Barrett Square and Rosemary Avenue to house the Trading Company; next to that they also relocated Summer Kitchen and a third housing Marti Schmidt, artist, and Michael Belk, photographer. In May of 2004, it was time for the plot of land to be developed, and the Trading Company moved to a lovely new 1,600 square foot designer space in North Barrett Square where the store remains today. The decor at that time (picture) represented the true spirit of West Indies with vivid colors and a wonderful canopy over the cash wrap area. At that time, Linda Gifford, VP of Retail, gladly welcomed the amazing growth of the Trading Company while preserving the quaint upscale charm and sense of place Rosemary Beach itself is famous for. The Trading Company was and is proud to be the only provider of licensed Rosemary Beach logo apparel and gear, as well as offering a fun eclectic mix of designer décor items and gifts.
BAMBOO BICYCLE COMPANY Established: 2001
Owners: Rosemary Beach Holdings, LLC
Although a few bikes were available for rent from the original sales offices, moving into a larger space on Rosemary Avenue behind the Trading Company gave them an opportunity to expand the number of bikes, trikes and two seaters available. Early on, beach and sand toys were available and when Bamboo moved to the north side as well in 2004, it became known as Bamboo Beach & Bicycle Company. In 2007, those were separated, and two additional small huts were occupied in the SK/Bamboo courtyard; one continued with all the beach paraphernalia and the other was the precursor to the surf shop.
Established: 2002 Owner: Donna Pelous
Shabby Slips opened in June of 2002 at 58 Main Street. The store initially sold slipcovered, custom-upholstered furniture along with French antiques. The store later added upholstered/ slipcovered headboards, drapes and a variety of upscale home décor. In 2007, Shabby Slips moved to the second floor at 58 Main Street to concentrate on the custom work and later moved to Seagrove Beach in 2014.
Established: 2003
Owners: Geri Golding Higgs and David Higgs
Established: 2000
Originally located by the town hall, The Sugar Shak moved to Barrett Square and then to their current location in 2008. The Sugar Shak is a candy and ice cream store that specializes in nostalgic and current candies and fine chocolates from all over the world. The Shak also makes old-fashioned ice cream sundaes, banana splits, floats and milkshakes. There are over a million different milkshake and malt combinations to choose from including Oreo cheesecake, apple pie, brownie batter and banana pudding.
SHABBY SLIPS
GIGI’S FABULOUS KIDS’ FASHIONS & TOYS
THE SUGAR SHAK Owners: Billy and Heidi Snell
they have with Summer Kitchen. Guests in the small yet welcoming rooms enjoy complimentary continental breakfast (changing to full breakfast January 2021), complimentary beach chairs from March 1 – November 30, a stellar happy hour at Summer Kitchen, complimentary access to the fitness center, and court time at the tennis center.
ROSEMARY BEACH INN (THE PENSIONE) Established: 2001
Much more than a children’s clothing and toy store, Gigi’s is also a place where kids and kids at heart are welcome to hang out a while, try it on, go ahead and touch, play make believe, do a happy dance, watch the train chug, make a friend, be silly, cultivate your style, find out what’s new, and become a star!
Owners: James and Miriam Dillon
Originally called The Pensione, Rosemary’s first inn was opened in 2001 by Mark and Penny Dragonette. James and Miriam Dillon purchased the Pensione building in February 2015 as a home for The Summer Kitchen Café. In so doing, they inherited an Inn. The Dillons wanted to infuse the Inn with the same caring and sense of belonging as
We love hav i ng ou r busi ness i n Rosema r y Beach where people a re a lways i n a good mood, pop i n of t en, ret u r n ever y yea r, a nd ma ke la st i ng memor ies w it h us. We feel so honored to get to be a part of their kids’ lives! A lot of k ids who have si nce g row n up st i l l come i n t o v isit t he t ra i n (a nd Miss R it a !) Gigi’s
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We have loved being part of creating homes in Rosemary since 2004, and we love visiting homes with pieces our friends have acquired over the years. We chose Rosemary when many people didn’t know where Rosemary Beach was located. We love all our merchant friends who have been our friends and neighbors over the years. We look forward to many years to come! Tracery
WILD OLIVES
Established: 2006 Owner: Chris Trovas
TRACERY
Opened in 2006, Wild Olives combines a wine bar, wine shop and bistro into one delicious business.
Established: 2003 Owner: Paige Schnell
Tracery opened late 2003 with a grand opening celebration in February of 2004. The whole town attended! Originally located at 72 Main Street, Tracery moved to 38 Main Street where they remain today. Tracery offers everything you need for your home as well as an array of unique gifts.
MOONPIZE
Established: 2007 Owners: Donna Pelous and Lisa Knower
In 2007 the nation was in a recession. Donna Pelous looked around and only saw one other ladies shoe store on 30A. Moonpize was opened in May 2007 and remains open to this day. Moonpize carries ladies’ shoes, apparel, jewelry, handbags and artwork.
COWGIRL KITCHEN RESTAURANT AND BAR Owner: Nikki Nickerson
Since 2005, Cowgirl Kitchen has remained the original neighborhood gathering spot on the south side of Rosemary Beach. Specializing in casual eats and cool vibes.
Established: 2005 Owner: Regions
Offering solutions for all your financial needs.
Established: 2007 Owners: Cindy Krutz and Celia Tucker
Willow (Rosemary) is our original store. It is a high-end label conscious women’s boutique. We have a fabulous collection of clothing, shoes, handbags and jewelry. The vibe at Willow is modern, feminine and classic!
LACREMA PISH POSH PATCHOULI’S Established: 2007
REGIONS BANK
WILLOW
F rom t he moment we f i rst d rove i nt o Rosema r y we k new we wa nt ed t o ma ke it ou r Wi l low home. It s cha r m is u nden iable, a nd it s West Ind ies a rch it ect u re is u npa ra l leled. For us, it was love at first sight and we knew it was home. We now have 3 locat ions a long 30A . Rosema r y is st i l l t he hea r t of Wi l low. Willow
Established: 2005
Rosema r y Beach is where Cowg i rl K it chen st a r t ed. The people and the beaches have always been very special to us! Cowgirl Kitchen
in July of 2007. The distinctive, oneof-a-kind apothecary boutique is a place to find your heart and nourish your soul. Patchouli’s offers a thoughtfully chosen collection of bath, body and home products, as well as sleep and lifestyle wear to lift the spirit and brighten your life.
Owners: Lynn and Steve Dugas
Established in 1992, Patchouli’s has become an integral part of the 30A lifestyle. Born in Seaside, Patchouli’s opened their Rosemary Beach home
Established: 2009 Owners: Spell Restaurant Group
LaCrema is a cozy indoor, outdoor dining space serving Spanish small plates and chocolate confections—a wonderful place to linger with friends, dine and enjoy great flavors in both cuisine and wine.
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Ou r fa m i ly recog n i zed t he wa l kable, new u rba n ist nat u re of t he t ow n a long w it h t he st rong com mu n it y focus of t he resident s, v isit ors a nd fel low mercha nt s i n t he a rea a nd we knew we wanted to call Rosemary Beach our home. Amavida
RESTAURANT PARADIS AMAVIDA COFFEE ROASTERS Established: 2009
Owners: Dan and Sally Bailey
Established in 2004, Amavida Coffee Roasters opened their Rosemary Beach café in 2009. At Amavida’s cafes you can find locally roasted, organic and fair-trade coffee and tea products. Healthier food and drink alternatives. Coffee brewing gear and sustainable lifestyle products.
Established: 2009
Owners: Danny and Monica Cosenzi
Restaurant Paradis opened its doors in the spring of 2009 with the Paradis Lounge offering the first full-service bar in Rosemary Beach. Danny and Monica Cosenzi became co-owners and operators in 2014 and have focused on coastal cuisine, drawing from the rich flavors of this area as well as various other regions to create the innovative and tantalizing courses available. Chef Mark Eichin, 2019 Emerald Coast Magazine Chef of the Year, is also dedicated to sourcing locally grown products so the menu changes with the seasons and provides new, delectable plates all year.
HISSYFITS BOUTIQUE
VIVO SPA
Established: 2010 Owners: Michael and Erin Jordan
Vivo opened its doors in rosemary Beach in September of 2010. Vivo Spa offers unique massages, facials and body treatments. As a Global Advanced Spa Educators, the owners have developed their Signature Services using their years of knowledge and by searching out different culture’s most proficient spa services. The Power Massage, Chinese Gua Sha, CanaBLISS and Cupping Massage are a few of their signature services. Rosema r y Beach boa st s t he wel l-versed spa cl ient ele t hat Vivo wa s desig ned for. It is the ideal location for wellness, health and fitness, wh ich a re a l l a focus of Vivo’s m ission. Vivo
Established: 2010 Owner: Amie Wiley
BOMBORA SUN & SURF Established: 2007
Owners: Rosemary Beach Holdings, LLC
Bombora opened in 2007 as ‘Bamboo Beach & Surf’ in two small huts. At their current location in Barrett Square since 2009, Bombora offers stylish beach clothes, bathing suits, sunglasses, sandals, beach toys, floats and sunscreen. Bombora is a one stop shop for all the gear needed for a coastal lifestyle.
Originally opened in March of 2010, Hissyfits Boutique is a family store offering gifts, accessories, clothing and home decor. Hissyfits offers a little bit of something for everyone— with a fun, upbeat atmosphere and knowledgeable staff.
EDWARDS
Established: 2011 Owners: Spell Restaurant Group
Edwards is an excellent and entertaining fresh fine dining restaurant in the heart of Rosemary Beach. Also featuring an award-winning wine program that has received the Wine Spectator “Award of Excellence” three years in a row.
Way back when, a “Summer Kitchen” was an outbuilding where all the cooking was done in an effort to keep the heat out of the main house. It seemed appropriate to name the first restaurant here the Summer Kitchen and to invite the owners, visitors and workers at Rosemary Beach and the surrounding communities in for a bite to help keep the heat out of their kitchens! Summer Kitchen
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SEA CONTEMPORARY ART SPACE Established: 2014
Owner: Diane Brady Gallery Director: Jennifer Carvalho
THE HIDDEN LANTERN BOOKSTORE Established: 2011 Owner: Diane Brady
A gem of 30A, The Hidden Lantern Bookstore has become a beloved icon of Rosemary Beach and the coastal highway as it nears its ten-year anniversary. With an eye for quality texts, owner Diane Brady selects each title, curating a selection of books ranging from biography to best seller, children’s literature to fine art and culture, Christian fiction to mystery. With 15,000 titles lining the shelves, you are certain to find the perfect read.
CK FEED & SUPPLY Established: 2013 Owner: Nikki Nickerson
A sister business to Cowgirl Kitchen, Feed & Supply offers boutique gifts and locally branded apparel as well as last minute wine, beer, chips and dips—everything you need to entertain at the beach.
THE PEARL HOTEL Established: 2013
SEA is a sun-drenched space for contemporary art, featuring new work by multidisciplinary artists at the intersection of art and design. It takes its cues from Rosemary Beach’s New Urbanist design history. As a movement that set out to reform the design of the built environment, New Urbanism emphasizes beauty, aesthetics and creating a sense of place. SEA seeks to facilitate a synergistic relationship between art object, audience and the Rosemary Beach landscape, believing in an elevated quality of living by way of aesthetics. Encapsulating these notions into a singular work is New Yorkbased artist Se Yoon Park’s tree sculpture suspended in the center of the gallery. SEA’s curation comes from the eye of Jennifer Carvalho, a Brooklyn-based gallerist and director of Carvalho Park in New York.
Managed By: St. Joe Hospitality
At The Pearl, the little details are the biggest gesture. The award-winning hotel provides a thoughtfully curated experience, making each guest’s visit a distinctly memorable one. The Pearl provides an idyllic setting for an intimate beach getaway. The 55-room boutique hotel, located in the heart of Rosemary Beach, boasts elegant, modern accommodations and amenities, including the AAA Four-Diamond Havana Beach Bar & Grill and Havana Beach Rooftop, a poolside spa and a central, walkable location. Throughout the hotel, local artwork further elevates The Pearl’s connection to its community, where it has become an iconic photo spot. From the cocktail greeting at check-in to the hand-delivered, freshly baked treat at bedtime, each detail is made to feel like it was especially created for each guest. Just as its name implies, The Pearl is meant to be slowly unpacked and enjoyed (in front of a stunning Gulf sunset and a glass of bubbly in hand, a plus).
THE 30A STORE IN ROSEMARY Established: 2015
Owners: Mike Ragsdale, Angela Ragsdale, JoAnn Ribaudo
Although the 30A Company was established in January 2007, they opened their Rosemary Beach location in February of 2015. Sharing a home with Amavida Coffee & Tea, the 30A Store in Rosemary Beach offers the perfect place to pick up all your 30A Gear while sipping on a cup of coffee, tea or an ice-cold 30A Beach Blonde.
Rosemary Beach is the perfect “bookend” for 30A. Wh i le ou r compa ny ha s become so much more t ha n just a t wo-la ne scen ic road, we love hav i ng represent at ion i n a s ma ny t ow ns a s possible a long t he Gu l f Coa st cou nt y h ig hway. 30A Store
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I felt the vibe of Rosemary Beach was a natural fit for t he a r t a nd st yle of t he Cu rat e Ga l ler y cu lt u re. Curate
CURATE ART GALLERY
kids and kids at heart. STELLAR offers a place where moms and daughters can spend quality time together. The ribbon garland that decorates the ceiling was all created by kids tying ribbons and making wishes.
Established: 2016 Owner: Gary Handler
Opened in 2016, Curate30a offers an approachable and fun gallery where the exuberance for collectible fine art is contagious. Specializing in original works on canvas, sculpture and glass for both the seasoned and novice collector.
DISCO
Established: 2018 Owners: Bryan and Stacy Pritchett
Opened in April of 2018, Disco offers ultra-feminine, swoon-worthy clothing, shoes and accessories.
STELLAR
Established: 2017 Owners: Geri Golding Higgs and David Higgs
Originally opened in a small kiosk in Seacrest in 2014, Stellar moved to Rosemary Beach in March of 2017. STELLAR is the place for tweens who have outgrown the kids store, as well as for grownups who refuse to. Stellar carries contemporary but age appropriate apparel. They also offer gifts, accessories and toys for older
We love t hat people who t ravel t o Rosema r y Beach ret u r n yea r a f t er yea r - somet i mes never even get t i ng i n t hei r ca rs once t hey a r r ive. In ou r 3rd sea son, it’s been fun to see familiar faces who come back to see us every time they are in town. Disco come in to get inspired and experience its elevated customer service. It’s a lifestyle boutique that carries fine furnishings along with the latest trending fashion for its clientele. Curators at Luminary create a serene ambiance with great music and its signature fragrance—mixing raw sensibilities with refined style. Opening its doors in April 2018, Luminary is a product of the owner’s passion for attention to detail, where each piece will tell a story.
OKO MEN + WOMEN LUMINARY
Established: 2018 Owner: Mariam Gulistan
As name suggests, Luminary is a store that radiates light, where the clients
Established: 2018
Owners: Abbie Boatwright, Katie Frankum, Vicki Steelman
Opened in June of 2018, OKO offers customers effortless, fashionable, everyday pieces that meet the demands of a busy lifestyle. OKO also designs and manufactures their in-house line that is hand-cut and sewn in the Dominican Republic. OKO stands for equip to Overcome, demonstrate Kindness, and give Opportunity. Their mission is to employ more and more women in the Dominican Republic while serving their customers.
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Since the first day we visited Rosemary Beach in 2011, we completely fell in love with it. When we decided to open our second OKO location, there was nowhere else that we would have rather chosen. The small-town feel, incredible community and beautiful architecture make Rosemary Beach a place we feel so blessed to be a part of. OKO
offers Charlie’s Donuts, a full espresso bar, Lucky Goat coffee, premium ice cream, Kombucha and smoothies.
THE ROSEMARY BEACH COLLECTION Established: 2019
Owners: Rosemary Beach Holdings. LLC
PESCADO SEAFOOD GRILL AND ROOFTOP BAR Established: 2018
Owners/Partners: Steven Sapp, Joseph Freer, Ken Duenas, Greg Wakeham, Tim Freer
Pescado Rooftop Bar is located on the roof of the Orleans building. Along with breathtaking views, Pesacdo offers punchy cocktails with thoughtfully sourced ingredients, eclectic cuisine, fine company, familystyle dining and good spirits.
Rosema r y Beach of fers Pescado a n ex t raord i na r y locat ion t o showca se a fa nt a st ic roof t op ba r w it h t he Gulf of Mexico on full display. Pescado
DAUGHTERS KITCHEN Established: 2018
Owners: Charlie Mingas, Donde Abdugafurav
Priding themselves on their delicious freshly made food, the Daughters Kitchen has recently come under new management. In addition to their freshly made dishes, Daughters
To add to the offerings from the Trading Company, the “Collection” extends the fun garments and eclectic logo items that helped make Rosemary Beach a name unto itself.
PARISH BY ASHLEY GILBREATH + EXVOTO VINTAGE Established: 2020
Owners: ExVoto-Elizabeth Adams Parish: Ashley Gilbreath
While Parish + ExVoto opened in Rosemary Beach in March of 2020, the store has branches in Montgomery, Birmingham and Fairhope, Alabama. Parish + ExVoto is a combined lifestyle store focusing on beautiful and unique finds including furniture, jewelry, home accessories and apparel. Rosemary Beach is a great fit for Parish + ExVoto. Clients of both Parish and ExVoto frequent the area so we knew it would be the perfect fit for both our brands.
THE COURTYARD AT PESCADO Established: 2020
Owners/Partners: Steven Sapp, Joseph Freer, Ken Duenas, Greg Wakeham, Tim Freer
The Courtyard at Pescado, located on the ground floor of the ‘Orleans’ building was designed by Denise Billman with inspiration by Joseph and Jessica Freer. The Courtyard is based on the vibrant feel and musical heritage of New Orleans. The Courtyard at Pescado features handcrafted cocktails and small bites in the luscious garden courtyard and piano bar.
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As we look ahead to celebrate 30 years on 30A in 2022, we are honored to call Rosemary Beach home for well over the past decade. To be a part of the humble beginnings of Rosemary Beach was a blessing and lagniappe, as the owner, an architect and interior designer, had designed a half a dozen homes in the beginnings of the neighborhood. It was her love of the area and knowing what was to come that solidified her decision to purchase Patchouli’s and bring it home to Rosemary Beach. It is the support of our wonderful community and word of mouth that helps keep our dreams a reality. We are grateful to be forever woven into the Rosemary Beach tapestry. Pish Posh Patchouli’s
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Owen (9) and Emilia (7) rescued another cat this summer. One of their dad’s coworkers found a tiny kitten under their deck and since their dogs like to eat tiny kittens, they needed a new home for her. They welcomed Frida Cannoli to their pack. (She has a tiny little moustache.) ll it... kids li ke to te News th e way d, ly true an of all goo d, most ri ng. y ea rth shatte co urse, tota ll LIZZI by CH RI STIA PA
Carter + Coen
convertible mustang for her first car! Way to go, Abby! Olivia Lathan (8) was a flower girl in her big sister’s wedding. Her 3 year old niece sprinkled flowers down the aisle like a chicken.
Carter and Coen Schnaeder went to Camp O’ The Pines for a week this summer. They had the best time! Carter also turned 12 and rented a pontoon with his friends. Coen celebrated his 9th birthday at Disney World on a solo trip with his parents! SO much fun and what a cool way to celebrate birthdays. Coen also just started an all boys Hip Hop dance group with some of his friends. They’re learning how to breakdance! Abby VanLierop (16) got her first real job at Hungry Howies. She loves it. She also made co-captain of her varsity cheerleading team as a junior! She also saved up her money and got a
Riley Kate (12) finished writing a whole book. She writes and illustrates her books at the same time. She likes to write about Warrior Cats. She sometimes works on more than one at a time. Georgia (7) got her ears pierced. She and her mom went on a girl’s day, she got her ears pierced and they had so much fun! The earrings she chose were blue diamonds.
Frida Cannoli
The Palizzi crew, Julian (14), Gabriel (12),
Peyton, Ryan and Leah welcomed a furry friend to their home. Tinker is a teacup yorkie poo and so cute and fun. She loves to cuddle. Maggie Lee was named the co-captain of her school’s cheer squad! She is so excited for this year’s cheer season.
Maddox & the Conch
Maddox and Mackenna went snorkeling in Port Saint Joe, FL. There they found a ton of starfish and a huge conch shell! They brought their boat down to Port Saint Joe and were able to take it all around the bay. The shell was as big as their dad’s head. So cool. Huckleberry (5) is so excited to start kindergarten this year! He can’t wait to make new friends and learn. His little sister, Edie Lu, just turned into a big girl when she turned three in August! Also, Huckleberry had a lot of snakes and reptiles
at his 5th birthday party. This was the second time Nonie’s Ark has come to his birthday party.
teeth out. So mom did just that. She lost a tooth on June 1, 2020. She hadn’t lost a tooth in a while.
Brogan (11), Hudson (10) and Stellen (8) came to visit the 30A area from Iowa! Their grandparents rented a condo in Destin but had so much fun in Rosemary Beach they definitely spent a day there! First stop, Gigi’s! They were able to ride a pontoon boat to Crab Island, spend a day at Morrison Springs, and hunt for crabs at night! The best time! They’re already asking to come again next year!
Olivia (6) is in first grade. She was taking a drink of water when she felt something in her mouth! Then she spit out her tooth!
Sophia (5) faced her fears at Huckleberry’s birthday party. Her brother, Brantley laid down next to a boa constrictor and gave Sophia the courage to touch the snake for the first time. She said it was softer and also harder than she imagined. Way to be brave Sophia!
Emilia (7) lost a tooth at home school group! She knew it was wiggly when she walked down the street to the school group, and kept wiggling it after she got there! Her teacher put it in a little baggy for her and she was the first kid at homeschool group to lose a tooth.
And now onto the loose teeth...
Annabelle (6) lost her first front tooth! Her sister was doing an unexpected cartwheel and kicked her in the mouth! Her tooth was just a little bit wiggly but she ripped it out. She usually sets a trap for the tooth fairy but forgot this time! Maybe next time.
Devin (7) had a loose tooth while on vacation. A family friend said that she would give her $100 if she just pulled it right now. She did it and he reluctantly gave her the money! She went straight to Gigi’s! Spencer (6) from Louisiana, took a bite of a chip and felt the tooth was loose. Her mom pulled it out for her. She got extra money from the tooth fairy since she was on vacation! Hudson (8) Loves for her mom to yank her
Olivia
Hudons (9) had two teeth wiggled out by the dentist. He said it didn’t even hurt and the roots were so very long it would have been a while until they fell out! The tooth fairy definitely paid him a visit after that extraction!
ROSEMARY THYMES | 35
Words go left, right, up, down, not diagonally, and can bend at a right angle. There are no unused letters in the grid, every letter is used only once.
Answers
ROSEMARY THYMES | 36
DINING 1 Amavida Coffee & Tea 850.231.1077 | amavida.com
2 CK’s Feed & Supply 850.588.0908 | cowgirlkitchen.com/feed
3 Cowgirl Kitchen
merchant directory
850.213.0058 | cowgirlkitchen.com
4 Edward’s Fine Food & Wine 850.231.0550 | edwards30a.com
5 Havana Beach Bar & Grill 36
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850.588.2882 | thepearlrb.com
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6 Havana Beach Rooftop Lounge 850.588.2882 | thepearlrb.com
7 La Crema Tapas & Chocolate
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850.534.3004 | lacrematapas.com
North Barrett Square
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8 Pescado Seafood Grill & Rooftop Bar
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850.213.4600 | rooftop30a.com
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9 Restaurant Paradis 850.534.0400 | restaurantparadis.com
West Long Green
East Long Green
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850.213.0521 | theskcafe.com
South Barrett Square
12 The Sugar Shak 850.231.3655 | thesugarshak.com
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13 Wild Olives 850.231.0065 | wildolivesmarket.info | 30-Awines.com
27 Ro sem
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Town Post Hall Office
ary
fashion
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14 Bombora Sun & Surf 850.278.2092 | bomborasunandsurf.com
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850.588.4316 | disco30a.com
Str eet
16 Gigi’s Fabulous Kids’ Fashions & Toys
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850.231.0110 | gigisfabkids.com
Ma in
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15 Disco
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17 Hissyfits Boutique
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850.231.0311
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35 11 W Water Street
850.213.4611 | slice30a.com
11 Summer Kitchen Café
Scenic Highway 30A
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10 Southside Slice
18 Moonpize
34 30 5 6
850.231.1930 | moonpize.com
E Water Street
19 OKO 850.502.2786 | okolifestyle.com
Western Green
Eastern Green
20 STELLAR 850.231.1720 | gigisfabkids.com
21 The 30A Store 850.605.3070 | 30agear.com
22 Willow 850.231.0433 | wearwillow.com
beauty, home & gifts
23 Curate
850.231.1808 | curate30a.com
24 The Hidden Lantern Bookstore 850.231.0091 | thehiddenlantern.com
25 Luminary 202.870.0360 | luminarylifestyle.com
26 Parish by Ashley Gilbreath 850.565.7733 | ashleygilbreath.com
27 Pish Posh Patchouli’s 850.231.2005 | patchoulis.com
28 Rosemary Beach® Trading Company 850.231.2410 | rbtradingcompany.com
29 SEA Contemporary Art Space 850.231.0081 | seacontemporary.com
30 Spa Pearl 850.460.9041 | thepearlrb.com
31 Tracery 850.231.3746 | traceryinteriors.com
32 Vivo Shop Spa Salon 850.231.6801 | vivospasalon.com
lodging
33 Rosemary Beach® Cottage Rental Company 877.594.1791 | rosemarybeach.com
34 The Pearl 850.588.2881 | thepearlrb.com
35 The Rosemary Beach® Inn 844.865.5783 | therosemarybeachinn.com
recreation 36 Bamboo Bicycle Company. 850.231.0770 | bamboobicyclecompany.com
37 Rosemary Beach® Racquet Club 850.278.2061 | rosemarybeach.com
sERVICEs 38 Domin Bock Architects 850.231.2787 | dominbock.com
39 Regions Bank 850.213.2630 | regions.com
40 Rosemary Beach® Realty 850.278.2000 | rosemarybeachrealty.com
useful Numbers Beach Service Fitness Center POA Post Office Security
850.231.1860 850.278.2200 850.231.1861 850.231.1366 850.699.3469
#rosemarybeach | rosemarybeach.com ROSEMARY BEACH is a registered trademark owned by Rosemary Beach Holdings, LLC and is used with permission pursuant to a license from Rosemary Beach Holdings, LLC.
GIG I’S FAB U LO U S KI D S’ FA SH I ONS & TOYS 62 MAI N ST RE E T RO SE MA RY B EACH
www.gigisfabkids.com 850.231.0110
ARTFULLY UNITING EXTRAORDINARY HOMES WITH EXTRAORDINARY LIVES.
We believe everyone deserves the extraordinary. Mary Alice Johnson & Marsha Burke
t we en s, te en s , wo me n s, g i �s 104 n o rt h b a rre� s q RO S E M A RY B EAC H
850.231.1720
MARY ALICE JOHNSON
MARSHA BURKE
BROKER ASSOCIATE
REALTOR®
c 850.855.8311
c 770.722.8656
maryalice@scenicsir.com
marsha@scenicsir.com
...come bike with us
12805 US Highway 98 East | Suite D201 | Inlet Beach, Florida 32461 Information presented is subject to errors, omissions, changes, or withdrawals without notice Sotheby’s International Realty® and the Sotheby’s International Realty Logo are service marks licensed to Sotheby’s International Realty Affiliates LLC and used with permission. Destin Real Estate Company fully supports the principles of the Fair Housing Act and the Equal Opportunity Act. Each Office is Independently Qwned and Operated.
ROSEMARY THYMES | 38
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ALTERNATIVE CINEMA
BY FRANCIS HEANEY / EDITED BY WILL SHORTZ
Francis Heaney, of New York City, is a professional puzzle maker and editor who frequently constructs the American Values Club Crossword. For 15 years he has edited puzzle books for Sterling. His early interest in puzzles was encouraged by his grandmother, who gave him a subscription to Games magazine for his 10th birthday. Francis has been contributing crosswords to The Times, on and off, since 1996. — W.S.
89 Grp. organizing school dances 90 Make a move 92 Alternative title for ‘‘Titanic’’? 94 Hello Kitty company 96 Calendar spans: Abbr. 97 Actress Tyler who will be an apt age in 2031 98 Stopovers 99 Gives a hoot 101 ‘‘Ella and ____’’ (1956 jazz album) 104 Sandal brand 106 Alternative title for ‘‘Gone Girl’’? 110 Sheepskin holders 114 Shankar who taught sitar to George Harrison 115 ASCAP alternative 116 ____-faire 118 ‘‘Blueberries for ____’’ (classic children’s book) 119 Nabisco’s first cracker brand, introduced in 1899 121 Alternative title for ‘‘The Name of the Rose’’? 126 Duck dish 127 ‘‘Welp, guess I have to try again’’ 128 Develop over time 129 Lowbrow art 130 Round things? 131 Terry Bradshaw, for his entire career
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DOWN 1 Like commercials, often 2 First name of a Peace Nobelist that ends ironically 3 ‘‘Einstein on the Beach,’’ e.g. 4 ‘‘____ say!’’ 5 Scholar 6 Seating section 7 Recipients of venture capital 8 Joined a petition 9 What a dental scaler removes 10 Senator Klobuchar 11 Production co. behind ‘‘Rhoda’’ and ‘‘Newhart’’ 12 ‘‘Once upon a midnight dreary …’’ penner 13 Ending with ultra- or super14 Sauce on chicken Parmesan
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15 Parts of zygotes 16 French automaker 17 They don’t go much higher than the tongue 18 Soft leather 19 Two-door or four-door 24 Unenthused response to ‘‘Wanna?’’ 29 Upper limit 32 Turned in 34 Charles ____, religious leader known as ‘‘The Father of Modern Revivalism’’ 35 Lengths for rulers 36 Killed time 37 Workload that must be met 39 Pets kept in terrariums 42 Bank-backing grp. 43 Something trademarked 44 Laptop brand 46 ‘‘____ be an honor’’ 49 Head-butts 50 [Actually, don’t delete this] 52 Smooth-tongued 53 Painter Magritte 54 ‘‘The Simpsons’’ character with a Ph.D. 55 Catch 59 Nail-polish brand
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ACROSS 1 Red Guard members 8 They can get canceled 14 Sticky situation 20 Remove braids from 21 ‘‘Likewise!’’ 22 Way to go 23 Alternative title for ‘‘The Dirty Dozen’’? 25 Sorted in order 26 Hear here! 27 Complete 28 ‘‘Vous êtes ____’’ (French map notation) 30 Alan with six Emmys 31 Pulled from a raffle drum 33 Alternative title for ‘‘Cleopatra’’? 38 Words to a betrayer 40 Partner of cut 41 St. ____ Chapel, New York City public building in continuous use since 1766 42 Dessert often topped with caramel sauce 45 Newswire co. 47 Zip 48 Disc-brake components 51 Alternative title for ‘‘Frankenstein’’? 55 Took a load off 56 Monopoly token elected by an internet vote 57 ‘‘Sure, that makes sense’’ 58 Trust 60 ‘‘____ Another’’ (NPR game show) 62 Toyota model since 1966 64 Van ____, Calif. 65 D.C. donor 67 ‘‘Hey, pal, over here!’’ 68 & 70 Alternative title for ‘‘To Kill a Mockingbird’’? 72 Female friend, in France 75 Phillipa who played Eliza in the original cast of ‘‘Hamilton’’ 76 Hook’s sidekick 79 ‘‘The Hangover’’ co-star 83 Mortgage co. 85 Just out of the freezer 88 They feature clowns and rope tricks
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105 Italian city NW of Milan 106 Semi, e.g. 107 Ho Chi Minh Mausoleum city 108 Food item 109 ‘‘The Loco-Motion’’ singer Little ____ 111 Standard 112 Not glossy 113 More underhanded 117 ‘‘A likely story!’’ 120 O.E.D. part: Abbr. 122 Casablanca’s country: Abbr. 123 Ivy League nickname 124 Make a break for it 125 Had
CONTACT US (850) 278-2000 www.RosemaryBeachRealty.com
VISIT OUR OFFICE: 78C N. Barrett Square Rosemary Beach®
11 SPANISH TOWN COURT
16 S. BARRETT SQ. RESIDENCE 3
104 N. BARRETT SQ. #3A
$10,200,000 6 Bed | 6+ Bath| 5208 Sq Ft
$5,985,000 7 Bed | 7.5+ Bath | 6972 Sq Ft
$1,175,000 2 Bed |2 Bath | 1281 Sq Ft
221 ROSEMARY AVENUE $4,795,000 7 Bed | 7 Bath | 4315 Sq Ft
42 TRIMINGHAM LANE
280 ROSEMARY AVENUE $5,495,000 5 Bed | 5.5 Bath | 3603 Sq Ft
43 HAMILTON LANE
46 N. BARRETT SQUARE #401 $1,749,000 3 Bed |3 Bath | 1992 Sq Ft
45D ST. AUGUSTINE STREET
$1,399,000 3 Bed | 2.5 Bath | 1748 Sq Ft
$1,399,000 2 Bed |3 Bath | 1692 Sq Ft
$849,000 2 Bed | 2 Bath | 1191 Sq Ft
102 TUCKERS LANE
133 NEW PROVIDENCE LANE $4,299,000 3 Bed | 4 Bath |2924 Sq Ft
44 TUCKERS LANE $1,150,000 2 Bed | 2 Bath | 936 Sq Ft
$1,799,000 3 Bed | 3.5 Bath | 2970 Sq Ft
ROSEMARY BEACH® is a registered trademark owned by Rosemary Beach Holdings, LLC and is used with permission pursuant to a license from Rosemary Beach Holdings, LLC.
