DESIGN PROTFOLIO Sophia_MengSiwei
HI ! My name is Meng Siwei, and I have been in the design industr y for three years. I have been exposed to graphic design, industrial design, and interaction design. I like to find problems with my own unique perspec tive. I nspirational use the power of design to change a little bit.
CONTENT CONTENT
TOUR 01 children children design design \\ service service design design
BRA 02
women women design design \\ user user experience experience design design
EPIDEMIC 03 visual visual communication communication design design \\ speculative speculative design design
OTHERS 04 animation animation \\ photography photography
ABOUT ABOUT ME ME
resume about myself
教育背景
荣誉经历
华南理工大学
信息与交互设计
2017-2018 年校二等奖学金
GPA：3.78/4
成绩排名：专业前 10
2017-2018 年校三好学生 2018-2019 年社团优秀干部 2019 粤港澳大湾区·东盟国际高校营造大赛优胜奖
项目经历 2017-2018 年连续 2 次担任寒假回母校队长 2017-2018 年参与第十届“挑战杯·创青春”创业计划竞赛
实习经历
2017-2019 年参与 4 次百步梯攀登计划并成功立项
2020.7-9
2019 年暑假前往湖南湘西参加无疆苗绣项目的志愿活动
工作职责：负责公司内部海报等平面设计、制作视频包括
2019-2020 年参与国家级创新训练项目“针对使用餐盒循环模
脚本策划、拍摄和后期剪辑
式的外卖餐饮业态的研究与解决方案创新”
实习记录：共策划 5 次视频拍摄、配合 2 次空宣设计
2019-2020 年参与廖丹老师的 SRP 心理疾病艺术治疗方式研究
实习总结：设计技能得到充分应用，能够按时高效的完成
21 岁：年龄
2020 年参与李育奇老师的 SRP 鱼类识别潜水应用研究
设计任务，但定期复盘做下一阶段的行动指南和衡量设计
1999-07-20：生日
四三九九游戏
产出所投入的时间是需要改善的
新媒体运营
孟思薇：姓名
baozaimsw@163.com：邮箱 Ygcldrz：公众号 keep thinking, keep moving：状态
——children's online supervision service system
Service design of physical and mental health for children at home during the epidemic based on the principles of social innovation.
DESIGN RESEARCH eat snakes
many problems from the three aspects of home children's hobbies, physical safety and mental health. the culture probe
take photoes
eat snakes fall
write
cartoon
draw
miss parents
clean
write
drown
hate
用户体验地图
时间
行为
11：00
12：00
12：30
点外卖，打电话备注
查看外卖情况
接到外卖电话，让社区开门 门口有动静，查看情况
13：00
13：30
从外卖员手里拿到食物
进食完毕
父母 今天吃什么呢~
不知道孩子有没有好好吃饭
终于到了，让物业给他开门 情绪
这个好像不错
怎么还没到，饿着孩子了
好像不太适合小孩子吃 点什么外卖好呢
接触点
家长点外卖
痛点
机会点
打给商家说口味不能太重 手机
外面是谁，好害怕
好饿啊…. 手机
儿童饮食的营养搭配知识科普，市面科学可 信的儿童快餐，商家特殊要求敏感度高
太麻烦了…
我最讨厌吃香菜！不吃了！
电话 门
找不到适合儿童的外卖，不清楚怎样的饮食 对儿童最好，需要反复提醒商家自己小孩饮 食需求
孩子
耶！终于有吃的了
外卖人员，餐盒
饭菜，餐具
外卖送达时间超出预期
需要麻烦别人给外卖员开门， 家中安全缺少安心保障
不知道孩子进食情况
不知道什么时候能吃饭
不知道开门的是不是坏人
饭菜不合口味，挑食
定时送达的外卖服务保障
安全合理的食物送达上门方式
父母查看儿童进食情况的途径 对不良饮食习惯的引导方法
USER JOURNEY MAP
STAKEHOLDERS MAP 餐具供应方
食材供应方
饮食
外卖配送
营养师 医疗机构
厨师 儿童
保姆
安全
社区
家长 其他监护
幼师
政府
心理医生
教育
情绪 学校
妇幼机构
external related internal
What if / How Might We / Ideas
SERVICE BLUEPRINT
FUTURE
Bra Online underwear platform integrating measurement, recognition, selection and purchase.
Do girls' underwear superman
BACKGROUND
49% the first time they learned to wear bra was taught by their mothers 60% the first companion who bought underwear was their mothers 5% shops in the market that focus on girls' underwear only
2 brands that specialize in girls' underwear effects
Scientific measurement
Correct perception
Comfortable shopping
Reasonable contact
Most children don't measured their breasts size, and only half of the parents have measured the child’s chest size, and the measurement method is simple and casual.
Most of them don’t know their breast size information, and about half of the parents think they don’t know.
Girls often buy offline and are monitored by shopping guides. In addition, underwear is intimate clothing, and it is difficult to determine whether it is comfortable and fits online.
Children’s common sense is relatively lacking, and parents only master basic common sense and lack of knowledge transfer to children.
DATA ANALYSIS In order to better study the pain points of adolescent girls in purchasing underwear, we conducted design surveys in 4 high schools in Guangzhou.
Design Opportunity -Many girls measure their breasts and hair in a traditional way and are
53 4 local middle and high schools 7 in-depth interviews
not accurate.
valid questionnaires
-About half of parents still don’t understand their children’s breasts. -Some parents do not communicate breasts with their daughters, resulting in a lack of knowledge about their breasts. -Children have a single channel to understand breast development knowledge, and it is easy to understand deviations, which will have a bad impact on their own growth and development.
Do you know that you need to
What is the way your chest
Have you taught your child how to
Do you know the specific size
wear different underwear at
is measured?
wear underwear correctly?
information of your child's chest?
different stages of your body?
yes
70% 30% no
Online
20%
ruler
80%
Clerk
20%
Ignore
20%
other
5%
yes
77% 23% no
Better understand
55%
Understand a little
35%
do not know much
10%
PERSONA name age occupation hobbies
girl
mother
Sophia 14 junior name
Pain points
Lack of scientific measurement methods, and insufficient knowledge of their breast size. Insufficient knowledge of breast development and underwear wearing knowledge. Have their own needs and ideas for underwear, but do not have the initiative to purchase.
"Why is the underwear I bought every time not suitable? It’s so embarrassing when I choose underwear, I don’t know how to communicate with my mother."
Wants & Needs
name age occupation hobbies
Pain points
Babara 39 name name
"In fact, I have never understood t h e p u r c h a s e o f u n d e r w e a r, and I'm not sure whether it's suitable or not. It feels weird to tell my daughter these."
Naturally, it is not embarrassing when shopping for underwear. The variety of underwear is diverse. Be able to have a scientific method to measure and understand your breast size.
Master the initiative to buy children's underwear Lack of understanding of child’s chest size Inadequate education of children about breast development Not understanding the child’s special needs
Wants & Needs Correctly grasp the knowledge of underwear purchase and physical development. More natural when communicating with children about underwear.
DESIGN OPP0TUNITY The measurement method is more scientific for girls.
FUNCTIONAL REQUIREMENTS 一级功能
二级功能
胸部管理
测量
自己测
胸部管理
历史数据
成长曲线
胸部管理
找内衣
自己筛选
报告推荐
推荐关注
characteristics of girls.
内衣标记
内衣评价
内衣收藏
品牌新品
It is more convenient for parents to place orders.
内衣记录
已购买
已收藏
内衣购买
官网入口
旗舰店入口
漫画浏览
每日一画
查看历史
科普知识
浏览文章
收藏文章
点赞文章
个人资料
修改头像
修改昵称
修改生日
会员服务
积分
优惠服务
设置
通用设置
隐私设置
The brand in the platform is trusted and reliable, and the quality is better. Product information is easy to understand.
其他功能 胸部管理
Product recommendation is more scientific and accurate, and the category is more in line with the
内衣管理
Online and offline store interconnection. 分享链接
Be able to read knowledge about breast development recommended by experts, and spread knowledge
咨询浏览
correctly to your children. Through mutual respect and understanding, there is no barrier and embarrassment in communication with children.
其他
Can easily help children choose underwear and pay for them to buy underwear.
清除缓存
LOGIC DIAGRAM 查看内衣分析
测量
开始
是否测量过
是否已登录
登录
是否满意推荐
进入测试
进入首页
是否已注册
注册
浏览官网
回答公共问题
浏览漫画
输入手机号
输入手机号
是否有软尺
是否查看更多
填写密码
获取验证码
是否匹配
设置密码
查看推荐内衣
是否有购买目标
查看历史报告
回答问题
搜索内衣
拿尺测量
挑选内衣
生成测量报告
查看内衣详情
查看精准度
打开官网链接 结束
再测一次
是否满意
查看胸型分析 是否想要分享
选择分享内容 分享完成
查看内衣相关
查看胸部相关 浏览完成
点击注册 输入生日
DESIGN AEESTS COLOR SYSTEM
#FE9DB0
#FEE974
#70DDFC
#FE7D3D
Main colors
#4D4D4D
#000000
Assisted colors
#FFE4E9
#FFF9D9
Background colors
FONT SYSTEM
布拉酱
布拉酱
布拉酱
布拉酱
布拉酱
布拉酱
Title
Subtitle
Sub subtitle
Content
Comment
Footer
ICON STYLE Bottom navigation bar buttons Other buttons
PROTOTYPE
首页直接进入测量 增加筛选条件 题目指引
成长曲线变化 可以选择隐藏 根据选项变化 正常胸型对比
显著问题提示
漫画指引
两种测量方式
ND MAN AND BATS AT
A small fork hide a huge bat. The confrontation between reatlessness and calmness, black and white, the bat
seems to sweep the white space with the power of darkness, and also seems to break the stability of chaotic reality. What is the relationship between man and nature? We live on the earth withanimals. Reapecting? Bullying? Killing?
END END END
THANKS