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How Bartercard works

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Grow your sales

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Bartercard provides a great opportunity to be part of an enormous ecosystem of businesses, introducing you to new customers to help fill your spare capacity whether that’s products or services, with the help of a digital currency called a trade dollar.

Simply put, the Bartercard concept allows you to pay for products and services between members instead of paying in cash, you can then use these trade dollars to offset cash expenses within your business. Trade dollars are a well-recognised and accepted method of payment in New Zealand. One trade dollar is equivalent to one New Zealand dollar for all accounting and taxation purposes.

Assuming your current cash business is already covering your fixed overheads (i.e., rent and wages), and you have the capacity to take on new customers, the only cost to you in supplying a Bartercard member is your product replacement/variable cost. In effect, each time a purchase is made between Bartercard members, they receive a discount equal to Gross Profit Margin (GPM). Each time you spend with trade dollars it will come back to you in the form of new customers from another Bartercard member, who are motivated to utilise your goods and services because they’re paying with their GPM, saving them cash every time they spend.

The new customers generated by Bartercard will be in addition to your existing cash business, therefore not interfering with your existing business model. You choose how much Bartercard trade you can accept into your business. Bartercard is not designed to replace your cash-paying customers.

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