Biography of Bay Area Surgical Management
Mission
Bay Area Surgical Management (BASM) is unwavering in its commitment to delivering top-tier, forward-thinking healthcare solutions to our communities, ensuring a setting filled with compassion and concern for each individual's well-being
Vision
Patient-Centered Care: At the heart of our mission is the creation of a nurturing environment focused on the personal and emotional well-being of our patients, coupled with the delivery of outstanding medical care
Physician Partnership: Our model thrives on the synergy and cooperative spirit between our physicians and the organization, promoting access to cutting-edge technology and a proficient team This synergy nurtures a culture of respect and joint effort, distinguishing us in the healthcare field
Investing in Excellence: Our commitment to excellence drives us to seek and retain the brightest in the field, offering competitive rewards and a workplace that champions collaboration and mutual support.
Innovation at the Forefront: We ensure our operations and patient care remain top-notch by incorporating the latest in healthcare technology, setting a standard for operational efficiency and excellence in treatment
Responsible Resource Management: With an eye on the imperative for affordable healthcare, we utilize innovative technology and ongoing system reviews to ensure our resource management is both efficient and conscientious
Giving Back to the Community: At Bay Area Surgical Management, our dedication extends beyond our facilities, as we actively engage in providing essential surgical services at minimal to
no cost in underserved regions across Northern and Southern California, highlighting our commitment to community welfare.
Our steadfast devotion to innovation and quality solidifies BASM's status as a pioneering force in offering superior healthcare services to our communities.
Julia Heshemieh: President and CEO, Bay Area Surgical Management
Julia Heshemieh stands at the helm of BASM as a distinguished figure with over two decades of experience in the healthcare sector, leading the organization since its foundation in 2003 to become a beacon of surgical excellence in the San Francisco Bay Area. Under her guidance, BASM has seen exponential growth, extending its reach to 18 surgery centers and earning high regard among surgeons for its adherence to high-quality, patient-focused care
Possessing a remarkable blend of leadership understanding and operational insight, Ms Heshemieh manages all facets of the organization, from financial oversight to compliance and growth strategies Her visionary approach has revitalized less-performing centers and solidified BASM's fiscal health, propelling the organization to the forefront of California's rapidly expanding healthcare industry
Ms. Heshemieh, a holder of a Master's degree in Economics from San Jose State University, embodies the spirit of continuous enhancement, mirroring Bay Area Surgical Management's mission to deliver innovative, cutting-edge, and empathetic healthcare to the communities we serve. Her leadership excellence and BASM's commitment to quality healthcare have firmly positioned the organization as a frontrunner in serving the healthcare needs of our communities