BBDfitness Signature Collection
lookbook 2015
Welcome to BBDfitness,
My name is Rachel Sigl and I am the founder of BBDfitness, LLC. Iʼm excited to introduce you to t
As a professional Pilates instructor and fitness enthusiast, I live in my gym clothes. As you can im about the current activewear market and, after years of buying the same brands, I was also left w a slightly less expensive, more accessible and far edgier activewear brand. Gone are the days of from the gym directly to the streets. I believe that the modern woman wants one wardrobe full o
I soon teamed up with San Francisco based fashion designer, Rachel Brooks. As a gym addict her year, we have worked hard to develop a line of activewear garments that are focused around a s in Los Angeles making us a true local “Made in the USA” brand. The BBD line is infused while still awakening the same excitement and enthusiasm you get from your daily wardrobe.
“What does BBD mean?” is the question I get asked most often when discussing BBDfitness. The using words such as “unafraid”, “intense”, “strong” and “bold” but the word that couldnʼt escap the women that buy our products and participate in our community. These women are high inten pushing the limits of their time like some of my clients that seem to accomplish superhero feats a a BBDwoman is about strength, determination and tenacity. It is about being an individual and c that there is a BBDwoman in each of us and to celebrate and share the unique bold, brave and d
I hope you will all take the time to subscribe to our email updates below, follow us via social med Thank you for your continued support, -Rachel Sigl Founder and CEO, BBDfitness www.BBDfitness.com
the launch of our BBDfitness Signature Collection as well as explain a bit more about a dream of mine that has taken flight into BBDfitness brand and community.
magine, this also means that Iʼve spent a lot of time and resources purchasing clothing from all of the big name activewear brands. For years, I listened to my clients complain wanting something more from my workout wardrobe. After many discussions with my amazing network of clients and industry peers, I decided that the market was missing f changing after the gym to run errands or meet friends at brunch. There is a growing need for figure flattering, high quality workout attire that is stylish enough to be worn of stylish, comfortable and transitional clothing. And so, from within the walls of a Pilates studio in Seattle, Washington, the concept behind BBDfitness was born.
rself, Rachel could relate to my vision and used her background in contemporary womenswear to bring a bit of a high fashion edge to the BBD line. Over the course of the last simple design philosophy: high quality construction, a flattering fit and made with materials as tough as the women who wear them. All BBDfitness designs are manufactured d with fashion forward pieces that can transition seamlessly from the gym into your everyday life. Each garment has been designed to accent the assets we all work so hard at
e name came to me quite naturally. One day, during a meeting with my team, I was asked to describe how I saw my clients and the future customers of the brand. I kept pe my mind was “fearless.” If you look up the associated synonyms for “fearless” the first three words you will see are bold, brave and daring. That is exactly how I picture nsity individuals that are pushing their limits everyday. Whether it is pushing the limits of their bodies like some of the amazing BBD fitness models used throughout our site, all within the limits of a day, or pushing societal boundaries and fighting to empower the next generation of women to be, a BBD woman doesnʼt choose the safe route. Being confident in what that means. At BBDfitness we embrace real life women who are trudging new pathways. This is why we chose to start our #BBDmoment campaign, to show daring moments in your lives.
dia and spread the word. I consider you all ambassadors of the brand as well as BBD women and men in your own individual ways.
the emma legging
Style Name: Emma Price: $65.00
Style Name: Maya Price: $65.00
the maya
THE ANNA Style Name: Anna Price: $65
the YUMA
DARIN DARING BO BOLD BR
Style Name: Yuma Price: $65.00
NG BOLD BRAVE DARIN OLD BRAVE DARING BO RAVE DARING BOLD BRA
G BOLD LD BRAVE AVE
the parks
Style Name: Parks Price: $65.00
#BBDwoman fear • less e adjective
#BBDmoment lacking fear. synonyms: bold, brave, daring
Our BBDwoman is bold and daring. She takes on challenges that others shy away from. She is an example of empowerment and embraces her own unique beauty. A BBDwoman is self motivated and determined not to be What exactly is a #BBDwoman? “the best” but rather “her best.” Join the movement today by tagging a #BBDwoman in who your are life trailblazing that inspiresnew youpathways. to be bold,They brave daring. Or These are women areorunafraid to post your own #BBDmoment for a chance to be featured on our blog.
challenge the status quo, who kill it in the gym and in the boardroom, who are making waves and taking a stand; women who fight to empower women everywhere, who stand up for themselves, and who aren't afraid to be individuals. These women are fearless.
#BBDwoman
There is a #BBDwoman in each of us, and this is an opportunity for you to celebrate and share the bold, brave and daring women in your lives. A #BBDwoman can be found anywhere. It’s your neighbor, your mom, your friend, your sister, your co-worker, your instructor, your grandmother, your aunt. A #BBDwoman comes in many different varieties. There isn’t just one flavor of bold, brave, or daring. Join the movement, and share the bold, brave, and daring women in your lives (or those you admire!) with us via Instagram, Twitter and Facebook. If you don’t mind us sharing your moment with the rest of our BBD community or a chance at being our top #BBDwoman, then tag @bbdfitness in your photo or caption. Can't wait to see who the #BBDwoman is in your lives!
Order your signature style today at www.BBDfitness.com!
More Information at
www.BBBfitness.com