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[brian pearce curriculum vitae]
ENVIRONMENTAL GRAPHIC DESIGN
Brian Pearce is an experienced designer who specializes in the planning and design of environmental graphics. He possesses a multidisciplinary design background, with a comprehensive understanding of identity and branding, information design, wayfinding, placemaking, and exhibit design. He works collaboratively with a variety of design professionals and clients, executing projects successfully under the pressure of deadlines and budget constraints. He is self-motivated and possesses excellent organizational, planning and supervisory skills. He has a firm grasp of business principles, and is highly experienced in the development of marketing materials, proposals and contractual agreements. He believes that collaboration with architects, landscape designers, interior designers, and planners yields the best results in every aspect of client satisfaction, user delight, team fulfillment and firm success. Career Highlights: DIRECTOR, GRAPHIC DESIGN SENIOR ASSOCIATE Sasaki Associates, Watertown MA / San Francisco, CA 1994 - 2011 Led group of environmental and print designers within this 270-person, nationally and internationally recognized planning, architecture and design firm. Working bi-coastally, has completed an array of signature EGD projects. DIRECTOR, GRAPHIC DESIGN The Hillier Group, now RMJM, Princeton NJ 1986 - 1994 Led graphics group for national architectural and planning practice. Signature EGD work included the NJ Transit Signage Standards, instituted for one of the largest public transit systems in the US.
COVER: CITY OF BATON ROUGE THIS PAGE: AVALON WALNUT CREEK TRANSIT VILLAGE
CHANNEL CENTER
South Boston, Massachusetts
Set in the gritty Fort Point Channel area of South Boston, over 1.5 million square feet of new construction and renovation created a new residential and commercial district. The environmental graphics borrow motifs and materials from the historic area’s distinctive industrial warehouses. Neighborhood identities and street signs featuring stencil-cut aluminum graphics, I-beams and channels punctuate the urban landscape with color and brightness. Project Roles: Concept design, project management, contract documentation
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BIOGEN IDEC
Cambridge, MA
This collaboration between interior design and environmental graphics culminated in a dining space that visually supports a message of fresh, natural foods, using color, light and transparent imagery suspended in resin panels. Biogen Idec, an international pharmaceuticals research firm, expanded their headquarters to include the new cafe and main dining area to meet the needs of 1200+ employees. Project Roles: Concept design, project management, contract documentation DETAIL: CURVED RAIL & PANEL SUPPORTS
THE CITY OF ALEXANDRIA Alexandria, Virginia
As a feature of an overall Tourism and Economic Development plan, this city-wide system is a comprehensive approach to visitor and resident orientation. Working closely with the Planning and Zoning group and a wide range of stakeholders, a hierarchy of vehicular directionals, city gateways, pedestrian kiosks and parking identification has been developed, with seamless visitor navigation and memorable brand identity as primary goals. The first phase of installation is slated for Fall 2011. Project Roles Creative direction and project management
ABOVE: NEW CITY LOGO LEFT: FULL-SIZE PROTOTYPE, VEHICULAR DIRECTIONAL
DOWNTOWN BATON ROUGE
Baton Rouge, Louisiana
Outstanding Achievement Award 2008 International Downtown Association The new wayfinding system is an integral part of a coordinated Downtown Visitor Amenities masterplan, and represents one the first installed components of the plan. Imbued with a rich heritage stemming from a succession of French, English and Spanish rule and Native American culture, the city offered imagery in many forms for design inspiration. Directional signs, neighborhood markers, kiosks, street names, and interpretive graphics offer fresh, contemporary interpretations of the city’s history and culture. Project Roles Creative direction, project management, construction administration
NATIONAL HARBOR Prince George’s County, Maryland
National Harbor is a mixed-use development site located along the Potomac River just south of Washington, DC. Conceived as a resort and convention destination, it offers an authentic urban experience inspired by Washington DC proper. Directional signs, parking identification and kiosks help visitors, hotel guests, and conventioneers navigate the site. The wayfinding unifies the vibrant district that features unique public art, architecture, lighting and landscape design. Project Roles Creative direction, detailing and materials direction
DETAIL: CAST-STEEL LIGHT POLE COLLAR
NORTHFIELD MOUNT HERMON SCHOOL Mount Hermon, Massachusetts
An integral part of the campus master plan, the signage system simplifies navigation, unifies the campus, and enhances the overall physical environment. The design solution reflects a classic New England preparatory school sensibility. Understated and enduring, the signs are locally-crafted from painted red cedar and feature elegant joinery and blackened steel hardware. Project Roles Creative direction, programming, contract drawings, construction administration
TECHNOLOGY SQUARE @ MIT Cambridge, Massachusetts
Technology Square at MIT is a first-class location for research and development, retail venues and residences, with a lively atmosphere that is attractive to both visitors and residents of the city. Gateway signs, vehicular directional signs, and map kiosks help visitors navigate the site. Retail sign standards were developed to ensure high quality, legible graphics for current and future tenants. Project Roles Creative direction, programming, contract drawings, construction administration
RETAIL TENANT STANDARDS
TJX FAMILY MEMORIAL GARDEN
Framingham, Massachusetts
In cooperation with the families, a memorial garden was designed and dedicated to the seven TJX female associates who were lost on September 11, 2001. This contemplative garden features trellis screens and a canopy of river birch trees around a curved, softlyglowing glass sculpture. Seven etched-glass panels contain images and words contributed by the families that reinforce the unique identities of the individuals. Project Role [memorial element] Creative direction, contract drawings, construction administration, featured speaker at dedication
BRISTER’S HILL at Walden Woods
Lincoln, Massachusetts
Merit Award in Communications Boston Society of Landscape Architects On an 18-acre parcel of land near Walden Pond, wayfinding and interpretive path exhibits were created for Brister’s Hill. Slated for development, the site was rescued by Don Henley, famed Eagles’ front man and long-time Thoreau fan. Granite and bronze markers interpret Thoreau’s thoughts and writings on ecology and society and the links between them. Project Role Creative direction, technical detailing, contract administration
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Selected Project Experience Au Bon Pain
Various Locations
Graphics Guidelines
Core Expertise
Biogen Idec Inc.
Planning, design, and execution of wayfinding, branding/identity, and exhibit systems
Lobby Graphics
Cambridge, Massachusetts
Software: Adobe CS5 (Illustrator, Photoshop, InDesign), MS Access/MS Word
Cabot Corporation
Professional Affiliation
History Display & Interior Signage System
Society for Environmental Graphic Design
Awards International Downtown Association, Outstanding Achievement Award in Transportation, Downtown Baton Rouge Wayfinding Signage Project, 2008 Boston Society of Landscape Architects, Merit Award in Communications, Walden Woods, Brister’s Hill, 2007
Publications
Boston, Massachusetts
California State University Monterey Bay Monterey, California
Exterior Campus Signage Program Central Maine Medical Center Lewiston, Maine
Interior and Exterior Signage Program
Cleveland, Ohio
LRT / Transit Signage and Kiosks
Waterfront Park Signage System
Council Bluffs, Iowa
Contract Magazine, “TJX Family Memorial Garden,” March 2003
Contra Costa Centre
Corporate Interiors 3, 2000 Edition
Community Wayfinding System
Contract Magazine, “Putnam Investments Signage,” June 1999
Euclid Avenue Bus Rapid Transit
Athletic Business Magazine, “Sign Sense,” January 1998
Transit Signage System & Standards
Beloit College, Bachelor of Arts, Art History and Photography
References Available, upon request
Contact Information e: bcp.design21@gmail.com p: 508.733.6440
National Park Service Various Locations
Signage Assessment: Statue of Liberty/Ellis Island/Governor’s Island/Roger Williams Memorial / Morristown NHP
National University of Singapore Singapore
Campus Exterior Wayfinding Guidelines Route 128 Multimodal Facility Dedham. MA
Amtrak / MBTA Station Sign Program
San Diego Unified Port District San Diego, California
Springfield Convention Center Springfield, Massachusetts
Wayfinding & Identity Signage
College Planning & Management magazine, “Seizing an Opportunity,” May 2009
Education
Regional Hub Signage System
Signage Guidelines
Council Bluffs River’s Edge Park
Interiors Magazine, “US HealthCare,” December 1991
San Francisco, California
Cleveland Waterfront
College Planning & Management magazine, “Show Me the Way,” February 2010
Urban Land Magazine, “Urban Wayfinding Greater Cleveland Sign Master Plan,” April 1996
Metropolitan Transit Commission
Pleasant Hill, CA
Cleveland, Ohio
Fitcorp Inc.,
Various Locations, MA
Fitness Center Identity Programs Harvard University
Cambridge, Massachusetts
Harvard Yard Accessibility Signage System John F. Kennedy Center Washington, DC
Exterior Wayfinding Program Louisiana State University Baton Rouge, Louisiana
Campus Wayfinding Guidelines & Gateways
The Arsenal on the Charles Project Watertown, Massachusetts
Identity and Site Signage Guidelines
TJX Corporate Headquarters Framingham, Massachusetts
Café Signage, 9/11 Memorial, and Interior Sign Program United States Military Academy West Point, York
Interior Wayfinding Program University of California, Santa Barbara Santa Barbara, California
Student Resource Building Walden Woods Project Concord, Massachusetts
Brister’s Hill Interpretive Path Yosemite Lodge Reconstruction Yosemite National Park, California
Interior and Exterior Signage Program
Brian Pearce 508.733.6440 bcp.design21@gmail.com