.When Will It End? .2014.
.When Will It End?
.War a word that only has negative connotations. However military fashion is never out of trend.With world war three looming around the corner I predict the recession will hit an all time low, consumers will want clothes that are sustainable and protective with a fashionable edge.
.Contents. .Protect. Key Pieces Materials Colour Swatches .Lived. Key Pieces Materials Colour Swatches .Gentleman. Key Pieces Materials Colour Swatches
.Protect.
With WW3 around the corner the consumer will look for items that will protect them and be fashionable. Designers will create gas masks with a stylish edge and jewellery that looks worn. The materials used will be cheap or recycled due to the recession. Armor especially chain mail will play a huge part in this trend, metal will be woven into wool to create body armor with a twist. Accessories will be metal based with a modern angle for example jewellery will not just be an accessory it will be an item that can protect your hand therefore rings will be attached to a metal glove, a stylish protection.
.Lived.
.This trend has emotion in it, people’s emotions play a huge part on how they dress. The materials such as wool will be worn. It will have shrapnel and bullet holes, be bleached and look rugged. Showing the consumer is living through a war.
.Gentleman. .The military suits from WW1/2 are so well made, the look smart and tailored. Designers will recreate suits from Tweed, Leather and Hessian that will not have a disheveled look but more a sustainable one, materials that can last through a war.
.Conclusion. .I’ve shown all the key pieces for 2014, Protect, Lived and Gentleman are going to be popular trends. For a casual look I’d go with the trend Lived, its defiantly a day time look. If you want a more sophisticated style I’d go for Gentleman, it can be dressed down for the day time but dressed up for the evening. If you a more into standing out in a crowd then Protect is for you, teaming metal and wool will give you the confidence to wear it anywhere.