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New mattresses for flood victims in Bahia
In 2021, the Bahia region in Brazil experienced the heaviest rainfall in 10 years. Thousands of families were rendered homeless. BekaertDeslee Brazil joined forces with Reconflex to manufacture and donate approximately 2,000 new mattresses.
Every summer, parts of Brazil are hit by heavy rains. This is a result of El Niño, a well-known weather phenomenon that causes temperatures in the eastern Pacific Ocean to go up. The unplanned development of cities in unsuitable areas leads to a risk of flooding. In 2021, the Bahia region experienced a very heavy rainfall, which left thousands of families without a home or the most basic necessities, like food, clothes and decent shelter.
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COLLABORATION
To help the flood victims recover, BekaertDeslee Brazil joined forces with its customer Reconflex. Together, they took fabrics that were not quite within market quality standards and used them to manufacture roughly 2.000 brand new mattresses. BekaertDeslee arranged the logistics and donated 10 km of fabrics, Reconflex figured out how to combine materials from various lengths and batches. Our main challenge was to use our limited resources to manufacture quality products and to act as quickly as possible to help relieve people’s needs.