NOBULL to open first permanent concept store in Europe at Battersea Power Station

Battersea Power Station announced that global training brand, NOBULL, will open its first permanent concept store in Europe in the newly restored Grade II* listed Power Station, which opened its doors to the public on 14th October 2022 alongside Electric Boulevard, a new pedestrianised high street for London. Founded in Boston in 2015, NOBULL is a footwear, apparel and accessory brand with a strong global community.

NOBULL will be located in the Power Station’s Turbine Hall B, which was completed in the 1950s and has more of a brutalist, industrial look and feel, the new Training Club will be a disruptive experiential concept store, allowing the NOBULL community to engage with the brand in new, hands-on ways. True to the NOBULL ethos, the Training Club will be designed with thoughtful simplicity, intended to be approachable and functional. It will be a hybrid space seamlessly blending equal parts shopping, cafe, town hall and functional training space.

NOBULL will have a diverse calendar of events at Battersea Power Station that will allow the community to train together, socialize with other fitness enthusiasts, and attend a variety of workshops.

To keep up with the latest news and events at Battersea Power Station visit www.batterseapowerstation