Data expert launches free tool to help businesses six years after GDPR introduction

It’s six years since the introduction of the GDPR and if you’re still baffled, you’re not alone! Many businesses are still confused by the regulations and unsure about whether they are as compliant as they should be.

GDPR and data privacy expert Judith Andrews from Business Tamer helps to demystify the jargon for clients and take away the fear around GDPR. Understanding what data you can collect, and how to use and store it responsibly can be a game-changer for business growth and development. But still, there is a fear around what to collect and how to use it.

That’s why she has launched a free tool –Privacy 360. This new service is a simple set of questions around four areas – organisation, people, customers, and prospects – to help you think about the different ways data protection affects your business.

Once completed, you will receive a personalised report with recommendations and actions.

It could help you with:

- Maximising your database for direct marketing – which customers you can target, when and how, to increase sales and loyalty

- Employee files – what data you can hold on your staff and potential recruits, how you can use it, as well as responsible staff monitoring

- CCTV – using it legitimately, restricting access to necessary individuals only, and appropriate storage

- Data mapping – understanding the personal data you hold, any potential threats to individuals’ privacy and how to mitigate those risks

Judith says: “Getting to grips with your data need not be complicated or scary – it really can unlock a wealth of potential in your business. You just need to understand how.”

Judith Andrews Business Tamer hello@businesstamer.co.uk