Accomplished female entrepreneur and former Royal Air Force member launches groundbreaking digital reference platform

The launch of a transformative Digital Reference Platform – Reference Me®, is set to revolutionise employment referencing processes.

The platform will initially be rolled out across the UK, targeting businesses and HR professionals to establish a strong foundation. This phase will focus on gathering user feedback and refining the platform.

Following the national launch, the platform will extend its reach to international markets.

Quote from the Founder: “In launching Reference Me®, I am not only committed to revolutionising the employment journey and onboarding processes for each company and candidate, but also to making a positive impact in North Wales. I expect our company to create jobs and local opportunities, contributing to the economic growth of our community.”

The founder of Reference Me® acknowledged and sought to resolve a number of pain points for HR and recruitment industries in relation to employment references.

Reference Me® is the first candidate-led platform of its kind, putting the onus on the candidate to initiate employment references. The system is programmed to initiate automatic reminders to ensure the references are either provided or denied. Employers can ensure their candidates use the platform by purchasing and then gifting RM® Coins to their chosen candidates allowing the employer or HR provider to store, access and filter the references for auditing purposes.

The founder’s diverse background includes a 2:1 Law Degree with Hons, the prestigious Ashton Prize for highest academic achievement in her master’s degree, and service in the Royal Air Force. She also manages three businesses, all while raising three children. Growing up in poverty, the founder worked exceptionally hard to provide her children with opportunities she lacked. Her service in the Royal Air Force instilled in her discipline and a strong work ethic, which she carried into her academic and entrepreneurial pursuits.

The Digital Reference Platform addresses common challenges in employment referencing by digitising and automating the process, ensuring accuracy, transparency, and convenience for employers and employees.

The national launch is a significant milestone, paving the way for the platform’s subsequent international rollout. This strategic approach ensures a robust foundation for growth, enabling the platform to make a meaningful impact on the global employment landscape.

“This project is more than a business endeavour to me - it’s a testament to perseverance and hope for those who grow up in poverty-stricken areas where it may seem impossible to break the mould. I hope it inspires others to keep striving and fighting for better.”