LIVERPOOL SCORES BIG WITH FIFAe WORLD FIRST

This year, Exhibition Centre Liverpool became the vibrant heart of global esports when the inaugural FIFAe Next Gen 2024 event and the FIFAe World Cup featuring Football Manager was held there in August.

Planning required close collaboration between the venue, FIFAe and Visit Liverpool who were the official partner. The focus was on creating an immersive and interactive experience for both participants and spectators. The city was buzzing with energy as fans, players, and gaming enthusiasts flocked to the waterfront venue for a weekend filled with action, competition, and celebrations of the beautiful game in both its physical and virtual forms.

Liverpool’s iconic sporting heritage made it the perfect backdrop for the global competition and provided a platform for football and gaming fans to unite. The venue’s versatility and ability to meet the technical and logistical demands of modern eSports and the city’s enthusiasm for embracing new forms of entertainment has highlighted Liverpool’s potential as a key player in the eSports industry and set the stage for future growth in this dynamic sector.

Steve Rotheram, Mayor of the Liverpool City Region said: “As a city that lives and breathes football, loves bringing people together and relishes putting on big events, we were delighted to welcome the first FIFAe Next Gen event to Liverpool. We are home to a vibrant and growing digital and gaming sector with strong esports credentials and the event was a fantastic opportunity to establish our city as a longterm host for the esports industry.”

More than just a gaming event, the event was a celebration of community and culture, engaging the local community through various workshops, tournaments and opportunities to interact with professional players, inspiring the next generation of gamers.

From football fanatics to casual gamers, people came together to share their love for the sport and its digital counterpart. The atmosphere was electric, and the event was a fantastic opportunity for Liverpool to show off its famous friendliness, charm, and passion for all things football. The event was a resounding success drawing global attention and showcasing Liverpool’s potential as a global destination for eSports.