Ben Kunz Architecture Thesis - Architecture in Neoliberalism

Page 1

Architecture in Neoliberalism by Ben J. Kunz A Design Thesis Project Presented to the Faculty of The College of Architecture at the University of Nebraska-Lincoln In Partial Fulfillment of Requirements For the Degree of Masters of Architecture Major: Architecture Under the Supervision of Marc Maxey Lincoln, Nebraska May, 2019



Special Thanks To: Jessica Kunz

Very Patient Wife

Marc Maxey Lecturer of Architecture, College of Architecture, UNL

Zac Porter Assistant Professor of Architecture, College of Architecture, UNL

Ellen Donnelly Assistant Professor of Architecture, College of Architecture, UNL

Jason Griffiths Associate Professor of Architecture, College of Architecture, UNL

David Karle Associate Professor of Architecture, College of Architecture, UNL

The Thesis Clan College of Architecture, UNL

Grant Moelenhoff Thesis Student, College of Architecture, UNL

Kevin Cavenaugh Designer-Developer, Guerrilla Development Company, Portland

Anna Mackay Director of Development, Guerrilla Development Company, Portland

3



Table of Contents 007 Abstract 009 031 047

Thesis Position

059

Design

137

Conclusion

141

Works Cited

Precedents Investigation

5



Abstract Neoliberalism, as a form of capitalism that redistributes wealth to existing accumulations of money, has reorganized our society around market relations resulting in extreme inequality. Architecture has been both captive and complicit in this process because it relies on the largess of its clients who benefit most from the process of neoliberalization. We must dissolve the dogma of architectural practice, and become free entrepreneurial operators in a neoliberal society with architecture as a core skill set, able to operate on risk and its dimensions of time, space, and money without the servitude to our risk ordered professional relationships in order to deploy active forms that dismantle neoliberalism from within. The project explores new models of architectural practice that constitute greater agency than the standard client service model as a point of departure to devise a series of projects representing deployable active forms that drive wedges in the cracks of neoliberalism. The project aims to contribute to an architecture of and against neoliberalism amongst an interdisciplinary resistance.

7



The s i s Posi ti o n


cy

an

nt

Re

ac xV

Rent

Rent

Rent x

Rent

ncy

x Vaca

x Va

canc

y

y canc

x Va

y

Vacanc

Crash x Information

Poison x Seal

Hack x Information Salmonila x Storage

Temperature x Sensitivity

Degrade x Assembly

Cost

x Tax

nue

Reve

Valuation x Amortization

Valuation x Amortization

Valuation x Amortization

Rent x Vacancy

Valuation x Amortization

Rent x Vacancy

Flood x Value

Productivity

n

x Operatio

Rent x Vacancy

Rent x Vacancy


Thesis Position Neoliberalism, an economic and ideological concept, frames the operation of contemporary society. The term does not explicitly describe a particular group of individuals but it does describe a set of malignant, non-partisan, and deceptive ideals that has come to dictate the way in which we frame societal issues by masquerading as common sense itself.1 While few publicly identify with the term, all are influenced by its core tenet: that free markets should be fostered because of their alleged intrinsic logic in organizing all human activity.2 This is the foundation of an incredibly resilient form of capitalism and associated pervasive ideology organizing the bulk of our contemporary society.3 The idea has its roots as early as Adam Smith’s 18th century idea of the ‘invisible hand’ at play in a natural market state. In the early 20th century, Friedrich Hayek recognized that a free market was not a natural state but something that must be intentionally brought forth. He saw its potential akin to a collective mind containing knowledge no one mind could contain but to which individual actors contributed fragments of knowledge. At the time, Hayek’s ideas lost out to John Maynard Keynes’s theories on consumerism and social welfare. When Keynesianism began to waver in the 1970s, Hayek’s neoliberal ideas were co-opted and raised up to the predominant socio-economic framework by several voices, most notably Milton Friedman, Ronald Reagan, and Margaret Thatcher.4 While the neoliberal agenda purports a democratizing effect through the great equalizer of the free market, the ultimate aim of those who fund its think tanks, is a project in 1 Ben Breheny, Architecture Against Neoliberalism, Internet, issue.com (October 6, 2017) 4. 2 Stephen Metcalf, “Neoliberalism: the Idea that Swallowed the World” The Guardian, August 18, 2017. Fig. 1 (left): Neoliberalism 3 Breheny, “Architecture Against Neoliberalism,” 3. Retasking Roles. 4 Metcalf, “Neoliberalism.” 11


25

Establish Rent Save Work

Work Home Ownership Save Work Marry

ge

le ol

Car Loan

n

a Lo

ard

it C Cred

C 18

24

College Rent Debt

Establish Rent Payoff

Mortgage

Under Keynesian policy in the post-war period, America enjoyed a high degree of stability and asset growth for the common citizen. It offered a steady debt to asset arc embedded in the establishment of the 30 year mortgage as well as a public safety net consisting of programs such as pensions, social security, Medicare and in some cases 401k programs. This system allowed comfortable retirements for many. Ultimately, this utopian model of society dependent on consumption, failed in the 1970s. It also left many in society out of its purview focusing primarily on white middle class families.

Refinance

K E Y N E S I A N C A P I TA L I S M

30 Work Multiple Homes Save

Refinance

Mortgage

18


55

HELOC

Refinance

Retire Home Equity Pension Social Security Medicare Maybe 401k

65 Retire Home Equity Pension

Fig. 2: Keynesian Capitalism. Under Keynesian policy in the post-war period, America enjoyed a high degree of stability and asset growth for the common citizen. It offered a steady debt to asset arc embedded in the establishment of the 30 year mortgage as well as a public safety net consisting of programs such as pensions, social security, Medicare and in some cases 401k programs. This system allowed comfortable retirements for many. Ultimately, this uptopian model of society dependent on consumpti8on, failed in the 1970s. It also left many in society out of its purview focusing primarily on white middle class families. 13


Work Home Ownership Save Work Marry

ge

le ol

Car Loan

n

a Lo

ard

it C Cred

C 18

24

College Rent Debt Study

Establish Rent Payoff Work

30 Work Multiple Homes Save Work Marry

N E O L I B E R A L C A P I TA L I S M In the 1970s, American capitalism shifted to a neoliberal system. Deregulation and the loosening of credit markets in the following decades eased the symptoms of Keynesianism’s slowed growth and the off-shoring of production by allowing Americans to kick their problems into the future with personal credit. As a result, society now m a i n t a i n s h i g h l e v e l s o f s t u d e n t , c a r, h o m e , a n d c r e d i t c a r d d e b t . S i multaneously, social safety nets have eroded leaving many without hope for retirement. The stability and democratization of asset growth of yesteryear has invoked nostalgia in some and progress in others b r o u g h t t o a h e a d b y t h e u p r i s i n g o f D o n a l d Tr u m p a n d B e r n i e S a n d e r s .

Refinance

Establish Rent Save Work

Mortgage

25

Refinance

Mortgage

18


55

HELOC

Refinance

Retire Home Equity Pension Social Security Medicare Maybe 401k

65 Retire Home Equity Pension Social Security Medicare Maybe 401k

Fig. 3: Neoliberal Capitalism. In the 1970s, American capitalism shifted to a neoliberal system. Deregulation and the loosening of credit markets in the following decades eased the symptoms of Keynesianism’s slowed growth and the off-shoring of production by allowing Americans to kick their problems into the future with personal credit. As a result, society now maintains high levels of student, auto, home and credit card debt. Simultaneously, social safety nets have eroded leaving many without hope for retirement. The stability and democratization of asset growth of yesteryear has invoked nostalgia in some and progress in others brought to a head by the uprising of Donald Trump and Bernie Sanders. 15


Time

e c a

Sp

Mo

ne

Tim

e Tim e

y

Time

e ac

M o n e y Money ey Mon

Sp

Spa Spac ce e


wealth redistribution towards existing collections of money.5 The means to the neoliberal end is the adoption of “new political, economic, and social arrangements within society that emphasis market relations [market logic], re-tasking the role of the state, and individual responsibility.”6 These means impose a political climate of austerity that encourages deregulation of markets, the corporatization of public services, and the privatization of public assets.7 According to Douglas Spencer, the market logic of neoliberalism requires “the production of subjectivity and the legitimating functions of truth games”8 through the market process Patrik Schumacher explains as an operation of mutation (trial and error), selection and reproduction.9 This operation is how Neil Brenner defines neoliberalism: an increasingly global urban process.10 He reports that neoliberalism has never operated in a pure form but that it takes on many brands because “when it collides with an inherited institutional landscape (whether of Keynesianism, developmentalism, state socialism or otherwise), the outcomes are necessarily conditioned by specific contexts, institutional legacies and struggles.”11 The 2008 financial crisis illustrated the illogic of the process by which it is intent on explosive unsustainable growth,12 ‘irrational exuberance’. According to Sam Jacobs, deregulated finance has allowed money to beget money, freeing it from time and space and consequently its 5 George Monbiot, “Neoliberalism - The Ideology at the Root of All Our Problems,” The Guardian, April 15, 2016. 6 S. Spring et. al., The Handbook of Neoliberalism, New York: Routledge (2016) 2. 7 Jamie Peck et. al. “Neoliberal Urban Redux?” International Journal of Urban and Regional Research 37, no. 3 (May 2013) 1092. 8 Douglas Spencer, The Architecture of Neoliberalism: How Contemporary Architecture Became an Instrument of Control and Compliance, London: Bloomsbury Acedemic, (2016) 23. 9 Spencer, Architecture of Neoliberalism, 68. 10 Neil Brenner, “Neoliberalisation,” in Real Estates: Life Without Debt, edited by Jack Self and Shumi Bose, London: Bedford Press, (2015) 16. 11 Brenner, “Neoliberalisation,” 17. Fig. 4 (left): Neoliberalism Frees 12 Jonathan D. Ostry, et. al. “Neoliberalism: Oversold?” Finance and Money from Time and Space. Development 53, no. 2 (June 2016). 17



correlation with raw materials, labor and fixed real estate.13 Speculative sub-prime real-estate lending ultimately resulted in a crisis that strengthened neoliberalism’s position by exposing regulatory “failures to open up political and institutional space for additional rounds of neoliberlisation.”14 Neoliberalism, because its operation does not require a pure form and because it is perpetuated by its own failures, is incredibly pervasive and resilient. But what does it look like? Douglas Spencer points to works by practitioners including Koolhaas, Hadid and Schumacher, Lynn, Zaera-Polo and Moussavi when describing the architecture of neoliberalism.15 Their projects are examples of so called ‘good’ neoliberal architecture. Good because they take on a spectacular quality in a sea of Junkspace. Koolhaas’s Junkspace is an apt description of neoliberal architecture: “there was once a polemic about the right angle and the straight line, now the ninetieth degree has become one among many.” “Instead of design, there is calculation: the more erratic the path, eccentric the loops, hidden the blueprint, efficient the exposure, the more inevitable the transaction.” “[In Junkspace,] forms search for function like hermit crabs looking for a vacant shell.” “Building materials have become more and more modular, unitary, and standardized.” “[Junkspace is] simply applied - mostly in stucco - as ornamental afterthought on hurriedly erected superblocks.” “[It is] additive, layered, and lightweight, not articulated in different parts but subdivided, quartered the way a carcass is torn apart.” “Transparency only reveals everything in which you cannot partake.” “Aging in Junkspace is nonexistent.” Mirroring the process of neoliberalism, Junkspace “[has] no form, only proliferation… Regurgitation is the new creativity; instead of creation, we

13 Sam Jacobs, “Money:Time:Space,” in Real Estates: Life Without Debt, Fig. 5 (left): Assorted Works by Koolhaas, Hadid and Schumedited by Jack Self and Shumi Bose, London: Bedford Press (2015) 77. acher, Lynn, Zaera-Po;o and 14 Brenner, “Neoliberalisation,” 18. 15 Spencer, Architecture of Neoliberalism, 1, 55, 59, 61, 75-105, 123-143. Moussavi. 19



honor, cherish, and embrace manipulation.”16 At times, ‘good’ neoliberal architecture rises above the Junkspace in what Spencer describes as providing the ‘neoliberal eye’ a “field of vision [that provides] the sensuous freedoms.”17 In other words, the ‘good’ neoliberal architecture distracts us from the real implications of the capital that built it. According to Ellen Dunham-Jones, neoliberal architecture “provide[s] the New World Order with the appearance of progressive change without the need for any real commitment.”18 However, neoliberalism can easily do without the progressive forms, perhaps preferring homely, reassuring, and traditional forms.19 The neoliberal architecture seeks simply to mirror the complexity and natural emergence of logics,20 but, “change has been divorced from the idea of improvement.”21 Utopian ideals in architecture have subsided, “modern architecture remains essential, but only in its most sterile manifestation, High Tech.”22 According to Christina Contandriopolus, the notion of utopia fell in the 70s when leading theorists such as Jameson, Jencks, and Tafuri declared modernism dead23 almost in lock step with the rise of neoliberal ideologies, and for both, the symbolic moment may have been the theatrical implosion of building C15 of the Pruit-Igoe complex on April 21st, 1972.24 Utopia was replaced by complacency, what has been labeled the post-critical. The Avant Guard has been 16 Rem Koolhaas, “Junkspace,” October 100: Obsolecence, no. 2 (Spring, 2002) 176-178, 181. 17 Spencer, Architecture of Neoliberalism, 158. 18 Ellen Dunham-Jones, “The Irrational Exuberance of Rem Koolhaas: Accepting the Inevitable Contradictions in Trying to Marry Art and Capitalism, Radicalism and Pragmatism, Icon-Making and City-Making,” Places Journal (April 2013). 19 Owen Hatherley, “The Architecture of Neoliberalism by Douglas Spencer Review: Privatizing the World,” The Guardian, January 12, 2017. 20 Spencer, Architecture of Neoliberalism, 69 21 Koolhaas, “Junkspace,” 178. Fig. 6 (left): Saint Louis: Pruitt22 Koolhaas, “Junkspace,” 177. 23 Christina Contandriopoulos, “Introduction: Architecture and Utopia Igoe Housing Project: in the in the 21st Century,” Journal of Architectural Education 67 Utopia, no. 1 proccess of destruction. 1956, demolished 1973. Designed (March 2013) 3. 24 Nora Wendl, “Pruit-Igoe, Now,” Journal of Architectural Education 67 by Hellmuth, Leinwever, and Yamasaki. Utopia, no. 1 (March 2013) 106. 21


Client Arch

CM

Client Arch

CM

Consults

Client Arch

Consults

CM


rebranded to service the society of the spectacle.25 Under neoliberalism, according to Koolhaas, architecture has become a ‘cherry on the cake affair’, assigned a new role and limited its range.26 Koolhaas is right, the profession, has marginalized itself. Architects often operate on unthinkably low profit margins27 to which insurance lawyers must advise the minimization of risk, the neoliberal legitimator of authority. The neoliberal Architect-Client-Contractor relationship is defined by risk. The architect works with the contractor via the client to limit risk. Consultants are hired as experts to pass on risk. Architects even make the disclaimer that their drawings represent the intent of the work and include intentional vagueness in specifications and details to limit technical risk of suggesting an inappropriate solution and pass it on to the contractor. The AIA says one of its roles is to help architects “understand the many risks we face, how to avoid them and how to deal with them successfully.” Conversely, contractors and clients approach risk as an opportunity absorbing huge risks. Clients, who are taking the bulk of the risk, are deciding project scope, type, location, and program mix well before the architect usually gets involved because they are interfacing with the risk equation and producing what neoliberalism demands: financial legitimacy. Contractors are garnering an ever increasing role in the design process as they have more and more say in final resolution of detailing, product selections, assemblies and value engineering. In this model, neoliberalism legitimizes the risk takers who can objectively engage in the risk equation. With limited range and without larger social implications, what is the value of architecture? Kevin Gray reports no convincing studies proving architecture’s design role in adding value to rents or property value.28 Gensler has 25 Dunham-Jones, “Irrational Exuberance.” 26 Dunham-Jones, “Irrational Exuberance.” 27 Phil Bernstein, “Money, Value, Architects, Building,” Perspecta: the Yale Architectural Journal 47: Money, no. 1 (2014) 15. 28 Kevin D. Gray, “A Value Proposition,” Perspecta: the Yale Architectural Journal 47: Money, no. 1 (2014) 152.

Fig. 7 (left): Neoliberal Architect-Client-Contractor Relationship. As architects have passed on risk they have diluted their voice in the city. 23


“Architecture makes unique objects—like stones in the water—while a constant flow of repeatable spatial formulas constructs a sea of urban spaces.” -Keller Easterling


attempted to prove the ‘design premium’ but is relegated to admitting it is marginal, only appears in some cities, and is in fact hard to isolate from other trumping factors such as location and developer expertise.29 Gray goes on to say that for architecture to move beyond a development cost item, it must quantify its effect on profit; this will be done through Net Operating Income (NOI) calculations.30 According to members of Gerald Hines Development, ‘world-class’ architects add value to their buildings not by fetching higher rents but by cultivating higher demand in downturns if they “intensively manage the entire development process: by watching every penny.”31 Architecture’s value under neoliberalism is unclear, though decidedly marginal and possibly even a mere regulatory hurdle at risk itself of being deregulated. If architecture can only prove it has marginal monetary value, than in a neoliberal construct it is only marginally valuable, however it has more to contribute than money. Architecture has historically had value in fostering progressive societal change. Contandriopolus points to the rise of a new form of criticality, not utopian itself, but not complicit either.32 It has been called visionary, a speculation on the after, or the trajectory of society, but it is challenged by a lack of purchase in erecting change. Jack Self suggests a new trajectory, one which does not require the totalitarianism implicit in utopian theory nor complicit in the evils of neoliberalism and goes further than visionary awareness. It deploys new formulas that act on and within the neoliberal process itself, incrementally putting pressure on it until it may give way to an after-neoliberal. In Extrastatecraft: The Power of Infrastructure Space, Keller Easterling depicts existing spatial formulas in a global system in which free trade zones, 29 John Adams, et. al. “Design Premium,” Gensler Research Institute (2013). 30 Gray, “Value Proposition,” 152-154. 31 Hasty Johnson and Jerry Lea, Interview by Perspecta 47, Perspecta: the Yale Architectural Journal 47: Money, no. 1 (2014) 107-111. 32 Contandriopoulos, “Architecture and Utopia,” 3-4. 25


“I’m profoundly skeptical of anyone with such limited vision as to think ‘grass-roots’, ‘community’, or ‘crowdsourced’ design could be agents for meaningful social change in the face of such a venerable, hyper-stable opponent. Nor should this architecture be based on charity, political exceptions or fragile litigious loopholes. It must simply exploit, or re-deploy pre-existing financial conditions for social ends. The only indisputable requirement, of course, is that this architecture, which is capable of restructuring power relations, must be financially profitable.” -Jack Self


as a system of infrastructure space, get repeated throughout the world with similar spatial results every time. She points out a flaw within the discipline with a metaphor: “Architecture makes unique objects—like stones in the water—while a constant flow of repeatable spatial formulas constructs a sea of urban spaces.”33 What she describes are spatial formulas of an operating system that replicate themselves across the globe. She suggests that if architects can hack into this system of active forms that we can begin to create effective spatial activism.34 Jack Self supports this urging in a discussion of the potential of what he calls “derivative architecture”: If the promise for an architecture capable of these things precludes ideological regime change (revolution, mass protest, dissolution of national and global order), then it must also preclude the gewgaws of ‘participatory’ architecture. I’m profoundly skeptical of anyone with such limited vision as to think ‘grass-roots’, ‘community’, or ‘crowd-sourced’ design could be agents for meaningful social change in the face of such a venerable, hyper-stable opponent. Nor should this architecture be based on charity, political exceptions or fragile litigious loopholes. It must simply exploit, or re-deploy pre-existing financial conditions for social ends. The only indisputable requirement, of course, is that this architecture, which is capable of restructuring power relations, must be financially profitable.35

33 Keller Easterling, Extrastatecraft: The Power of Infrastructure Space, London: Verso, (2014) 22. 34 Easterling, Extrastatecraft, 471-476. 35 Jack Self, “Derivative Architecture,” in Real Estates: Life Without Debt, edited by Jack Self and Shumi Bose, London: Bedford Press (2015) 88. 27


Client CM

Arch Consults

Client CM

Arch Consults

Client Arch

CM

Consults Consumer

Property Financier Manager Operator Real Estate

Polotics

Client

Neo-Liberal Architect CM

Software

Consults

Supplier

Subs Consumer


Where will these formulas be most impactfully applied? “Excluded social forces, whose consent has not been won, whose interests have not been taken into account, form the basis of counter-movements, resistance, alternative strategies and visions…and the struggle over a hegemonic system starts anew.”36 These new architectural formulas must target neoliberalism’s disenfranchised, the extreme losers of neoliberal inequality, as their base of wealth and power redistribution reversal. However, they must also “come from within the existing ideological, juridical and fiscal frameworks of neoliberalism itself…must emerge from latent conditions that are already suitable for manipulation.”37 It must follow neoliberal logic to its most illogical ends. “Wherever the globalist system is forced to violate its own rules, there is an opportunity to insist that it follow those rules. To demand consistency at strategically selected points where the system cannot afford to be consistent is to put pressure on the entire system.”38 That is to be both Baudelaire’s ‘victim and executioner’.39 This architecture seeks to change the world through an insurgency fueled by the very power of the neoliberal hegemony it critiques. In order to deploy these ambitions, We must dissolve the dogma of architectural practice, and become free entrepreneurial operators in a neoliberal society with architecture as a core skill set, able to operate on risk and its dimensions of time, space, and money without the servitude to our risk ordered professional relationships in order to deploy active forms that dismantle neoliberalism from within.

36 Stuart Hall, “The Neo-Liberal Revolution” Cultural Studies 25, no. 6 (2011) 727-8. 37 Self, “Derivative Architecture.” 87. 38 Slavoj Zizek, “Trouble in Paradise,” London Review of Books (July 18, 2013) 11. 39 Hal Foster, Design and Crime and Other Diatribes, London: Verso (2002) 61.

Fig. 8 (left): Neoliberal Architect. Architects must become comfortable with new entrepreneurial forms of practice in the neoliberal age. 29



P r eced ents


Precedents Selected case studies may be pertinent to enhancing architecture’s understanding of a new role in resisting neoliberalization. The Homestead Act of 1862 distributed assets to lower income classes of society and influenced wealth inequality. “It represented a consensus culminating from a larger dialog concerning the rights of citizenship… and whether an opportunity should be provided for persons other than the wealthy to own properties in the Western territories.”1 Homesteaders were allowed to claim 160 acres of land at their local land office after which they had six months to move onto it. After five or more years, if they met property improvement benchmarks, they could settle their claim and possess full title over the land. The act allowed people with little wealth to acquire crops, land, and financial independence largely through a mechanism of ‘sweat equity’. It also became a durable asset that for many built intergenerational wealth. However, although the land itself was relatively free, there were many hidden costs associated with homesteading. Homesteaders had to have enough capital to stock up on supplies, travel, buy seed, and sustain themselves through the first harvest. Even after the first harvest, a bad growing year without much reserves could put a homesteader far behind. If the homesteader desired to take out a loan to make ends meet, most frontier lenders charged exorbitant interest. Although the act distributed wealth generally, it lacked specific equality. Population groups with low capital, namely the recently freed slaves, had a difficult time participating in the opportunity. Ultimately the act settled an otherwise vacant territory, gave many access

1 Trina R. Williams, “Asset-building Policy as a Response to Wealth Inequality: Drawing Implications from the Homestead Act,” Center for Social Development (2003) 1. 32


to the predominant agricultural economy and provided intergenerational ownership of assets that nearly a quarter of today’s population still benefit from.2 The Ingot is a conceptual formulaic model proposed by Jack Self. It attempts to combat neoliberalisation’s inequality and provide working class housing in central London. It finds itself enmeshed in the logics of two goals. Firstly, the ‘specific goal’, is to create more housing without interfering with liberating people from the burden of debt. Secondly, the ‘general goal’, is ‘to extract property from the chaos and danger of the market cycle, in which the decisions of a few dictate the fortunes of the many.”3 Self first reconsiders the role of architects. He identifies the allocation of debt (involving time, space, and money) ethics with originators of debt and suggests that architects may gain agency by incorporating this into their practice: ‘architectas-financier’. From this position he projects the possibility of using bond financing to support low cost housing. This presents several challenges accompanied by several advantages. The first challenge is to keep the interest rate down; this requires trust in the entity repaying the bond. The project achieves trust through forced demand via rents at 46% of market rate (affordable to a living wage worker). To secure against a cataclysmic event that might undercut the forced demand, gold, which has an inverse correlation with economic instability, is electroplated onto the facade. In the bond structure, the property it is secured against cannot be sold, meaning tenants cannot own their own unit, but it does shelter the project against speculative boom and bust cycles in the market for the 50 year term of the loan, effectively rent control. The biggest potential is at the end of the loan term when the building could be sold to residents, refinanced to build similar projects, or freed up cash flow could be directed at resident welfare, amenities, or community improvement.4 2 Williams, “Asset-building Policy,” 1-7. 3 Self, “Derivative Architecture.” 87. 4 Self, “Derivative Architecture.” 88-95. 33


Kevin Cavenaugh of Guerrilla Development, an architect trained developer in Portland, Oregon, is meeting inequality as it intersects with urban real estate. His primary two efforts involve crowd funding and his theory of ‘enough’. In 2012 the SEC began lowering the minimum investment threshold, allowing people to invest that were not accredited investors. Cavenaugh gained SEC approval to commence a crowd funding campaign for his building, the Fare Haired Dumbbell. He cites two main objectives of this process: first, to reduce the trend of wealth inequality by allowing more people to invest in these projects, and second, to dilute the control of the few wealthy investors on the look of a city. Second is his theory of ‘enough’. Through crowd funding or ‘enlightened capital’ on his Atomic Orchard Lofts he can agree on a lower rate of return and offer several lofts for one third of market rate, or even give a few of them away. Cavenaugh’s efforts put pressure on neoliberalism by harnessing something market logic can’t quantify: people not pursuing self-interested actions.

34


35


Software

Finance

Client

ClientPublic Relation

Arch CM

ch

Politics

Owner

Client

Real Estate

Supplier

Finance

Arch Supplier CM Client Consults Public Housing Business Relation

CM Arch CM Hawksmoor

roperty anager

entClientArch CM

Arch Arch

Subs

Consults

Consumer Experiences Products

Housing Supplier Business Investments

Retailer

Arch

Consumer

Craftsman

Pratt Wren Vanb Burlin

C

Manufactur

Manufac Su

Consumer

Master Builder

Amateurs

ECONOMIC GROWTH

Competition

Craftsman

Master Builder

Buildings become bigger requiring more materials and range Survey Consultant of services thus a more diverse collection of expertise.

Manufacture

Survey

Subs

Consultant

Supplier

Client Master

Client

Manufacture

Buy Design

bs

Supplier

Subs

CM

Clie

Developer

Subs ArchPolicy Dev. ArchCRAFTSMENCM | AMATEURS Makers Arch Arch Arch BUILDER MASTER | PROFESSIONALS Subs Arch ARCHITECT AS GENERALIST | ARCHITECT AS ARBITER CM CMBrothersSupplier Craftsmen Consumer CM Supplier John transition to the role AdamSupplier Amateurs transition to Consumer

Client Arch CM Arch

Arch

Co

Survey

Buy Software Et Cetera DeveloperDesign Finance Subs Consultant Software Subs Et Cetera Urban Finance Politics Builder Supplier Landscape MasterPlanner Politics Advertise Owner Architect Supplier Consultant Owner Sell Builder Real Civil Survey Advertise Supplier Real Estate Subs Engineer Policy Sell Supplier Estate CM Lighting Subs Public Consults DesignerMakers Survey CM Society Relation Consults Society Structural Subs Housing Engineer Mech. Business Subs HousingConsumer Engineer Consultant

Subs

Consumer

Arch

asting Value Provider

plier

C

Society

CRAFTSMEN | AMATEURS Investments

Consumer

etition

bs

Et Ce

Politics Policy Supplier Makers Supplier CM

A small minority of architects Consumer Experiences Products were talented amateurs Problem Solver with architectural habits with literary or mathematical Great Generalist ability. Sequestered to churches, public works and Buy Buy Client Survey Survey Manufacture Subs Design Design other projects requiring Arch Arch Supply Buy Buy Master Trades Survey Survey scholarship. Design Manufacture Subs Craftsman Design Builder Manufacture Supply Supplier Assemble Survey Master Assemble Manufacture Advertise Craftsman Design Builder ArchitectsAdvertise also practiced as surveyors, builders, measurers,Subs real Sell Manufacture Sell Supplier Assemble Manufacture Amateur Trades Assemble estate agents, carpenters, masons, suppliers, etc. in order to Manufacture Advertise Contract Arch Subs Advertise Sell Client Supplier Arch Sell make a living. This time period had a high degree of professional Manufacture Subs liquidity.

Arch

Arch

BR

Software

Owner Real SocietyEstate

CM The vastArch majority of architects Supplier were craftsmen who rose John James vation Imagination CapturingWare Greatothers Generalist above with a reputation Communicating Building Specs for design,Imagination especially masons Flitcroft aterial Innovation Organizational Innovation Capturing Communicating Building Specs and carpenters. Manufacture Subs

rch

Developer

Et Cetera

Landscape Architect

Urban Planner

Consultant Civil Engineer

Lighting Designer

Con

Investments

Business Consultant Investments

Consumer

Experiences

Consumer Supplier

Retailer

Mech. Engineer

Structural Engineer

Products builder architects. Retailer Cham of master professional Architects. Professional Generalist Buildings become to diverse Became the first specialized Generalists tion Great Generalistfor the Problem Solver and technical craftsmen architects in a continuous Professiona Great Generalist Problem Solver Real Estate Visionary Communicating Building Specs method. The focus becomes process of fragmentation ecs OperatorProperty organizing work. Continue to and diversification in building Finance Manage Manufacture Subs Property emerge from the trades until organization. Not enough Supplier Manufacture Property Arch Subs Buy Buy Client Cli e Manage Survey Survey Owner Finance Manage Buy Client 1900. large Client buildings to sustain Design Design Supplier Survey Subs Supplier ArchDesign Supply wnerReal Master professionals, Trades continuing Owner Manufacture Estate Master Subs Craftsman Embraced taking interest in Trades Supplier Builder Arch Manufacture Survey CM Manufacture the practices of property Manufacture Subs n Real Arch Supplier Assemble Builder Survey Consults speculative real estate projects Assemble Manufacture Supplier Advertise Estate Arch management, surveyor,Trades and Survey Design Advertise Supplier Assemble Sell nt CM Sell Consults CM Design Advertise Subs as well as finding materials and Manufacture Amateur Consults Trades Housing Sell supplier. Successful Architects Manufacture Contract Subs Manufacture Business Amateur Professional were described as Trades “engrossing Supplier Manufacture Investments Contract Subs Subs shed these ancillary duties as Housing Supplier Housing Supplie Consumer Contract Business Trades the whole business [of building] Business Experiences Supplier Investments quickly as possible in favor of Subs Investments Products Consumer into their Consumer own hands.� Focused Arch Experiences Supplier Consumer Supplier the more gentile act of design. Consumer Experiences Products on promoting rather than Products Consumer Estate or district planning was Developer Contemporary Master Builder Finance Software Cetera serving as the way toEttranscend desired for steady income. Politics Enterprise the petty scale and chaos of on Craftsman MasterSupplier Builder Amateurs Ea Contemporary Master Builder Owner Arch Dev. n Master Builder Amateurs Early Professionals the building trades. Real Arch Focused on commissioned

James Paine Henry Holland ImaginationBusinessmen Capturing John Nash Experiences ProductsGeneralists

Client

Public

Manufacture

Policy

Supplier

Estate

Consults

CM

Survey Society

Makers Arch buildings,

Consultant

avoiding

C


RITAIN UNITED STATES Developer

Arch Dev.

etera

CM

Arch Dev.

Policy Makers

Arch

1660 Consumer

CM

t Supplier Retailer n Real Estate Visionary brugh ngton Problem Solver

Real Estate Visionary

Client Client

Client

Survey Trades Trades

re

Survey Trades

Manufacture

Survey Professional Design

cture upplier

Consumer

Contract Amateur Contract

Trades Trades

Professional

Supplier Supplier

Contract

Trades

Early Professionals Amateurs

1750

Early Professionals

Client

onsultant

Consultant

ent

Consultant

Subs

Subs

Arch Arch Dev. CM

M

Subs

Supplier Supplier Consumer

nsultant

Client

1768

Arch CM

Consultant

n Soane mbers

Consultant

Subs

THOMAS JEFFERSON

Thomas Jefferson builds his home, Monticello, and becomes a Supplier selfSupplier proclaimed [ammeter] architect.

Design-Build

alReal Generalist Estate Visionary

1786

Fig. # (left): CHARLES BULFINCH

The first Boston architect practices as a developer until the Tontine Crescent goes sour in 1796.

ient Survey Trades

1796

er

Contract

arly Professionals

Client

BENJAMIN HENRY LATROBE Fig. # (far left):

One of the first formally trained Architects in the United States, he emigrates to Virginia quickly moving to Philadelphia where he spawns the first enclave of professional Architects in the United States. Shortly after in 1803 he becomes the Surveyor of the Public Buildings of the United States and spent much of his effort on the new capital of Washington D. C. Software

Professional

.

Design-Build

Trades

37

Finance

Client

Client

Client Public

Owner Real Estate

Politics

Arch

Consults

Suppli Supplier

CM


Subs Amateur were described as Trades “engrossing Contract Housing the wholeSupplier business [of building] Business Subs Investments Consumer into their own hands.” Focused Arch Consumer Experiences Supplier Consumer Supplier Consumer Experiences Products on promoting rather than Products Consumer Contemporary Master Builder Finance Software Cetera serving as the way toEttranscend Politics Enterprise Supplier the petty and chaos of Craftsman Master scale Builder Contemporary Master Builder Owner Master Builder Amateurs the building trades. Real Arch Business Manufacture Investments Housing Consumer Business Experiences Investments Products

on n

Subs

Client

Public Relation

CM

Consumer

Subs

ch

Consumer

Craftsman Manufacture Assemble Advertise Sell

Arch

Generalists

Arch

Mech. Manufacture Engineer

Adam Brothers

Arch

Manufacture

Subs

Housing

Subs

Buy Investments

Design Consumer

Master Builder

Experiences Products

CM

Subs

Advertise Sell

Contemporary Master Builder Survey

Subs

Consumer

Generalists

nce

Property Manage

Owner

l e

Supplier

Arch

Consults Housing Business Investments

Consumer

Supplier

CM

Subs

Experiences Products

ontemporary Master Builder

Amateurs Early Professionals

Ea Arch Dev.

Subs

C

Focused Policy on commissioned avoiding Survey Consultant Society speculative projects or interest in a Consultant project. Client ValuedCM being Client an impartial agent between Supplier Retailer Subs client and builder. Intended Urban a gentlemen profession. Landscape Planner Problem Solver

Arch CM

Civil Engineer

Lighting Designer

Consult

Con Arch

Spati Real Estate Visiona

RIBA ANDArch PROFESSIONALISM

Subs Civil Engineer

Supplie

Consultant

Buy Client Professional builders, engineers, estate Structural cabinet makers, and realClient Survey Engineer Mech. brokers encroach on the design of buildings. Engineer Master Consultant Supplier Supplier

Consultant

StructuralDesign Engineer

Builder Supplier

A

Subs

Trades

Subs

Consulta

Survey

Manufacture

Society

MASTER BUILDER | PROFESSIONALS Professional Generalist D Amateur Professional Trades Design-Build ARCHITECT AS GENERALIST | ARCHITECT AS ARBITER Arc

Property ConsumerJames Paine Finance Manage Supplier Henry Holland Owner John Nash Craftsman Real Estate Supplier CM lier Consults Supplier Business

Contract Professional

Supplier shed these ancillary duties as Contract Trades Supplier quickly as possible in favor of the more gentile act of design. Estate or district planning was Developer desired for steady income.

Makers Arch buildings,

Architect

Generalist

Assemble Advertise Sell

Manufacture

ch

Subs

Urban Planner Great

Lighting Manufacture Designer

Buy Survey Design Supply

er

Experiences Products

CM

Advertise Landscape Capturing Sell Architect

Imagination Communicating Building Survey Specs

Consultant

Subs

Client

Buy Design

Master Builder

Subs

Housing Business Investments

Supplier

Consultant

Consultant

CM

Consults

Survey

ArchSubs Subs

Supplier

Estate

Manufacture

CM

Manufacture Manufacture

Subs

Professional Generalist Subs

Survey

Design

Manufacture

Contract Supplier

Supplier

Contract

John Nash’s public 1830 The Institute of British Cham marks the begining Architects was founded in of the end for the generalist 1834, royally chartered in The architect. His failure fortified Master Builder Amateurs1837, to defend the profession Early Professionals the proffessionals’ opinions in from other encroaching favor of the impartial agent trades. They identified art as Consultant Architect. Survey However, other the distinguishing difference Consultant Client less visible factors lead to between Architects and other Client the decline by promoting practitioners, something that competitors. These include the had been implied with the Urban Profes Landscape Planner rise of the modern master builder ammeter architect and the Architect focused on managing a wide gentile of the profession. Arch CM Survey Civil Engineer rangeLighting of expertise, accessible They even go so far as to Arch Consultant Designer capital, better means of recommend the separation Structural creating contracts, and the of the art-Architect and Engineer Mech. Consultant Supplier Engineer decline of apprenticeship in the superintendentthe building industry due to architect. The up tick in Professional Generalist Design-Build early industrialism. Architects building codes reinforced continued to take interest the Architect as paper in speculative projects well shuffler because builders into 1850 but with diminishing were generally illiterate and C frequency. clients were not well versed in jargon in addition to their monopoly in the planning Arch offices. Additionally, further fragmentation of building systems necessitated the role Integrated of off-site coordinator. John

Consumer failure

ARCHITECTURE A PROFFESSION OR AN ART

The debate on registration and thus the further institutionalization of the profession is marked by the thus titled book but RIBA would


n Soane mbers

er

e Modern

Lasting Value Provider

arly Professionals

.

Client

Client

Client

tant

CM Client

h

nsumer

Survey

Subs

1830 Trades

Builder

ant

Supplier

Supplier

chTrades CM

1870 CM

e Modern

Operator

Client

Finance Trades

Subs

ssional

h

Lasting Value Provider

Subs Consultant

Supplier

Consumer

Experiences Operator Products

Finance

Property Manage

Owner Real Estate

1892

d Project Delivery

Consultant

Su

Manufacture

AIA FEE SCHEDULE

Supplier

Consultant

Supplier

Mech. Engineer

Consumer

Housing

Business in an embargo against the competition AIA York chapter unites andNew Coolidge. This marks shiftSubsfrom sole proprietorships Businessmen Investmentsa Generalists Relationand for a new city post-office. Unpaid competitions were common at Consumer Supplier Supplier Experiences a program against competitions. independent enterprises. the time but the AIA began Products

Arch Supplier

Enterprise

CM Subs

1889 1885CM Client Arch

Consults

CM

Arch

Supplier Supplier Mech. Subs 1837 marks the first attemptConsumer by New YorkManufacture and PhiladelphiaEngineer architects to form a professional organization in an attempt Arch the wild Archwest nature of the building industry. By 1840, to tame Consumer Consumer AIA New chapter unites in an embargo against the competition the NewYork York City architects had formed the first professional Generalists Businessmen organization followed in the decade by Boston architects along Competition Craftsman Master Builder at for a new city post-office. Unpaid competitions were common with the founding of MIT to formally train architects and the first architectural journal: Ecclesiastical Society. the time but the AIA began a program against competitions.

Arch THE PROFESSIONAL FIRM 1885CM Consults Client Client Client Clie Richardson firm survives him as the partnership of Shepley, Rutan, AIA COMPETITION EMBARGO 1870 Public

Professionals

Client

AIA AND PROFESSIONALISM Client

Designer Subs

Assemble Advertise Sell

Arch Housing Business Investments

CM

Builder Supplier

Property Supplier Subs Client Buy Finance Manage Subs Design Subs Supplier Supplier Master The AIA releases a suggested fee schedule of Subs base 5% then 6% Consultant CM Owner Builder Landscape later releasing up charges for industries and project size in 1861, Advertise Architect Sell CM Arch Subs Real 69, 71. Complaints included the loss of negotiating power of Survey Subs architects winEstate a flattened market. Supplier Lighting Arc Designer CM Subs Consults

Consultant

Supplier

Supplier

d Project Delivery

h

Survey

Manufacture

Manufacture Assemble Advertise Sell

AIA COMPETITION EMBARGO

Arch

Consultant

1866

Owner

Real Trades Estate

Builder

Property Manage

Buy Survey Design

Craftsman

Arch

n Soane Supplier mbers Professionals

Experiences Products

Manufacture

Client

Supplier Supplier

Consumer

Master The AIA releases a suggested fee schedule of Subs base 5% then 6% TOWN AND DAVIS Consultant Organizational Innovation Imagination Capturing CM Great Generalist The professional architecture office New size York City. Communicating Building Specs Landscape later first releasing up charges for Builder industries and inproject in 1861, Advertise Architect Immediately after forming, Town visited Europe and imported Sell CM Subs 69, Arch 71. Complaints included the other loss ofarchitects negotiating ofSubs new ideas, setting from and power providing Archthem apart Survey them higher and commissions. Subs architects winrenumeration a flattened market. Master Lighting Arc

Property Manager

Consultant

Subs

Housing Business Investments

Buy Survey Design Supply

1837

Su

CM

Consults

Buy Design

Arch

Trades Consultant

Estate

Manufacture Public Relation

Subs Client Arch CM AIA Arch CM FEE SCHEDULE Subs

Material Innovation

Subs

ssional

Client

Consultant

Supplier

1829

Subs

Design-Build

CM

Supplier

ial Innovation

ary Arch CM

1866

Arch Trades

Subs Client

Arch the Archwestquickly to tame naturemoving of the building industry. By 1840, emigrates to wild Virginia to Philadelphia where he Consumer Consumer spawns the first enclave of professional Architects in the United the New York City architects had formed the first professional States. Shortly after in 1803 he becomes the Surveyor of the Public Buildings of the United in States and spent his effort on the organization followed the decade bymuch Bostonofarchitects along Competition Craftsman Master Builder new capital of Washington D. C. Software Finance with the founding of MIT to formally train architects and Politics the firstSuppli Owner architectural journal: Ecclesiastical Arch Supplier Client Client Society. Real

Trades

Contract

Arch

CM

Property Manage

Finance

Arch

Supplier

Supplier Owner Contemporary Master Builder Real

Arch THE STOCK COMPANY THE PROFESSIONAL FIRM Client Client Estate

Subs

Arch CM

CM

Supplier

Clie Spatial Innovation Innovation Organizational Innovation Imagination Richardson firmMaterial survives him as the partnership of Shepley, Rutan, Housing Public Practitioners in severalInvestments cities formed municipal corporations in Business Communicating and Coolidge. This marks a shiftSubs from sole proprietorships Relationand Consumer Consumer Experiences Supplier Supplier Experiencesformed a loose corporation in pursuit independent enterprises. Products which the local proprietors Arch CM Products Consults

Housing Business Investments

Arch

CM

Arch CM

Arch

of government work. SupplierAn individual could not get the project type Arch Arch Contemporary Master Builder Property THE STOCK COMPANY 1889 but a collectionMaterial of the locals was unrefusable. The model Imagination was ManagerInnovation Spatial Innovation Organizational Innovation Practitioners in several cities formed municipal corporations in successful but cut short when the AIA board banned it. Communicating which the local proprietors formed a loose corporation in pursuit Enterprise

1892

Society Society

Client of government work.Client An individual could not get the project 39 type Arch was but a collection of the locals was unrefusable. The model Client Arch successful but cut short when the AIA board banned it. Property Manager

Client

Client

Arch

Arch

Client

Arch


Supplier

CM

Consults Housing Business Investments

Subs

Consumer Lasting Value Provider Experiences Products

temporary Master Builder

monopoly in the planning Arch the wild Archwest nature of the building industry. to tame By 1840, Consumer Consumer offices. Additionally, further the New York City architects had formed the first professional of building fragmentation systems necessitated the role organization followed in the decade by Boston architects along of off-site coordinator. Competition Craftsman Master Builder with the founding of MIT to formally train architects and the first architectural journal: Ecclesiastical Society.

Survey

1866

Supplier

Buy

of the profession isDesign marked by the thus titled book but RIBA would notarequire registration until 1931. Master releases suggested fee schedule of Subs base 5% then 6% Consultant Urban

CM

Designer

AIA COMPETITION EMBARGO

1870

ance

W. H. W Macvi Robert

role and saw registration Structural as self-defense. Younger Engineer Mech. Client supporters had already Engineer Clien registered and Software wanted their Et C Finance Politics effort to carry meaning. Client Supplier Owner

and saw it as further industry John Ruskin Younger William MorrisSupplier fragmentation. Consultant Supplier Consumer supporters were hoping to Client diversify with the Arts and Crafts movement.

Consultant

nt CM

Client Client AIA New York chapter unites in an embargo against the competition Real Software Arch Generalists Client Professional Generalist Businessmen Client Finance Arch CM Supplier Estate Politics CM Arch CM Arch CM Supplier for a new city post-office. Unpaid competitions were common at Public Owner Consults Society Client Relation Supplier Real ArchSubsArch C Operator Client Clientcompetitions. Supplier the time but the AIA began a program against Arch Estate CM Arch CM CM Public Arch CM Arch CM Consults Supplier S Consumer Property Relation Housing Business Investments

Manage

PropertySpatial Innovation Experiences Material Innovation Products Housing Business Manage Investments Subs Arch CM Supplier Arch CMSpatial Innovation Consumer Supplier Experiences MaterialSupplier Innovation Organizational Innovation Imagination Capturing Great Generalist Products Owner Communicating Building Specs Property The competition for the Nebraska State Capital was phrased Real Manufacture Material Innovation Organizational Innovation Imagination Capturing Manager Great Generalist to selectEstate an not a Communicating design. Thus theSpecs expectation Buy Archarchitect, Arch Building Buy Supplier Survey Property Survey drawingsCM not a developedDesign design and Client that the Design Manager Subs was for rough Client Supply Consults Manufacture Master Client Manufacture design couldSociety change afterArch selections Craftsman were made. Arch BuilderBuy Buy Supplier

Arch

CM

Finance

NEBRASKA STATE CAPITAL Arch THE PROFESSIONAL FIRM Client Client Society Client Richardson firm survives him as the partnership of Shepley, Rutan, Client Master Public Craftsman SMALL HOUSE SERVICE BUREAU Builder and Coolidge. This marks a shift from sole proprietorships and Subs Relation ent Consumer Client Arch CM Arch CM Arch CM Supplier Supplier Client the Consumer AIA backs an effort to engage the small CM Arch CM 1920-1934, independent enterprises. Arch CM housing market by selling architect only plan sets. ThisClient ends in Client Client Arch CM Arch CM Arch 1934 when it is determined that the bureau competes with full CM CM Arch CM 1920 Arch 1885CM Consults Client Client

Owner

eal ovation tate

Housing Business Investments

Property Manager

Housing Business Investments

Arch

Experiences Products

Arch Experiences Arch Products Arch

Manufacture Assemble Survey Advertise Design Supply Sell

Arch

Manufacture Manufacture

Manufacture Assemble Advertise Sell

Arch

Supplier Survey AssembleDesign Advertise Sell

Supplier Assemble Advertise Sell

Organizational

Subs

Material Innova

Arch

Finance SubsProperty Manager

ClienC

Real Subs Subs Arch

Estate

Subs Subs

Arch Subs

Manufacture

Consumer

Owne

Consumer

The Modern

Manuf Cons

Arch

Clie

Lasting Value Co

The Modern Lasting Value Provider Arch architects Arch and the Institute puts all its wait house Supplier Consumer Competition Craftsman MasterConsumer Builder EnterpriseLasting Value Providerservice small Contemporary Master Builder in full services. Arch CMArch

ern

t

2ient

t

Consultant

Manufacture

The AIA CM Landscape Planner later releasing up charges for Builder industries and project size in 1861, MASTER BUILDER | UNREGISTERED | REGISTRATION Advertise Architect Sell Arch T. G.69,CM Subs 71. Complaints lossthe of artnegotiating of Older power supporters were Older included supportersthe were Jackson Civil Survey Engineer professionals in the largest firms architects thought that Subs Norman Shaw win a architects flattened who market. Lighting Arch proficient at the consultant art and profession did not mix Lethaby

r

n

Integrated P

Amateurs

ARCHITECTURE A PROFFESSION Survey OR ANSubsART Client The debate on registration and thus the further institutionalization Subs AIA FEE SCHEDULE

Consultant

Client

Arch

1889

Arch CMArch THE STOCK COMPANY

Lasting Value Provider Survey

Consultant

Competition

Manufacture

Survey Master Builder

Subs

Supplier

Subs

Survey

Buy

Design Innovation ManufactureSpatial

Trades Spatial Innovation Material Innovation

Gre

Clie Material In

Survey O

Trades professionals building industry continues Master whichAsthethe local proprietors formed a loosecomplexify, corporation in pursuit Consultant Subs Subs Supplier CM Urban Client attempt to return to a more unified and efficient system. SOM Builder Buy Landscape Planner Manufacture Subs Advertise Design Architect of government work. AnSubsindividual could not get theinproject typefor Professional Builder forms to CM incorporate all professional services one entity Trades Sell Arch Arch Arch Master Property CM Arch Buy Civil Survey Consultant Subs Property Manager efficiency Property and profitability. Professional Builder Survey Urban Trades Manager Builder Survey CM Subs Arch Engineer

Trades

Trades Trades

Consultant

but a collectionManager of the locals was unrefusable. The model was Design CMSurveySubs Arch ClientSupplier Supply Client Client Supplier Survey successful but cut short when the AIA board banned it. Supplier Supplier Subs Craftsman Consumer Society Advertise Sell

Builder Trades Supplier Supplier

1940 Client

Consultant

Society Supplier

Operator Property

Lighting Designer

Consultant

Client FULL SERVICE REQUIREMENT Arch Client onlyArch CM Arch The Institute attempts to enforce aArch full service CM approachArch Consultant

Consultant

Society

Supplier

Consultant

sionals Supplier

Professionals

A

Consultant SurveySupplier

Supplier

Spatial Innovation Material Innovation Organizational Innovation Imagination Capturing Client 1936 SKIDMORE MERILL Practitioners formed in BuildingClient Clientin several cities OWINGS Clientmunicipal&corporations Communicating Specs

Builder

onsultant

CM

Craftsman

Consultant

Businessmen

Supplier

Supplier

to the small house market. Businessmen

Supplier

Professionals

Professionals

Operator

Assemble Advertise Sell

Planner

Cli Arch Supplier Structural

Mech. Lighting Engineer Consultant Consultant Manufacture Designer

Consumer Generalists

Generalists

Landscape Architect

Manufacture Engineer

C

En

Structu Engine Mech. Profession Engineer

CMArch

Businessmen Ope Finance

Manufacture Property Prof Manage


oaneCM bers

Arch the wild Archwest nature of the building industry. By Public toand tame 1840, Consumer Consumer Coolidge. This marks a shift from sole proprietorships Subs Relationand Consumer Consumer Supplier Supplier independent enterprises. the New YorkArch City architects CM had formed the first professional Arch CM Arch CM Arch organization followed Supplier in the decade by Boston architects along Enterprise Lasting Value Provider Competition Contemporary Master Builder Craftsman Master Builder THE STOCK COMPANY 1889 with the founding of MIT to formally train architects and theImagination first C Spatial Innovation Material Innovation Organizational Innovation Practitioners in several cities formed municipal corporations in Communicating B architectural journal: Ecclesiastical Society. which the local proprietors formed a loose corporation in pursuit Housing Business Investments

Business Investments

Experiences Products

Project Delivery

Modern

1892

Survey

Manufacture of Consultant government work. An individual could not get the project type Surve Arch Arch Property but a collectionManager of the locals was unrefusable. SubsThe model was Supplier the AIA board banned it. successful but cut short when C Buy Client Client Subs Design

1866

Client Trades

Subs

Experiences Products

Society

1909 1909

AIA FEE SCHEDULEClient

Client

Arch

Arch

Arch Master The AIA releases a suggested fee schedule of Subs base 5% then 6% Consultant CM Builder Landscape later up charges for industries andArch project size in 1861, CM releasing Arch Advertise AIA CODE OFCM ETHICS Architect Arch

Urb Plan

CM71.improper Arch Subs 69, Complaints It was declared to... included the loss of negotiating power of Survey 1)Engage in building. Subs architects win a flattened market. Arch 2)Guarantee an estimate.

C

Sell

White nal Builder Trades icar Anderson t Kerr

The Modern

Subs

Lasting Value Provider

Competition

Lighting Designer

Developer

Software from non-clients. Et Cetera 3)Accept Finance payment S Politics Consultant Manufacture Supplier Survey advertising. Consultant 4)Pay Consultant for Supplier Supplier Owner E Mech. Consumer 5)Participate in non-AIA approved competitions. Developer Supplier Supplier Supplier Engineer Real Client Arch Software Et Cetera Policy nt Client Finance Client Supplier outside of being a competitor. Developer Subs Estate competition projects D 6)Pursue Politics Cetera Makers Trades CM SupplierArch Owner M Public Consults 7)Influence the awarding of a competition. Consultant Supplier Relation Real Archin Society Bu Client Arch Dev. Policy Client AIA New York chapter unites an embargo against the competition Supplier Developer 8)Accept work from a competition after being an advisor. A Estate Subs Housing Generalists Professionals Businessmen Et Cetera Makers Arch Policy CM CM Arch Public 9)Falsely injure Business Subs C Consults reputation of fellow practitioners. Makers Society Arch Professional Investments Trades My Arch CM forBuilder a new city post-office. Unpaid competitionsSupplier were common atSurvey Relation Consumer Arch Dev. 10)Undertake work with unsettled claims. Subs Experiences Retailer Housing CM Survey Operator Business Products Policy the time but the already AIA began a program against competitions. 11)Supplant architects engaged. Investments Arch CM Arch Consultant CM Makers Arch Consumer Supplier CM Consumer Consultant Consultant Supplier Supplier Retailer 12)Compete the bases ofExperiences fees. Society Con SupplieronSupplier Supplier Products Property Property Retailer Innovation Imagination Capturing Great Generalist Problem Solver Finance Manage Communicating Building Specs Finance Manage Consumer CM Subs ation Organizational Innovation Capturing Great Generalist Problem Solver SupplierImagination Gen Professionals Supplier Businessmen Supplier Communicating Building Specs Problem Solver Real Estate Visionary Retailer Owner Manufacture Subs Owner Operator Arch Buy Buy Client C Real Survey Manufacture Survey Subs Design Design Real Property Buy Arch Buy Property Client Problem Solver Arch Real Estate Visionary Supply Estate Survey Finance ManageSurvey Master Finance banned Manage Trades InEstate the 1960s, the AIA which Design Client Client ManufactureDesign Subs had previously Supplier Subs Supplier Craftsman Supply Supplier Master CM Builder Trades Owner Manufacture Consults Assemble taking its doorsOwner to such Manufactu Manufacture equity in projects Subs Supplier Subs opened CraftsmanAssemble Survey Consults Builder Trades Real Advertise Arch Arch nt Client Supplieras well as other Survey Manufacture Real methods, Design Advertise Assemble Arch Survey project types delivery Sell Client Assemble SellEstate Client Advertise ArchClient Manufacture Trades Estate Design Advertise Manufacture Amateur Sell Client Trades Survey Arch Sell Richardson firm survives him as the partnership of Shepley, Rutan, Housing Manufacture most significantly integrated project delivery. IPD CM Contract SubsHousing CM Manufacture Consults Amateur Subs Trades Design Manufacture Supplier Contract Consults Business Subs Public Trades facture Amateur Business Professional Survey Supplier Trades sets cooperative incentives rather than adversarial Su Developer Investments Contract Housing Developer Software and Trades Coolidge. marks a shift from sole proprietorships Subs Et Cetera Investments Housing Finance Manufacture Trades Relationand Software This Supplier Business Et Cetera ContractFinance Survey incentives between the client, architect and Consumer Business Investments Arch CM Supplier Politics Consumer Investments hCM Arch Design Supplier Experiences Politics Consumer Supplier Supplier Arch Arch Supplier Owner Consumer Consumer Experiences Consumer constructor. It alsoSupplier opens the door for other innovations Consumer Consumer independent enterprises. Experiences Owner Supplier Manufacture Amateur Products Professional Trades ent Experiences A Products Contract Products Real Arch Products Client Client Real Policy Client Arch on the practice modelSupplier of architects .Policy Contract ClientSupplier Trades Estate Supplier Consultant

AIA COMPETITION EMBARGO

1870

1960S INTEGRATED Arch ArchPROJECT DELIVERY THE PROFESSIONAL FIRM 1885CM Client Client Client Client

ient

CM

Arch CM Enterprise 1987 Arch CM Arch

CM Arch SurveyCM

Consultant

AmateursManufacture Consultant

Client

ent

CM

Arch CM ArchArch Arch DESIGN/BUILD CM

Supplier Estate CM Public CM Consults Public Competition Craftsman Master Builder Integrated Project Delivery Enterprise Craftsman Master Builder Consults Society Relation Supplier Relation Early Professionals Subs Housing Builder Contemporary Master Subs Housing Business

Provider ompetition roject Delivery Amateurs

r

Arch

1889CM

Arch

Manufacture

Makers

Makers

Society Amateurs Amateurs Contemporary Master Bu

THE STOCK COMPANY Client

CM

Business Investments

Investments

Survey

Consumer

Supplier

Consultant

Experiences Survey Consultant Supplier Retailer Experiences Retailer As construction managment becomes a profesional

Consumer

Early Professionals

Products

Subs Material Innovation Organizational Innovation Imagination Ca service in itself,Client construction firms begin hiring Practitioners in several cities formed municipal corporations in Bu Communicating Problem Solver their clients who Re CM Urban Master who are allowed to have only one primary contract Client Builder which the local proprietors formed a loose corporation in pursuit Landscape Planner Consultant Subs CM Advertise Architect Urban and a smaller managerial role. Sell Manufacture CM ArchSubsBuilder Landscape Planner Subs Manufacture Subs Advertise Subs of government work. An individual could project type Clien Civil get the Arch Architect Survey Buy Buy Client Arch Arch Arch Sell Buy Buy Engineer Arch CM Clientnot Subs Survey Survey Subs Arch Survey Survey Supplier Spatial Innovation Subs Client Buy

Products

Consultant

Supplier

Co

Subs Design Buy nnovation OrganizationalImagination Innovation Capturing Subs architectsGreat for Generalist the convenience of Design Organizational Innovation Capturing Imagination Great Generalist Problem Solver Master Subs Consultant Communicating Building Specs Consultant Subs Consultant Communicating Building Specs

1892

Client Arch Arch

Subs

ient

Consultant Civil ngineer

Consultant

Consultant

Arch Supplier

ural eer

Property Master but of the locals was unrefusable. The model was Subsa collection Trades Master Trades Subs Craftsman ManagerArch Subs Builder Craftsman Supplier Supplier Builder ArchConsumer CM Subs successful but cut short when the AIA board banned it. Arch ArchClient Supplier Supplier Cr Arch Client Amateur Trades M Survey

CM

Design Supply

Manufacture Assemble Advertise Consultant Consultant Sell

Consumer

Businessmen

nal Generalist erator Arch

fessional Generalist

Arch

Client

Design Supply

Manufacture Manufacture Assemble Advertise Sell Manufacture

Lighting Design Civil Designer

Design

Designer

Supplier Assemble Advertise Sell

Supplier Assemble Advertise Structural Sell

Mech. Engineer

Consultant

Structural Engineer Survey

Survey

Client 41 Arch Client Arch JONATHAN SEGAL Mech. Engineer Subs

Manufacture

Generalists Consultant Supplier Supplier Design-Build Arch Arch Generalists Consumer ConsumerConsumer Property Jonathan Design-Build Finance

Society 1989

Engineer

Manufacture Lighting

Engineer

Manufacture

Design

Amateur Subs Contract

Manufacture

Design

Manufacture

Trades Supplier Professional Generalist

Contract Supplier

Professional Generalist Consumer

Segal iterates on Portmans model with a

Con Pro

Supplier


Arch Practitioners Arch in several cities formed municipal corporations in Building Communicating Specs Client Master Craftsman SMALL HOUSE SERVICE BUREAU Builder Subs Subs Client which the local proprietors formed aArch loose corporation in pursuit Arch CM Arch CM Arch CM Arch A Client 1920-1934,Arch the AIA backs an effort to engage the small Manufacture Arch Cli ofCM government work. An individual could not get the project type Arch by selling Arch architect only plan sets. This ends in Client Subs housing market ArchClient Consumer Arch Client Consumer Buy Survey 1934 whenProperty it determined that the bureau The competes with full collection ofisthe locals was unrefusable. model was Design Arch but aCM The Modern Lasting Valu The Modern Lasting Value Provider C Manager Supply Arch architects Arch and the Institute puts all its wait service small house Lasting Value Provider Consumer Competition Craftsman MasterConsumer Builder successful cut short when the AIA board banned it. Manufacture in fullbut services. CraftsmanCMArch Arch

92

Advertise Design Supply Sell

Manager

lient CM

Manufacture Assemble Advertise Sell

CM

ent

AssembleDesign Advertise Sell

Ma

Supplier Assemble Advertise Sell

Manufacture

n

odern

Manufacture Manufacture

Society 1936

Client

CM Arch CMArch Client Arch Client Client Arch SKIDMORE OWINGS & MERILL Client Client

09909

Competition

Assemble Survey Master Builder

Craftsman

Manufacture

Buy Design Innovation ManufactureSpatial

Subs Consultant

Survey

Trades complexify,

Supplier Advertise Sell

Consulta SurveySuppl

Client

Subs Trades Spatial Innovation Material Innovation

C

Materia Manufacture Survey

As the building industry continues Master professionals Consultant Subs Subs Supplier CM Urban Client attempt to return to a more unified and efficient system. SOM Builder Buy Landscape Planner Subs Advertise Design Architect Builder forms to CM incorporate all professional services in Professional one entity for Trades Sell Arch Subs Master Propert CM Arch Civ Survey Consultant Arch Subs Property Manage efficiency and profitability. Professional BuilderArch Builder CM Urba Engine Subs Trades Manager Survey Consumer Arch Lighting Landscape Plann Advertise

CM CODE ArchOFCM AIA ETHICS

Arch

Trades Trades

Builder

Consultant

Supplier

Trades

Client

A

Manufacture

Lasting Value Provider Survey

CMSurveySubs Arch to... ClientSupplier Client C It was declared improper Client Supplier al Builder Survey Trades Supplier Supplier Subs Society Arch Supplier Supplier Society Consumer Supplie in building. Supplier Supplier FULL SERVICE REQUIREMENT 1940The1)Engage Modern Lasting Value Provider Competition Craftsman Professionals Supplier Supplier Consumer Generalists Profess fessionals Supplier Supplier 2)Guarantee an Businessmen estimate. Arch CM CMArch The Institute attempts to enforce aArch full service CM only approachArch Developer Professionals Businessmen O Software Operator payment to the small house market. Et Cetera 3)Accept from non-clients. Finance Proper Generalists P Professionals Businessmen Finance Manag Property Operator Property Consultant Politics Supplier Survey Manufacture Finance 4)Pay forSupplier advertising. Manage The Modern Lasting Finance Manage The Modern Lasting Value Provider Owner Subs Operator Owner Property Supplier Arch Dev. Owner Real Arc Sub Client Finance Owner ManageSupplier Property 5)Participate in non-AIA approved competitions. Developer Estate Property Real Real Subs Supplier Arch Client Arch Software Real Finance Manage Arch Buy Client Finance Finance ManageEt Cetera Policy Owner Client1945 Estate Subs Consults Supplier Supplier BUSINESSMEN Survey Estate Subs Supplier Supplier Estate Design 6)Pursue competition projects outside of being a competitor. CM Owner Politics Consults CM TradesSubs Real Makers Owner Arch Arch Consults Client Supplier CMarchitecture Real ClientMaster Arch Owner CliD Estate After WWII fully resembles a business of professional ent Real Client Arch Consults Arch Estate 7)Influence the awarding of a competition. Arch CM Consultant Society Trades Estate Sub ConsultsTrades CM CMSubs Consu services. have been separated as a riskSupplier management CM CM Builder Consults CM RealEntities Subs Arch Subs ent Arch Dev. Consults Policy Client Consumer Supplier Consumer per strategy isbeing embraced as a value proposition. Advertise 8)Accept work fromSupplier aand competition after an advisor. Supplier Estate Subsspecialization Housing Arch cy CM The construction Arch manager is also hired by Subs the client notMakers by the Sell CM Arch Business Public 9)Falsely injure CM Arch Consu CM Integrated Project Delivery CM Consults reputation of fellow practitioners. Professional Subs Trades kers Society Consumer Professional Builder Consumer Trades Professional Enterprise Builder architect, Survey Builder Investments passing risk through the client. Trades Supplier rch CMRelation Consumer Delivery Supplier Supplier Supplier Contemporary Master Builder Sub Supplier Survey Arch Dev.Consumer 10)Undertake work with unsettled claims. Survey Subs Retailer Experiences Housing Survey Business Products Policy CM oject Delivery Enterprise Supplier Supplier Integrated Project Delivery Master Builder Contemporary Enterprise 11)Supplant architects already engaged. Investments Supplier Supplier CM Arch CM Consultant Makers Consumer Supplier CM 12)Compete Consumer Consultant Consultant Supplier Supplier Experiences Retailer 1956 JONATHAN PORTMAN on the bases of fees. Consumer Supplier Supplier Professionals Products Professionals B Consultant

Sell

ltant

Consultant

Consultant

Designer

Consultant

Consultant

Architect

Mech. Lighting Engineer Consultant Designer

Structural Engineer

Consultant

Consultant

Consultant

Mech. Engineer

Housing Business Investments

Hou Busin Investm

Housing Business Investments

Experiences Products Housing

Experie Produ

Experiences Products Housing

Business Investments

Housing Business Investments

Business Investments

Experiences Products

Experiences Products

Experiences Products

Consultant

Consultant

Consultant

magination Capturing municating Building Specs

Great Generalist

Str En

Problem Solver

Consulta

Real Estate Visionary

Jonathan Portman goes into business with GriffithClient Edwards with Operator Client Client Consumer the intention of branching into real estate. He quickly finds the P Property onal Innovation Imagination Capturingprospect to Great Generalist Solverproponent Real EstateM Finance Generalists Professionals Businessmen be profitable and becomes Problem a major Finance plier Manage Supplier Communicating Building Specs Real Estate Visionary Owner of the business model. Eventually in the 1960s, the AIA allows Owner Manufacture Arch CM Subs Real ClientReal Arch equity projects Operator and otherCM innovative delivery methods. Arch ArchCM Client Estate Buy Buy Estate Portman’s enterprise goes on to include real estate, property Supplier Manufacture Survey Survey Consu Subs Consults CM Design Design Property ch Arch management, restraunteer, engineer, architect, supplier, and Buy Buy Property Real Estate Visionary Supply Survey hotelier. Housing Finance ManageSurvey Master His diverse organization of practices gets limited initial Spatial Innovation Material Innovation Organizational Innovatio Business Finance Manage Trades In the 1960s, the AIA which had previously banned Design Design Arch CM Investments Subs Manufacture Arch CM Supplier Survey Subs C Craftsman Supply followers. Supplier Consumer Master Builder Experiences Supplier Trades Owner Manufacture Manufacture taking equity in projects opened its doors to such Products T Owner Survey Supplier Manufacture Subs CraftsmanAssemble Assemble Survey Builder s Manufacture Real Arch Advertise Manufacture Supplieras well as other Survey Assemble Advertise RealIntegrated Design Property Project Delivery Survey project types methods, Sell Integrated delivery Project Delivery Enterprise Assemble SellEstate Manager Advertise Arch Manufacture Trades Estate Design Advertise Manufacture Amateur Professional Sell Trades Supplier Sell Manufacture mostConsults significantly integrated projectAmateur delivery. IPD CM Subs Manufacture SubsContract Professional Trades Client Client Manufacture Supplier Contract Consults Subs Contract T Trades Client Society Professional Survey Supplier s sets cooperative incentives rather than adversarial Co Supplier Arch Developer Housing Developer Software Supplier Et Cetera Housing Manufacture Software Finance Business Et Cetera ContractFinance TradesTrades incentives between the client, architect and Business Investments Supplier Subs ArchPolitics CM Arch CM Investments Supplier Politics Consumer Arch Arch Supplier Arch Owner Consumer Consumer Consumer constructor. It also opens the door for other innovations Consumer Consumer Experiences Owner Supplier Supplier Professional Trades Experiences Products Real Real Policy practice model of architects .PolicyLasting Value Products Contract Supplier Tradeson the Estate Supplier The Modern Provider Competition Supplier Estate Makers CM Makers Public CM Consults Public Competition Craftsman Master Builder Integrated Project Delivery Early Profession Enterprise Craftsman Master Builder AmateursSociety Amateurs Early Professionals Consults Contemporary Master Builder Society Relation Relation Survey Consultant Early Professionals

CM

1960S

INTEGRATED PROJECT Client DELIVERY Client

Client

Arch

Client Client

Client

Arch

Client Client

CM

Client

Arch

Client

Arch

CM

Arch

Client

Arch

Arch

Arch Dev. Arc


1892

Design

Amateur Contract

anufacture

CM Arch Amateur ient Client Supplier

Amateurs

CM Arch SurveyCM

Supplier

Arch Trades

Arch Consumer

Client Client

Contract Supplier

ue Provider Competition

ant lier

Arch

Manufacture

Design

Manufacture

Professional Survey

Survey

Arch

mostConsults significantly integrated projectAmateur delivery. IPD CM Contract Subs Sell CM Manufacture Subs Trades Manufacture Supplier Contract Consults Subs Supplier sets cooperative incentives rather than adversarial of government work. An individual could not getEt Cetera the project type Housing Developer Software Arch Arch Developer Housing Trades Software Finance Business Et Cetera ContractFinance Trades incentives between the client, architect and Business CM Property Investments Politics Investments Supplier Politics but a collection of the locals was unrefusable. The model was Consumer Supplier Consumer Consumer constructor. It alsoSupplier opens the door for other innovations Consumer Experiences Owner Supplier ProfessionalConsumer ManagerOwner Experiences Real ProductsArch Products Real Policy Client Arch on the practice model of architects . Contract Supplier Trades Policy successful but cutEstate short when the AIA board banned it. Supplier Manufacture

TradesTrades

Arch Arch SocietyMakers Amateurs

Supplier Estate CM Public CM Consults Public Competition Craftsman Master Builder Integrated Project Delivery Enterprise Craftsman Master Builder Consults Society Relation Relation Early Professionals Subs Housing Subs Housing Business

Client

1987 Society CMArch Arch CM Arch Consultant

Manufacture

AmateursManufacture

Business Investments

Investments

Survey

Consumer

C

Makers

Contemporary Master

Arch

CM

Supplier

Consultant

Experiences Survey Consultant Supplier Retailer Experiences Retailer As construction managment becomes a profesional

Consumer

Early Professionals

Consultant

Client

CM

Client DESIGN/BUILD Client Arch Amateurs

Products

Client service in itself,Client construction firms begin hiring Subs Client Buy al Innovation Organizational Innovation Imagination Capturing Great Generalist Problem Solverwho Subs architects for the convenience of their clients Design Innovation Imagination Capturing Great Generalist Problem Solver Master Subs y OrganizationalConsultant Communicating Building Specs Consultant Subs Consultant Communicating Building Specs CM Urban Master who are allowed to havePlanner only one primary contract Client Builder Landscape Consultant Arch Arch Subs Advertise Client CM Architect Urban Builder and a smaller managerial role. Sell Manufacture CM Landscape Planner Arch Subs Subs Manufacture Subs Client

Consultant

1909 1909

Supplier

Subs

Products

Supplier

CM CODE ArchOFCM AIA ETHICS Buy Design

Arch

Arch Survey Client Arch Arch Arch CM improper Client Subs Cli ItArch was declared to... White Subs Subs Arch Survey Master Subs Trades Master Arch Trades Subs 1)Engage inCraftsman building. vicar Anderson Supplier Supplier Subs Builder Craftsman Builder Client ArchConsumer CM The Modern Lasting Value Provider Competition Subs Arch ArchClient Supplier Supplier Arch 2)Guarantee an estimate. Kerr hert Client er Arch Supplier Amateur Trades Amateur Trades Consumer Developer Subs Subs Software Generalists Businessmen 3)Accept payment from non-clients. Et Cetera Professional Generalist Finance Supplier Supplier sional Generalist Design-Build hOperator CM JONATHAN SEGAL Manufacture Politics Supplier Survey Consultant Arch 1989 Arch Arch Arch 4)Pay forOwner advertising. Generalists Consumer Professional Generalist ConsumerConsumer Consumer rty Property Jonathan Segalcompetitions. iterates on Portmans model with a Professional Generalist Design-Build ge 5)Participate in non-AIA approved Developer Supplier Finance Manage Real Subs Supplier Client Arch Software Supplier more art-architect take and invokes romanticized Et Cetera a Competition Craftsman Master Builder Amateurs ntg Value ProviderCompetition Client Finance Policy Client Craftsman Master Builder Amateurs Ea Supplier Developer Property Owner Subs Estate competition 6)Pursue projects outside of being a competitor. notion of the master builders of old. He combines the Politics t Cetera Finance ch Makers Real Trades CM Arch SupplierArch scholarly Owner and art focused contemporary architect M PublicManage SupplierEstate Supplier Consults Survey Survey CM 7)Influence the awarding of shrewd a competition. Consultant Society t CM Relation Subs Survey Owner Consults with the Arch jack of most trades builder of the B Real Subs Client Arch Dev. Policy Client Subs Real Client Arch Client Supplier past. Developer 8)Accept workHousing fromEstate a competition after being an advisor. ientEt CeteraEstateSubs Client Subs Subs Arch Makers Supplier Policy Subs CM CM CM Arch umer Business Public Master Subs Consumer Consults Supplier Supplier Master Consults 9)Falsely injure reputation of fellow practitioners. Makers Society Subs Professional Builder Subs Survey Investments CM Trades Mety Arch Arch CMRelation Builder CM Builder Supplier Arch Dev.Consumer 10)Undertake work with unsettled claims. CM Subs Subs Retailer Experiences Housing A Enterprise Subs CMCMArchSubs Consumer Contemporary MasterSurvey Builder Survey Survey Business Products Subs Policy Subs Arch 11)Supplant engaged. Arch Investments Arch CM Arch Consultant CMarchitects already Makers Arch Consumer Supplier CM Consumer Consultant Consultant Supplier Supplier 1996 SHOP ARCHITECTS Experiences Retailer Supplier Supplier 12)Compete on the bases of fees. SocietySupplier Supplier C Supplier Supplier Supplier Consumer Products Consumer Advertise Sell

ty

vil er an eer ner

Consultant

Consultant Civil Engineer

Consultant

Buy Survey Design Supply

Buy Survey Design Supply

Subs

Manufacture Manufacture Assemble Advertise Sell

Manufacture Assemble Advertise Consultant Consultant Sell

Buy Survey Design

Supplier Assemble Advertise Sell

Civil Engineer

Buy Survey Lighting Design Civil Designer

Engineer

Manufacture Lighting Designer

Manufacture

ructural ngineer

Architect Subs

Supplier Assemble Advertise Structural Sell

Engineer

Mech. Engineer

Manufacture

Mech. Engineer

Consultant

Structural Engineer Survey Design

Manufacture

Survey

Manufacture

Design

Manufacture

Contract Supplier

Contract Supplier

Supplie

Consultant

Consultant Manufacture

Consultant

Manufacture

Consultant

Consultant

Consul

using ness ments

Supplier

ences ucts

Supplier

Consultant Experiences Products

Consultant

Housing Business Investments

Buy Design

Housing Buy Business DesignInvestments

Advertise Sell

Advertise Sell

Experiences Products

Consultant

ant

Retailer al Innovation

Urban Planner

Landscape Architect

Consultant

Structural Engineer

Mech. Engineer

Civil Engineer

Consultant

Mech. Engineer

Structural Engineer

Consumer CM Imagination Capturing Generalists Politics Supplier

Developer

Et Cetera profession. The hire many disciplines and generalist Professional Generalist Professional Generalist D explore work from many different angles. Great Generalist Problem Solver Businessmen Arch Dev. Ge

Generalists Owner Professionals Real Communicating Building Specs Real Estate Visionary Policy Estate ManufactureSupplier Property Makers Property CM Property Public Manage ConsultsManage Operator Finance Subs Finance Manage Buy Buy Society Supplier Relation Supplier Subs Supplier Manufacture r Survey Survey Owner Housing Subs Subs Business Design Design Property Buy ArchOwner Arch Buy Real Investments Problem SolverReal Real Estate Visionary Supply Consumer Survey Finance Retailer Estate ManageSurvey Supplier Experiences Supplier Estate Design Design CM Supplier Products ults Subs CM Consults Manufacture Subs Supplier Subs Supply Consults

Businessmen

vation

Organizational Innovation Supplier Operator Problem Solver Retailer Client

Arch

1960S

Arch

Arch Arch ClientCM

CM Arch

Client Craftsman Manufacture

Consulta

Great Generalist Problem with Solver the notion of true SHoP Architects experiments

Communicating Building SpecsSoftware Finance

Businessmen

Urban Planner

Civil EngineerLighting Designer

Lighting Designer

Contemporary Master Builder Imagination Capturing

Landscape Architect

INTEGRATED PROJECT Client DELIVERY CM Arch Subs

Arch

Client

Consumer Property

Master Finance banned Manage Trades In the 1960s, the AIA which had previously Subs Suppli Builder Owner Master Fig. # (left): taking toTrades such Manufa Manufacture equity in projects opened its doors Owner Supplier

Craftsman

Subs Business HousingAssemble Great Generalist onInvestments Imagination Capturing Problem Solver Real Estate Visionary Survey Business Business Trades Subs Assemble Investments Manufacture Real Advertise Subs Survey ConsumerCommunicating Building Specs Investments Supplier Real Design Advertise Consumer Assemble Experiences Survey Supplier Supplier ConsumerSell Experiences Assemble Supplier Products SellEstate Experiences Advertise Arch Products Trades Estate Design Advertise Products Manufacture Manufacture Manufacture Sell Subs Survey Arch Sell Manufacture CM Arch Buy Buy Manufacture Consults SubsContract Trades Design Survey Survey Enterprise Manufacture Supplier Contract Consults Contemporary Master Builder Design Design Subs Contemporary Master Builder Supply nufacture Professional Master Supplier TradesTrades Survey Subs Trades Developer Manufacture Survey Contract Craftsman Housing Developer Software Builder Manufacture Et Cetera Manufacture Housing Trade Finance Manufacture Trades Software Supplier Supplier Assemble Business Survey Et Cetera Contract Trades Assemble Finance Survey Advertise Arch Business Design Advertise Investments Supplier Sell Politics Supplier Sell Design Politics Consumer Manufacture Amateur Professional Investments Trades Arch Arch Manufacture Supplier Contract Owner Subs ConsumerTrade Consumer Consumer Experiences Owner Supplier Supplier Supplier Manufacture Professional Contract Trades Experiences Supplier Products Contract Real Products Real Policy Supplier Contract Supplier Trades Policy Arch Estate Supplier Consumer Consumer Estate Supplier Makers Housing

ntClientClient Arch Amateur

trchCM

ent

Client

Client Client

Housing

Arch

Arch

Amateur

Client

ue Provider Competition n Amateurs

Consumer

Client Client

CM

Client

Builder

Arch

Arch

CM Makers Public CM Consults Public Competition Craftsman Master Builder Amateurs 43 Integrated Project Delivery Society Enterprise Craftsman Master Builder Amateurs Consults Contemporary Master B Society Relation Craftsman Master Builder Amateurs Early Professionals Relation Early Professionals Subs Housing Subs Housing Business

1987 Arch CM Arch CM Arch Arch CM SurveyCM Manufacture

Arch project Arch types as well as other delivery methods, Amateur most significantly delivery. IPD Subs Client Client CMintegrated projectTrades Amateur sets cooperative incentives rather than adversarial incentives between the client, architect and Consumer constructor. It also opens the door for other innovations Arch Arch on the practice model of architects .

Consultant

Manufacture

CM

Business Survey Investments

DESIGN/BUILD Investments

Consultant

Survey

Consultant Consultant

CM

Supplier


Client

Client Arch

CM

Arch

Client

Client Public Relation

CM

Arch CM

Arch

CM

Supplier

Spatial Innovation

Material Innovation

Organizational Innovation

Arch

Property Manager

Client

Society

CM

Arch

The Modern

Arch

Buy Survey Design Supply

Craftsman

Client

Client

Arch

Arch

Imagination Capturing Communicating Building Specs

CM

Arch

Lasting Value Provider

Arch

Consumer

Competition

Survey

Craftsman

Consultant

Client

Client

Manufacture Assemble Advertise Sell

Arch

Manufacture Supplier Buy Design

Subs

Trades

Master Builder

Consultant

Professional

Builder

CM

Arch

Trades

CM

Advertise Sell

Subs

Survey

Survey Consultant

Supplier

Consultant

Supplier

Consultant

Professionals

Supplier

Supplier

Consumer

Generalists

Businessmen Operator Finance

Client

Property Manage

Owner Real Estate

Supplier

CM

CM

Experiences Products

Integrated Project Delivery

Real Estate Subs

Housing Business Investments

Consumer

Finance

Property Manage

Owner

Arch

Consults

Arch

Subs

Supplier

Arch

Consults Housing Business Investments

Supplier

Enterprise

Supplier

Consumer

Supplier

CM

Subs

Experiences Products

Contemporary Master Builder


Developer

Et Cetera Software

Finance Supplier

Owner Supplier Real Estate Society Consults ubs

Policy Makers

CM

CM

Supplier

Retailer Consumer

Problem Solver Great Generalist

Trades

Master Builder Supplier

Subs Manufacture

Assemble Advertise Manufacture Sell

Subs

Subs

Manufacture

Survey

Design

Client Survey

Trades

Subs

Trades

Manufacture

Design

Manufacture

Supplier

Survey

Trades

Survey

Amateur Contract

Manufacture

Trades

Consumer

Real Estate Visionary

Client

Client

CM

Real Estate Visionary

Problem Solver

Client Subs

Buy Survey Design

Consumer

Supplier

Retailer

Experiences Products

Arch Dev.

Policy Makers

Arch

Society

Subs

Housing Business Investments

Manufacture

Arch Dev.

Supplier

Arch Arch Supplier

Subs

Developer

Et Cetera

Politics

Amateur Contract Supplier

Professional Trades Contract

Professional

Trades

Supplier

Trades

Contract

Supplier

Consumer

Amateurs Master Builder Survey

pe ct

Survey

Civil Engineer

Lighting Designer

Structural Engineer

umer

Supplier

Supplier

Arch CM

as Developer

Consults

Arch

Real Estate

Housing Business Investments

Consumer Experiences Products

Property Manage Supplier Operator

Client

Subs

Supplier

Supplier Consultant

Design-Build

Owner Subs Consults

Arch

Arch CM

Subs

Consultant

Finance

CM

Subs

Consultant

Consultant

Structural Finance Engineer

Owner

Subs

Real Estate

Estate

Consults

nces cts

Consultant

Arch CM Civil Real Engineer

Professional Generalist

Property Manage

ner

Client

Subs

Owner

Professional Generalist

sing ess ments

Arch Mech. Engineer

Real Estate

Consultant

Consultant

Urban Planner

Landscape Architect

Arch Subs

CM

Early Professionals

Client

Urban PlannerSubs

ech. gineer

Early Professionals

Consultant

Client Subs

M

Amateurs

CM

Supplier

Supplier

Design-Build

Subs

Supplier Property Manage Operator

Neo-Liberal Architect

Neo-Liberal Neo-Liberal Architect Architect

Neo-Liberal Architect

Subs

Housing Business Investments

Consumer Experiences Products

Architect as Developer

Vertical Enterprise

Housing Business Investments

Consumer Experiences Products

Vertical Enterprise

Fig. 9: Collection of Architect Arrangements. 45



I n v esti ga ti o n



>5

ts i n U

o C =

e m m

l a i rc

Fig. 10: Future Value Now. Net Operating Income (NOI) have the potential to bring the future value of space into the present. These calculations are applied to commercial properties, which in residential terms applies to groupings of 5 or more units. This calculation has the potential for ‘forced appreciation’ through the increasing of income for owners wanting to sell, but it could also be used to reduce on paper value for owners intending to hold. Lastly the valuation is then submitted to a multiplier known as the cap rate which can be artificially moved up or down depending on its purpose. The increased level of owner control might hand over agency to homeowners if they have the opportunity to engage ownership models that group 5 or more units together. 49


Asphalt Shingles Cost: Lifespan:

$100 per Square 25 Years

Yearly Cost:

$4 per Year per Square

Cedar Shingles Cost: Lifespan:

$500 per Square 35 Years

Yearly Cost:

$14 per Year per Square

Clay Tiles Cost: Lifespan:

$700 per Square 100 Years

Yearly Cost:

$7 per Year per Square

Slate Tiles Cost: Lifespan:

$1500 per Square 250 Years

Yearly Cost:

$6 per Year per Square

Standing Seam Copper Cost: Lifespan:

$750 per Square 125 Years

Yearly Cost:

$6 per Year per Square


Tesla Solar Tiles Cost: Lifespan:

$2100 per Square 35 Years

Yearly Cost:

$60 per Year per Square

Energy:

$2000 per Square

Yearly Cost:

$3 per Year per Square

Replacement: 35 x 2 Years Cost: $100 x 2 per Square Yearly Cost:

$2.85 per Year per Square

Fig. 11: Material vs. NOI. This numerical analysis tests the value of various residential roofing materials. While most of these materials are uncommon because of their high cost, the question became one of value, not cost. To do so the analysis operated under the Net Operating Income (NOI) calculation. The results show that asphalt shingles are the cheapest year over year although other materials are not as far behind under a value analysis. If labor could be streamlined, other materials have the potential to match the value of asphalt shingles with less maintenance. There was one exception: Tesla Solar Tiles. When the value calculation added the energy production for a house in Nebraska, the valued cost was lower than asphalt. The lifetime tile warranty yielded a small additional reduction. 51


7 of 30 yrs.

s

e g a

M r a

e Y 0

5 of 30 yrs.

3

7 of 30 yrs.

g t r o

%E

h P e

qu

nte

tnI e r tse

res t

Lif

Va lu

e

5 of 5 yrs.

%I

ity

ed s a

Siz

%

e

%E

a

s e g

0 yrs.

g t r o

7 of 30 yrs.

12 of 30 yrs.

qu

%I

nte

ity

res t

Va lu

e


5 of 5 yr %E

12 of 30 yrs.

qu

%I

nte

7 of 7 yrs.

e

e

7 of 7 yrs.

s e g

12 of 12 yrs.

e

a

Siz

res t

Va lu

Siz

g t r o

dM

ity

Fig. 12: Amortization vs. Life. This numerical analysis sheds light on the result of discrepancies between typical home mortgages amortized over 30 years compared to the average 5-7 year frequency that Americans move homes. After 30 years of homeownership one would have paid more than the value of their home in interest and have less than half the value in equity. If mortgages can be phased to life patterns with the same monthly payments the results are much different. While there would be an initial sacrifice in space, at the end one would have full equity on a larger home having paid a fraction of the interest. 53



Fig. 13: Student Housing. A system of seller financing beginning with the Architect-Financier then transferring to graduating students allow small 4-5 year pay downs for current students and residents. Each segment of ownership will be at various stages in the 4-5 year cycle. The individual dorms posses exclusive usary rights but the hall, restrooms, and community spaces are held in common. Common areas would be managed through a student board on a floor by floor basis offering leadership outlets for students and an opportunity to customize common spaces for resident desires. This proposal suffers from several issues that have yet to be resolved including a high resident turn-over rate, exposure to market speculation and inflation, and an unstable financing mechanism. 55



Fig. 14: Homeless Sheltering. This project questions the discrepancy between public funding for parking infrastructure compared to homeless housing. It identifies under used space within the city’s parking infrastructure: parking garages that only reach capacity during a few events a year. A shelter is assembled in typically vacant stalls that takes advantage of the existing infrastructure of the parking garage. In order to sell the idea to parking officials, the shelter folds up into the space between beams on the occasions when the garage reaches capacity. Additionally, the shelters target the working poor and charge an extremely low nominal rent that adds to a portion of the city’s balance sheet that is otherwise vacant. This project suffers from issues such as the ethics of such temporary and unplumbed shelter, transience or potential disobedience of residents, as well as publicly perceived safety of the garage. 57



D e si g n



Design The first experiment is in a Lincoln neighborhood riddled with mid-century “slip-ins�. The current owner has extracted enough equity to move on to a larger property but in order to evade capital gains taxes must sell and buy the next property within 45 days in what is known as a 1031 exchange. As such the property is listed at a discounted rate, 65% off of the equivalent single family square footage. This discount is where the resistive opportunity resides for the architect. In this case, the architect purchases the property with investor funds, and private loans. In return, residents redirect a portion of their wages to pay for unsecured usury rights, or rent. In lieu of continuing this extractive exchange, the architect-owner offers the units for sale to the residents as 5% tenants in common with specified usury rights to their unit secured by a deed. Units are kept affordable by offering prices with mortgage payments equal to the affordable rents. The difference between the discounted selling price and the sum of the affordable mortgages allows for improvements on the property. The improvements provide increased outdoor living amenities including roof decks, and enhanced patios, balconies, and outdoor community spaces. They also provide additional southern exposure, in addition to light, volume and ventilation. At the same time they provide extra square footage on a third floor. All of this is achieved through a structural saddle system comprised of Structurally Insulated Panels resting on underpin footings and replacing the aging, under insulated roof. Tenants will be offered right of first refusal but for those who don’t exercise it the units will be put on the open market allowing for various potential combinations of units. Stacked vertically they could take on a townhouse like quality. Side by side could produce a large first floor flat for a family with disabilities. Further amalgamations may fit ever divergent 61



Fig. # (left):

63



contemporary households. In addition to the possibility to combine units, ownership frees residents from the homogenizing rules of tenant-hood. Upon completion of the improvements, the architect retains air rights over the parking court, the value of which has appreciated after the improvements, which is used to secure a construction loan on two new spec units. The units are elevated to maintain ground level open space as well as parking for residents. These are then sold and the proceeds are kept as the architect’s profit. As the renovation rebrands the ugly slip-in as an urban potential, similar projects would begin to seep across a neighborhood. Liberating numerous renters and transforming a neighborhood “blighted� by previously unwelcomed infill.

65



Fig. # (left):

67



Fig. # (left):

69



Fig. # (left):

71



Fig. # (left):

73



Fig. # (left):

75



Fig. # (left):

77



Fig. # (left):

79



Fig. # (left):

81



The quonset house experiment attempts to employ the sweat equity of future residents and the understanding of alternative building systems on an infill site in the Lincoln Near South neighborhood. The quonset system is a series of 2 ft arch panels in 10 ft increments. Invented during world war two it is versatile, robust, quick and easy to assemble, the quonset hut is now commonly a cheap agricultural building shipped as a DIY kit. It can be assembled with only a wrench, ladder, rope and hooks. Arches are bolted together on the ground, hoisted in place, and then secured to the previous arch with more of the same bolts. The system has a clear span allowing for flexibility on the end walls but requires more tact in introducing fenestration along the sides. The most successful strategies avoid penetrating the structural shell. This 800 sqft prototype, through the use of the quonset and resident sweat equity, costs approximately $90,000 including the architect-developer’s profit margin of $20,000. That is $112 per square foot compared to the Lincoln going rate of around $200 per square foot for new homes and includes a level of architectural consultation that most home buyers do not receive. To mitigate the cost of the lot, the home is small enough to be built at the back of the site under the designation of ADU. Building the ADU first brings up many gray areas in the city code regarding them. In this ambiguity the project has the potential to open up leftover space in the city to more widespread, affordable ADU homes with a more liberal consideration for property division and ownership regarding ADU’s in which the ADU sits on an easement within the main property which is then sold off as a standard single family house, freeing it from the limiting aspect of ownership laws and size percentage limitations of the main building.

83



Fig. # (left):

85



Fig. # (left):

87



Fig. # (left):

89



Fig. # (left):

91



Fig. # (left):

93



Fig. # (left):

95



Fig. # (left):

97



The WareHouse experiment seeks to exploit the ubiquitous big box construction system to deliver affordable modern homes. Through its post and beam construction it offers a free plan and non-bearing walls. It also strives to supply the infrastructure for residents to add their own spaces. It begins by offering the most difficult spaces such as kitchen, bathroom, and shell. From there, residents are encouraged to fill out the void spaces as they need while the post and beam system frees them from primary structural concerns and over delivered infrastructure reduces the burden of weatherization. In order to achieve the budgetary advantages of the big box system, the project hacks the subdivision development process to scale up the individual house to a spec neighborhood. In this south east Lincoln scenario, an architect contractor could reserve lots with a subdivision developer and offer for sale affordable new modern homes every 250’. By scaling up to multiple lots the economy of scale present in the big box store can be applied towards the homes. The homes could be delivered at the top range of big box stores around $75 per square foot, or around $100,000. Additionally once the homes, smaller than their typical counterparts, become more commonplace, they could be deployed on smaller lots at denser rates to help pay off the site infrastructure, potentially paying for new types of shared suburban community spaces. Typically these projects would not normally be available for architects. When the architect takes on more roles, projects can be born of self-initiative rather than client ambition. It allows the architects to select the site of progressive change they wish to pursue. If even only some architects take up self-initiated practice models, it will effectively reduce competition between architects raising profitability across the profession as well as increasing the pace of built iteration and innovation, revaluing our role in the city.

99



Fig. # (left):

101



Fig. # (left):

103



Fig. # (left):

105



Fig. # (left):

107



Fig. # (left):

109



Fig. # (left):

111



Fig. # (left):

113



Fig. # (left):

115



Fig. # (left):

117



Fig. # (left):

119



Fig. # (left):

121



Fig. # (left):

123



Fig. # (left):

125



Fig. # (left):

127



Fig. # (left):

129



Fig. # (left):

131



Fig. # (left):

133



Fig. # (left):

135



C oncl usi on



CONCLUSION Neoliberalism has reorganized our society around market relations resulting in extreme inequality. Architecture has been both captive and complicit in this process because it relies on the largess of its clients who benefit most from neoliberalization. This project seeks out models of practice that constitute greater agency than the standard client service model as a point of departure to devise a series of projects representing deployable active forms that drive wedges in the cracks of neoliberalism. The project aims to contribute to an architecture of and against neoliberalism amongst a larger interdisciplinary resistance.

Fig. # (left):

139



Wo r k s C i te d



Works Cited Adams, John; Jerde, Chris; Kelley Kimberly; and Redfearn Christian. “Design Premium.” Gensler Research Institute (2013). https://www.gensler.com/ research-insight/gensler-research-institute/design-premium Bernstein, Phil. “Money, Value, Architects, Building.” Perspecta: the Yale Architectural Journal 47: Money, no. 1 (2014): 15-21. Breheny, Ben. Architecture Against Neoliberalism. Internet, issue.com (October 6, 2017). https://issuu.com/thelondonschoolofarchitecture/docs/ bbreheny_b_cp_manifesto Brenner, Neil. “Neoliberalisation.” In Real Estates: Life Without Debt, edited by Jack Self and Shumi Bose, 15-26. London: Bedford Press, 2015. Brynjolfsson, Erik and Andrew McAfee. “The Great Decoupling.” NPQ: New Perspectives Quarterly 30, no. 1 (Winter 2013): 61-63. https://doi. org/10.1111/npqu.11362. Chakrabarti, Vishaan. A Country of Cities: A Manifesto for an Urban America. New York: Metropolis Books, 2013. Contandriopoulos, Christina. “Introduction: Architecture and Utopia in the 21st Century.” Journal of Architectural Education 67 Utopia, no. 1 (March 2013) 3-6. Devlin, Ann Sloan. What Americans Build and Why: Psychological Perspectives. New York: Cambridge University Press, 2010. Dunham-Jones, Ellen. “The Irrational Exuberance of Rem Koolhaas: Accepting the Inevitable Contradictions in Trying to Marry Art and Capitalism, Radicalism and Pragmatism, Icon-Making and City-Making.” Places Journal (April 2013). https://doi.org/10.22269/130402 Dunham-Jones, Ellen, and June Williamson. Retrofitting Suburbia: Urban Design Solutions for Redesigning Suburbs. Hoboken: John Wiley & Sons, Inc., 2011. Easterling, Keller. Extrastatecraft: The Power of Infrastructure Space. London: Verso, 2014. Foster, Hal. Design and Crime and Other Diatribes. London: Verso, 2002.

143



Gray, Kevin D. “A Value Proposition.” Perspecta: the Yale Architectural Journal 47: Money, no. 1 (2014): 147-154. Hall, Stuart. “The Neo-Liberal Revolution.” Cultural Studies 25, no. 6 (2011) 705-28. Hatherley, Owen. “The Architecture of Neoliberalism by Douglas Spencer Review: Privatizing the World.” The Guardian, January 12, 2017. https:// www.theguardian.com/books/2017/jan/12/the-architecture-of- neoliberalism-douglas-spencer-review Jacobs, Sam. “Money:Time:Space.” In Real Estates: Life Without Debt, edited by Jack Self and Shumi Bose, 75-79. London: Bedford Press, 2015. Johnson, Hasty and Lea Jerry. Interview by Perspecta 47. Perspecta: the Yale Architectural Journal 47: Money, no. 1 (2014): 105-112. Koolhaas, Rem. “Junkspace.” October 100: Obsolecence, no. 2 (Spring, 2002) 175-190. https://www.jstor.org/stable/779098. Cavenaugh, Kevin. “Kevin Cavenaugh.” Creative Mornings HQ (May 6, 2016). https://www.youtube.com/watch?v=P9BtJePtVtM Metcalf, Stephen. “Neoliberalism: the Idea that Swallowed the World.” The Guardian, August 18, 2017. https://www.theguardian.com/news/2017/ aug/18/neoliberalism-the-idea-that-changed-the-world. Monbiot, George. “Neoliberalism - The Ideology at the Root of All Our Problems.” The Guardian, April 15, 2016. http://www.theguardian.com/books/2016/ apr/15/neoliberalism-ideology-problem-george-monbiot Ostry, Jonathan D. Loungani, Prakash; and Furceri, Davide. “Neoliberalism: Oversold?” Finance and Development 53, no. 2 (June 2016). https://www. imf.org/external/pubs/ft/fandd/2016/06/ostry.htm Pasquerelli, Greg. Interview by Perspecta 47. Perspecta: the Yale Architectural Journal 47: Money, no. 1 (2014): 52-57. Peck, Jamie. Theodore, Nik. and Brenner, Neil. “Neoliberal Urban Redux?” International Journal of Urban and Regional Research 37, no. 3 (May 2013): 1091-1099. Sassen, Saskia. Expulsions: Brutality and Complexity in the Global Economy. Cambridge: Harvard University Press, 2014.

145



Self, Jack. “Derivative Architecture.” In Real Estates: Life Without Debt, edited by Jack Self and Shumi Bose, 82-96. London: Bedford Press, 2015. Spencer, Douglas. The Architecture of Neoliberalism: How Contemporary Architecture Became an Instrument of Control and Compliance. London: Bloomsbury Acedemic, 2016. Spring, S. Birch, K. and MacLeavy, J. (eds.) The Handbook of Neoliberalism. New York: Routledge, 2016. Wendl, Nora. “Pruit-Igoe, Now.” Journal of Architectural Education 67 Utopia, no. 1 (March 2013) 106-117. Williams, Trina R. “Asset-building Policy as a Response to Wealth Inequality: Drawing Implications from the Homestead Act.” Center for Social Development (2003). Zizek, Slavoj. “Trouble in Paradise.” London Review of Books (July 18, 2013) 11.

147


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.