WHERE DO YOU SEE YOUR BRAND IN 2050? “A S A C LASSIC EUROP EAN D ES I GNER B R AND, WE VI EW I T AS O U R DUTY TOH ELP FAC I L I TAT E DES I GN C U LT U R E O N A GLOBAL SCALE. W E HO PE TO C U LT I VAT E D ES I G N AWA R E NESS AN D AP P REC I AT I O N BY S PEAKI NG TO T HE TO T HE MIN D TH ROUGH T HE HEART.T HE PAS S I O N T H AT WE I NSPI RE IS TH AT W HI C H WE O U R S ELVES EXPER I EN C E FO R O U R P RODUCTS & THE PR OJ EC TS F R O M WHI C H T H E Y O RI GI NAT E.”
LEVEL 1
ENTRY EXPERIENCE Forge
SCENE 4 Huntsman
Fennie + Mehl Architects Sixteen 5 Hundred
GCI Contractors Two / Pair
Acclaim Lighting
Stonesource
Field Construction Ketra
DesignTex Shaw Contract
Leon & George
Gallanter+Jones Mocas Group Aion-ALR
SCENE 1 HKS
DFM
Diesel for Foscarini Haworth
SCENE 5 Gensler
Alexis Moran
DPR
Creative Plant Design Level5
Crossville Teknion
Mannington Vode
Artly Owl Creative Wood Fyrn Kay Chesterfield Pablo
SCENE 2 HOK Turner Corral Godar Furniture Moz Metals Stikwood Biome Parterre Flooring Longfellow Design Finelite
MEZZANINE
SCENE 3 VDT Vestaboard Willis - Dupont LMNOP Sobu Splash Atlas Foscarini Allemuir
ROOF LEVEL InsideSource Steelcase /One Workplace Skyline Construction Humanscale
ROOFTOP
THANK YOU TO OUR 2018 ROOFTOP / ENTRY SPONSORS ROOFTOP
ENTRY SEQUENCE
WHERE DO YOU SEE YOUR BRAND IN 2050? CRAV ING TO E XPLO RE OTH E R I N N OVATI V E OPTIO NS L I K E T H E CELOS I A S H OWN AT T H E S C ENE LO CA L E VE N T. W E WI L L CON T I N U E TO T H I N K IN A FA S HIO N FO RWARD M A N N E R WH I L E B E I N G TH E BES T PO S S I B L E RE S O U R C E TO OU R C L I E N TS TH AT WE CA N B E .
Scene 1 Above and Below
Designed by:
Constructed by:
ALEXIS MORAN furniture + design
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1 Diesel for Foscarini - duii mini 2 Diesel for Foscarini - Drumbox Floor Lamp 3 Diesel for Foscarini - Pipe Floor Lamp 4 Haworth -Hoop 5 Haworth - Ribbon Stool 6 Haworth - K700 Stool 7 Creative Plant - Green Wall with Signage 8 Creative Plant - Plant Wall 9 Mannington - Moraine Copper Pot 10 Vode Lighting - Zip Three Wall Mount
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Scene 1 Above and Below
Sea levels are said to rise in San Francisco, and as this happens in 2050, residents will also have to move upwardwe’ll be living higher, driving higher, working higher, and playing higher. While we move the ground plane higher, we will also reutilize the earth below- building through the ground, burrowing and tunneling. Our scene design reflects this concept by showing these two contrasting spaces- the notions of building up high and down below. One half of the scene emulates the open-air park environment, similar to what will be seen at the TransBay roof park, or the HighLine in New York. We envision this space to be calm, airy and light-filled. The design reflects this with elevated platforms for people to relax in, lighter finishes, a green wall covering the back, and plants all around reminiscent of the elevated park setting. This is contrasted by our ‘underground tunnel’. This is semi-enclosed structure of the underground world, covered with dark finishes, interactive mossy walls, and moody lighting, to engender the feeling of the futuristic, tech world. The two spaces have portals into one another, and have access to one another, signifying their co-existence and harmony.
W H E RE D O YO U S E E YOU R B R A N D I N 2 0 50? “ WE S EE O URS E LVE S S ERV I N G T H E PAC I F I C RI M - LEA D I N G T H E WAY I N F U R N I T U R E ”
W H E RE D O YO U S E E YOU R B R A ND I N 2 0 50? “DESIG NIN G F URN I T UR E TH AT IM PROV ES T H E L I VE S O F OU R C U S TOM E R S ”
Scene 2 ://DICHOTIC_
Designed by:
Constructed by:
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1 Godar Furniture - Thick Chair 2 Godar Furniture - Tack Mirror 3 4 5 6
Corral - Tilt Table Corral- Spin Lounge Chair Corral - Maude L Sofa Corral- Pebble Table
7 Parterre - Flooring 8 Parterre - Flooring 9 Finelite - Tuareg LED 10 Finelite - Filo LED 11 Longfellow Design - Naya Shelves 12 Longfellow Design - Berlin Side Table 13 Stikwood - Minimalist Fir
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14 Biome - T30+ White 15 Moz Metals - Custom Metal Panels
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Scene 2 ://DICHOTIC_
San Francisco, an ever growing and changing city. As we move toward a more technology driven society, we are also trying to find ways to experience nature within this concrete jungle. We have Dolores Park, Golden Gate Park, and The Presidio. But as this city continues to densify and technology permeates into our lives more and more, this access to nature may could very much disappear. In the future how are we to access nature? What is the relationship between nature and techonology in our everyday life?
WHERE DO YOU SEE YOUR BRAND IN 2050? “STILL MAK I N G W H AT WE S E L L A N D D E E P LY SU PPO RT I N G O UR CO N C E P T OF ‘E N OU GH FO R A LL FO RE VE R’, CON TI N U I N G TO P U S H OU RSELVE S B E YO N D OU R COM FORT ZON E A N D LE A D ING DI S CUS S I O NS A B OU T C R E AT I V E WOR K.”
Scene 3 Local Connections
Designed by:
Constructed by: 1
Hoem Associates and RB Design 1 2 3 4
Allermuir - Sunda 1 Allermuir - Mozaik Allermuir - Hinge Allermuir - Baudot Strings
5 LMNOP Design - Jumpbooth 6 LMNOP Design - Custom Platforms
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7 Erickson Woodworking - Reyes chair 8 Foscarini - Gregg Grande & Media 9 Foscarini - Tuareg LED 10 Foscarini - Filo LED 11 Foscarini - Spokes 2 LED 12 Sobu - Amina Pom Pom Blanket 13 Sobu - Bok Dining chair 14 Sobu - Braid Weave Rug
SO BU OAKLAND
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Scene 3 Local Connections
As technology evolves, futuristic visions from the 1950s have become everyday reality in 2050. Autonomous transportation has become the norm, but it’s not a onesize-fits-all approach. Headed to the office? Summon an on-demand executive office or eclectic meeting room. Leaving town? Enjoy a cozy living space, family activity room, or mobile yoga studio. Upon arrival at your destination the local transit hub serves as a landmark gathering place, allowing for impromptu work spaces and areas for play. Your city’s streets — free of congestion and pollution — have been adapted to serve as dynamic public spaces for exploration, innovation, and interventions of nature. Our scene creates a vision of this neighborhood transit hub and poses three questions: • What does the autonomous transportation experience of the future look like? • How does the transportation center of the future function? • What role does design play on the streets of a smart city?
W H E RE D O YO U S E E YOU R B R A N D I N 2 0 50? “ W E B E LI EVE BEIN G SUSTA I NAB L E I S MO R E T HAN M A I N TA I NI N G OUR P LAN ET’ S ENVI R O NMENT AS I T I S TO DAY. I T M EAN S STRIVIN G TO C R EAT E PR AC T I C ES AND P R ODU C TS TH AT BUILD A BET T ER WO R L D FO R T HE P EOPLE O F TODAY AN D FO R F U T U R E GENER AT I O NS ”
W H E RE D O YO U S E E YOU R B R A ND I N 2 0 50? “INCLU SIVE I N S IGHTF UL R E IM AGIN E D MAT E RI A L I T Y ARTIFIC IA L I N T E L L I G E N C E I N T EGR ATE D ”
Scene 4 T.E.C.H. Transportaion, Efficiency, Connectivity & Habitation Designed by:
Constructed by:
Featured Products: 1 Pair- Swing + Toast 2 Pair - Vert 3 Pair - Serif 4 Galanter & Jones - Kosmos Chair 5 Galanter & Jones - Pylos Bench 6 The Mocas Group -Micah Crandall-Bear 7 ALR- Aion MT101 8 Stone Source - Celosia Tile Screen 9 DesignTex - Neocon Banner Showroom entry 10 DesignTex - Bute
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11 DFM- Custom Coffee Table 12 Shaw - Inside Shapes 13 Shaw -Inside Shapes
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Celosia by Patricia Urquiola
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Scene 4 T.E.C.H. Transportaion, Efficiency, Connectivity & Habitation
Transportation, Efficiency, Connectivity & Habitation!The Bay Area will have grown is size & population, but while people will be living & working great distances from each other they will connected both physically, through efficient transportation, and virtually through advanced technology and connectivity.The modern habitat will be a seamless blend of life activi-ties where each person has their own place to live, work, eat & sleep in a personal micro-sized, self-contained pod. Sin-gular, but part of a collective that stretches over all the Bay Area - San Francisco, North Bay, South Bay & East Bay. Each area connected physically by transportation and virtually by technology, but each area still with its own individuality. We took inspiration initially from a future map of BART that showed a vastly expanded service area. The multiple train lines looking like computer circuitry and representing the technology that keeps people connected and allows them their singularity at the same time. The installation uses four cubes to represent the four areas of the Bay Area. Each cube is lit with a different color, representing its unique qualities. Paths on the ground, representing both transportation and technology, connect the cubes. Each cube also represents the micronization of the personal habitat of the future.
WHERE DO YOU SEE YOUR BRAND IN 2050? “ I N 2050 – TH E H UMAN SC AL E B R AND WI L L B E I N L I NE W I T H WH ERE W E H AVE A LWAYS B EEN S I NC E I NC EPT I ON : UNEQ U I VOCALLY FOCUS ED O N ENHANC I NG T HE H UMAN EXP ERIEN CE AN D I MPR OVI NG HEALT H AND W ELLNESS AT W ORK TH RO U GH T HE L AT ES T T EC HNO LO GY A N D MO ST ADVAN CED WO R KPL AC E PR O DU C T S O LU TI O NS. (N O MATER WHAT 2 0 5 0 HAS CO M I NG!) ”
Scene 5 AQUANET
Designed by:
Constructed by:
Featured Products: 1 Pablo - Grid 2 Pablo - Bola Disc 3 Pablo - Light Bench 4 Studio TK - Pala Lounge & Ottoman 5 Studio TK - Costa Lounge 6 Studio TK - Hollow Sofa 7 Fyrn- Mariposa 8 Fyrn - Shorty 9 Kay Chesterfield - Custom Seating 10 Creative Wood - Custom Seating
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11 Artly Owl - Nicole Aponte 12 Artly Owl - Danielle Genzel 13 Artly Owl - Meryl Pataky 14 Crossville - Retroactive 2.0 Armor
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Scene 5 AQUANET
As waters rise, our city will face challenges with an encroaching sea and the adapting flora and fauna that emerge with it. Join us in the year 2050, where San Franciscans have learned to live with these creatures and take advantage of new underwater landscapes. Inspired by the textures and light quality of the sea, we’ve manifested its organic nature in a built environment that blurrs thresholds between land and water. Utilizing translucency and reflectance in materials, light is filtered through the space to create a depth that mimics the ocean. This sense of inundation pairs with artifacts of the land to bring the visitor into the future of an amphibious city-San Francisco 2050.
W H E RE D O YO U S E E YOU R B R A N D I N 2 0 50? “ F R OM PO R CELAIN TILE TO T HE M O S T I NNOVAT I VE S U R FAC I NG MATERIALS IN T HE WO R L D,C R O S SVI L L E INC . B R I NG S TH EN ORTH AM ER I C AN D ES I GN CO M MU NI TY TH E BEST IN A NY S U R FAC E S O LU T I O N.”
W H E RE D O YO U S E E YOU R B R A ND I N 2 0 50? “T HE LEA D I N G G LO BAL R E S OU R C E CONNECT I N G W O RK PL AC E E N V I R ON M E N TS AND EXPERI E N CE TO EM P LOY E E SAT I S FAC T I ON ”
FOOD RUNNERS The mission of Food Runners is to help alleviate hunger in San Francisco, to help prevent waste and to help create community. Food Runners is currently delivering over 15 tons of food a week that would otherwise be thrown away. With help from our volunteer coordinator, our paid truck driver and people like you, we can provide enough food for over 10,000 meals every week in San Francisco. In 1987, founder Mary Risley with a small group of concerned professionals came up with a simple idea: donate food from those who have too much to those who have too little. She persuaded some colleagues in the food industry to save their excess food, which she and a few friends picked up in their cars and delivered to local shelters and food programs. Today, Food Runners has over 250 active volunteers, and more than 450 restaurants, caterers, grocery stores, farmers’ markets and other businesses regularly donate perishable and prepared foods Please visit www.foodrunners.org for more information.
W H E RE D O YO U S E E YOU R B R A N D I N 2 0 50? “ F R OM PO R CELAIN TILE TO T HE M O S T I NNOVAT I VE S U R FAC I NG MATERIALS IN T HE WO R L D,C R O S SVI L L E INC . B R I NG S TH EN ORTH AM ER I C AN D ES I GN CO M MU NI TY TH E BEST IN A NY S U R FAC E S O LU T I O N.”
W H E RE D O YO U S E E YOU R B R A ND I N 2 0 50? “ I N 2050, D ESIGN TEX W IL L CO NT I NU E TO PU S H T HE BO UNDA R IES AT TH E IN TER S EC T I O N O F ART AND S C I EN C E W HI LEMAI NTAIN IN G TRAD I T I O N WI T H T EC HNO LO GY. W E WI LL K EEP OUR RIGORO U S CO MMI T M ENT TO L E AVI NG TH E W ORLD BETT ER T HAN WE FO U ND I T.”
THANK YOU TO OUR 2018 CHAPTER PATRONS
W H E RE D O YO U S E E YOU R B R A N D I N 2 0 50? “ E NCO U R AG I N G T H E CR E ATI ON OF M OR E 1 0 0 % E M P LOYEE- O W N E D E S OP COM PA N I E S N AT I ON WI D E”
W H E RE D O YO U S E E YOU R B R A ND I N 2 0 50? “ ONE WO R KP LACE AN D ST EELC AS E AL I GN WI T H PART N E R E X T R E MI S TO MOVE IN TO T HE F U T U R E O F WO R KPL AC E , CO N TI NU I NG TO FOCUS ON HU M AN- C ENT ER ED DES I G N A N D I NSPI RIN G P RODUCTS . O U R NEW PART NER S HI PS I N A N CI LLARY AN D DESIGN H EL P TO EMPO WER EMPLOY EE S TO LOVE HO W TH EY W ORK
THANK YOU TO OUR DES IGNERS + BUI LDERS
DESIGNERS
BUILDERS
ALEXIS MORAN furniture + design
Additional support from Hoem Associates and RB Design
W H E RE D O YO U S E E YOU R B R A N D I N 2 0 50? “ IT’ S NOT WH AT YO U S EE , I T ’ S WH AT YOU C A N D O. TOGETHER W E MAK E YO U R D R E A M S A R E A L I T Y T H R O U G H A ME AN I N G F U L COL L A B OR AT I ON OF FUR NITU R E AN D DE S I G N. YOU D R E A M I T, WE WI LL BUILD IT. L E T ’ S E N VI S I ON 2 0 5 0 TOGE TH E R .”
W H E RE D O YO U S E E YOU R B R A ND I N 2 0 50? “IN 2050 H AW O RT H W I L L B E GLOBA L LY PA RTN E R ED WI TH THE MO S T I N N OVAT I V E A N D S U S TA I N A B L E DESIG N RE S O URCE S AND C R E ATI N G I N S P I R I N G SPACES TH AT E N RI CH L I V E S A N D B U S I N E S S E S AR O U ND T H E W O RL D”
+ A SPECIAL THA NKS TO OUR S PONS OR S
BAR
LEVEL 3
3 Form
ALR
COG
Andreuworld Design Public
LINKED
CADE architectural resources
hem
JANUS et Cie
Stallworth Enterprises, Inc SC Builders
KBM-Hogue
Yellow Goat Design
Caesarstone
W H E RE D O YO U S E E YOU R B R A N D I N 2 0 50? “ SHAW CO N T RACT W I L L B E A GLOBA L D E S I GN BR AND EXP LO RI N G WAYS TO H AV E S M A RTE R I M PAC TS O N PEO PL E AN D T H E P L A N E T.”
W H E RE D O YO U S E E YOU R B R A ND I N 2 0 50? “T HE NATI O N ’ S # 1 I N T E R I OR CON S TR U C T I ON AND INS TAL L AT I O N COM PA N Y.”