Charles Dickens Brief

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BA (Hons.) GRAPHIC DESIGN Module Code

OUGD30

Module Title

LEVEL

Semester Doc. Code

06

OUGD30

Brief/Session/Document Title Charles Dickens 200th Birthday Brief We will propose to curate and promote an exhibition, which will celebrate the 200th Birthday of Charles Dickens. The exhibition will include artist and designers interpretations of famous Dickens titles. We will produce all necessary promotional materials and supporting publications to run in parallel with the above event.

Background / Considerations The main element of this brief is sourcing the content but while we are undertaking this we will still be producing all parts of the promotional campaign. This will include large scale (and potentially guerrilla) advertising, as well as editorial supplements produced to target relevant audiences, which are artistically, culturally and linguistically aware.

Mandatory Requirements Must include accurate information regarding Dickens life and history. Editorial supplement(s) must adhere to existing language and visual rules of the specific publication.

Studio Deadline 10th December 2011

Deliverables Editorial supplement Promotional materials Event branding and identity *Exhibition curation, signage and way finding and catalogue OR *Special edition redesigns of famous Dickens novels. Module Deadline 14th December 2011

This brief should be read in conjunction with the module brief. Please refer to module information at E-STUDIO for module brief, submission deadline, graded outcomes and further reading.


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