11/12 Electric

Page 1

GOGGLE COLLECTION

2011 / 2012


Rider Inspired Design Series

Though snowboarding is far from a team sport, does it mean a group of riders sharing a common thread should not unite? After all, the great teams of history certainly had their moments but it was the characters that we remember. They were the ones who brought the flavor to the table. Take away that spice and you’re left with a slack-ass plate of punters. One team that comes to mind is the A-Team. Strip B.A, Baracas of his gold chains and it’s clear that he is a homeless man; Deny Hanibal his cigars and his Alzheimer’s becomes noticeably obvious. Realizing the sensitivity of such a dynamic, Electric once again presents the Rider Inspired Design Series–patterns, embellishments and all important spice unique to their rare team of professionals. When Andreas suggested a traditional Nordic sweater design, no one argued, partly in fear of dismemberment. When a disheveled Peter Line came at us we couldn’t argue with his look either, even if it is the creepiest design committed to a pair of our goggles yet. Pat Moore continues to “Get After It” with a customizable scratch-away frame (think lottery ticket) and a suicide gun on the strap, feelin’ lucky? For a fully helmet compatible set up, Iikka Backstrom went with the desert assassin feel, complete with nuclear red lens. On the ladies side, Jaime Anderson continues to live her “One Life” with the calming effects of white paisley while Cheryl Maas’ colorful design can only be described as psychedelic amoeba. This year’s R.I.D.S. Series features a team-inspired grey lens that heightens contrast in a variety of riding conditions. In addition, Electric is proud to introduce EYE BLACK, an exclusive treatment that absorbs light and reduces glare inside your goggle. EYE BLACK is offered in all EG2, EG2.5, EG1S and EG.5S R.I.D.S. frames. Get after it this season with a little inspiration from today’s most dynamic pros in Electric’s Rider Inspired Design Series. Individuality–it seems to be catching on. R.I.D.S. | 2011-2012 SNOW GOGGLES PAGE 1


ANDREAS WIIG EG0511016 GRDC

EG0111017 GSRC

PETER LINE EG0711018 GGDC

Pat Moore R.I.D.S. | 2011-2012 SNOW GOGGLES PAGE 2

S E R I E S

PAT MOORE

Iikka Backstrom

D E S I G N

mie Anderson

IIKKA BACKSTROM

EG1011021 GRDC

I N S P I R E D

EG0411020 GSRC

Cheryl Maas

R I D E R

JAMIE ANDERSON

All R.I.D.S. Goggles are available in EG2 / EG2.5 / EG1S / EG5S / EGK / EG1 / EG5 / EGB2

Andreas Wiig

CHERYL MAAS

EG0311019 GBLC


GLOSS WHITE

GLOSS BLACK

SOLID COLORS

MATTE BLACK

Gloss Black Bronze EG0511001 BRO

Gloss Black Bronze/Silver Chrome EG0511001 BSRC

Gloss Black Orange EG0511001 ORG

Gloss White Bronze EG0511002 BRO

Gloss White Bronze/Silver Chrome EG0511002 BSRC

Matte Black Bronze/Silver Chrome EG0511003 BSRC

Lime Bronze/Silver Chrome EG0511004 BSRC

Matte Violet Bronze/Blue Chrome EG0511005 BBLC

Gloss Black Bronze/Red Chrome EG0511001 BRDC

Gloss Black Blue/Silver Chrome EG0511001 BLSC

Gloss Black Grey Polar EG0511001 GPLR

Gloss White Orange EG0511002 ORG

Gloss White Bronze/Red Chrome EG0511002 BRDC

Matte Black Bronze/Red Chrome EG0511003 BRDC

Matte Green Bronze/Silver Chrome EG0511007 BSRC

Orange Bronze/Red Chrome EG0511008 BRDC

Gloss Black Bronze EG0711001 BRO

Gloss Black Bronze/Silver Chrome EG0711001 BSRC

Gloss Black Orange EG0711001 ORG

Gloss White Bronze EG0711002 BRO

Gloss White Bronze/Silver Chrome EG0711002 BSRC

Matte Black Bronze/Silver Chrome EG0711003 BSRC

Matte Lime Bronze/Gold Chrome EG0711004 BGDC

Orange Bronze/Red Chrome EG0711005 BRDC

Gloss Black Bronze/Red Chrome EG0711001 BRDC

Gloss Black Blue/Silver Chrome EG0711001 BLSC

Gloss Black Grey Polar EG0711001 GPLR

Gloss White Orange EG0711002 ORG

Gloss White Bronze/Red Chrome EG0711002 BRDC

Matte Black Bronze/Red Chrome EG0711003 BRDC

Blue Bronze/Blue Chrome EG0711007 BBLC

Matte Violet Bronze/Blue Chrome EG0711008 BBLC

Gloss Black Bronze EG0311001 BRO

Gloss Black Bronze/Silver Chrome EG0311001 BSRC

Gloss Black Orange EG0311001 ORG

Gloss White Bronze EG0311002 BRO

Gloss White Bronze/Silver Chrome EG0311002 BSRC

Matte Black Bronze/Silver Chrome EG0311003 BSRC

Matte Green Bronze/Silver Chrome EG0311004 BSRC

Blue Bronze/Blue Chrome EG0311005 BBLC

Red Bronze/Red Chrome EG0311006 BRDC

Gloss Black Bronze/Red Chrome EG0311001 BRDC

Gloss Black Blue/Silver Chrome EG0311001 BLSC

Gloss Black Grey Polar EG0311001 GPLR

Gloss White Orange EG0311002 ORG

Gloss White Bronze/Red Chrome EG0311002 BRDC

Gloss Black Bronze EG0411001 BRO

Gloss Black Bronze/Silver Chrome EG0411001 BSRC

Gloss Black Orange EG0411001 ORG

Gloss White Bronze EG0411002 BRO

Gloss White Bronze/Silver Chrome EG0411002 BSRC

Lime Bronze/Silver Chrome EG0411004 BSRC

Matte Violet Bronze/Blue Chrome EG0411005 BBLC

Orange Bronze/Red Chrome EG0411006 BRDC

Gloss White Bronze/Silver Chrome EG0611002 BSRC

Blue Bronze/Silver Chrome EG0611004 BSRC

Matte Lime Bronze/Silver Chrome EG0611005 BSRC

Gloss White Orange EG0411002 ORG

Gloss Black Bronze EG0611001 BRO

Gloss Black Bronze/Silver Chrome EG0611001 BSRC

SPHERICAL OVERVIEW | 2011-2012 SNOW GOGGLES PAGE 3

Gloss Black Orange EG0611001 ORG

Gloss White Bronze EG0611002 BRO

Gloss White Orange EG0611002 ORG

Blue Bronze/Gold Chrome EG0511006 BGDC

Yellow Bronze/Gold Chrome EG0711006 BGDC


TUNE IN

Tune in Bronze/Gold Chrome EG0511009 BGDC

Tune in Bronze/Gold Chrome EG0311009 BGDC

Freak Out - Matte Bronze/Red Chrome EG0511010 BRDC

Freak Out - Matte Bronze/Red Chrome EG0711010 BRDC

Freak Out - Matte Bronze/Red Chrome EG0311010 BRDC

GURU

Guru - Matte Bronze/Silver Chrome EG0511011 BSRC

Guru - Matte Bronze/Blue Chrome EG0711011 BBLC

Guru - Matte Bronze/Silver Chrome EG0311011 BSRC

PATTERNS

Indoglo Bronze/Red Chrome EG0511012 BRDC

Atmosphere - Matte Bronze/Blue Chrome EG0511013 BBLC

Andreas Wiig Grey/Red Chrome EG0511016 GRDC

Pat Moore Grey/Silver Chrome EG0511017 GSRC

Peter Line Grey/Gold Chrome EG0511018 GGDC

Specter Bronze/Blue Chrome EG0511014 BBLC

Dolls Bronze/Silver Chrome EG0511015 BSRC

Cheryl Maas Grey/Blue Chrome EG0511019 GBLC

Jamie Anderson Grey/Silver Chrome EG0511020 GSRC

Iikka Backstrom Grey/Red Chrome EG0511021 GRDC

Feel Good - Matte Bronze/Gold Chrome EG0711012 BGDC

Kaleidoscope Bronze/Red Chrome EG0711013 BRDC

Andreas Wiig Grey/Red Chrome EG0711016 GRDC

Pat Moore Grey/Silver Chrome EG0711017 GSRC

Peter Line Grey/Gold Chrome EG0711018 GGDC

Helter Skulter Bronze/Silver Chrome EG0711014 BSRC

Creamy Bronze/Gold Chrome EG0711015 BGDC

Cheryl Maas Grey/Blue Chrome EG0711019 GBLC

Jamie Anderson Grey/Silver Chrome EG0711020 GSRC

Iikka Backstrom Grey/Red Chrome EG0711021 GRDC

Indoglo - Matte Bronze/Red Chrome EG0311012 BRDC

Atmosphere Bronze/Blue Chrome EG0311013 BBLC

Andreas Wiig Grey/Red Chrome EG0311016 GRDC

Pat Moore Grey/Silver Chrome EG0311017 GSRC

Peter Line Grey/Gold Chrome EG0311018 GGDC

Cheryl Maas Grey/Blue Chrome EG0311019 GBLC

Jamie Anderson Grey/Silver Chrome EG0311020 GSRC

Iikka Backstrom Grey/Red Chrome EG0311021 GRDC

Andreas Wiig Grey/Red Chrome EG0411016 GRDC

Pat Moore Grey/Silver Chrome EG0411017 GSRC

Peter Line Grey/Gold Chrome EG0411018 GGDC

Cheryl Maas Grey/Blue Chrome EG0411019 GBLC

Jamie Anderson Grey/Silver Chrome EG0411020 GSRC

Iikka Backstrom Grey/Red Chrome EG0411021 GRDC

Andreas Wiig Grey/Red Chrome EG0611016 GRDC

Pat Moore Grey/Silver Chrome EG0611017 GSRC

Peter Line Grey/Gold Chrome EG0611018 GGDC

Cheryl Maas Grey/Blue Chrome EG0611019 GBLC

Jamie Anderson Grey/Silver Chrome EG0611020 GSRC

Iikka Backstrom Grey/Red Chrome EG0611021 GRDC

Specter Bronze/Blue Chrome EG0311014 BBLC

Tune in Bronze/Blue Chrome EG0411009 BBLC

Tune in Bronze/Silver Chrome EG0611009 BSRC

Freak Out - Matte Bronze/Red Chrome EG0411010 BRDC

Freak Out - Matte Bronze/Silver Chrome EG0611010 BSRC

Guru - Matte Bronze/Blue Chrome EG0411011 BBLC

Guru - Matte Bronze/Silver Chrome EG0611011 BSRC

Feel Good - Matte Bronze/Gold Chrome EG0411012 BGDC

Purple Haze Bronze/Silver Chrome EG0611012 BSRC

Free Rider Bronze/Red Chrome EG0411013 BRDC

Rackham - Matte Bronze/Silver Chrome EG0611013 BSRC

V.Co-Lab Grey/Red Chrome EG0511022 GRDC

V.Co-Lab Grey/Red Chrome EG0711022 GRDC

B4BC Grey/Pink Chrome EG0711023 GPKC

V.Co-Lab Grey/Red Chrome EG0311022 GRDC

V.Co-Lab Grey/Red Chrome EG0411022 GRDC

B4BC Grey/Pink Chrome EG0411023 GPKC

V.Co-Lab Grey/Red Chrome EG0611022 GRDC

B4BC Grey/Pink Chrome EG0611023 GPKC

PREMIUM SPHERICAL COLLECTION

Tune in Bronze/Blue Chrome EG0711009 BBLC

FREAK OUT


FREAK OUT - MATTE

Original artwork by Mike Parillo Bronze/Red Chrome EG0511010 BRDC

SPHERICAL

EG2 is the first goggle that gives you more of what you need: SIGHT. Less frame and an oversized lens allows you superior peripheral vision. A step forward that will change the way you see the mountains, literally. EG2 is your widescreen HDTV for the mountains. The EG2 frame has standard features including: _Ergonomic Frame Design _Mold Injected Thermo-Plastic Urethane Frame _100% UV Protection _Oversized Dual Spherical Polycarbonate Lens _Super Anti-Fog and Anti-Scratch Hard Coating _Super A/R Coating Anti-Reflective Technology _Contoured Triple Layer Face Foam _43mm Strap with Adjuster _Helmet Compatible _Microfiber Goggle Bag included _Available with Polarized Lenses EG2 | 2011-2012 SNOW GOGGLES PAGE 5


Gloss Black

Gloss Black

Gloss Black

Gloss Black

Gloss Black

Gloss Black

Gloss White

Gloss White

Gloss White

Gloss White

Matte Black

Matte Black

Lime

Matte Violet

Blue

Matte Green

Orange

Tune in

Freak Out - Matte

Guru - Matte

Indoglo

Atmosphere - Matte

Specter

Dolls

Andreas Wiig

Pat Moore

Peter Line

Cheryl Maas

Jamie Anderson

Iikka Backstrom

Bronze EG0511001 BRO

Grey Polar EG0511001 GPLR

Bronze/Silver Chrome EG0511003 BSRC

Bronze/Silver Chrome EG0511007 BSRC

Bronze/Red Chrome EG0511012 BRDC

Grey/Silver Chrome EG0511017 GSRC

V.Co-Lab

Grey/Red Chrome EG0511022 GRDC

Bronze/Silver Chrome EG0511001 BSRC

Bronze EG0511002 BRO

Bronze/Red Chrome EG0511003 BRDC

Bronze/Red Chrome EG0511008 BRDC

Bronze/Blue Chrome EG0511013 BBLC

Grey/Gold Chrome EG0511018 GGDC

Orange EG0511001 ORG

Bronze/Silver Chrome EG0511002 BSRC

Bronze/Silver Chrome EG0511004 BSRC

Bronze/Gold Chrome EG0511009 BGDC

Bronze/Blue Chrome EG0511014 BBLC

Grey/Blue Chrome EG0511019 GBLC

Bronze/Red Chrome EG0511001 BRDC

Orange EG0511002 ORG

Bronze/Blue Chrome EG0511005 BBLC

Bronze/Red Chrome EG0511010 BRDC

Bronze/Silver Chrome EG0511015 BSRC

Grey/Silver Chrome EG0511020 GSRC

Blue/Silver Chrome EG0511001 BLSC

Bronze/Red Chrome EG0511002 BRDC

Bronze/Gold Chrome EG0511006 BGDC

Bronze/Silver Chrome EG0511011 BSRC

Grey/Red Chrome EG0511016 GRDC

Grey/Red Chrome EG0511021 GRDC

EG2 | 2011-2012 SNOW GOGGLES PAGE 6


CREAMY

Original artwork by Carl E. Smith Bronze/Gold Chrome EG0711015 BGDC

SPHERICAL

More suited for smaller mugs, the EG2.5 doesn’t compromise any of the features of its big brother the EG2. Possibly the clearest, widest field of vision goggle ever invented, designed with the essential more lens, less frame strategy. The EG2.5 frame has standard features including: _Ergonomic Frame Design _Mold Injected Thermo-Plastic Urethane Frame _100% UV Protection _Oversized Dual Spherical Polycarbonate Lens _Super Anti-Fog and Anti-Scratch Hard Coating _Super A/R Coating Anti-Reflective Technology _Contoured Triple Layer Face Foam _40mm Strap with Adjuster _Helmet Compatible _Microfiber Goggle Bag included _Available with Polarized Lenses EG2.5 | 2011-2012 SNOW GOGGLES PAGE 7


Gloss Black

Gloss Black

Gloss Black

Gloss Black

Gloss Black

Gloss Black

Gloss White

Gloss White

Gloss White

Gloss White

Matte Black

Matte Black

Matte Lime

Orange

Yellow

Blue

Matte Violet

Tune in

Freak Out - Matte

Guru - Matte

Feel Good - Matte

Kaleidoscope

Helter Skulter

Creamy

Andreas Wiig

Pat Moore

Peter Line

Cheryl Maas

Jamie Anderson

Iikka Backstrom

V.Co-Lab

B4BC

Bronze EG0711001 BRO

Grey Polar EG0711001 GPLR

Bronze/Silver Chrome EG0711003 BSRC

Bronze/Blue Chrome EG0711007 BBLC

Bronze/Gold Chrome EG0711012 BGDC

Grey/Silver Chrome EG0711017 GSRC

Grey/Red Chrome EG0711022 GRDC

Bronze/Silver Chrome EG0711001 BSRC

Bronze EG0711002 BRO

Bronze/Red Chrome EG0711003 BRDC

Bronze/Blue Chrome EG0711008 BBLC

Bronze/Red Chrome EG0711013 BRDC

Grey/Gold Chrome EG0711018 GGDC

Grey/Pink Chrome EG0711023 GPKC

Orange EG0711001 ORG

Bronze/Silver Chrome EG0711002 BSRC

Bronze/Gold Chrome EG0711004 BGDC

Bronze/Blue Chrome EG0711009 BBLC

Bronze/Silver Chrome EG0711014 BSRC

Grey/Blue Chrome EG0711019 GBLC

Bronze/Red Chrome EG0711001 BRDC

Orange EG0711002 ORG

Bronze/Red Chrome EG0711005 BRDC

Bronze/Red Chrome EG0711010 BRDC

Bronze/Gold Chrome EG0711015 BGDC

Grey/Silver Chrome EG0711020 GSRC

Blue/Silver Chrome EG0711001 BLSC

Bronze/Red Chrome EG0711002 BRDC

Bronze/Gold Chrome EG0711006 BGDC

Bronze/Blue Chrome EG0711011 BBLC

Grey/Red Chrome EG0711016 GRDC

Grey/Red Chrome EG0711021 GRDC

EG2.5 | 2011-2012 SNOW GOGGLES PAGE 8


GURU - MATTE

Original artwork by Jeremy Parker Bronze/Silver Chrome EG0311011 BSRC

SPHERICAL

EG1S is a revised EG1 frame with a spherical lens that enhances your vision while maintaining the functional design traits of the original EG1. Think of it as an EG1 with a wide-angle lens. The EG1S frame has standard features including: _Ergonomic Frame Design _Mold Injected Thermo-Plastic Urethane Frame _100% UV Protection _Dual Spherical Polycarbonate Lens _Anti-Fog and Anti-Scratch Hard Coating _Contoured Triple Layer Face Foam _40mm Strap with Adjuster _Articulating Strap for Helmet Compatibility _Microfiber Goggle Bag included _Available with Polarized Lenses EG1S | 2011-2012 SNOW GOGGLES PAGE 9


Gloss Black

Gloss Black

Gloss Black

Gloss Black

Gloss Black

Gloss Black

Gloss White

Gloss White

Gloss White

Gloss White

Matte Black

Matte Green

Blue

Red

Tune in

Freak Out - Matte

Guru - Matte

Indoglo - Matte

Atmosphere

Specter

Andreas Wiig

Pat Moore

Peter Line

Cheryl Maas

Jamie Anderson

Iikka Backstrom

V.Co-Lab

Bronze EG0311001 BRO

Grey Polar EG0311001 GPLR

Bronze/Silver Chrome EG0311003 BSRC

Bronze/Red Chrome EG0311010 BRDC

Grey/Red Chrome EG0311016 GRDC

Grey/Red Chrome EG0311021 GRDC

Bronze/Silver Chrome EG0311001 BSRC

Bronze EG0311002 BRO

Bronze/Silver Chrome EG0311004 BSRC

Bronze/Silver Chrome EG0311011 BSRC

Grey/Silver Chrome EG0311017 GSRC

Orange EG0311001 ORG

Bronze/Silver Chrome EG0311002 BSRC

Bronze/Blue Chrome EG0311005 BBLC

Bronze/Red Chrome EG0311012 BRDC

Grey/Gold Chrome EG0311018 GGDC

Bronze/Red Chrome EG0311001 BRDC

Orange EG0311002 ORG

Bronze/Red Chrome EG0311006 BRDC

Bronze/Blue Chrome EG0311013 BBLC

Grey/Blue Chrome EG0311019 GBLC

Blue/Silver Chrome EG0311001 BLSC

Bronze/Red Chrome EG0311002 BRDC

Bronze/Gold Chrome EG0311009 BGDC

Bronze/Blue Chrome EG0311014 BBLC

Grey/Silver Chrome EG0311020 GSRC

Grey/Red Chrome EG0311022 GRDC

EG1S | 2011-2012 SNOW GOGGLES PAGE 10


FREE RIDER

Bronze/Red Chrome EG0411013 BRDC

SPHERICAL

EG5S has a spherical lens that opens up your perspective. Don’t let the smaller frame fool you– big things come in small packages. The EG5S frame has standard features including: _Ergonomic Frame Design _Mold Injected Thermo-Plastic Urethane Frame _100% UV Protection _Dual Spherical Polycarbonate Lens _ Anti-Fog and Anti-Scratch Hard Coating _Contoured Triple Layer Face Foam _40mm Strap with Adjuster _Articulating Strap for Helmet Compatibility _Microfiber Goggle Bag included

EG5S | 2011-2012 SNOW GOGGLES PAGE 11


Gloss Black

Gloss Black

Gloss Black

Gloss White

Gloss White

Gloss White

Lime

Matte Violet

Orange

Tune in

Freak Out - Matte

Guru - Matte

Feel Good - Matte

Free Rider

Andreas Wiig

Pat Moore

Peter Line

Cheryl Maas

Jamie Anderson

Iikka Backstrom

V.Co-Lab

B4BC

Bronze EG0411001 BRO

Orange EG0411002 ORG

Bronze/Red Chrome EG0411010 BRDC

Grey/Silver Chrome EG0411017 GSRC

Grey/Red Chrome EG0411022 GRDC

Bronze/Silver Chrome EG0411001 BSRC

Bronze/Silver Chrome EG0411004 BSRC

Bronze/Blue Chrome EG0411011 BBLC

Grey/Gold Chrome EG0411018 GGDC

Orange EG0411001 ORG

Bronze/Blue Chrome EG0411005 BBLC

Bronze/Gold Chrome EG0411012 BGDC

Grey/Blue Chrome EG0411019 GBLC

Bronze EG0411002 BRO

Bronze/Red Chrome EG0411006 BRDC

Bronze/Red Chrome EG0411013 BRDC

Grey/Silver Chrome EG0411020 GSRC

Bronze/Silver Chrome EG0411002 BSRC

Bronze/Blue Chrome EG0411009 BBLC

Grey/Red Chrome EG0411016 GRDC

Grey/Red Chrome EG0411021 GRDC

Grey/Pink Chrome EG0411023 GPKC

EG5S | 2011-2012 SNOW GOGGLES PAGE 12


PURPLE HAZE

Bronze/Silver Chrome EG0611012 BSRC

SPHERICAL

EGK is a kid’s goggle with grown up engineering and design. This goggle maintains all the features of EG1s and EG.5s tailored for your kids including quality, helmet compatibility, and superior functionality. The EGK frame has standard features including: _Ergonomic Frame Design _Mold Injected Thermo-Plastic Urethane Frame _100% UV Protection _Dual Spherical Polycarbonate Lens _Anti-Fog and Anti-Scratch Hard Coating _Contoured Triple Layer Face Foam _40mm Strap with Adjuster and Silicon Lining _Helmet Compatible _Microfiber Goggle Bag included

EGK | 2011-2012 SNOW GOGGLES PAGE 13


Gloss Black

Gloss Black

Gloss Black

Gloss White

Gloss White

Gloss White

Blue

Matte Lime

Tune in

Freak Out - Matte

Guru - Matte

Purple Haze

Rackham - Matte

Andreas Wiig Grey/Red Chrome EG0611016 GRDC

Pat Moore Grey/Silver Chrome EG0611017 GSRC

Peter Line

Cheryl Maas

Jamie Anderson

Iikka Backstrom

V.Co-Lab

Bronze EG0611001 BRO

Orange EG0611002 ORG

Bronze/Silver Chrome EG0611011 BSRC

Grey/Gold Chrome EG0611018 GGDC

Bronze/Silver Chrome EG0611001 BSRC

Bronze/Silver Chrome EG0611004 BSRC

Bronze/Silver Chrome EG0611012 BSRC

Grey/Blue Chrome EG0611019 GBLC

Orange EG0611001 ORG

Bronze/Silver Chrome EG0611005 BSRC

Bronze/Silver Chrome EG0611013 BSRC

Grey/Silver Chrome EG0611020 GSRC

Bronze EG0611002 BRO

Bronze/Silver Chrome EG0611009 BSRC

Grey/Red Chrome EG0611021 GRDC

Bronze/Silver Chrome EG0611002 BSRC

Bronze/Silver Chrome EG0611010 BSRC

Grey/Red Chrome EG0611022 GRDC

B4BC

Grey/Pink Chrome EG0611023 GPKC

EGK | 2011-2012 SNOW GOGGLES PAGE 14


GLOSS WHITE

GLOSS BLACK

SOLID COLORS

MATTE BLACK

Gloss Black Bronze EG1011001 BRO

Gloss Black Bronze/Silver Chrome EG1011001 BSRC

Gloss Black Orange EG1011001 ORG

Gloss White Bronze EG1011002 BRO

Gloss White Bronze/Silver Chrome EG1011002 BSRC

Matte Black Bronze/Silver Chrome EG1011003 BSRC

Gloss Black Bronze/Red Chrome EG1011001 BRDC

Gloss Black Blue/Silver Chrome EG1011001 BLSC

Gloss Black Grey Polar EG1011001 GPLR

Gloss White Orange EG1011002 ORG

Gloss White Bronze/Red Chrome EG1011002 BRDC

Matte Black Bronze/Red Chrome EG1011003 BRDC

Gloss Black Bronze EG0111001 BRO

Gloss Black Bronze/Silver Chrome EG0111001 BSRC

Gloss Black Orange EG0111001 ORG

Gloss White Bronze EG0111002 BRO

Gloss White Bronze/Silver Chrome EG0111002 BSRC

Gloss Black Bronze/Red Chrome EG0111001 BRDC

Gloss Black Blue/Silver Chrome EG0111001 BLSC

Gloss Black Grey Polar EG0111001 GPLR

Gloss White Orange EG0111002 ORG

Gloss Black Bronze EG0211001 BRO

Gloss Black Bronze/Silver Chrome EG0211001 BSRC

Gloss Black Orange EG0211001 ORG

Gloss White Bronze EG0211002 BRO

Lime Bronze/Silver Chrome EG1011004 BSRC

Matte Violet Bronze/Silver Chrome EG1011005 BSRC

Red Bronze/Silver Chrome EG1011006 BSRC

Matte Black Bronze/Silver Chrome EG0110003 BSRC

Matte Lime Bronze/Silver Chrome EG0111004 BSRC

Orange Bronze/Red Chrome EG0111005 BRDC

Blue Bronze/Blue Chrome EG0111006 BBLC

Gloss White Bronze/Red Chrome EG0111002 BRDC

Matte Black Bronze/Red Chrome EG0110003 BRDC

Yellow Bronze/Gold Chrome EG0111007 BGDC

Gloss White Bronze/Silver Chrome EG0211002 BSRC

Matte Black Bronze/Silver Chrome EG0211003 BSRC

Orange Bronze/Silver Chrome EG0211004 BSRC

Blue Bronze/Silver Chrome EG0211005 BSRC

Yellow Bronze/Silver Chrome EG0211006 BSRC

Matte Orange Bronze EG0811003 BRO

Matte Lime Bronze EG0811004 BRO

Matte Blue Bronze EG0811005 BRO

Matte Lime Bronze EG0911004 BRO

Matte Fuchsia Bronze EG0911005 BRO

Gloss White Orange EG0211002 ORG

Matte Black Bronze EG0811001 BRO

Matte Black Bronze/Silver Chrome EG0811001 BSRC

Matte Black Orange EG0811001 ORG

Gloss White Bronze EG0811002 BRO

Gloss White Bronze/Silver Chrome EG0811002 BSRC

Gloss White Orange EG0811002 ORG

Matte Black Bronze EG0911001 BRO

Matte Black Bronze/Silver Chrome EG0911001 BSRC

Matte Black Orange EG0911001 ORG

Gloss White Bronze EG0911002 BRO

Gloss White Orange EG0911002 ORG

Matte Grey Bronze EG0811006 BRO

Gloss White Bronze/Silver Chrome EG0911002 BSRC

Matte Blue Bronze EG0911003 BRO

Matte Orange Bronze EG0911006 BRO


TUNE IN

Tune in Bronze/Gold Chrome EG1011009 BGDC

Tune in Bronze/Gold Chrome EG0111009 BGDC

GURU

Freak Out - Matte Bronze/Red Chrome EG1011010 BRDC

Guru - Matte Bronze/Silver Chrome EG1011011 BSRC

Freak Out - Matte Bronze/Red Chrome EG0111010 BRDC

Freak Out - Matte Bronze/Red Chrome EG0211010 BRDC

Guru - Matte Bronze/Blue Chrome EG0111011 BBLC

Guru - Matte Bronze/Blue Chrome EG0211011 BBLC

PATTERNS

Specter Bronze/Red Chrome EG1011012 BRDC

Atmosphere Bronze/Blue Chrome EG1011013 BBLC

Andreas Wiig Grey/Red Chrome EG1011016 GRDC

Pat Moore Grey/Silver Chrome EG1011017 GSRC

Peter Line Grey/Gold Chrome EG1011018 GGDC

Cheryl Maas Grey/Blue Chrome EG1011019 GBLC

Jamie Anderson Grey/Silver Chrome EG1011020 GSRC

Iikka Backstrom Grey/Red Chrome EG1011021 GRDC

Indoglo Bronze/Red Chrome EG0111012 BRDC

Atmosphere Bronze/Blue Chrome EG0111013 BBLC

Andreas Wiig Grey/Red Chrome EG0111016 GRDC

Pat Moore Grey/Silver Chrome EG0111017 GSRC

Peter Line Grey/Gold Chrome EG0111018 GGDC

Specter Bronze/Red Chrome EG0111014 BRDC

Creamy Bronze/Gold Chrome EG0111015 BGDC

Cheryl Maas Grey/Blue Chrome EG0111019 GBLC

Jamie Anderson Grey/Silver Chrome EG0111020 GSRC

Iikka Backstrom Grey/Red Chrome EG0111021 GRDC

Feel Good - Matte Bronze/Gold Chrome EG0211012 BGDC

Purple Haze Bronze/Silver Chrome EG0211013 BSRC

Andreas Wiig Grey/Red Chrome EG0211016 GRDC

Pat Moore Grey/Silver Chrome EG0211017 GSRC

Peter Line Grey/Gold Chrome EG0211018 GGDC

Cheryl Maas Grey/Blue Chrome EG0211019 GBLC

Jamie Anderson Grey/Silver Chrome EG0211020 GSRC

Iikka Backstrom Grey/Red Chrome EG0211021 GRDC

V.Co-Lab Grey/Red Chrome EG1011022 GRDC

V.Co-Lab Grey/Red Chrome EG0111022 GRDC

V.Co-Lab Grey/Red Chrome EG0211022 GRDC

B4BC Grey/Pink Chrome EG0211023 GPKC

CYLINDRICAL COLLECTION

Tune in Bronze/Blue Chrome EG0211009 BBLC

FREAK OUT


ATMOSPHERE

Bronze/Blue Chrome EG1011013 BBLC

CYLINDRICAL

The EGB2 simply put has the widest peripheral vision for a cylindrical Goggle. We have taken all the design cues from our premium spherical collection and transformed them into an understated, less is more design philosophy. This goggle is an overachiever and will outperform all expectations of a basic goggle!

The EGB2 frame has standard features including: _Ergonomic Frame Design _Mold Injected Thermo-Plastic Urethane Frame _100% UV Protection _Oversized Dual Cylindrical Polycarbonate Lens _Wide Peripheral Vision _Anti-Fog and Anti-Scratch Hard Coating _Contoured Triple Layer Face Foam _40mm Strap with Adjuster _Microfiber Goggle Bag included _FREE BONUS LENS EGB2 | 2011-2012 SNOW GOGGLES PAGE 17


Gloss Black

Gloss Black

Gloss Black

Gloss Black

Gloss Black

Gloss Black

Gloss White

Gloss White

Gloss White

Gloss White

Matte Black

Matte Black

Lime

Matte Violet

Red

Tune in

Freak Out - Matte

Guru - Matte

Specter

Atmosphere

Andreas Wiig

Pat Moore

Peter Line

Cheryl Maas

Jamie Anderson

Iikka Backstrom

V.Co-Lab

Bronze EG1011001 BRO

Grey Polar EG1011001 GPLR

Bronze/Silver Chrome EG1011003 BSRC

Bronze/Gold Chrome EG1011009 BGDC

Grey/Red Chrome EG1011016 GRDC

Grey/Red Chrome EG1011021 GRDC

Bronze/Silver Chrome EG1011001 BSRC

Bronze EG1011002 BRO

Bronze/Red Chrome EG1011003 BRDC

Bronze/Red Chrome EG1011010 BRDC

Grey/Silver Chrome EG1011017 GSRC

Orange EG1011001 ORG

Bronze/Silver Chrome EG1011002 BSRC

Bronze/Silver Chrome EG1011004 BSRC

Bronze/Silver Chrome EG1011011 BSRC

Grey/Gold Chrome EG1011018 GGDC

Bronze/Red Chrome EG1011001 BRDC

Orange EG1011002 ORG

Bronze/Silver Chrome EG1011005 BSRC

Bronze/Red Chrome EG1011012 BRDC

Grey/Blue Chrome EG1011019 GBLC

Blue/Silver Chrome EG1011001 BLSC

Bronze/Red Chrome EG1011002 BRDC

Bronze/Silver Chrome EG1011006 BSRC

Bronze/Blue Chrome EG1011013 BBLC

Grey/Silver Chrome EG1011020 GSRC

Grey/Red Chrome EG1011022 GRDC

EGB2 | 2011-2012 SNOW GOGGLES PAGE 18


TUNE IN

Original artwork by Matt French Bronze/Gold Chrome EG0111009 BGDC

CYLINDRICAL

The EG1 has been a standard issue since its debut. With several tune ups through the years it is still used by the top pros. Designed with input from Peter Line the EG1 has found its own with a simplistic yet functional design.

The EG1 frame has standard features including: _Ergonomic Frame Design _Mold Injected Thermo-Plastic Urethane Frame _100% UV Protection _Dual Cylindrical Polycarbonate Lens _Anti-Fog and Anti-Scratch Hard Coating _Contoured Triple Layer Face Foam _40mm Strap with Adjuster _Articulating Strap for Helmet Compatibility _Microfiber Goggle Bag included _FREE BONUS LENS _Available with Polarized Lenses EG1 | 2011-2012 SNOW GOGGLES PAGE 19


Gloss Black

Gloss Black

Gloss Black

Gloss Black

Gloss Black

Gloss Black

Gloss White

Gloss White

Gloss White

Gloss White

Matte Black

Matte Black

Matte Lime

Orange

Blue

Yellow

Tune in

Freak Out - Matte

Guru - Matte

Indoglo

Atmosphere

Specter

Creamy

Andreas Wiig

Pat Moore

Peter Line

Cheryl Maas

Jamie Anderson

Iikka Backstrom

V.Co-Lab

Bronze EG0111001 BRO

Grey Polar EG0111001 GPLR

Bronze/Silver Chrome EG0110003 BSRC

Bronze/Gold Chrome EG0111007 BGDC

Bronze/Blue Chrome EG0111013 BBLC

Grey/Gold Chrome EG0111018 GGDC

Bronze/Silver Chrome EG0111001 BSRC

Bronze EG0111002 BRO

Bronze/Red Chrome EG0110003 BRDC

Bronze/Gold Chrome EG0111009 BGDC

Bronze/Red Chrome EG0111014 BRDC

Grey/Blue Chrome EG0111019 GBLC

Orange EG0111001 ORG

Bronze/Silver Chrome EG0111002 BSRC

Bronze/Silver Chrome EG0111004 BSRC

Bronze/Red Chrome EG0111010 BRDC

Bronze/Gold Chrome EG0111015 BGDC

Grey/Silver Chrome EG0111020 GSRC

Bronze/Red Chrome EG0111001 BRDC

Orange EG0111002 ORG

Bronze/Red Chrome EG0111005 BRDC

Bronze/Blue Chrome EG0111011 BBLC

Grey/Red Chrome EG0111016 GRDC

Grey/Red Chrome EG0111021 GRDC

Blue/Silver Chrome EG0111001 BLSC

Bronze/Red Chrome EG0111002 BRDC

Bronze/Blue Chrome EG0111006 BBLC

Bronze/Red Chrome EG0111012 BRDC

Grey/Silver Chrome EG0111017 GSRC

Grey/Red Chrome EG0111022 GRDC

EG1 | 2011-2012 SNOW GOGGLES PAGE 20


FEEL GOOD - MATTE Bronze/Gold Chrome EG0211012 BGDC

CYLINDRICAL

EG.5 was developed and contoured for a smaller face while maintaining the simplistic yet functional design you idolize from the EG1. Don’t let the smaller frame fool you; big things come in small packages.

The EG.5 frame has standard features including: _Ergonomic Frame Design _Mold Injected Thermo-Plastic Urethane Frame _100% UV Protection _Dual Cylindrical Polycarbonate Lens _Anti-Fog and Anti-Scratch Hard Coating _Contoured Triple Layer Face Foam _40mm Strap with Adjuster _Articulating Strap for Helmet Compatibility _Microfiber Goggle Bag included _FREE BONUS LENS EG.5 | 2011-2012 SNOW GOGGLES PAGE 21


Gloss Black

Gloss Black

Gloss Black

Gloss White

Gloss White

Gloss White

Matte Black

Orange

Blue

Yellow

Tune in

Bronze/Blue Chrome EG0211009 BBLC

Freak Out - Matte Bronze/Red Chrome EG0211010 BRDC

Guru - Matte

Feel Good - Matte

Purple Haze

Andreas Wiig

Pat Moore

Peter Line

Cheryl Maas

Jamie Anderson

Iikka Backstrom

V.Co-Lab

B4BC

Bronze EG0211001 BRO

Orange EG0211002 ORG

Grey/Red Chrome EG0211016 GRDC

Grey/Red Chrome EG0211021 GRDC

Bronze/Silver Chrome EG0211001 BSRC

Bronze/Silver Chrome EG0211003 BSRC

Grey/Silver Chrome EG0211017 GSRC

Grey/Red Chrome EG0211022 GRDC

Orange EG0211001 ORG

Bronze/Silver Chrome EG0211004 BSRC

Bronze/Blue Chrome EG0211011 BBLC

Grey/Gold Chrome EG0211018 GGDC

Bronze EG0211002 BRO

Bronze/Silver Chrome EG0211005 BSRC

Bronze/Gold Chrome EG0211012 BGDC

Grey/Blue Chrome EG0211019 GBLC

Bronze/Silver Chrome EG0211002 BSRC

Bronze/Silver Chrome EG0211006 BSRC

Bronze/Silver Chrome EG0211013 BSRC

Grey/Silver Chrome EG0211020 GSRC

Grey/Pink Chrome EG0211023 GPKC

EG.5 | 2011-2012 SNOW GOGGLES PAGE 22


MATTE LIME Bronze EG0811004 BRO

CYLINDRICAL

High quality at an attractive price. We would never sacrifice performance in our snow goggle range and this new goggle is a testament to our dedication to function and quality. Getting you where you need to go in complete Electric style.

The EGB frame has standard features including: _Ergonomic Frame Design _Mold Injected Thermo-Plastic Urethane Frame _100% UV Protection _Dual Cylindrical Polycarbonate Lens _Anti-Fog and Anti-Scratch Hard Coating _Contoured Double Layer Face Foam _40mm Strap with Adjuster _Helmet Compatible _Microfiber Goggle Bag included

EGB | 2011-2012 SNOW GOGGLES PAGE 23


Matte Black

Matte Black

Matte Black

Gloss White

Gloss White

Gloss White

Matte Orange

Matte Lime

Matte Blue

Matte Grey

Bronze EG0811001 BRO

Orange EG0811002 ORG

Bronze/Silver Chrome EG0811001 BSRC

Bronze EG0811003 BRO

Orange EG0811001 ORG

Bronze EG0811004 BRO

Bronze EG0811002 BRO

Bronze EG0811005 BRO

Bronze/Silver Chrome EG0811002 BSRC

Bronze EG0811006 BRO

EGB | 2011-2012 SNOW GOGGLES PAGE 24


MATTE BLUE Bronze EG0911003 BRO

CYLINDRICAL

If the legendary EG1 had a miniature Doppelgänger it would be the EG1K. Size really doesn’t matter in this case. The youth based EG1K maintains the clean, classic lines of its evil twin while holding its own in build.

The EG1K frame has standard features including: _Ergonomic Frame Design _Mold Injected Thermo-Plastic Urethane Frame _100% UV Protection _Dual Cylindrical Polycarbonate Lens _Anti-Fog and Anti-Scratch Hard Coating _Contoured Double Layer Face Foam _40mm Strap with Adjuster and Silicon Lining _Helmet Compatible _Microfiber Goggle Bag included

EG1K | 2011-2012 SNOW GOGGLES PAGE 25


Matte Black

Matte Black

Matte Black

Gloss White

Gloss White

Gloss White

Matte Blue

Matte Lime

Matte Fuchsia

Matte Orange

Bronze EG0911001 BRO

Orange EG0911002 ORG

Bronze/Silver Chrome EG0911001 BSRC

Bronze EG0911003 BRO

Orange EG0911001 ORG

Bronze EG0911004 BRO

Bronze EG0911002 BRO

Bronze EG0911005 BRO

Bronze/Silver Chrome EG0911002 BSRC

Bronze EG0911006 BRO

EG1K | 2011-2012 SNOW GOGGLES PAGE 26


EG2 - V.Co-Lab Grey/Red Chrome EG0511022 GRDC

EGB2 - V.Co-Lab Grey/Red Chrome EG1011022 GRDC

EG.5S - V.Co-Lab Grey/Red Chrome EG0411022 GRDC

EG.5 - V.Co-Lab Grey/Red Chrome EG0211022 GRDC

EG1S - V.Co-Lab Grey/Red Chrome EG0311022 GRDC

EG2.5 - V.Co-Lab Grey/Red Chrome EG0711022 GRDC

EGK - V.Co-Lab Grey/Red Chrome EG0611022 GRDC

EG1 - V.Co-Lab Grey/Red Chrome EG0111022 GRDC

Electric Visual announces a co-op with Volcom………How Bizzario!

Electric’s V.Co-Lab goggle has all the technical features of the RIDS series and will be shipped in V.Co-Lab specific packaging. Available in: EG2, EG2.5, EG1S, EG5S, EGK, EG1, EG.5, and EGB2.

V. Co-Lab | 2011-2012 SNOW GOGGLES PAGE 27


EGK - B4BC Grey/Pink Chrome EG0611023 GPKC

/

EG2.5 - B4BC Grey/Pink Chrome EG0711023 GPKC

EG.5S - B4BC Grey/Pink Chrome EG0411023 GPKC

EG.5 - B4BC Grey/Pink Chrome EG0211023 GPKC

EG2.5 - B4BC Grey/Pink Chrome EG0711023 GPKC

In 1963 when Edward Craven-Walker invented the lava lamp his vision was to create a mood and atmosphere that would help “take you away.” Electric illustrates this philosophy with a vibrant pink lava flashback and a goggle collection dedicated to Boarding For Breast Cancer. Proceeds from the sale of this goggle go to boarding for breast cancer, “B4BC” - a non-profit, youth-focused education, awareness, and fundraising organization. B4BC’s mission is to increase awareness about breast cancer, early detection and the value of an active lifestyle. Electric’s B4BC goggle has all the technical features of the RIDS series and will be shipped in B4BC specific packaging. Available in: EG2.5, EG5s, EGK, and EG5 B4BC | 2011-2012 SNOW GOGGLES PAGE 28


FRAME SCHEMATICS Electric’s simplistic approach to frame design puts function first. Proprietary construction techniques and quality materials compliment our design strategy. Each Electric goggle frame has been engineered with performance and comfort in mind. Proper frame design is the backbone of our goggle program.

THERMOPLASTIC URETHANE: FLEXIBILITY

Retains maximum flex in extremely low temperatures, is abrasion resistant, and has a high tensile strength.

FRAME AND NOSE BRIDGE SLITS: FIT AND COMFORT

Frame and nose bridge slits allow for maximum frame flexibility and provide you with optimal fit and comfort.

A. FACE FOAM FIT AND COMFORT - Overlooked by the competition, face foam is an essential component to a properly fitting goggle. Electric uses multi-layered face foam for superior performance, increased comfort, and a tight seal. All of our face foam has moisture wicking properties, and is lined with hypo-allergenic polar fleece.

B. DUAL LENS PERFORMANCE - Electric uses dual lens constrution to create a climate controlled environment within your lens. This creates a dead space and a thermal barrier between the inner and outer lens to prevent fogging in all conditions.

C. EYE BLACK PERFORMANCE -

Professional athletes use it, why shouldn’t you? Electric’s exclusive EYE BLACK treatment absorbs light and reduces glare inside your goggle. This is a light absorbent paint applied to the inside of your frame that knocks down unwanted reflecting light resulting in improved comfort for your eyes. Once you go EYE BLACK you’ll never go back.

C.


FRAME SCHEMATICS

A.

B.

FRAME SCHEMATICS | 2011-2012 SNOW GOGGLES PAGE 30


e

e

e

e

e

e

orange

LENS OVERVIEW

bronze silver chrome

/

LENS OPTIONS

yellow bronze

yellow silver chrome

bronze smoke

smoke silver chrome

rose

yellow grey polar

bronzesilver red chrome yellow chrome blue silver chrome bronze silver chrome

VLT: 13% CAT. 3 yellow

yellow yellow silver chrome yellow silver chrome bronzeorange gold chrome blue silver chrome

bronze

Bronze EG2 - EL05111110 bronze silver chrome -yellow EL07111110 blue EG2.5 silver chrome VLT: 70% CAT. 1 grey polarblue silver chrome clear

bronze GPKC silver chrome

blue yellow

bronze

yellow silver chrome

smoke

GPKC clear

VLT: 13% CAT. 3 bronze blue chrome

grey polar

clear bronze

bronze silver chrome

VLT: 13% orangeCAT. 3

brown polarized bronze red chrome GRDC bronze silver chrome bronze smoke bronzegold silverchrome chrome rose chrome bronze smoke silver yellow silver chrome

blue silver chrome

VLT: 83% CAT. 0

bronzesmoke red chrome smoke bronze gold chrome bronze

yellow

VLT:blue 40% silver chrome rose rose CAT. 2 GBLC

clear

GPKC

Grey

brown polarized smoke silver chromebronze silver chrome grey polar yellow silver chrome

- EL05111810 smoke bronze EG2 red chrome blue EG2.5 - EL07111810

blue chrome bronze yellow silver yellow silver chrome

yellow

CAT. 2

blue

CAT. 1

CAT. 0

bronze bronze red chrome grey polar clear bronzeyellow blue chrome flash

smoke clearchrome blue silver GBLC yellow blue chrome flash

Yellow Clear bronze blue chrome EG1S - EL03111310 rose EG1S - EL03111410 smoke grey polar EG.5S - EL04111310 EG.5S - bronze EL04111410 gold chrome smoke silver chrome orange

blue silver chrome

VLT: 13% CAT. 3 GRDC

bronze smoke

bronze

smoke silver chrome

GRDC

grey polar blue

GBLC grey polar bronzerose gold chrome GPKC clear bronze gold chrome

CAT. bronze 3 rose gold chrome brown polarized

Grey - Polarized EG1S - EL03111818 bronze red chrome GRDC smoke blue silver chrome EG.5S - EL04111818 smokegrey silverpolar chrome

smoke GPKC

bronze yellow blue chrome flash smoke bronze smokeblue silverchrome chrome blue smoke silver chrome

smoke silver chrome

GPKC yellow smoke

/

blue chrome yellowbronze blue chrome flash

rosegrey polar GPKC smoke silver chrome grey polar yellow

VLT: 25% CAT. 2

brown polarized bsrc blue yellow GPKC silver chrome

VLT: 13% CAT. 3 bronze red chrome

clear

orange yellow blue gold chrome bronze

bronze silver chrome GBLC

LENS OPTIONS

/

orange yellow smoke silver bronze gold chrome blue bronze silver chrome

GBLC

clear

GBLC

brown polarized GPKC 25% bronze redVLT: chrome orange

CAT. 2

bronze silver chrome bsrc yellow silver chrome bronze red chrome GRDC bronze blue chrome

Bronze

/

blue rose

blue bronzesmoke gold chrome

GBLC VLT: 13% CAT. 3brown polarized orange

rose bronze

smoke

bronze

VLT: 40% CAT. 2 rose rose

brown polarized bronze smoke GBLC GRDC

blue silver chrome smoke silver chrome

GRDC

yellow silver chrome brownblue polarized GPKC GRDC

VLT: 28% CAT. 2

yellow GPKC

Bronze/Silver Chrome

Rose

EG1K - EL09111111

EG1K - EL09111210

yellow bronze silver- chrome EGB EL08111210 EGB EL08111110 EGB - EL08111111 bronze blue chrome silver chrome bronze yellow silver grey chrome bronze polar-yellow yellow blue chrome flash bronze red chrome bronze red chrome GRDC clear GBLC EGK EGK - EL06111110 EGK - EL06111111 yellow blue chrome flash- EL06111210

EG1K - EL09111110 GBLC

bronze blue chrome bronze blue chrome

rose smoke silver chrome VLT: 13%

CAT. 3

bronze blue chrome yellow silver chrome smoke silver chrome smoke silver chrome

GRDC yellow

grey polar bronze blue chrome yellow silver chrome

VLT: 54% CAT. 1 GBLC

CAT. 2

VLT: 70% CAT. 1

clear blue

GBLC

GBLC

VLT: 83% CAT. 0

blue

Clear Yellow EGB - EL08111410 EGB - EL08111310 smoke brown polarized brown polarized EGK - EL06111410 EGK - EL06111310 EG1K - EL09111410 EG1K - EL09111310

blue

GRDC clear VLT: 54%

CAT. 1

yellow blue chrome flash smoke

Blue

GRDC EG1S yellow

- EL03111710 EG.5S - EL04111710

VLT: 39% CAT. 2

Yellow/Blue Chrome EG1S - EL03111314 EG.5S - EL04111314

yellow silver chrome blue

GPKC yellow blue chrome flash GRDC yellow blue chrome flash clear

blue silver chrome yellow yellow silver chrome bronze red chrome yellow blue chromeyellow flash blue chrome flash

VLT:flash 28% yellow blue chrome

LENS OPTIONS

blue gold chrome bronze gold chrome bronze

VLT: brown 13% polarized CAT. 3 rose

Yellow/Blue Chrome EG2 - EL05111314 EG2.5 - EL07111314

yellow silver chrome

blue

bronze rose

bronze gold chrome smoke silver chrome grey polar clear blue silver chrome blue GPKCchrome smoke silver bronze gold chrome yellow silver chrome Bronze Rose Bronze/Silver Chrome Bronze/Gold Chrome Orange bronze blue chrome Blue GRDC brown red polarized brown polarized bronze chrome EG1 - EL01111110 EG1chrome -bronze EL01111112 EG1 - EL01111010 EG1 - EL01111710 GRDC EG1 - EL01111111 yellow EG1 - EL01111210 silver chrome yellow bronzeGPKC silver GPKC blue yellow silver chrome bronze polarized red chrome smoke grey polar EG.5 - EL02111110 EG.5brown - EL02111210 EG.5 - EL02111112bronze blue EG.5 - EL02111010 clear EG.5 - EL02111111 EG.5 - EL02111710 bronze gold chrome GPKC EGB2 - bronze EL10111110 EGB2 EL10111210 EGB2 EL10111112 EGB2 EL10111111 EGB2 EL10111010 EGB2 - EL10111710 GBLC clear blue silver bluechrome chrome yellow blue chrome flash GRDC GRDC yellow bronze red chrome VLT: 70%blue chrome flash VLT: 13% bronze red chrome bronze blue chrome brown polarized CAT. 1 yellow silver chrome bronze bronze GRDC brown polarized yellow silver chrome bronze red chrome smoke CAT. 3 clear blue silver chrome GPKC smoke silver chrome bronze gold chrome smoke grey polar GBLC bronze blue chrome bronze blue chrome yellow blue chrome flash yellow blue chrome flash orange rose GRDC GBLC blue chrome yellow blue chrome flash Yellow grey polar Grey -bronze Polarized bronze red chrome GRDC smoke clear blue silver chrome clear blue silver chrome blue GPKC EG1 - EL01111310 smoke silver chrome EG1 - EL01111818 GBLC GBLC rose EG.5 - EL02111818smoke silver chrome yellow blue chrome flash EG.5 - EL02111310 bronze gold chrome yellow bronze silver chrome GBLC bronze blue chrome EGB2 - EL10111310 EGB2 - EL10111818 brown polarized red chrome grey polar smoke bronzesmoke grey polar smoke silver chrome bronze gold chrome blue

yellow orange

Yellow/Silver Chrome EG2 - EL05111311 EG2.5 - EL07111311 clear

VLT: 39% CAT. 2

GBLC yellow blue chrome smoke flash silver chrome bronze gold chrome polarized brown polarized brownGRDC yellow blue chrome flash

bronze

/

CAT. 2

silver chrome VLT: 40% VLT:blue 56% CAT. brown 2 polarized bronzeorange red chrome CAT.smoke 1 GBLC rose brown polarized silver chrome

VLT: 28% CAT. 2 bronze goldbronze chromered chrome

yellow blue VLT: chrome13% flash

bronze blue chrome VLT: 13% bronze red chrome bronze red chromeGBLC GBLC bronze blue chrome CAT. 3 yellow blue chrome flash orange brownsmoke polarized yellow silver chrome bluebronze silver chrome GPKC yellow silver chrome chrome blue silver blue chrome bronze blue chromebronzeclear GBLC

rose

VLT: 35% clear

yellow blue chrome flash yellowyellow silver chrome yellowchrome yellow silver chrome smoke silver smoke grey polar

bronze red chrome bronzesilver silver chrome yellow bronze greychrome polar orange rose blue GPKC smoke silver chrome bronze gold chrome grey polar GBLC bronze blue chrome Rose Bronze/Gold Chrome Orange Bronze/Silver Chrome Grey Bronze/Red Chrome yellow blue chrome flash brown polarized bronze blue chrome GRDC brownblue polarized bronzeGPKC red chrome GRDC EG1S - EL03111111 blue chrome blue GPKC EG1S - EL03111210 EG1S -bronze EL03111112 EG1S - GRDC EL03111010 EG1S - EL03111810 EG1S - EL03111115 yellow bronze silver chrome GRDC brown rose polarized bronzeorange red chrome bronze silver chrome yellow silver chrome EG.5S EL04111210 EG.5S EL04111112 EG.5S - EL04111010 EL04111111 EG.5S EL04111810 EG.5S EL04111115 yellow silver chrome bronze clear EG.5S - blue clear silver chrome yellow bsrc smoke silver chrome bronze gold chrome blue GPKC

GBLC bronze blue chrome yellow blueVLT: chrome flashGRDC VLT: 70% 83% GRDCyellow blue chrome flash

GRDC

yellow blue Blue Blue/Silver Chrome Grey - Polarized Grey/Silver Chrome Brown - Polarized bronze blue chrome EG2 EL05111710 EG2 EL05111818 EG2 EL05111711 EG2 EL05111811 EG2 EL05111918 GRDC brown polarized GRDC smoke grey polar clear blue silver chrome clear blue silver chrome rose chrome bronze gold chrome EG2.5 - EL07111710 EG2.5 EL07111818 EG2.5 - EL07111711 EG2.5 - EL07111811 EG2.5 - brown EL07111918 smoke-silver chrome smoke silver goldpolar chrome grey yellow silverbronze chrome bronze polarized bronze red chrome smoke

LENS OPTIONS

GBLC VLT: 25% bronze blue chrome VLT: 13% CAT. 2brown polarized CAT. 3 brown polarized bronze red chrome GPKC blue orange

GPKC orange

yellow

VLT: 28% CAT. 2

orange VLT: 54% bronze VLT: 30% gold chrome VLT: 13% yellow blue chrome flash CAT. 1 CAT. 2 CAT. 3 yellow silver chrome bronze yellow silver chrome brownsmoke polarized bronze redpolar chrome grey smoke grey polar clear blue silver chrome yellow clear blue silver chrome bronze GPKC silver chrome

clear

VLT: 30% GBLC

VLT: 56% CAT. 1

blue silver chrome GBLC

/

EG1S - EL03111110 silver chrome bronze EG.5S -yellow EL04111110

brown polarized yellow

VLT: 23% orange CAT. 2

bronze gold chrome clear bronze blue chrome yellow blue chrome flash brown polarized bronze red chrome rose orange rose chrome smoke silver gold chrome orange blue chrome GPKC bronze smoke silver chrome yellow yellow bronze silver blue grey polar bluesmoke silver chrome GPKC

bronze blue chrome Bronze bronze red chrome brown polarized

orange rosechrome yellow bronze silver chrome bronze blue bronze silver chrome orange rose smoke grey polar blue

Rose Bronze/Silver Chrome Bronze/Gold Chrome Bronze/Blue Chrome Bronze/Red Chrome Orange bronze blue chrome GBLC yellow blue chrome yellow bronze silver chrome EG2flash - EL05111115 EG2 - EL05111112 EG2 - EL05111210 EG2 - EL05111111yellow silver chrome EG2 - EL05111010 EG2 - EL05111114 yellow bronze silver chrome GRDC yellow silver chrome bronze orange roseblue silver smoke polar- EL07111111 EG2.5 - EL07111115 - EL07111112 EG2.5 -clear EL07111210 EG2.5 cleargrey - silver EL07111010 EG2.5 -smoke EL07111114 chromeEG2.5 blue GPKC blue GPKC clear blue chrome silver chrome bronze EG2.5 gold chrome yellow silver chrome bronze

Yellow Clear bronze blue chrome EG2 - EL05111310 grey polar rose EG2 - EL05111410 smoke orange EG2.5 - EL07111310smoke silver chrome GPKC -smoke silver chrome bronze gold chrome EG2.5 EL07111410

e ash

e

orange rose

VLT: 25% CAT. 2 bronze silver chrome

ash

e

yellow grey polar

rose for every occasion. With upwards of ten different flavors and multiple tint/chrome orange rose cover the full Electric has a lens options, these lenses orange rose orange rose yellow bronze silver chrome yellow chrome bronze brown polarized bronze red chrome clear the circumstance. blue silver chrome spectrum, literally. Low light, or deadorange grandma-we’ve gotsilver you covered. Let Electric enrich your vision, whatever rose smoke silver chrome bronze gold chrome clear blue silverbluebird chrome blue GPKC

e

e

rose yellow silver chrome bronze gold chrome

bronze silver chrome

bronze

GRDC

yellow blue chrome flash

brown polarized

smoke

clear

smoke

GRDC

VLT: 56% CAT. 1

VLT: 83% CAT. 0

yellow blue chrome flash smoke silver chrome

Clear EG1 - EL01111410 EG.5 - EL02111410 smoke silver chrome EGB2 - EL10111410

Grey - EL01111810 EG.5 - EL02111810 EGB2 - EL10111810

EG1 blue

brown polarized

blue GRDC

brown polarized yellow blue chrome flash

GRDC

yellow blue chrome flash

VLT: 39% CAT. 2

Yellow/Blue Chrome EG1 - EL01111314 EG.5 - EL02111314 EGB2 - EL10111314


Electric has set the standard in premium goggle optics. Our lenses are produced using the finest raw materials and manufacturing techniques. All spherical lenses are mold injected polycarbonate and are de-centered to assure optical clarity. Electric lenses offer 100% UVA / UVB protection, and include Anti-Scratch hard coatings on the exterior along with Anti-Fog coatings on the interior.

B.

A. INNER LENS / PRESSURE VALVE High altitudes can cause pressure to build up between the inner and outer lens which can distort optical clarity. Electric uses a directional valve to relieve pressure at varying altitudes ensuring proper visual performance.

E.

B. LENS VENTILATION D.

Increased airflow creates a climate controlled environment that can reduce fogging and condensation on your inner lens. Electric’s lens vents are engineered to promote proper airflow and effectively eliminate fogging.

C. AR COATING

C.

Anti Reflection coating is a super thin treatment that is characterized by a soft violet mirror which is applied to the inside of a goggle lens. This is used to prevent light from reflecting off the back surface of the lens into the wearer’s eye. Electric’s AR coatings dramatically reduce the reflecting light resulting in improved comfort for your eyes. This treatment is standard on EG2 and EG2.5 mirror coated or chromed lenses.

B.

D. HARD COATING

D.

Hard Coatings are applied to the outer lens in order to create a proper seal against the elements and a protective barrier against scratching of your lens.

E. ANTI-FOG All Electric goggle lenses are treated with a hydrophobic Anti-Fog coating. This absorbs moisture before fog can form on your inner lens. Due to the oversized surface area of the EG2 and EG2.5 lens, we have treated these products with a Super Anti-Fog coating for optimum performance. LENS SCHEMATICS | 2011-2012 SNOW GOGGLES PAGE 32

LENS SCHEMATICS

PREMIUM OPTICS

A.


THERMAL CASE DETAILS Creatively designed with function first, these Thermal Cases allow you to pack your goggle and lenses with confidence. _ Mold injected thermo-foam base _ Quilted Nylon Lid _ Heavy duty zip closure _ Scratch Resistant interior _ Vent holes on top and bottom to reduce condensation

Single Goggle Case

EA6731101 BLK - BLACK EA6731101 BUP - FREAK OUT PRINT (goggles and lenses not included)

Double Goggle Case

EA6731102 BLK - BLACK EA6731102 BUP - FREAK OUT PRINT (goggles and lenses not included)

SPARE STRAP DETAILS Customize your Electric goggle with these exclusive spare straps. T&W

EH0311104 - 40mm EH0411104 - 43mm Helmet length, silicon lined, sublimated tits and waves graphic, PVC logo.

IRIE

EH0311105 - 40mm EH0411105 - 43mm Helmet length, silicon lined, woven irie graphic, PVC logo.

SEIZURE

EH0311106 - 40mm EH0411106 - 43mm Helmet length, silicon lined, woven seizure graphic, PVC logo.

BLACK LINES

THERMAL CASES | 2011-2012 SNOW GOGGLES PAGE 33

EH0311107 - 40mm EH0411107 - 43mm Helmet length, strap buckle, silicon lined, woven graphic, PVC logo.


GOGGLE CASE FEATURES:

Adjustable, locking, grid wall hangers • Locking back stock cabinets Seasonal graphics package • On wheels DIMS: Width: 23” • Depth: 18” • Height: 72” CAPACITY: 80-100 Lenses

All LED lighting • Sliding glass doors and glass shelves • Configured as an island or against the wall • Locking back stock cabinets • Seasonal graphics package • On wheels DIMS: Width: 48” • Depth: 18” • Height: 72” CAPACITY: 100 Goggles + Additional back stock

GOGGLE / LENS CASES | 2011-2012 SNOW GOGGLES PAGE 34

ELECTRIC CASES

SPARE LENS CASE FEATURES:


CONTACTS NORTH AMERICA

GLOBAL HEADQUARTERS 1062 CALLE NEGOCIO SUITE H SAN CLEMENTE, CA 92673 USA PH: +1 949 940 9125 TF: + 1 800 958 6556 FX: +1 949 940 9131 EMAIL: NASALES@ELECTRICVISUAL.COM

EUROPE

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AUSTRALIA

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NEW ZEALAND

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JAPAN

CHARLIE TRADING 3-15-10-JINGUMAE #401 SHIBUYA-KU TOKYO 150-0001 JAPAN PH: +81-3-3402-9622 FX: +81-3-3402-7737 EMAIL: CHARLIE@CHARLIE-TRADING.CO.JP

KOREA

KASINA #663-16 DAUL BLDG 2F, SINSA-DONG, GANGNAM-GU, SEOUL, REPUBLIC OF KOREA PH: +82-2-3443-8148 EMAIL: ACEKILLER@KASINA.CO.KR

BRASIL/ARGENTINA

BRAVA TRADE RUA ENIO DE MARIA COVALLAZZI, 49 PRAIA BRAVA - FLORIANOPOLIS - SC CEP: 88056-820 - BRASIL Tel: 55 48 3369-0509 EMAIL ELECTRIC@BRAVATRADE.COM

SOUTH AFRICA

SLAM INDUSTRIES ATT: YANN KEUSEN 2ND FLOOR SAN ANGELO BUILDING 218 STAMFORDHILL RD MORNINGSIDE, DURBAN SOUTH AFRICA, 4001. PH: +27 31 313 1460. FX: +27 31 313 2646. EMAIL: YANN.KEUSEN@VOLCOM.CO.ZA

VENEZUELA

INQUIVAL 1062 CALLE NEGOCIO SUITE H SAN CLEMENTE, CA 92673 USA PH: +1800 958 6556 FX: +1949 940 9131 EMAIL: RALUIS@HOTMAIL.COM

UAE

DUBAI DESERT EXTREAM ATT: SHAHRIAR KHODJASTEH P.O BOX 31558 DUBAI, UNITED ARAB EMIRATES. PH: +9714 3369007. FX: +9714 3369437. EMAIL: SHAHRIAR@DUBAIDESERTEXTREME.COM

MEXICO

ELECTRIC MEXICO ATTN: CARLOS GOMEX CANTU AYUNTAMIENTO 60 4 FRACCIONAMIENTO QUINTAS ESMERALDAS SAN JUAN DEL RIO, QRO MEXICO 76800 OFFICE: 011 52 (427) 274 8374 FAX: 011 52 (427) 274 6744 EMAIL: CARLOS_GOMEX@ME.COM

CHILE

SOC.COM.PRO-LIMIT LTDA ATT: EDUARDO ARRIARAN AV.VITACURA 10.030,VITACURA. SANTIAGO-CHILE PH: 56-2-829-1800 FX: 56-2-829-1830 EMAIL: EDUARDO@PROLIMIT.CL

THAILAND

HARDCORE SKATE CO., LTD. ATTN; ORANGE 13/16 VIPAVADEERANGSIT RD. TUNGHONGSONG, LAKSI BANGKOK, THAILAND 10210 PH: +662- 9546400 EMAIL: MDOFFICE1@SURF-FASHION.COM

PERU

DISTRIBUIDORA L A COSTA SAC AV BENAVIDES 1836 MIRAFLORES LIMA 18 - PERU WEB: WWW.BIGHEAD.COM.PE PH: 00511 2415075 EXT 21 EMAIL: LUIGGI.DEMARZO@BIGHEAD.COM.PE

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