Gloucestershire Sports Awards 2014 | Sponsorship Pack

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SPONSORSHIP PACK gloucestercitizen.co.uk/sportsawards gloucestershireecho.co.uk/sportsawards

#GlosSportsAwards


Dear Potential Sponsor The Gloucestershire Media sports awards are recognised as the leading sports awards in our county. From grassroots sporting heroes to the leading professional competitors, they reward outstanding sportsmen and sportswomen as well as our rising young stars. Every week thousands take part in sport across our county. For some it is their living, but the vast majority play for nothing more than the sheer love of participating in their sport. The Gloucester Citizen, Gloucestershire Echo and Stroud Life aim to highlight not only those who excel in their sport, but those unsung heroes and heroines whose work goes on unnoticed behind the scenes. Sport is such an important part of many people’s lives and our awards recognise their achievements. We are hoping for more entries than ever this year and, whether you’re involved as an individual or as part of a club, we hope you’ll nominate your favourites.

Kevan Blackadder Editor, Gloucestershire Echo & Jenny Eastwood, Editor Gloucester Citizen


Why become a sponsor? Objective of sponsorship • Increase and maintain awareness throughout the Gloucester & Cheltenham area • Inform and introduce potential new customers • Complement existing advertising and communications strategy • Raise company profile, within the business community and the community at large

Benefit of sponsorship Each day, the Gloucester Citizen has a readership of 45,860 and the Gloucestershire Echo has a readership of 41,627. Weekly, Stroud Life has a readership of 34,457. Sponsoring the Gloucestershire Sports Awards will give you coverage in all three titles every week in the Gloucester area, exposing your business to a wide cross section of the community and affirming your brand values with valuable stakeholders in your business. The Gloucestershire Sports Awards provide your company with an opportunity to raise your company profile with an established and trusted source of local media. *Source: JICREG 1st April 2014


Title sponsorship £10,000 • Logo permanently incorporated into the awards logo • Opportunity to attend/speak at the formal launch and invite up to 6 guests • Opportunity to present the main award as sponsored • Opportunity to have representation on the judging panel for the awards • Prime position table for 10* at the gala awards evening, including four bottles of wine • Guest Speaker/Keynote Speaker option at awards • Full page business profile to appear in print and on specific events on-line channel outlining involvement in awards and reasons for wanting to be involved • Pre/post event awards association (with logo) to appear alongside/throughout editorial campaign • 8-12 week marketing campaign prior to Event / Awards • Weekly HTML email to all commercial contacts (20,000+ in Cheltenham & Gloucester) • Weekly Social Media (Twitter & LinkedIn) announcement of sponsorship • Welcome Pack for sponsor containing digital ads and HTML links to sponsorship page on awards website for self promotion • Weekly strip on the sports page 4cmx8column • Monthly 1 column to run in sports section


Category sponsorship £3,000 • Opportunity to attend formal launch with up to 4 guests • Exclusive sponsorship of chosen awards category • Opportunity to present the award sponsored • Prime position seating / table of 10** at the gala awards evening • Half page business profile to appear in print and on specific events on-line channeloutlining involvement in awards and reasons for wanting to be involved • Pre / post event awards association (with logo) to appear alongside / throughout editorial campaign • Logo to appear on all promotional material pre/at and post event. To include in-paper, on-line and at event. • Branding opportunities / product placement at event subject to any restrictions • Permanent logo placement / link to your website from specific awards channel • 8-12 week marketing campaign prior to Event / Awards • Weekly HTML email to all commercial contacts (20,000+ in Cheltenham and Gloucester) • Weekly Social Media (Twitter & LinkedIn) announcement of sponsorship • Welcome Pack for sponsor containing digital ads and HTML links to sponsorship page on awards website for self promotion


Categories • Sports Personality of the Year This award will go to an individual who has achieved an outstanding performance at regional level or above. • Professional Sports Personality of the Year This category is for performers from professional clubs as well as performers in receipt of lottery funding and/or sponsorship to enable them to train full-time. The award will go to a full-time performer who has achieved an outstanding performance. • Young Sports Personality of the Year This award will go to an individual who is 18 years of age or under on September 29 2013 and who has either demonstrated considerable promise and/or achieved an outstanding performance. • Senior Team of the Year Open to a team that has achieved over the sporting year and can show development of its players. The team will demonstrate a good and successful playing record as well as evidence of strong involvement in the local community. • Junior Team of the Year Open to a team of under-18s that has achieved over the sporting year and can show development of its players. The team will demonstrate a good and successful playing record as well as evidence of strong involvement in the local community.


Categories • Community Club of the Year This goes to a club at the heart of its community. It must demonstrate it has excelled in the delivery of sport to people in a safe, supportive and quality environment as well as achieving outstanding competitive success. The club must have achieved Clubmark, an equivalent National Governing Body Accreditation, or the local clubs standard, and have effective player and coach development. • Coach of the Year Awarded to an individual who has demonstrated passion and commitment and supported the progression and achievement of players. Nominations could also include evidence of commitment to further study and personal development and mentoring of other coaches. • Disability Sports Performer of The Year The award will go to a disabled performer (full-time or parttime) who has achieved an outstanding performance at regional level or above. • Outstanding Services to Sport in Gloucestershire Nominees for this category have provided a lifetime of service or have made a big impact in a short time. They may have been committed to one or a number of different roles within their organisation, club, school or community in one or more sports. • Footballer of the Year (16 and under) Awarded to an individual 16 or under in May 2013 who showed significant achievement and commitment over the 2012-13 football season


Categories • Footballer of the Year (Over 16) Awarded to an individual over 16 who showed significant achievement and commitment over the 2012-13 football season • Rugby Player of the Year (18 and Under) Awarded to an individual 18 or under in May 2013 who showed significant achievement and commitment over the 2012-13 rugby season. • Rugby Player of the Year (Over 18) Awarded to an individual over 18 who showed significant achievement and commitment over the 2012-13 rugby season. • Equestrian Sports Person of the Year This award will go to an individual who has either demonstrated considerable promise and/or achieved an outstanding performance.


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