westerngazette.co.uk/businessawards #WGBizAwards
Sponsorship Pack
The Western Gazette Business Awards highlight the strengths and achievements of commercial ventures in south Somerset and west Dorset. The entrepreneurial talent in this area really is worth shouting about – and that’s exactly what these awards aim to do. In our role as an ambassador for what our communities have to offer, we feel it is essential to celebrate the business achievements that go so far to support and strengthen our economy Each award gives a locally based company the opportunity to become closely associated with the initiative by sponsoring a specific award and being very much part of this prestigious event.
What winning a Western Gazette Business Award means to us
Paul Giles of PG Security said: “Winning the Small Business of the Year was a great achievement for our company. Since set up in 2000 we have strived to offer our customers great customer service and have built up a loyal customer base and it was great to achieve recognition for this in front of other local businesses. The awards night was a real boost to my staff and really went down well. We are proud to display the awards in our office and use it on our marketing and vehicles. We can now promote our business as Award winning PG Security�
Richard James of Solicitors Title won Best Website last year. He said: “Our expansion into Somerset last year (opening a second office in Yeovil) meant that we needed to get ourselves known quickly; developing a new website had always formed a key part of our marketing strategy so to be recognised for our efforts, as winners of the Best Business Website Award, itself being a new category in 2014, was a real accolade. “Given the importance, these days, of a successful online presence, it’s helped us to showcase the fact that we are at the forefront of our industry and certainly the coverage we’ve received and the exposure from the awards’ night itself, has proved to be really beneficial. Many local businesses would miss out on such important recognition were it not for the Western Gazette holding these awards, and therefore we should be grateful as local businesses, that they take the time and trouble to do so.”
Stephanie d’Albiac Reay, acting director of BNI Ivel Chapter, said: “BNI Ivel Chapter was thrilled to win the Networking Group of the Year award at the Western Gazette Business Awards 2014. It meant a lot to the group that after 10 years of weekly meetings and consistently passing good quality business referrals within the group that the power of our networking structure had been recognised externally. This was especially important as we recognise the importance of doing business with other local businesses thus supporting the local economy.”
Why sponsor a Western Gazette event ‘The WG awards are a great opportunity for Yeovil and South Somerset to showcase the breadth and quality of local businesses and to highlight the role of the many local entrepreneurs who, with their creative ideas and dedication, drive forward the economic success of the region. Old Mill advises many local businesses and their owners to help them achieve their full potential and ambition and we believe they deserve the opportunity for the recognition the awards provide. Our involvement with the awards places us at the heart of the local business community’. Craig Howes - Old Mill Accountants
Objectives of event sponsorship These days it is not enough just to be a fantastic employer or deliver the best products or services, all businesses have a corporate social responsibility to support and work for the good of their local community. Through our awards we hope that you will join us in meeting our responsibilities and at the same time fulfil your own. The added exposure you will receive as part of this event will compliment your existing advertising and communication strategies and raise your company profile within our community. We do hope you agree that this is a fantastic initiative that will benefit not only your business but the businesses that have achieved great things and deserve our support and recognition.
Benefits of Sponsorship The Western Gazette reaches over 71,000 people every week in Somerset and Dorset and over 10,000 people daily online. Exposing your business to a wide cross section of the community and affirming your brand values with valuable stakeholders in your business.
Event Categories Business networking group/association of the year
Great Innovation shown Community spirited
Manufacturing/engineering company of the year Investing in people and the working environment Best Business Website Award Outstanding Contribution by an Individual Family Business of the Year
Young Business of the Year Business of the Year Small Business of the Year Employee of the Year
SPONSORSHIP OPPORTUNITIES PLATINUM SPONSORSHIP PACKAGE £1,950 + VAT •
Logo branding in print & online for the whole campaign
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Full page advert in the Western Gazette to be used within 4 months of the event
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Half page article in print and online championing your business
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Presentation of their chosen award
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2 tickets to the awards evening and ceremony
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All sponsors will be invited to a VIP Sponsors lunch after the event and presented with a commemorative gift to recognise their ongoing support of our events. Date and venue to be confirmed.
SPONSORSHIP OPPORTUNITIES IN ASSOCIATION PACKAGE (£7,950 + VAT) •
Main logo branding in print & online for the entire campaign
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Main logo branding to be included on all promotional material
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4 page Supplement within the Western Gazette to be used within 4 months of the event
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10 tickets to the awards lunch and ceremony
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5 minute Key Note speech at the awards ceremony
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Only the main sponsor will have the exclusive opportunity to select a winner from all the finalists to be awarded and presented with the ‘Special Award’
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All sponsors will be invited to a VIP Sponsors lunch after the event to recognise their ongoing support of our events. Date and venue to be confirmed.
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Bespoke Front Page opportunity at a 2015 YTFC home game.
To get the most out of this opportunity, please consider the following: In relation to your half page article to appear in the Western Gazette, you will be contacted by one of our Editorial team and interviewed. Please consider the following: • What sort of message do you want to get across as part of your article? • How would you describe your business? • How many staff do you have? • Why do you feel it is important to recognise unsung heroes of the community • Any community work your business/staff are involved with • who you would like to be featured in any photograph we take