Ninja Autoflow by Berkshire Hathaway HomeServices Georgia Properties

NINJA 9

NINJA AUTOFLOW SOLUTIONS

LIFESTYLE PLANNING

AMBASSADOR SPOTLIGHT

FAVORITES OF THE SEASON

INSPIRATION QUARTERLY

LUXURY DEFINED

AUTOFLOW SUBSCRIPTION

LU X U RY R E A L E S TAT E D E F I N E D

NI NJA 9

Daily & Weekly Habits

DREAM • DEDICATE • DARE

it is about 9 Habits For Success Top-performing sales professionals concentrate on what we call the Ninja Nine Success Habits. These 9 habits, consisting of 5 daily and 4 weekly activities, make up a powerful routine and are what the most successful associates do.

DA ILY 1. Gratitude, Affirmations, Positive Reading. 2. Time Block. Stay on your agenda. 3. Write two personal notes. 4. Focus on Hot List (Buy/Sell in 90 days). 5. Focus Warm List (Buy/Sell in 1 year). WE EK LY 6. Client service calls. 7. 50 live interviews. 8. Two live real estate reviews. 9. Update client base; look for matches.

“People do not decide their futures. They decide their habits and their habits decide their futures.” - F.M. Alexander

NINJA AUTO FLOW S OLUTIONS

On average there are 15 transactions per year for every 100 households we know. Our mission each day is to discover and help people with those transactions. Somewhere between 85% to 88% of past buyers and sellers say they would refer you or use you on their next transaction, but only 12% to 25% actually do. Each household in your client base is worth $1,000 per year only if you stay in touch. Only 6% of Realtors actually stay in touch with past clients, so turn your client base into an income generator. When someone makes the decision to buy or sell a home, you’ll want to be the trusted real estate professional that comes to mind. You can stay “Top of Mind” with your past buyers and sellers and everyone in your sphere with AutoFlow. With the AutoFlow system, your client base will receive two touches per month, or 24 touches each year, enabling you to be their trusted advisor.

“FLOW fixes everything!”

HOW DOES IT WORK? The company sends two marketing pieces each month to your client list. Each month a Favorites of the Season postcard will be mailed, Inspiration quarterly newsletter, and an e-card 8 times per year. You provide the client base (households) you’d like to set up on AutoFlow, a minimum of 50 households, which must include you. There is no maximum. The Company deploys the marketing collateral which is branded to you. It is that easy. You can update your AutoFlow database once per quarter. Our Berkshire Hathaway HomeServices Georgia Properties AutoFlow Marketing Team is available to assist you uploading your contacts.

READY...SET...FLOW! ARE YOU READY FOR SUCCESS? We’ve made it simple to stay in touch. The Berkshire Hathaway HomeServices Georgia Properties (BHHSGA) AutoFlow Marketing Team is dedicated to assisting our Ninja Members with timely, automated, and personalized monthly touches to their client base. We are excited to help you connect. What’s the cost? There is a monthly fee of $2 per household and a 50 household minimum to get started. This fee covers the cost of mailing the Favorite of the Season monthly postcards, Inspiration Quarterly Newsletters, Quarterly Luxury Defined eNewsletter, and Lifestyle Planning ecard campaigns and more. This fee will be applied to your office billing statement by accounting. To participate in the program, you must have a valid credit card on file. Let’s Get You Started 1. Once you’ve completed your Ninja Installation, watch for an email invitation to Ninja AutoFlow. Subject line: READY, SET, FLOW... with Berkshire Hathaway Georgia Properties. There is a link to sign up for AutoFlow Marketing. 2. Be sure to sign up. A representative from the BHHSGA AutoFlow Team will process your subscription. 3. Remember, it is important to prepare your client base, prior to enrolling in AutoFlow. You can start by compiling a list of all the people who know, like and trust you and who will view you as their real estate expert. 4. Our BHHSGA AutoFlow Marketing Team will help load your client base to your individual Xpressdocs, BHHS Marketing REsource Center, and MoxiEngage accounts. If you need assistance gathering your client base and saving into an Excel or .csv file format, Please contact AutoFlowBHHS@bhhsgeorgia.com for assistance.

Be “ON-PURPOSE”. Not “ON-ACCIDENT”.

NI NJA AUTO FLOW AT A GLANCE • FAVORITES OF THE SEASON Monthly postcards mailed to client base 1st week of the month. • INSPIRATION QUARTERLY Quarterly newsletter mailed to client base to arrive the 2nd week of the month. • LIFESTYLE PLANNING Valuable moving guide emails 3rd week of the month. • EXPERIENCE EXTRAORDINARY Quarterly Luxury eNewsletter. • AMBASSADOR SPOTLIGHT Personalized re-targeting Adwerx ad for mobile and desktop. Choice of Luxury and General branding available.

Utilize these AutoFlow products to win more listings, earn more referrals, and enhance your productivity.

“Your vibe attracts your tribe.” -Language of a Ninja

Calendar JANUARY Favorites of the Season postcard Inspiration Quarterly newsletter - Warm up winter selling Q1 Luxury Defined e-newsletter 2022 Calendar postcard *Ambassador Spotlight Adwerx ad FEBRUARY Favorites of the Season postcard Lifestyle Planning Guide - e-card Neighbors know best Q1 Experience Extraordinary postcard MARCH Favorites of the Season postcard Lifestyle Planning Guide - e-card Moving with children BHHS Prestige Magazine - e-card w/link to digital I APRIL Favorites of the Season postcard Inspiration Quarterly newsletter - A restorative season Q2 Luxury Defined e-newsletter The Collective digital magazines MAY Favorites of the Season postcard Lifestyle Planning Guide - e-card Moving with pets Q2 Experience Extraordinary postcard *Ambassador Spotlight Adwerx ad JUNE Favorites of the Season postcard Lifestyle Planning Guide - e-card Rent or buy? BHHS Prestige Magazine - e-card w/link to digital II JULY Favorites of the Season postcard Inspiration Quarterly Newsletter - Around the house Q3 Experience extraordinary postcard AUGUST Favorites of the Season postcard Lifestyle Planning Guide - e-card Time to downsize Global Luxury Landscape - e-card w/link to digital The Collective digital magazines SEPTEMBER Favorites of the Season postcard Lifestyle Planning Guide - e-card 10 questions to ask *Ambassador Spotlight Adwerx ad OCTOBER Favorites of the Season postcard Inspiration Quarterly Newsletter - Creating a warm safe place BHHS Prestige Magazine - e-card w/link to digital III NOVEMBER Favorites of the Season postcard Lifestyle Planning Guide - e-card Right price strategy DECEMBER Favorites of the Season postcard Lifestyle Planning Guide - e-card Market your home 2023 Luxury calendar postcard

FAVORITE S O F T HE SE A SO N

Seasonal postcard mailed each month to your clients.

02 NEW YEAR

HOME IS WHERE THE HEART IS

Cheers to bigger and better things in the new year.

We believe anyone can attain the dream of home ownership. Happy Independence Day!

We greatly appreciate your trust and confidence and sincerely value your loyalty. Thank you for your business, continued support, and referrals.

Home is where love resides, memories are created, friends always belong, and laughter never ends. Happy Valentine’s Day.

08 LIVE THE AMERICAN DREAM

GRATITUDE

START FRESH

Sometimes all we need is a fresh start.

HAPPY LABOR DAY Let us take the labor out of buying or selling your home.

JANUARY

FEBRUARY

MARCH

APRIL

MAY

JUNE

New Year

Home Is Where The Heart Is

Gratitude

Spring Housing Market

Succulent Care Tips

Life Is Better At The Beach

Your warm list feeds your hot list. -Language of a Ninja

05 SPRING HOUSING MARKET IS IN FULL BLOOM

LIFE IS BETTER AT THE BEACH

SUCCULENT CARE TIPS

Taking care of plants is no easy feat. Thankfully, we’ve got the dirt on what it takes to keep plants healthy and thriving.

Spring has sprung, which means the housing market is in full bloom. “For Sale” signs are sprouting up along with azaleas and dogwoods as buyers start to search for new homes.

A perfect escape awaits. We can help you find your vacation home.

11 CARVE OUT TIME I will always carve out time for your referrals.

JULY

AUGUST

SEPTEMBER

Live The American Dream

Start Fresh

Happy Labor Day

12 GRATEFUL THANKFUL BLESSED It’s clients like you that make our business possible. We recognize that there are other choices in the market, so we wanted to make sure you knew just how much we appreciate you. Here’s to many more years together.

PREPARING YOUR HOME FOR THE HOLIDAYS

Plan ahead, Develop a budget for the holidays, Shop ahead, Start decluttering, Cook/bake ahead. Make reservations for holiday travel, and Plan some fun events for yourself and your family.

OCTOBER

NOVEMBER

DECEMBER

Carve Out Time

Grateful Thankful Blessed

Preparing Your Home For The Holidays

I N SPIRATION Q U A R T E R LY

Seasonal newsletter mailed quarterly to your clients

WINTER

SPRING

WARM UP WINTER SELLING

A RESTORATIVE SEASON

JANUARY DROP DATE

APRIL DROP DATE

Your mission is to create value. -Language of a Ninja

SUMMER

FALL

AROUND THE HOUSE

CREATING A WARM SAFE PLACE

JULY DROP DATE

OCTOBER DROP DATE

L IFES TYLE P L ANNING

Send a lifestyle planning guide brochure via a downloadable link to your clients.

NEIGHBORS KNOW BEST

MOVING WITH CHILDREN

TIME TO DOWNSIZE

10 QUESTIONS TO ASK .

Live simple. Think big. Make a differnce. -Language of a Ninja

MOVING WITH PETS

RENT OR BUY? .

RIGHT PRICING STRATEGY

MARKET YOUR HOME

AM BASSA DOR S POT LIGHT

Win more listings and earn more referrals with mobile and desktop ads

10 QUESTIONS TO ASK

MOVE IMPROVE OR RELOCATE

Link to downloadable pdf. Questions you should ask of your perspective real estate agent when selling your home.

Link to downloadable pdf. Contains a checklist of considerations when looking to change one’s home and overall lifestyle.

JANUARY - APRIL

MAY - AUGUST

Note: You may select a Luxury Collection Ambassador Spotlight ad upon request.

Adwerx’s innovative advertising platform helps agents win more listings and earn more referrals. We help you increase your impressions by refreshing your personal Adwerx retargeting ad. An impression is when your ad is viewed on a website.

IT’S TIME TO DOWNSIZE Link to downloadable pdf. Help your clients facing this decision with our lifestyle brochure.

Each new listing receives an automated Adwerx ad. Once consumers click on the ad, they are re-targeted with one of the AutoFlow ads. They will be redirected to a link to download your personalized lifestyle planning guides. Our AutoFlow Marketing Team will automatically refresh and publish your personal re-targeting ad 3x annually. Each ad will run for 4 months.

SEPTEMBER - DECEMBER

Referrals are built on relationships, and relationships are built on FLOW.

LU X U RY R E A L E S TAT E D E F I N E D

Experience Extraordinary Berkshire Hathaway HomeServices Georgia Properties customized Luxury Collection marketing materials are designed to elevate luxury real estate marketing. Select items are included in the Ninja Selling Autoflow to bring value and stay connected to your luxury real estate clientele.

AUTOFLOW

PRINT MEDIA Luxury Defined E-Newsletter Experience Extraordinary Postcard Series

POSTCARDS

DIGITAL MEDIA The Collective Magazine Global Impressions Digital Booklet BHHS Prestige Digital Magazine Luxury Collection Spotlight Adwerx Ad

DESIGN STUDIO ITEMS

SPOTLIGHT ADWERX ADS

A7 Luxe Stationary Notecards w/Envelope Foil Stamped Luxury Collection Foldover Notecards

ANNA HALL

2022 Luxury Collection Calendar Postcard Social Media Assets ANN A HAL L

Luxury Experience Brochure AND MORE!! STATIONARY

THE GLOBAL IMPRESSIONS BOOKLET

POSTCARDS

PRESTIGE MAGAZINE - DIGITAL + ECARD

THE COLLECTIVE ATLANTA + MOUNTAIN AND LAKE DIGITAL MAGAZINES

Calendar Autoflow January Q1 Luxury Defined E-Newsletter 2022 Calendar Postcard Luxury Collection Spotlight Adwerx Ad I February Q1 Experience Extraordinary Postcard Luxury Collection Spotlight Adwerx Ad I March BHHS Prestige Magazine - Ecard W/Link To Digital I Luxury Collection Spotlight Adwerx Ad I April Luxury Collection Spotlight Adwerx Ad II Q2 Luxury Defined E-Newsletter The Collective Digital Magazines May Q2 Experience Extraordinary Postcard Luxury Collection Spotlight Adwerx Ad II June BHHS Prestige Magazine - Ecard W/Link To Digital II Luxury Collection Spotlight Adwerx Ad II July Q3 Experience Extraordinary Postcard Luxury Collection Spotlight Adwerx Ad II August Global Luxury Landscape - Ecard W/Link To Digital The Collective Digital Magazines Luxury Collection Spotlight Adwerx Ad II September Luxury Collection Spotlight Adwerx Ad III October Q4 Luxury Defined E-Newsletter BHHS Prestige Magazine - Ecard W/Link To Digital III Luxury Collection Spotlight Adwerx Ad III November Luxury Collection Spotlight Adwerx Ad III December Luxury Collection Spotlight Adwerx Ad III 2023 Calendar Postcard

T S W “ Th is St u ff Wo rk s”

NINJA BONUS

Ninja 8 X 8 8x8 touch marketing is used by real estate associates in lead generation and prospecting. This real estate agent system is used for client base marketing. Over the course of 8 weeks, you will be adding people to your 8x8 and sending them an item of value every week. This is in addition to your AutoFlow Marketing. Your BHHSGA AutoFlow Marketing Team will add weekly assets to Design Studio’s Ninja category for you to download and share assets with your clients and customers.

Let’s Get Social FACEBOOK | INSTAGRAM POSTS Square images for you to download and share. FACEBOOK | INSTAGRAM STORIES Stories for you to download and share.

Ambassador Spotlight Your Ambassador Spotlight is a personalized re-targeting ad which changes 3X annually. You may select General/non-luxury branding with a link to your personalized life planning guide or a Luxury Collection ad which links to your website.

Additional Resources We are often asked for touch marketing gift suggestions with options for automated delivery. Here are a few ideas with reasonable pricing options. •

LoLo Gifts for Real Estate curates a local gift of the month to help you stay in touch. Gifts are delivered via email and/or text message to your clients. https://site.lolo.gifts/

•

Snappy.com makes the gift giving process simple and the receiving experience delightful. Recipients are invited to “open” their digital gift with a fun scratch-andreveal experience that brings a moment of wonder through the screen. https://www.snappy.com/gift-experience

•

eCreamery Custom Ice Cream will be one of the most unique and memorable gifts you’ve ever sent. Handcrafted delicious dense ice cream with the customization of your own personal titles, and even a logo, will make you stand out from the crowd. https://ecreamery.com

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Starbucks gift cards are a thoughtful way to show clients and customers you appreciate their support. Personal branding options available. https://www.starbuckscardb2b.com

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Giftogram is an easy solution to reward your customers and clients with their choice from hundreds of today’s hottest gift card brands. Personalize a gift card or send a digital gift card to their inbox-instantly. www.giftogram.com

Berkshire Hathaway HomeServices does not endorse any of the products or vendors, referenced in this material. Any mention of vendors, products, or services is for informational purposes only.

NINJA NOTES

N INJA N OTES

©2022 BHH Affiliates, LLC. An independently operated subsidiary of HomeServices of America, Inc., a Berkshire Hathaway affiliate, and a franchisee of BHH Affiliates, LLC. Berkshire Hathaway HomeServices and the Berkshire Hathaway HomeServices symbol are registered service marks of Columbia Insurance Company, a Berkshire Hathaway affiliate. Berkshire Hathaway HomeServices does not endorse any of the products or vendors, referenced on this material. Any mention of vendors, products, or services is for informational purposes only. Equal Housing Opportunity.