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Hello & Welcome!
The City of Sturgis wants everyone to enjoy their time here whether you are a first-time participant or a returning friend. We enjoy opening our arms and town to visitors from both close and far. We hope your time here in the Black Hills is one you will have positive memories long after you return home! With all the great activities that are part of the Sturgis Mustang Rally, I also hope you have time to check out all that Sturgis has to offer. From museums to incredible canyon drives and everything in between, your day can be filled with good, quality entertainment. There have been changes and additions in Sturgis and we are working hard to make our community a better place for our citizens and our guests. Enjoy your stay and on behalf of the City of Sturgis - be safe and come back and visit! Mark C. Carstensen STURGIS MAYOR
STURGIS MUSTANG RALLY COMMITTEE www.sturgismustangrally.com The Sturgis Mustang Rally magazine is published in partnership with the Sturgis Mustang Rally Committee and the Black Hills Pioneer Black Hills Pioneer 315 Seaton Circle Spearfish, SD 57783 (605) 642-2761
www.bhpioneer.com
Design Coordinator: Melissa Barnett
Advertising Coordinator: Dawn Hatch
Index
Sturgis Photo & Gifts. . . . . . . . . . . . . . . . . 2 Hello & Welcome. . . . . . . . . . . . . . . . . . . . 3 9+9 Hole Golf Tournament . . . . . . . . . . . . 4 Schedule of Events. . . . . . . . . . . . . . . . . . 5 Legends & Legacies: Caroll Shelby. . . . . . 6 Stang Stuff. . . . . . . . . . . . . . . . . . . . . . . . . 7 Wounded Warriors Family Support. . . . . . 8 Elkhorn Ridge RV Resort, Golf Club & Development . . . . . . . . . . . . . 9 Legends & Legacies: Jack Roush & Steve Saleen . . . . . . . . . . 10 Lynn’s Dakotamart. . . . . . . . . . . . . . . . . . 11 Iron Horse Inn . . . . . . . . . . . . . . . . . . . . . 11 Sturgis Area Chamber of Commcerce . . 11 2016 Mustang Giveaway. . . . . . . . . . . 12-13 BF Goodrich . . . . . . . . . . . . . . . . . . . . . . 14 Legends & Legacies: Lee Iacocca. . . 15-16 Just for Looks Boutique . . . . . . . . . . . . . 16 Classic Design Concepts . . . . . . . . . . . . 17 Gateway Mustang. . . . . . . . . . . . . . . . . . 17 The Art of Drifting . . . . . . . . . . . . . . . . . . 18 SD Drift . . . . . . . . . . . . . . . . . . . . . . . . . . 19 First Gold. . . . . . . . . . . . . . . . . . . . . . . . . 19 The Knuckle Saloon . . . . . . . . . . . . . . . . 19 Justin T. Pawlak. . . . . . . . . . . . . . . . . . . . 20 Sturgis Mustang Rally Auto Auction . . . . 20 Spearfish Canyon Lodge. . . . . . . . . . . . . 21 Sidehack Saloon. . . . . . . . . . . . . . . . . . . 21 Weimers Diner & Donuts. . . . . . . . . . . . . 21 Owens Interstate Sales. . . . . . . . . . . . . . 21 Marc Rubbén. . . . . . . . . . . . . . . . . . . . . . 22 Rosco’z Steakhouse. . . . . . . . . . . . . . . . 23 NAPA Auto Parts. . . . . . . . . . . . . . . . . . . 23 Green Mustang Registry. . . . . . . . . . . . . 23 Croftgate. . . . . . . . . . . . . . . . . . . . . . . . . 23 Kick Start Travel Center & Food Mart . . . 24 Dick & Jane’s Naughty Spot . . . . . . . . . . 25 High Plains Western Heritage Center . . . 26 Xplore Black Hills App. . . . . . . . . . . . . . . 26 Kabins at Kick Start. . . . . . . . . . . . . . . . . 26 Sturgis Mustang Rally Registration Form. 27 Loud American Roadhouse. . . . . . . . . . . 28
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~ Schedule of Events ~ TUESDAY, AUGUST 30, 2016
• SMR Golf Outing • Golf Registration at Elkhorn Ridge Golf Course with prizes for 1st, 2nd & 3rd place • Golf at Elkhorn Ridge Golf Course • Evening Social | Awards for Golf Tourney
WEDNESDAY, AUGUST 31, 2016 MILITARY TRIBUTE DAY
• Registration at the ThunderDome • Military & Veterans Tribute Cruise at the ThunderDome • Social Event at the ThunderDome • Mustang Rodeo at the ThunderDome
THURSDAY, SEPTEMBER 1, 2016
• Registration at the ThunderDome • Mustang Fun Cruise begins at the ThunderDome • Mustangs on Spearfish Main Street • Mustangs on Deadwood Main Street • Social at the ThunderDome • Launch Box Competition at the ThunderDome • Burn-Out Competition at the ThunderDome
FRIDAY, SEPTEMBER 2, 2016
• Late Registration at the ThunderDome • Black Hills Poker Cruise begins at the ThunderDome • Line up and Car Safety Check for Autocross Competition at the ThunderDome • First Group of Autocross Competition at the ThunderDome • Barrel Racing Driver’s Meeting at the ThunderDome • Driving Exhibition • Barrel Racing Competition • Entertainment - Comic Ventrioloquist at the ThunderDome
SATURDAY, SEPTEMBER 3, 2016
• Late Registration in front of the Sturgis Community Center on Lazelle St. • Show and Shine Line-up at the Sturgis Community Center Lot on Lazelle St. (sponsored by Scott Peterson Motors) • Show and Shine Competition on Main Street (sponsored by Scott Peterson Motors) • Official Main Street Photo • Drifting School & Demonstration • Mustang Auction at the Knuckle Saloon • Drag Racing Driver’s Meeting • Drag Racing Time Trials at the Sturgis Dragway • Parade Line-Up at the ThunderDome • Mustang Parade on Sturgis Main Street • Loud Pipes Contest • Mustang Drag Racing at Sturgis Dragway
SUNDAY, SEPTEMBER 4, 2016
• Second Round of Autocross Competition at the ThunderDome • Poker Run Hands Drawn at the ThunderDome • Dice Roll Giveaway - Win a New Mustang at the ThunderDome • Finals of Autocross Competition at the ThunderDome • Banquet Dinner, Guest Speaker, Awards Ceremony and Auction at the ThunderDome ** Schedule Subject to Event and Time Changes **
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Top 10 Things You Might Not Know... ~ Carroll Shelby ~ 1. Carroll Shelby was a hopeless romantic. Upon the news of the United States involvement in World War II, Shelby chose not to finish his formal education. Instead, he enlisted in the United States Army Air Corps and began training at San Antonio Aviation Cadet Center. He graduated with the rank of Staff Sergeant Pilot. During the war, he would instruct young bombardiers and navigators; in addition, he test piloted other aircraft for the government while staying in his beloved Texas the duration of the overseas fighting. Shelby would keep in touch with his fiancé by dropping love letters stuffed in leather boots out of his plane when flying over her farm on long airborne missions that would take him to that part of the United States. 2. Shelby single-handedly made overalls cool. Prior to his racing career, Shelby worked short stints as an oil-well roughneck and a poultry farmer. One day Shelby wore his work coveralls from the farm to the track in order to make it to practice. This caused quite the scuttlebutt at the racetrack. Over time, his choice of attire earns him more attention than his racing record. Shelby decides this is a good thing and the striped bib coveralls became his racing trademark. 3. Carroll really didn’t like Enzo Ferrari. In the fifties, Shelby had frequently driven for the Italian Stallion before severing his relationship with the brand. After the deaths of several drivers including his friend Luigi Musso, at the ‘58 French Grand Prix, Shelby made it his personal mission to spurn Enzo, blaming him personally for the deaths of his buddies.
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4. That beef with Enzo lead to the birth of the legendary Cobra Daytona, which strangely used WWII-era German tech to beat Ferraris on European tracks. Using a theory originally developed by the Nazis, the Cobra Daytona had a slick aerodynamic profile that blew the competition away on the longer European tracks. On shorter tracks, they used the less aerodynamic. The combination of the two allowed Shelby to dominate the leaderboard. Shelby would destroy Enzo in the FIA World Sportscar Championship, allowing him to become the first American manufacturer to ever win it. Unsurprisingly, the technology Shelby used immediately became the benchmark for success. 5. He literally invented the Cobra in his dreams. Shelby frequently had ideas in the middle of the night and would forget them by the morning, so he kept a pencil and paper by his bed. Shelby had a dream one night in which the name “Cobra” appears on the front of his car. “I woke up and jotted the name down on a pad and went back to sleep,” he later said. “Next morning when I looked at the name ‘Cobra,’ I knew it was right.” Once he received the body from Shelby’s SoCal shop, it took Shelby and Co. less than eight hours to wedge in a 260 Hi-Po V-8 and Borg-Warner four-speed. After the build, Shelby and friend Dean Moon test drove the new Cobra, looking to bait Corvettes – none are found. 6. The Shelby Mustang almost never happened. Ford wanted to race Mustangs in the Sports Car Club of America race series, but the SCCA didn’t want to be bossed around by another manufacturer and wouldn’t listen to Ford’s request to change the rules. Ford then drafted Shelby not only to reshape and develop a high-performance Mustang fastback to challenge the Corvette
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in SCCA road racing; but to also, leverage his diplomacy skills within the organization. Shelby ended up obliging and as a thank you Ford financially supported Shelby’s Cobra program. 7. The Supersnake Cobra was built as Shelby’s personal rocketship. In 1965, Carroll designed the Supersnake as the ultimate Cobra for his personal enjoyment, so it’s got two superchargers that reached out like the “Hands of God” to force air past the carburetors and pumped out nearly 800 hp. 8. The Supersnake, it was too much for Bill Cosby to handle. Shelby only made one other Supersnake for his buddy Bill Cosby. Cosby nearly died trying to control it and promptly gave it back. The guy who ended up buying it, after Cosby, did die tragically. While trying to control it, he went flying off a cliff on the Pacific Coast Highway landing in the Pacific Ocean. 9. At one point you could order a Cobra with an automatic transmission. Sixteen individuals did order their Cobras with automatic transmissions. Wonder if they ever regretted it?!! 10. He had an unreasonably deep love for chili. Urban legend has it that Shelby almost hit a chef for putting beans in his chili, but his chili passion ran far deeper than that. Shelby created his own chili powder and marketed it internationally as Carroll Shelby’s Original Texas Brand Chili Preparation. The little brown packets of flour and spices promise to “shake the meanness out of the most ornery, leather-mouthed chili-head that was ever born.” To boot, Shelby owned 220,000 acres in West Texas near the town of Terlingua. It was here he co-founded the world’s first chili cook-off. To this day, the competition is still held alongside of promoting his eponymous chili brand spices.
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Helping Families The last two years the Sturgis Mustang Rally has kicked-off the week of events with a golf tournament. All monies collected from this event are donated directly to the Wounded Warriors Family Support Project. This organization is NOT affiliated with the Wounded Warriors Fund. The committee fully realizes all the negative national coverage which has been in the fore front about the Wounded Warriors Fund. The Sturgis Mustang Rally Committee wants to clarify any misunderstandings about where their solicited funds are given. Wounded Warriors Family Support is an independent nonprofit organization based from Omaha, Nebraska whose mission is to provide support to the families of those who have been wounded, injured or killed during combat operations. Rated a four-star nonprofit by Charity Navigator, Wounded Warriors Family Support aids veterans and their families in healing the wounds that medicine cannot. Wounded Warrior Family Support helps the families of the casualties, who suffer in many ways — emotionally, psychologically and financially. Wounded Warrior Family organization supports wounded veterans and their families, even
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after physical needs are met, to help them heal, recover and reconnect. Wounded Warriors Family Support Project works to provide services and resources to combat-wounded veterans and their families that supplement those provided by the Department of Veterans Affairs and other agencies. They also work with military and nonprofit partners to identify and fill gaps in services for wounded veterans and their families. Wounded Warrior Family Support organization originated from a small-scale, pass-the-hat campaign initiated by Col. John Folsom in 2003 benefitting U.S. soldiers at Landstuhl Regional Medical Center in Germany — the first stop for wounded military personnel from Iraq and Afghanistan before returning home. From those humble beginnings, Wounded Warriors Family Support has grown into a national organization serving wounded veterans and their families across the country in a variety of ways: A Caregiver Respite Program provides support and assistance to caregivers of wounded veterans. Often, caregivers are spouses or family members who have many other responsibilities, such as work, managing bills and taking care of children. Our respite services provide aid and temporary relief to caregivers
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as well as assistance in enrolling in the Department of Veterans Affairs Caregiver Support Services and other agencies offering resources and support. Family Retreats provide wounded warriors and their families a peaceful place to heal and reconnect with their loved ones in a peaceful, non-stress environment. The free of charge retreats allow wounded veterans and their families an escape from the stress they face every day for an opportunity to become stronger as individuals and families. Wounded veterans are given the opportunity to decompress and share in positive experiences with their spouses and children, strengthening the bonds of their families and making lasting memories. Wounded Warrior Family Support also work together with a number of charity partners to serve wounded veterans and their families, including Air Compassion for the Veterans, Armed Forces Foundation, Fisher House, the Gary Sinise Foundation, Hope for the Warriors, Operation Sanctuary, Quantum Leap Farms, Take Flight Farms, USAcares.org, and Walter Reed National Military Medical Center, among others. The Sturgis Mutang Rally committee invites everyone to visit the Wounded Warriors Family Support website at www.wwfs.org. It is here one can first-handedly view testimonies from assisted families and aided service men and women. There are also opportunities for individuals to become involved with their mission and/or donate to their causes.
premier Black Hills The
Destination
Resort
Golf Course
Development
VA C AT I O N • B U I L D Y O U R D R E A M H O M E • C O M M E R C I A L O P P O R T U N I T I E S Minutes from historic Deadwood, legendary Sturgis, and scenic Spearfish Canyon, Elkhorn Ridge RV Resort & Golf Club is you IDEAL DESTINATION for Family Vacation and more. HISTORIC – UNIQUE – BEAUTIFUL Our Elkhorn Ridge Event Center, the Courtyard Barns, or the Anderson Ranch make a great setting for Reunions, Weddings, Retreats, and Corporate Events. Elkhorn Ridge Golf Club offer spectacular views of the historic Centennial Valley, complete with a championship layout and awesome Northern Black Hills backdrop. Plan to extend your stay!
www.elkhornridgervresort.com | 877-722-1800 | 20189 US Hwy 85 | Spearfish, SD 57783 www.golfelkhorn.com | 605-722-4603 | 6845 St. Onge Road | Spearfish, SD 57783 www.sturgismustangrally.com
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~ Jack Roush ~ ROUSH Performance, located in Livonia, Michigan, USA, was founded by American motorsports legend Jack Roush in 1995. Since then, ROUSH Performance has become the industry leader in integrating track-tested racing technologies into new street legal vehicles to create the ultimate driving machines. Jack Roush began his career at Ford Motor Company and quickly took advantage of the company’s extensive motorsport activities. In 1966, Roush began drag racing with a group of other enthusiasts called “The Fastbacks.” Later, Roush would enter a partnership with Wayne Gapp, attracting national attention by winning events and one championship each in NHRA, IHRA, and AHRA with their Pro Stock racer, before forming his own engineering business – Jack Roush Performance Engineering. Roush provided engines for race teams and various powerboat and oval track series throughout the early 1980’s. After a stint with Zakspeed Racing in GTX and GTP, Roush returned to competition in the Sports Car Club of America and International Motor Sports Association road racing series.
After winning the manufacturer’s title for Lincoln-Mercury in his first year, Roush Racing claimed 24 national championships and titles in the two series, including 12 manufacturer’s championships. Roush also achieved 119 road racing victories and 10 consecutive 24 Hours of Daytona sedan class championships. In 1988, Roush jumped into NASCAR Winston Cup racing with Mark Martin. Today, Roush’s racing operations include five Nextel Cup teams, one full season, two limited-schedule Busch Series teams and two Craftsman Truck Series teams. ROUSH Performance is also involved in a number of other performance categories, including Formula Drift, Pirelli World Challenge, and the NMRA. The vehicles and components produced by ROUSH Performance are imprinted with Jack Roush’s vision, passion for performance, and commitment to excellence. Racing heritage is bred into the ROUSH vehicles that Roush personally approves the design, engineering, fit, finish, and overall performance of, ensuring his personal standards are met prior to production and product release.
Currently in production are 2016 ROUSH Mustangs (RS, Stage 1, Stage 2, and Stage 3) and 2016 ROUSH F-150s. Each ROUSH vehicle is created utilizing the skillsets of expert calibrators, engineers, and technicians, along with the highest level of attention to detail to ensure unmatched quality and performance. The newest ROUSH Stage 3 Mustang produces a whopping 670 horsepower from its ROUSHcharged Coyote engine, and all ROUSH vehicles are available at a Ford ROUSH dealership near you! Please visit www.ROUSHPerformance.com for more information on our vehicles and performance parts. ROUSH Performance is excited to be a part of the 2016 Sturgis Mustang Rally, and looks forward to a fun-filled, adrenalinepacked, and safe event. See you on the road!
~ Steve Saleen ~ Born in Inglewood, California, and a 1967 graduate of Whittier High School in Whittier, California, Saleen worked at his father’s manufacturing business before attending the University of Southern California and graduating with a degree in business. With an interest in fast cars sparked by his father’s purchase of a Porsche, Steve joined the Porsche Owners Club and worked his way up through the ranks of club racing, which led to a career in professional racing. He entered the Formula Atlantic series where, in 1980, he finished third in the final standings behind eventual champion Jacques Villeneuve. He progressed on to the SCCA Trans-Am Series in 1982, driving a Ford Mustang. From here, a
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passion for one of Ford’s most famous automobiles begin to manifest itself. Saleen formed Saleen Autosport in 1983 and set to building the first Saleen Mustang, equipped with special aerodynamic, suspension and handling packages and a completely redesigned interior. The car was completed in 1984 and was immediately tested against the world’s top sports cars with great success, finishing first in its class at the Mosport 24-hour race that year. In 1995, Saleen formed a race team with comedian Tim Allen and fellow race driver Bob Bondurant, called Saleen/ Allen “RRR” Speedlab (the name “RRR” was a play on Allen’s “arr arr arr” grunt which had become his trademark in both stand-up comedy and on his television show, Home Improvement). The team raced Saleen Mustangs in the SCCA World Challenge, with Saleen and Allen themselves as the drivers. In 1996, Saleen was (along with Carroll Shelby) inducted into the Mustang Hall of Fame.
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In March 2007 Steve Saleen resigned from Saleen, Inc. the company he founded in 1984, to pursue other business opportunities in the automotive sector. On March 13, 2008 Steve Saleen announced the formation of “SMS Supercars”, Lifestyle Performance Automobiles. Through the years of building the reputation behind each automotive company brand, Saleen maintained close participation throughout product development, sales and marketing. He announced that the focus of SMS is with the high-end of the American Muscle Car and Global Supercar markets. In April 2009, Saleen announced that SMS Supercars will voluntarily honor the warranties of vehicles manufactured by the nowdefunct Saleen, Inc. Nearly 5 years after resigning from Saleen, Inc., on April 2, 2012 Steve Saleen announced that he is once again associated with the Saleen automotive brand.
DELI
Serving 6:30am - 7:00pm Monday-Saturday
Plenty of Restaurant seating!
FULL BREAKFAST MENU FULL LUNCH MENU • Hot & Cold Buffet • Homemade Soups & Sandwiches • Grab & Go Chicken 1111 Lazelle St. • Sturgis, SD • 347-4483
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~ Lee Iacocca ~ Success has many fathers but failure is an orphan, or so the saying goes. Though many names are associated with the Ford Mustang’s extraordinary half-century run, the irrepressible Lee Iacocca sits at the top of that list. If Iacocca made the Mustang, the Mustang also made Iacocca. The original pony car forged his reputation as one of the industry’s greatest salesmen ever, a visionary who could spot a market trend nobody else saw and marshal the forces of a huge company to exploit it. These days Iacocca is living in Bel Air, Calif. He also has a home in Laguna Beach. He doesn’t make many public appearances these days, though he did talk Mustang with comedian and former “Tonight Show” host Jay Leno on the “Jay Leno’s Garage” show. Iacocca revealed that he had to make several trips down the hall to the office of longtime Ford Chairman and CEO Henry Ford II before receiving approval for the car. After the Edsel debacle, Henry Ford was skeptical about taking on risky new programs. When he eventually signed off on the Mustang, Ford told Iacocca, then head of the Ford Division, that the car had better be a success -- or else. The rest is history. Q: How did the Mustang come about? Who suggested it, and what market trends made you think it would succeed? A: I had a vision of an Americanmade four-seat sporty car. There were none being produced domestically. In late 1960, when I became the Ford Division general manager, I was in a position to investigate whether producing such a car was feasible. We had no data, but I felt there was a market to be driven by baby
boomers. Q: There are many stories about who actually designed the car. What light can you shed on that? A: We projected a limited budget to work with, and Hal Sperlich suggested using a Falcon chassis to limit economic impact of a new car line startup. After many concept cars, we had an internal competition to find the styling we wanted. Joe Oros’ Ford Styling Studio won the competition with a design sketched by Gale Halderman. Q: When did the idea of a long hood and short rear deck pop up? A: We always liked the European styling using these features. They became a centerpiece for the new design we wanted. Q: How much influence did the Chevrolet Corvair Monza have on your decision to build the Mustang? A: The bucket seat and floor shift interiors of the Monza were becoming popular with GM. Ford had nothing to compete, so I embarked in the direction of planning a car that would incorporate these features. Q: What problems did you have to solve to get the product right? A: Economic considerations would be our biggest problem with getting a new car line into production. First, Henry would have to approve spending the money to build the car, and we would have to bring it in at a good price, which we decided would have to be under $2,500, base price. Q: Was it difficult to get approval? Henry Ford II had just dealt with one of the biggest losses in Ford history with the Edsel. It was dumped just one year earlier at a loss of $250 million. Henry was not receptive to launching a new, unproven line of cars which would present further risk to the company. A: I made a number of trips to his office before I gained approval to build. He told me if it wasn’t a success, it would be my a--, and I might be looking for a new job elsewhere. Q: Ford made lots of money on the Mustang. How did you get the
program’s finances to work? A: Henry gave me just $45 million to develop and build the car. That was an unheard of low amount at the time to design and push a new car line through to production. But we did it. In the first 18 months in the marketplace, we sold 1 million cars. It was the bestselling car at Ford since the Model T in the 1920s. Q: How did dealers initially react to the car? A: They loved it from the start. People were knocking down the doors on introduction day. We sold 22,000 that opening day. Dealers couldn’t stock enough cars to satisfy the demand. Our initial marketing plan worked, and worked well. Q: What were the key elements in the vehicle’s design and performance characteristics? A: We gave Detroit something they didn’t have -- a four-seat sporty car with European styling. It was 1967 before either GM or Chrysler could get a car on the market to compete with the Mustang. We gave it a hot new V-8 with sports car handling, and introduced it successfully to the race car circuit, where it did well. Q: How was the pricing set? A: We set several goals at the beginning of the development program. A production car would have to weigh less than 2,500 pounds and retail for under $2,500. We remained true to that pricing goal by offering a basic car with lots of accessories. The accessory market is where we maximized our profits on each sale. Q: How did you develop the plan to launch it at the World’s Fair, and to give it an extraordinary splash, in early 1964? A: When we first set our goals for the program, we wanted to get the car to the market before any competition. An ambitious goal would be about 18 months pencil to market -- an unheard of short time span. I recognized the New York World’s Fair was about 18 months away, and it Continued on Page 16
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MUSTANG Giveaway
2016
EXTERIOR: • 2-Piece Vent Brake Rotors • 19” Painted Alum Wheels • Alum Front Bumper Beam • Auto Headlamps • BremboTM Brake Calipers • HID Projector Headlamps • Hood Vent • LED Signature Lamps • LED Taillamps w/ Sequential Turn Signal • Manual Fold Power Mirrors • Quad Tip Dual Exhaust • Rear Spoiler • Tire Inflator/Sealant Kit
FUNCTIONAL: • AM/FM Single CD w/ MP3 • Easy Fuel Capless Filler • Elec Pwr Assist Steering • Independent Rear Suspen • Intelligent Access w/Push Button Start • Intermittent Speed Wipers • Launch Control /Line Lock • Powerpoints (2) • Rear View Camera • Rear Window Defroster • Torsen® Differential w/ 3.73 Axle Ratio • Track APPSTM
INTERIOR: • 1 Touch Up/Down Dr/ Pass Win • Air Conditioning • Alcantara® - Wrapped Str Whl • Center Console w/Armrest • Cruise Control • Dual Illum Vanity Mirrors • Front Floor Mats - Black • Global Open Windows • Shelby® Exclusive Trim Pkg • Split Fold Rear Seat • Tilt/Telescope Str Column
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SAFETY/SECURITY • Advancetrac w/ESC • Airbag - Driver Knee • Dual Front & Side Airbags • Front Pass, Knee Airbag • Indiv Tire Press Monit Sys • Latch Child Safety System • Mykey • Perimeter Alarm • Remote Keyless Entry • Securilock Pass Anti Theft • SOS Post Crash Alert System
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Continued from Page 13
would be a great venue to introduce the car with intrinsic free advertising. I felt if I introduced this new car line mid-model year as a 19641/2 model, I would have the advantage of introducing a new car to a captive audience without any distractions from all other new-car manufacturers who typically introduced their newmodel-year cars in the fall. Q: How did you get the car on the cover of Time and Newsweek the same week? A: Unprecedented. There had never been a retail product shown on either of these two magazine’s covers, let alone simultaneously. My advertising guru Walter Murphy made it happen. I credit those two magazine covers with an additional 100,000 Mustang sales. Q: How was the name chosen? We have heard that GM also had a “Mustang” under development at that time -- was that a problem? Would the car have been successful if it had been called Cougar or Torino? A: It is as difficult to choose a
name for a new car as it is to develop the whole car. We had a fellow at J. Walter Thompson Advertising suggest a list of names. Cars were being named with animal names, which seemed to be popular at the time. Our list had animal names, one of which was Mustang. Gene Bordinat, vice president of styling, and I sat down and chose the name Mustang from the list, because the running horse connotation suggested moving fast through the countryside. Our team heard GM was considering using the name Mustang, but we registered it first. The Cougar name was strongly suggested by our styling department, but I liked Mustang. Q: When did you know it was going to be a success? A: I had a prototype car built in the summer of 1963 we named the Mustang II to test public perception for this type vehicle. It really was a disguised production styled chassis
that gave a very sleek appearance. It was shown first at the Grand Prix race at Watkins Glen Raceway in New York. I knew if it was a hit with the race fans, it would sell well. It was an instant hit, and the styling played perfectly with the fans. I knew right then it would be a successful launch. Q: Did anything about the launch surprise you? Did it sell to some types of buyers you might not have anticipated? A: The surprise was in the huge number of people who put down their money to buy a Mustang. We planned on producing 80,000 cars the first year, and in that first year and a half we sold 1 million. Q: How do you see Mustang today, after 50+ years? A: Our team gave America something that became an icon. The Mustang name is known around the world. And they’re still building them, 9 million strong. I think they’re going to be around for a while.
Just For Looks Boutique 1006 Main St., Sturgis • 605-720-4247
Open 10am Monday-Saturday
CLOTHING
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HOME DECOR
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GIFTS
JEWELRY
FUNKY JUNK
CHECK US OUT AT THUNDER ROAD What does our company do? Gateway Mustang specializes in complete vehicle restorations while adding elements of 21st century technology and innovation. We are able to take a rusted out 1964.5-73 Mustang and replace every piece of sheet metal that is rusted out, damaged,or simply missing. This process retains your vin number and will take the value of your car through the roof. We have years of experience in building concourse correct cars as well as pro-touring track monsters. In addition to our vehicle builds, we manufacture top end suspension components for vintage and late model Mustangs. Our suspension comes in various kits ranging from street performance to all out race ready adjustability. Gateway Performance Suspension components include the following: Coil-over struts, K-member, Extra long Torque Arm, Watts Link, Subframe Connectors, and sway bars. All of our suspension products are paired with high quality Baer Brakes. Visit www.GatewayPerformanceSuspension.com for more details. What advances has the company made? Over the past three years we have taken our suspension manufacturing and vehicle builds to the complete next level. We have developed a 5.0L Coyote Swap Kit for the Vintage Mustangs that comes with every nut and bolt you need to get the job done. Obviously fitting that wide of a motor in a vintage Mustang is quite the task. To accomplish our goal we have engineered a shock tower notch kit, power rack, coil-over suspension, and bundled
together all the components needed to run this engine. If you are interested in discussing fitment and to see the kit in a car stop by the Gateway Mustang booth and head over to the blue 1969 Mustang. For more details on the Gateway 5.0L Coyote Swaps visit www.GatewayMustang.com. We have also just launched our Online Store which allows customers to order nothing but the highest quality parts at great prices. We are able to get any part you are looking for on a Mustang (New or Old). If you are looking for something not displayed on our website, give us a call-we will research it and get you the best price possible.
Where can I find out more information on Gateway Mustang? We are active on majority of the big social channels
such as Facebook, Instagram, and Twitter. Be sure to log on to your account and search for our company. Online we organize giveaways for Gateway swag and opportunities for you to share your car with us to be featured on the Gateway Mustang website. On our website we have media galleries of all the cars we are currently building and previous builds. Detailed pictures show you the start of the project all the way to the finished product.
www.GATEWAYMUSTANG.com
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The Art of Drifting The Friday evening during the Sturgis Mustang Rally contains smokedfilled excitement since it is the drifting competition. This event is the youngest one on the schedule of activities and has become a must-see, anticipated happening. What is drifting you say? Drifting is a driving technique where the driver uses the throttle, brakes, clutch, gear shifting and steering input to keep the car in a state of intentional oversteering while maneuvering from turn to turn. A car is drifting when the rear slip angle is greater than the front slip angle, to such an extent that often the front wheels are pointing in the opposite direction to the turn. Drifters emphasis car control by coordinating the amount of counter-steering with the simultaneous modulation of the throttle and brakes to shift the weight balance of the car back and forth through the turns. Furthermore, they strive to achieve this while adhering to the standard racing lines and maintaining extreme slip angles. There is something inherently exciting for a driver when he/she is negotiating a track with the car completely sideways, quickly countersteering in the direction of the slide while delicately modulating pressure on the throttle to balance the car. If a driver does not have enough throttle, the car will lose momentum and straighten up; whereas, too much throttle, the car will spin out. Although the origin of drifting is not known, Japan was one of the earliest birthplaces of drifting. It was most popular in the All Japan Touring Car Championship races. Japanese fans enjoyed the spectacle of smoking tires and the thrill of seeing race cars in a controlled skid down the sharp, mountainous roads.
In 1987, several popular car magazines produced a video of the Japanese drifters. After this exposure, drifting exploded as a massively popular form of motorsport across Australia, Asia, Europe and North America – including the state of South Dakota. Drifting has evolved into a competitive sport. Drivers compete in traveling race circuits worldwide and earn judged points according to the speed, angle, smoke, showmanship and line taken through a corner or sets of corners. The South Dakota Drift (SDDRIFT) organization started in 2005. The group really did not take off until 2010 since many people in the surrounding area didn’t understand drifting or see the point. However, once someone tries it, they get bit by the drifting bug. Chris Cudmore coordinates six drifting events in Sturgis, South Dakota each year. Men and women travel from South Dakota and the surrounding states (Wyoming, Nebraska, North Dakota and Montana) to participate in a monthly Friday night, Saturday and Sunday gathering. Rain nor snow have stopped these drivers in the past years; granted, some have needed stocking hats and winter gloves those blustery days. Many of SDDRIFT’s participant operate light to moderate weight rearwheel drive cars. Yes, the vehicles have some major cosmetic issues but when one has the possibility of side-swiping a concrete barrier there is no need of a pristine car. SDDRIFT does not offer any “points” events. The reason
DRIFTING SCHOOL Justin Pawlak will be discussing how to safely and successfully navigate a drift.
Saturday Sept. 3 • 11:15am, Main St., Sturgis
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behind this is because Cudmore believes running competitive drifting detracts from seat time and overall excitement. The whole objective of SDDRIFT is to keep the roots of drifting – fun. Not only do the cars run single on the course but there is also an opportunity to do tandem runs. As many as three cars maneuver the course with one lead car and the other two following close behind in a single line. A pile up can occur if drivers are not focused. This is a crowd pleasing highlight. If you are still a little squeamish about the expense of this hobby but still would like to try it in some form, take heart. There is competition with radio-controlled cars. Radio-controlled cars are equipped with special low grip tires, usually made from PVC or ABS piping. Some manufacturers make radial drift tires that are made of actual rubber compounds. The car setup is usually changed to allow the car to drift more easily. Radio-controlled drifting is most successful on 4WD radio-controlled cars. In addition, computer games could be an addition avenue. The “Need for Speed:Underground” allows players the opportunity to drift and perform other fast-paced vehicular maneuvers from the comfort of their LazyBoy chair. Whereas, “Powersliding” awards gamers with short nitrous oxide boosts. It should be noted here that many of these are readily available for one’s mobile devise.
Watch p ro
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Justin Panal drifter wlak dem Drifting onstrate Tec
Saturday hniques on , Sept. 3r Noon-4pm d D owntow n at the T Sturgis and hunderd ome
BREAKFAST with made to order omelets LUNCH Daily Specials
DINNER featuring USDA Choice Prime Rib served nightly
Every Satu features sp rday Night ecial CASH & PRIZE giv eaways.
-Midnight Friday & Saturday 5pm 0pm 5:3 m11a Sunday
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Justin T. Pawlak Justin T. Pawlak “JTP” built his first competitive race car during high school – and has been addicted to controlled chaos ever since. JTP’s drifting career started in 2005. He succeeded in JustDrift, Formula D Pro-Am, earning his Formula D license, and also securing a first place finish at Los Angeles NOPI Drift. In 2008, he campaigned for the Formula Drift Championship where he has been a consistent Top 7 performer. In his rookie season, JTP tallied two podium appearances. He took his first Formula Drift win in the first round of 2011, finishing second place overall that season, just six points behind the champion. JTP is a hands-on driver who does his own mechanical, fabrication and suspension design. He campaigns the 2016 season in a brand new ROUSH Performance Supercharged Mustang, that he built with his crew at Hot Line Performance. The race car pushes out almost 1,000 horsepower and 831 lb-ft of torque. JPT’s dedication to the sport of drifting is evident in the wide variety of exhibitions, demonstrations and charity events he frequents. He also serves as a judge in the Just Drift Top Drift series. And he studied automotive
technology at the Universal Technical Institute. Known for his grazing wall rides and his aggressive but smooth driving style, JTP is ready to compete and win this season.
Looking to sell your Mustang during the Rally? Go to our website and click on the AUCTION BUTTON. Date, Rules and Information Can Be Found There, Along With The Auctioneer’s Information.
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Sidehack Saloon GRILL & CASINO
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$
ROOM SPECIAL Expires 12-30-2016
Some restrictions apply. Based on availability. Offer valid for one night stay. Advance reservations required. New reservations only. Cannot be combined with other offers. Not valid on group reservations.
Scenic Hwy 14-A, Lead, SD
605-584-3435 877-975-6343 spfcanyon.com
Weimers 7 am-4 pm
Great Food! Gununnegres Lo • Serving Breakfast at 6am • Hand Cut Steaks • Burgers • Homemade Pizzas and more!
Thirsty? Check Out Our Bloody Mary Bar!
605-347-2828 • 1027 Lazelle St., Sturgis • sturgissidehacksaloonandgrill.com
Diner & Donuts
1120 Main | Sturgis | 605-347-3892
Serving Breakfast and Lunch Specials Fresh Donuts Daily!
Best Burgers in town!
GOOD FOOD • HOMEMADE PIES • CAKES & DONUTS
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This international headliner mixes great Stand-up with outstanding Ventriloquism .... A Class Act.... As seen in “AccidentallyFamous” filmed live at the 2007 HBO Aspen Comedy Festival. Ventriloquist Comedian Marc Rubben combines his unique stand-up comedy with outstanding ventriloquism that brings to life some amazing characters: a half baked chicken, a Jamacan Rasta, and a tattoo clad Redneck complete with grungy teeth and a mullet to name just a few. Marc is on the top rated list of Fly-On entertainers for the “fun ships” of Carnival Cruise Lines. He’s also a favorite headliner in many prestigious Comedy Clubs such as The Catch A Rising Star
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and at casino/ resorts such as: ATLANTIS, Paradise Island, EXCALIBUR Las Vegas, NV THE SILVER LEGACY Reno, NV BALLY’S Tunica, MS, and IMPERIAL PALACE Biloxi, MS. During the winter months, Marc often takes his show to the slopes at premier ski resorts in the U.S. and Canada indulging in his passion for snow boarding. In 2007 Marc was featured in the television show “Accidentally Famous” which documented his performance at the HBO U.S. Comedy Arts Festival in Aspen, CO.
For All Your Accessories And Parts:
We proudly support the Sturgis Mustang Rally!
You'll find us centrally located at
2218 Junction Ave. Sturgis, SD 605-347-2663
Just like you...
We take pride in our vehicles.
We offer a high performance eco responsible range of waterless car wash and car detailing products alongside the already popular range of low water wash and waxes, leather cleaners, compounds and polishes and many other award winning products. All made wherever and whenever possible, with no petroleum solvents and no listed hazardous ingredients.
www.croftgateUSA.com
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Accommodations for the rally goer looking to be close to the action but also comfortable in a clean cabin designed to fit their unique needs and priced just the same.
CABINS • • • •
For more information and rates, or to place your reservation, please call
605-499-8430
12’ x 24’ Heating & AC Shower Bathroom
• Kitchenette with microwave, refrigerator & coffee pot • Sound & Comfort Insulated
RV HOOKUPS Also Available
12998 SD HWY 34, STURGIS, SD • WWW.KABINSATKICKSTART.COM
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