Introduction Created in 1950, the BIC® ballpoint pen revolutionized writing habits It made writing simpler, faster and self-reliant. These features were incorporated into an original design, a form that fully followed function. BIC® ballpoint pens were a symbol of the new consumer economy and they conquered the world. For decades, they have continued to evolve and adapt to the consumer needs. Generation after generation, they have become a part of our era and heritage. Everyday, in more than 160 countries,consumers the world over choose to buy 25 million BIC® stationery products.
Quality Products Worldwide Since 1950
In the lighter market since 1973, BIC® also provides a wide range of products for specific needs of consumers. Moreover, thanks to high quality standards (more than 50 control points), BIC® sells more than 5 million lighters per day in the world. Longevity and loyalty are the qualities that best define why BIC® has been a major player in the disposable shaver market. BIC® first disposable shaver, the BIC® OrangeTM, was introduced over 25 years ago. Today, this product is still BIC®’s top-selling shaver. But also by combining long-lasting BIC® favourites with value added shavers, our full line of products meets the needs of a broad spectrum of consumers worldwide. Every day, consumers the world over buy 10 million BIC® shavers. We are happy to introduce our new 2014 catalogue dealing with the 3 categories of BIC® products : stationery, lighter and shaver.
Pg Production Process 6-7 New Products 9 Writing Instruments a) Classic 12 b) Added Value 22 c) Gel 41 d) Roller 45 e) Pencils 47 Marking 55 Correction 69 Glue 78 Lighter Size Comparison Production Process ISO Standards/CR Lighters Flint Lighters Electronic Lighters Décors Lighters Production Process Men Shaving a) Disposables: • Basic Needs • Added Value • Premium b) System Women Shaving a) Disposables: • Basic Needs • Added Value • Premium b) System
85 86 - 87 88 - 89 90 93 96 106 - 107
108 111 113 114
115 116 118 119
Major steps in production and quality control of the retractable BIC速 VELOCITY速 ballpoint pen
6
MOLDING AND Assembly The assembly machines are fed continuously. The production programs are checked and approved by operators using computer systems that provide real-time information on inventories and shipments.
1 The bALL The rough shapes of the ball made of tungsten carbide powder and a fatty additive are placed in trays and then vitrified in an oven to become almost as hard as diamonds. The vitrified ball is then 100% of the balls are checked for roundness and resistance.
the cartridge
abraded between two flat
The cartridge is made up of the point,,
surfaces to become perfect
the suppport and a tube filled with ink. In
spheres.
5
2
quality of the finished product.
eliminate possible air bubbles, and then
3
housing finished on the
of the tools guarantees the
in assembling these parts are grouped cartridge. The assembled cartridges to
The ball is encased in a brass
consistently regular performance
and control quality, the machines used in units as a function of the type of
the ballpoint
machine using specific tools. The
order to optimize the production process
go through quality control.
the GRIP The rubber grip is molded to obtain a comfortable form, giving the user the best writing control.
4
inks Because BIC速 inks are made in-house, the Company can confidently guarantee the, highest level of quality. At this step, writing length is controlled, which is a major criteria in the quality of the product.
Checks are carried out on a fixed percentage of points to control the precision of the setting which affects the writing quality.
NEW/REFRESH PRODUCTS Our business
Our consumers buy each day: • 25 million Stationery Products (no. 1 worldwide) in ballpoint pens, no.2 worldwide in stationery products), • 5 million Lighters (no.1 worldwide in branded pocket lighters), • 10 million Shavers. These three activities account for 96% of our sales revenues. The BIC Group is also a manufacturer of water sports equipment with BIC Sport, the worlds leading brand in surfing. BIC® products are sold in over 160 countries, through some 3.2 million outlets. BIC has 8,512 employees.
Our products
are our primary responsibility
The lighter weight a product is, the better its environmental performance BIC® PRODUCTS ARE LIGHTWEIGHT PRODUCTS The BIC® prodcut philosophy has always centred on simplicity, with nothng superfluous added. The materials that BIC® products are made of ahve only one purpose: perfect harmony between form and function. The longer a product is used, the better its environment performance
BIC® PRODUCTS WRITE A LONG TIME (draw a line 2 to 3 km long)
BIC® PRODUCTS LIGHT A LONG TIME (3,000 lights for a BIC® Maxi lighter)
BIC® PRODUCTS SHAVE A LONG TIME (from 7 to 10 days)
Other complementary factors can reduce, but to a lesser degree, the relevent environmental impacts: Refills, etc. Bioplastics or recyclable plastics
Measuring the environment performance of our products throughout their life cycles In 2004, products emblematiic of BIC, which also accounted for the highest sales (BIC® Cristal® ballpoint pens, BIC® Classic shavers, and BIC® Maxi lighters), were evaluated by outside experts from the agency, O2 France. In order to better anticipate emerging market trends, BIC also had some of its new products assessed. In 2005, BIC decided to “in-source” its approach, to measure the environmental impact of existing products and of new pens and shavers. These projects enabled us to measure major environmental performance criteria for our products: weight and duration of usage. for a BIC® product? How much oil is needed 5 litres of oil 100 km driving 2,800 BIC® Classic shavers 50 years of shaving
22 liters of crude oil
3,200 BIC® Cristal® pens 3 generation of writing 2,500 BIC® Slim™ lighters 4.75 millions lights
BIC® secured the eco mark for BIC Classic Orange, which is a green product. *only available in Japan
07 112 067 R-PS,PP
Writing Instruments Classic BIC Orange BIC® Orange Pastel BIC® N-S BIC® Cristal BIC® BU3+ BIC® Round Stic Ez BIC® Round Stic BIC® Round Stic Grip BIC® Ecolutions Round Stic BIC® Ecolutions Clic Stic ®
Refresh! Refresh!
Pg 12 13 14 15 16 17 18 19 20 21
BIC Super Ez BIC® Super Ez Retractable BIC® BU3 Grip BIC® BU3 Grip Fashion BIC® For Her BP BIC® 2 Colours BIC® 2 Colours Fashion BIC® 2 Colours Decor BIC® 2 Colours Shiny BIC® 4 Colours BIC® 4 Colours Mini BIC® 4 Colours Mini Fashion BIC® 4 Colours Fashion BIC® 4 Colours Shiny BIC® 4 Colours Grip BIC® 4 Colours Grip Fashion BIC® 4 Colours Charmy BIC® Ecolutions ReAction BP
new
new new
new
new
Pg
BIC GL1 BIC® GL2 BIC® BU3 Grip Gel BIC® For Her Gel BIC® For Her Gel Fashion
40 41 42 43 44
®
Roller BIC® Grip Roller BIC® Z4 Needle Point Roller
45 46
Graphite Pencil
Added Value ®
Gel
22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39
BIC® Ecolutions Evolution™ Pencil 47 BIC® Evolution™ Pencil Boys & Girls 48 BIC® Evolution™ Pencils Lines 49
Mechanical Pencil BIC® Matic Shimmer BIC® BU4 MP BIC® Ecolutions Pencil BIC® ReAction Pencil
50 51 52 53
Ball Pen Classic
Ball Pen Classic
Pastel PRODUCT FEATURES
Ventilated cap (Meets ISO 11540 standard) Plug and cap in ink colour
Hexagonal-shaped barrel
Nickel silver point Fine / Medium
CONSUMER BENEFITS
PRODUCT FEATURES
Meets child safety requirement Easily identifiable ink colour
Ventilated cap (Meets ISO 11540 standard) Plug and cap in ink colour
Provides better grip for writing control
Smooth and consistent writing experience
Hexagonal-shaped barrel
Nickel silver point Fine / Medium
CONSUMER BENEFITS
Meets child safety requirement Easily identifiable ink colour
Provides better grip for writing control
Smooth and consistent writing experience
Key Selling Benefits
Key Selling Benefits
Available ink colours :
Available ink colours :
0.7mm 1.0mm
0.7mm
12
*
*
*Compared to BIC Ball Pen current ink systems
*Compared to BIC Ball Pen current ink systems
13
Ball Pen Classic
PRODUCT FEATURES
CONSUMER BENEFITS
Ventilated cap (Meets ISO 11540 standard)
Meets child safety requirement
Hexagonal shaped barrel
Provides better grip for writing control
Tinted transparent barrel in ink colour
Provides ink level visibility
Ball Pen Classic
PRODUCT FEATURES
Transparent barrel
Smooth and consistent writing experience
Key Selling Benefits Available ink colours : 0.7mm 1.0mm
Provides ink level visibility
Hexagonal-shaped barrel
Provides better grip for writing control
Brass point
Smooth and consistent writing experience
Plug and cap in ink colour Nickel Silver point Fine / Medium
CONSUMER BENEFITS
Ventilated cap (Meets ISO 11540 standard)
Easily identifiable ink colour Meets child safety requirement
Key Selling Benefits Available ink colours : 1.0mm
* *Compared to BIC Ball Pen current ink systems
14
15
Ball Pen Classic
Ball Pen Classic
PRODUCT FEATURES
CONSUMER BENEFITS
Convenient and ease of use
Retractable mechanism
PRODUCT FEATURES
CONSUMER BENEFITS
Easily identifiable ink colour
Plug and cap in ink colour
Enhance writing comfort
Ergo-3 Triangle shape to maximise comfort
Ergo-3 Triangle shape barrel
Lightweight flexible round barrel
Smooth and consistent writing experience
BIC EZ Smooth Needle Point system
Smooth and precise writing
Young and trendy look
Vibrant colour
For long lasting and consistent writing quality
Nickel Silver housing with Tungsten carbide ball X-Fine/X-Fine
Key Selling Benefits
Key Selling Benefits Available ink colours : 0.5mm 0.7mm
*
Retractable
16
83%
smoother
than BIC速 Classic Ink System
17
Ball Pen Classic
PRODUCT FEATURES
Plug and cap in ink colour
CONSUMER BENEFITS
Ball Pen Classic
PRODUCT FEATURES
Easily identifiable ink colour
Lightweight flexible round barrel
Lightweight flexible round barrel
CONSUMER BENEFITS
Enhance writing comfort
Enhance writing comfort
Swirl grip in ink colour
Easily identifiable ink colour Non-slip writing control
Tropical ink Nickel Silver point X-Fine / Fine
Medium Brass point Fine Nickel silver point
Long lasting and precise writing
Adapted to Asian climate Smooth and consistent writing experience
Medium Brass point Key Selling Benefits
Key Selling Benefits Available ink colours : 0.7mm 1.0mm
18
Available ink colours : 0.7mm 1.0mm
19
Ball Pen Classic
PRODUCT FEATURES
CONSUMER BENEFITS
Plug and cap in ink colour
Easily identifiable ink colour
Lightweight flexible round barrel
Enhance writing comfort
Ball Pen Classic
PRODUCT FEATURES
CONSUMER BENEFITS
Plunger and cap in ink colour
Easily identifiable ink colour
Lightweight flexible round barrel
Enhance writing comfort
Long lasting and precise writing
Medium Brass point
Medium Brass point
Long lasting and precise writing Key Selling Benefits Key Selling Benefits
Available ink colours : Available ink colours :
1.0mm
1.0mm
74ns% umer
Pre-co tic recycled plas
20
62 %
Pre-consumer tic recycled plas
Retractable
21
Ball Pen Added Value
PRODUCT FEATURES
CONSUMER BENEFITS
Ball Pen Added Value
PRODUCT FEATURES
Retractable mechanism Sturdy clip
Convenient and ease of use
Attaches to notebooks, binders and more!
Sturdy clip Translucent barrel
CONSUMER BENEFITS
Attaches to notebooks/binders
Provides ink level visibility
Translucent barrel
Provides ink level visibility
Rubberised Grip
Maximise writing comfort
Young and trendy colors
Rubberised Grip
Nickel Silver Plated Point Fine
Maximise writing comfort and control Nickel Silver 0.5/0.7mm Needle Point
Smooth and consistent writing experience
Precise writing
Key Selling Benefits
Key Selling Benefits
Available ink colours :
Available ink colours : OR
*
62%
smoother
than BIC速 Classic Ink System
22
23
Ball Pen Added Value
PRODUCT FEATURES
CONSUMER BENEFITS
Retractable
Ball Pen Added Value
PRODUCT FEATURES
Ease of use and convenient
Translucent barrel
Provides ink level visibility
Integrated soft cushioned grip
Maximise writing comfort and control
Fine point
CONSUMER BENEFITS
Retractable
Ease of use and convenient
Translucent barrel
Provides ink level visibility
Integrated soft cushioned grip
Maximise writing comfort and control
Smooth and consistent writing experience
Fine point
Smooth and consistent writing experience
Key Selling Benefits
Key Selling Benefits
Available ink colours :
Available ink colours :
0.7mm
0.7mm
Retractable
24
Retractable
25
Ball Pen Added Value
PRODUCT FEATURES
Strong Retractable Mechanism Sturdy Binder Clip
CONSUMER BENEFITS
Convenience and ease of use
Ball Pen Added Value
PRODUCT FEATURES
CONSUMER BENEFITS
Retractable
Easy to use and convenient
Attaches to notebooks, binders and more! Two ink colours
Contemporary Design
Provides more choice in one pen
Jewel Tone makes a stylish fashion statement
Refillable Comfortable rubber grip with special shape adapted to women hands
Maximise value
Maximise writing comfort and control Nickel Silver point Fine
Chrome finish Nickel Silver Plated Point Fine / Medium
A touch of stylish class
Smooth and consistent writing experience
Medium Brass point
Smooth and consistent writing experience
Key Selling Benefits
Key Selling Benefits Available ink colours : 1.0mm
Available ink colours : 0.7mm 1.0mm
Retractable
26
27
Ball Pen Added Value
PRODUCT FEATURES
CONSUMER BENEFITS
Retractable
Easy to use and convenient
Two ink colours
Provides more choice in one pen
Smooth and consistent writing experience
Medium Brass point
Key Selling Benefits
PRODUCT FEATURES
CONSUMER BENEFITS
Retractable
Easy to use and convenient
Two ink colours
Provides more choice in one pen
Smooth and consistent writing experience
Medium Brass point
Key Selling Benefits Available ink colours : 0.7mm
28
Ball Pen Added Value
Available ink colours : 0.7mm
0.7mm
29
Ball Pen Added Value
PRODUCT FEATURES
Retractable
Two ink colours
Medium Brass point
Key Selling Benefits
CONSUMER BENEFITS
Easy to use and convenient
Provides more choice in one pen
Smooth and consistent writing experience
Ball Pen Added Value
PRODUCT FEATURES
Retractable
Four ink colours
Nickel Silver Fine point / Medium Brass point
CONSUMER BENEFITS
Easy to use and convenient
Multiple colour choices in one pen
Smooth and consistent writing experience
Key Selling Benefits Available ink colours :
Available ink colours :
1.0mm 0.7mm 1.0mm
30
0.8
31
Ball Pen Added Value
PRODUCT FEATURES
Retractable
Four ink colours
Compact size
Medium Brass point
CONSUMER BENEFITS
Easy to use and convenient
Multiple colour choices in one pen
For easy storage
Smooth and consistent writing experience
Key Selling Benefits
32
Ball Pen Added Value
PRODUCT FEATURES
Retractable
Four ink colours
Compact size
Medium Brass point
CONSUMER BENEFITS
Easy to use and convenient
Multiple colour choices in one pen
For easy storage
Smooth and consistent writing experience
Key Selling Benefits Available ink colours :
Available ink colours :
1.0mm
1.0mm
33
Ball Pen Added Value
PRODUCT FEATURES
Retractable
CONSUMER BENEFITS
Ball Pen Added Value
PRODUCT FEATURES
CONSUMER BENEFITS
Easy to use and convenient Retractable
Four ink colours
Medium Brass point
Multiple colour choices in one pen
Smooth and consistent writing experience
Easy to use and convenient
Four ink colours
Provides more choice in one pen
Smooth and consistent writing experience
Medium Brass point
Key Selling Benefits Available ink colours : 1.0mm
Key Selling Benefits Available ink colours : 1.0mm
34
35
Ball Pen Added Value
Ball Pen Added Value
Grip PRODUCT FEATURES
Retractable
CONSUMER BENEFITS
Easy to use and convenient
Four ink colours
Multiple colour choices in one pen
Rubberised grip
Maximise writing comfort and control
Brass point 0.8mm / 1.0mm
Smooth and consistent writing experience
Key Selling Benefits
Retractable
Four fashion ink colours
Rubberised grip
Brass point Medium
CONSUMER BENEFITS
Easy to use and convenient
Multiple colour choices in one pen
Maximise writing comfort and control
Smooth and consistent writing experience
Key Selling Benefits Available ink colours : 0.7mm
36
PRODUCT FEATURES
1.0mm
Available ink colours : 1.0mm
37
Ball Pen Added Value
Ball Pen Added Value
PRODUCT FEATURES
CONSUMER BENEFITS
Retractable
PRODUCT FEATURES
Easy to use and convenient
Four ink colours
Retractable
Easy to use and convenient
Strong clip
Easy to clip
Multiple colour choices in one pen
Grooved rubber barrel
Barrel in ink colour
Medium Brass point
Smooth and consistent writing experience
Key Selling Benefits
Medium Brass point
Extreme writing comfort and control
Provides ink colour visibility
Smooth and consistent writing experience
Key Selling Benefits Available ink colours :
Available ink colours :
1.0mm
1.0mm
74 %
Pre-consumer tic recycled plas
38
CONSUMER BENEFITS
Retractable
39
Ball Pen Added Value
PRODUCT FEATURES
Slim, Slender Design
Strong clip
Tinted transparent barrel in ink colour
CONSUMER BENEFITS
Gel Ink
PRODUCT FEATURES
For ease of grip
Strong Retractable Mechanism
Convenience and ease of use
Easy to clip on
Colored sturdy clip
For ease of clip on
Provide ink level visibility Transparent Tinted Barrel And Colored Grip
Rubberized Ergonomic Grip Metal cone Stainless Steel Tip With Tungsten Carbide Ball (X-Fine)
Key Selling Benefits
40
CONSUMER BENEFITS
Maximizes writing comfort and control
Rubberized Ergonomic Grip
Provides ink color visibility
Maximizes writing comfort and control
Premium look and feel For long lasting and consistent writing quality
Stainless Steel Tip With Tungsten Carbide Ball (X-Fine)
For long lasting and consistent writing quality
Key Selling Benefits
Available ink colours :
Available ink colours :
0.5mm
0.5mm
41
Gel Ink
PRODUCT FEATURES
Retractable
CONSUMER BENEFITS
Ease of use and convenient
Gel Ink
PRODUCT FEATURES
CONSUMER BENEFITS
Strong retractable mechanism
Convenience and ease of use
Sturdy binder clip
Translucent barrel
Attaches to notebooks, binders and more!
Provides ink level visibility Contemporary design
Integrated soft cushioned grip
Maximise writing comfort and control
Jewel Tone makes a stylish fashion statement
Comfortable rubber grip with special shape adapted to women hands
Maximise writing comfort and control
Matte finish Fine point
Smooth and consistent writing experience
Key Selling Benefits Available ink colours :
A touch of stylish class
Nickel Silver Plated Point (Fine)
Smooth and consistent writing experience
Key Selling Benefits Available ink colours :
0.5mm 0.7mm
Retractable
42
0.7mm
Retractable
43
Gel Ink
PRODUCT FEATURES
CONSUMER BENEFITS
Strong Retractable Mechanism
Convenience and ease of use
Sturdy Binder Clip
Attaches to notebooks, binders and more!
Contemporary Design
Roller - Tampon
PRODUCT FEATURES
CONSUMER BENEFITS
Ventilated cap
Avoids ink leakage
Strong silver metal clip
Elegant looks
Jewel Tone makes a stylish fashion statement
Comfortable rubber grip with special shape adapted to women hands
Maximise writing comfort and control
Matte finish
A touch of stylish class
Nickel Silver Plated Point (Fine)
Smooth and consistent writing experience
Comfortable cushioned grip
Enhances writing comfort and control
Metal point 0.5 mm / 0.7 mm
Precise and smooth writing experience
Key Selling Benefits Available ink colours : 0.7mm
Key Selling Benefits Available ink colours : 0.5mm 0.7mm
Retractable
44
45
Roller - Tampon
PRODUCT FEATURES
Sturdy clip
Semi-translucent barrel
Graphite Pencil
CONSUMER BENEFITS
PRODUCT FEATURES
Attaches to notebooks, binders and more
Soft eraser
Provides ink level visibility
No splinters
Wood-free Rubberized grip
CONSUMER BENEFITS
Does not leave marks and does not damage paper
Safe for children; no splinters when it breaks
Eco-friendly product
Maximize writing comfort and control
Break resistant lead
Super solid lead and ultra-resistant to breakage
Easy Sharpening
Easy and regular sharpening without breakage
0.5 X-Fine / 0.7 FIne
Key Selling Benefits
Key Selling Benefits Available ink colours :
With Eraser 650 2B
650 HB
655 HB with Eraser
0.5mm 0.7mm
** Percentage of total weight of theproduct, up to 57% recycled materials
46
47
Graphite Pencil
PRODUCT FEATURES
CONSUMER BENEFITS
Graphite Pencil
PRODUCT FEATURES
CONSUMER BENEFITS
No splinters
Safe for children; no splinters when it breaks
No splinters
Safe for children; no splinters when it breaks
Break resistant lead
Super solid lead and ultra-resistant to breakage
Break resistant lead
Super solid lead and ultra-resistant to breakage
Easy Sharpening
Easy and regular sharpening without breakage
Easy Sharpening
Easy and regular sharpening without breakage
Key Selling Benefits
Key Selling Benefits 651 HB 651 HB
48
49
Graphite Pencil
PRODUCT FEATURES
No splinters
CONSUMER BENEFITS
Mechanical Pencil
PRODUCT FEATURES
Safe for children; no splinters when it breaks
Soft eraser Push button action
Trendy barrel colours
Break resistant lead
Easy Sharpening
Super solid lead and ultra-resistant to breakage
Easy and regular sharpening without breakage
Lightweight barrel, available in 6 colours
CONSUMER BENEFITS
Does not leave marks and does not damage paper Easy to use to advance and retract the lead
Enhance writing fun
Provides writing comfort, control and fun
Strong lead
Long lasting and smooth writing
3 HB leads 0.5 mm / 0.7 mm
Provide 2 1/2 times more writing lead than a graphite Pencil
Key Selling Benefits
Key Selling Benefits 646 HB
50
51
Mechanical Pencil
PRODUCT FEATURES
Soft eraser
Colored sturdy clip
Mechanical Pencil
CONSUMER BENEFITS
PRODUCT FEATURES
CONSUMER BENEFITS
For Smudge Free Erasing
Soft eraser with a cap
Does not leave marks and does not damage paper
For ease of clip on Refillable
Colorful Translucent Tinted Barrel
Rubberized Ergonomic Grip
Refillable
Key Selling Benefits
Maximise value
For Strong Consumer Appeal
Maximizes writing comfort and control
Comes with 2 High Quality Japan Based Leads
Strong lead 3 HB leads 0.7 mm
Long lasting and smooth writing experience Provide 2 1/2 times more writing lead than a graphite Pencil
Key Selling Benefits
76 %
Pre-consumer tic recycled plas
52
53
Mechanical Pencil
PRODUCT FEATURES
CONSUMER BENEFITS
Soft eraser with a cap
Does not leave marks and does not damage paper
Push action button
Refillable
Marking
Easy to advance and retract the lead
Maximise value
Permanent Markers
Pg
BIC® Permanent Marker 2000/2300 BIC® Permanent Grip Marker Ultra Fine BIC® Marking - Permanent Grip Marker BIC® Marking - Colourful Range (Fine) BIC® Marking - Colourful Range (X-Fine) BIC® Marking Twin - Permanent Marker
56 57 58 59 60 61
Highlighters Soft contoured rubber grip
User-friendly unique retractable mechanism
Strong lead 3 HB leads 0.5 mm / 0.7 mm
Provides writing comfort and control
Provides ease of use and comfortable writing experience
62 63 64 65 66 67
Whiteboard Markers Long lasting and smooth writing experience Provide 2 1/2 times more writing lead than a graphite Pencil
Key Selling Benefits
Retractable
54
new
BIC® Brite liner Text BIC® Brite liner Grip BIC® Brite liner+ Highlighter BIC® Technolight BIC® Brite liner Twin BIC® Brite liner Tape
BIC® Eco 1701/1751 Velleda Whiteboard Marker 68
Permanent Marker - Multipurpose
Permanent Marker - Multipurpose
Ultra Fine Permanent Grip Marker
PRODUCT FEATURES
CONSUMER BENEFITS
PRODUCT FEATURES
Pocket size Conical design
Provides writing control & comfort
Permanent alcohol based ink
Permanent on any surface (fabrics, cardboard, glass, leather, plastic) Permanent ink Quick drying - Low odour
Strong nib Fixed bullet / chisel tip 2.5 mm - 5.5 mm
Rubber grip
Easier recognition
Key Selling Benefits
56
PERMANENT MARKER 2000
PERMANENT MARKER 2300
Fixed bullet tip 2.5 mm - 5.5 mm
Fixed chisel tip 2.5 mm - 5.5 mm
Easy to use and convenient
Water resistant, perfect for marking on wide range of surfaces
Provides choices to suit your writing needs
Strong nib Cap matches ink colour
CONSUMER BENEFITS
Ultra fine point
Provides for writing comfort and control Long lasting Provides precise and smooth writing experience / Perfect for CD marking
Key Selling Benefits Available ink colours :
Available ink colours :
57
Permanent Marker - Multipurpose
Permanent Marker - Multipurpose
Permanent Grip Marker
PRODUCT FEATURES
Pocket size
Permanent ink
Rubber grip
Permanent Grip Marker
CONSUMER BENEFITS
Easy to use and convenient
Water resistant, quick drying, vivid coloured, perfect for marking on wide range of surfaces
Provides for writing comfort and control
Strong nib
Long lasting
Fine point
Provides precise and smooth writing experience
Key Selling Benefits
PRODUCT FEATURES
Cap in ink colour
Permanent ink
Rubber grip
CONSUMER BENEFITS
Easy to use and convenient
Water resistant, quick drying, vivid coloured, perfect for marking on wide range of surfaces
Provides for writing comfort and control
Strong nib
Long lasting
Fine point
Provides precise and smooth writing experience
Key Selling Benefits Available ink colours :
Available ink colours :
58
59
Permanent Marker - Multipurpose
PRODUCT FEATURES
Clip in ink colour
CONSUMER BENEFITS
Easy to use and convenient
Permanent Marker - Multipurpose
PRODUCT FEATURES
Pocket size
Cap in ink color
Permanent ink
Provides for writing comfort and control
Strong nib Dual Nibs : Fine and Ultra fine point
Strong nib Ultra Fine point
Long lasting
Easily identifiable
Water resistant, perfect for marking on wide range of surfaces
Long lasting Provides precise and smooth writing experience / Perfect for CD marking
Provides precise and smooth writing experience Key Selling Benefits
Key Selling Benefits Available ink colours :
60
Easy to use and convenient
Water resistant, quick drying, vivid coloured, perfect for marking on wide range of surfaces
Permanent ink
Rubber grip
CONSUMER BENEFITS
Available ink colours :
61
Highlighter
PRODUCT FEATURES
CONSUMER BENEFITS
Pigmented, water based ink
All types of paper including photocopy and paper fax compatible
Convenient oval, pocket size shape
Won't roll and fits easily in backpacks and drawers
Highlighter
PRODUCT FEATURES
Cap and barrel ink colour
Fluorescent, water based ink
CONSUMER BENEFITS
Easily identifiable ink colour
Bright colours - Odourless All types of paper including photocopy and paper fax compatible
Strong chisel nib Translucent cap in ink colour
Broad highlighting and fine underlining
Grooved rubber grip
Immediate colour identification Fixed chisel tip
Key Selling Benefits Available ink colours :
62
Extreme handling comfort
Smooth and consistent highlighting
Key Selling Benefits Available ink colours :
63
Highlighter
PRODUCT FEATURES
Modern clip in ink colour
CONSUMER BENEFITS
Stylish and elegant looks Easily indentifiable ink colour
Modern design with transparent barrel
Provides ink level visibility
Highlighter
PRODUCT FEATURES
Modern design with transparent barrel
Fluorescent pigmented ink
CONSUMER BENEFITS
Provides ink level visibility
Superb bright colors - photocopy and plain paper fax compatible Odourless
Fluorescent pigmented ink
Super bright colours - Photocopy and plain paper fax compatible Odourless Fine chisel tip
Soft cushioned grip
Extreme writing comfort
Modern clip in ink colour Fine chisel tip
Smooth and consistent highlighting
Smooth and consistent highlighting
Stylish and elegant looks Easily indentifiable ink colour
Key Selling Benefits Key Selling Benefits Available ink colours : Available ink colours :
64
65
Highlighter
PRODUCT FEATURES
Pocket size
CONSUMER BENEFITS
Highlighter
PRODUCT FEATURES
CONSUMER BENEFITS
Easy to use and convenient Erasable highlighting tape
Cap in ink color
Non-smearing, no bleed thru
Easily identifiable Body in ink colour
Easily identifiable ink colour
Retractable with nose cap Fluorescent water-based ink
Protects the tape with ease and convenience
Bright colours - Odourless All types of paper including photocopy and paper fax compatible Provides smooth applicant and control
Flexible tip Available tape colours :
Strong nib Dual Nibs : Fine and Ultra fine point
Long lasting Provides precise and smooth writing experience / Perfect for CD marking
Key Selling Benefits
Key Selling Benefits Available ink colours :
66
67
Dry White Marker
PRODUCT FEATURES
CONSUMER BENEFITS
Low odour
Alcohol based ink
Easy to erase immediately or after a few days
Correction
Provides better writing control and comfort
Wide barrel with conical design
Fluid
PG
TippEx® Fluid Set TippEx® Rapid BIC® Rapid
70 71 72
Pen new
Strong nib fixed bullet tip / chisel tip 2.5 mm - 5.5 mm
Does not bend under pressure
Tape
Provides choices to suit your writing needs
BIC® Microtape Twist BIC® Mini Refillable BIC® Easy Refill + Refill
Easily identifiable ink colour
Cap matches ink colour
Key Selling Benefits Available ink colours :
Fixed bullet tip 2.5 mm
68
Fixed chisel tip 3.0 mm - 5.5 mm
BIC® Shake’n Squeeze BIC® Mini Shake’n Squeeze
73 74
75 76 77
Correction
PRODUCT FEATURES
Brush applicator
CONSUMER BENEFITS
Provides precise application
Correction
PRODUCT FEATURES
Wedge-shaped foam applicator
CONSUMER BENEFITS
Very precise application Corrects a full line No stains or splashes
High performance Tipp-Ex速 formula
High coverage ability Quick drying time Easy rewriting High coverage ability High performance Tipp-Ex速 formula
20 ml correction fluid and 20 ml thinner in 1 set
70
Maximise value
20 ml
Quick drying time Easy re-writing
Large capacity
71
Correction
PRODUCT FEATURES
CONSUMER BENEFITS
Wedge-shaped foam applicator
Very precise application Corrects a full line
Correction
PRODUCT FEATURES
Advanced fluid formula
CONSUMER BENEFITS
Quick drying, good coverage, easy re-writing
No stains or splashes
High coverage ability High performance Tipp-Ex速 formula
20 ml
Pen-shaped squeezable body
Extreme handling comfort Better fluid flow control
Quick drying time Easy re-writing
8 ml
Large capacity
Large capacity Fine metallic point
Precise correction Corrects the way you write
Key Selling Benefits
72
73
Correction
PRODUCT FEATURES
CONSUMER BENEFITS
Correction
PRODUCT FEATURES
3 inches long
CONSUMER BENEFITS
Perfectly suited for home, school or office Perfect for your pencase
Compact sized
Easy storage
5 mm x 6 m
Extra long tape to maximise your dollar and wide tape - adapted to both print and hand writing
Flexible tip Fine metallic point
For precise correctionl
Provides smooth application and control
Film based tape
Stronger and thinner for better laydown
Retractable with Nose cap Pen-shaped squeezable body
Available in :
Key Selling Benefits
Eas
Key Selling Benefits
For better fluid flow control
tart S y
Ea
74
Protects the tape with ease and convenience
sy Stop
75
Corre ction Correction
PRODUCT FEATURES
Mini Size - 2.5 inches long
CONSUMER BENEFITS
Compact, for easy storage
Tinted transparent body
Correction
PRODUCT FEATURES
CONSUMER BENEFITS
5 mm x 14 m
Long tape length
Allows tape supply to be visible Flexible tip
Front Cap
Designed for smooth application
Protects the tape from breakage Polyester film
Refillable
Enables multiple usage of the correction body
High resistance of tape
Transparent tape body for visible tape supply Refill system
Available in :
Eas
Key Selling Benefits
tart yS
Ea
76
Tape level control Easy to refill
Available in :
Key Selling Benefits
Up to
sy Stop
77
Glue
PRODUCT FEATURES
Meet EN71-3 standard (Toy industry standard) Works on paper, cards, photos and fabric
Glue
Acid and solvent free
Glue
PG
BIC速 Glue Stick BIC速 School Glue BIC速 White Glue BIC速 Ecolutions Glue
79 80 81 82
Solid glue stick
CONSUMER BENEFITS
Meets child safety requirement
Quick drying time, dries clear Washable, photo safe Easy and clean use for neat application Prevents crinkling of paper
2 sizes available : 8g, 21g
Provides wide choices to suit different needs
Available in:
21g
8g
79
Glue
PRODUCT FEATURES
Tip applicator Meets EN71-3 standard (Toy industry standard) Works on paper, cards, photos Acid free and solvent free
CONSUMER BENEFITS
Help easy and clean application
Glue
PRODUCT FEATURES
Tip applicator
Transparent bottle
80
Helps easy and clean application
Meets child safety requirement Multiple uses Washable and photo safe
Works on paper, wood, leather, wool Acid free
Transparent bottle
CONSUMER BENEFITS
Provides glue supply visibility
1 sizes available : 118ml, 4oz
Multiple uses
Washable and photo safe, safe for child use Provide wide choices to suit different needs
Provides glue supply visibility
81
Glue
PRODUCT FEATURES
Works on paper, cards, photos and fabric Acid and solvent free
Solid glue stick
lighters
CONSUMER BENEFITS
Flint
PG
Quick drying time, dries clear
BIC® J6 Maxi BIC® J3 Slim BIC® J5 Mini
90 91 92
Washable, photo safe
Electronic BIC® J38 Electronic BIC® J39 Mini Tronic BIC® XP2 Electronic
Easy and clean use for neat application Prevents crinkling of paper With relief Innovation
3 sizes available : 8g, 21g, 36g
Provides wide choices to suit different needs
With relief Innovation limited edition limited edition With relief Innovation
93 94 95
Décors J3/J23 Slim - New! In The Sky USB Vintage Music Year of Horse Football Flags Barcodes Graffiti
96 97 98 99 100 101 102
Décors J3 Slim Available in:
Key Selling Benefits 8g
100%
Pre-consumer tic recycled plas
82
36g
21g
Coffee Denim Sweet Deco
103
Animal Creation Paper Planes
103
Man & His Dog Inner Beauty
103
Casino Bling Bling
104
Love Me, Love Me Not Cocktail Compositions
104
lighters SIZE
COMPARISON Electronic Lighters
Flint Lighters J5 Mini
J3 Slim
J6 Maxi
2.1g=1450
2.6g=1800
4.4g=3000
2.2cm(W)x6.1cm(H)
2.2cm(W)x7.6cm(H)
2.5cm(W)x8.0cm(H)
J39 1.5g=1050
2.5cm(W)x6.3cm(H)
J38 2.6g=1800
2.5cm(W)x7.9cm(H)
XP2 1.38g=1000
2.3cm(W)x7.9cm(H)
Principal steps in the production and quality control of BIC速 lighters
4 Ball
1
Seals the fuel tank after it is filled.
Base and Body
These are plastic; ultrasonically welded together. They comprise the fuel tank.
5 Flint and Flint Spring
The flint spring applies pressure to the flint to generate sparks.
Valve
The subassembly that releases a constant level of fuel, permitting a constant flame of predetermined height.
2
6
3
Sparkwheel
When the sparkwheel, which is made of serrated hardened steel wire, is rotated with sufficient speed and force, it creates a spark.
Jet, Fork and Fork Spring
These components control the opening and closing of gas coming from the valve. Releasing the fork automatically stops the flow of gas from the valve. The jet/globe seal subassembly is quality checked using a sophisticated camera vision system.
7 Hood
Steel. Windshield and heat protection.
What is ISO 9994 standard?
BIC® Child-Resistant Lighters
ISO 9994 is an international safety standard for manufacturing a lighter. The requirements stated is intended to ensure a reasonable degree of safety for normal use.
To prevent the misuse of lighters by young children, a lighter has to be modified in compliance with Child-Resistance requirements (EN 13869) to make it more difficult to operate. At least 85% of children under 51 months of age should not be able to operate these lighters.
Lighters which do not comply with this safety specifications will posed a danger to the public and the environment. ISO 9994 standard is intended to reduce these potential hazards to lighters users. The safety specification applies to all flame-producing products such as cigarette lighters, cigar lighters and pipe lighters.
Importance of a safe lighter that complies with ISO 9994 standard: • Preventing the risk of burning the face or hair from a excessive flame height extinguished from a lighter
s All BIC Lighteerd Meet or exce ISO 9994 Specifications
Compliance with EN 13869 standard*: • High quality raw material. • Production with consistency and micrometric precision. • Automatic checks of the child-resistance effectiveness of each single Bic Lighter.
• Able to extinguish effectively without the risk of causing fire
BIC® has a long experience in producing Child-Resistant lighters.
• Preventing the risk of a lighter bursting into flame resulting from an overfilled lighter when temperature increases
• More than 20 patents registered for BIC Child-Resistant device since 1988. • Producing Child-Resistant lighters for more than 15 years for the US, Canadian, Australian and New Zealand markets.
Safety Requirements of Lighters in ISO 9994 Flame Height
All BIC® Child-Resistant lighters comply with en 13869 standard*
Limited to 5cm for non adjustable lighters
BIC Lighters Constant flame average height of 3.2cm
> Excessive flame height could burn users when lighting a cigarette Flame Stability
No spitting, sputtering and flaring
Use pure isobutane as fuel allowing constant flame height during its lifetime
> Unstable flame could burn consumers and disturb cigarette lighting Flame Extinction
Extinguish within 2 sec after a 10 sec burn
Extinguish within 0.3 sec after lighting
> A lighter that does not extinguish quickly could burn its user or cause a fire Volumetric Displacement
Liquid fuel shall not exceed 85% of the volumetric capacity of the reservoir
Less than or equivalent to 85% of volumetric capacity
> Excessively filled lighter could burst when temperature increases Resistance to High Temperature
65ºC for 4 hours
75ºC for 8 hours
> Lighter made of low quality plastic material and poor moulding process could burst at elevated temperature Resistance to dropping
Capable to withstand 3 drops from 1.5m height
Able to withstand a 3m height drop
> Lighter that are not durable enough could burst if it is dropped, posing major hazards to users
BIC® are committed to the Quality & Safety requirements of ISO 9994 standard with over 50 individual automatic quality checks on our lighters.
J38
J39
Flint Lighters
Flint Lighters
J6
J3
4.4g=3000
PRODUCT FEATURES
CONSUMER BENEFITS
Protects the flame from the wind and the lighter body from the heat of the flame
Nickel-plated steel safety hood
Controls height of flame
Regulator valve: In cold formed aluminium
Fits well in the hand
Oval-shaped barrel
Longer lasting lighter : Up to 3000 lights
Reservoir : High mechanical and chemical resistance resin
PRODUCT FEATURES
CONSUMER BENEFITS
Pre-set ignition
Steady flame
Pre-set ignition
2.6g=1800 Steady flame
Nickel-plated steel safety hood
Protects the flame from the wind and the lighter body from the heat of the flame
Regulator valve : In cold formed aluminium
Controls height of flame
Slim, oval-shaped barrel
Fits well in the hand and can be easily tucked away
Reservoir : High mechanical and chemical resistance resin
Allows a greater volume of gas due to the thinness of its wall
Stable flame
Gas : Isobutane
Gas : Isobutane
lours! o C w Ne e in
urs! o l o C w
Ne
Stable flame
bl Availa
ble in Availa
2014
2014
Chrome hood, red fork and white base
Key Selling Benefits
Key Selling Benefits
BIC lighters go through more than 50 quality checks before leaving the factory
BIC lighters gives up to 2 times more lights than other flint lighters of the same format* *based on Internal test
90
Chrome hood, red fork and white base
The BIC Maxi lighter J6 provides 3000 lights
BIC lighters go through more than 50 quality checks before leaving the factory
BIC lighters gives up to 2 times more lights than other flint lighters of the same format*
Slim & fits everywhere – There is one design that fits your personality
*based on Internal test
91
Flint Lighters
Flint Lighters
J5
2.1g=1450
PRODUCT FEATURES
CONSUMER BENEFITS
Pre-set ignition
J38
2.6g=1800
PRODUCT FEATURES
CONSUMER BENEFITS
High force ignition system BIC速 electronic lighters are Child resistant
Steady flame
Nickel-plated steel safety hood
Protects the flame from the wind and the lighter body from the heat of the flame
Regulator valve : In cold formed aluminium
Controls height of flame
Protects the flame from the wind and the lighter from the heat of the flame
Nickel-plated steel safety hood
Steady flame
Pre-set ignition
Elegant and comfortable lighting
Electronic ignition system Mini, oval-shaped barrel
Small and light, it fits well in the hand
Reservoir : High mechanical and chemical resistance resin
Fits well in the hand
Oval-shaped barrel
Allows a greater volume of gas due to the thinness of its wall Allows a greater volume of gas due to the thinness of its wall
Reservoir : High mechanical and chemical resistance resin Gas : Isobutane
Stable flame
lours!
o New C
Stable flame
Gas : Isobutane
e in
bl Availa
2014
Available colours : Chrome hood, red fork and white base
Key Selling Benefits
Key Selling Benefits
BIC lighters go through more than 50 quality checks before leaving the factory
BIC lighters gives up to 2 times more lights than other flint lighters of the same format*
Most convenient lighter from the BIC速 range
BIC lighters go through more than 50 quality checks before leaving the factory
Child-Resistant
Chrome hood, Black pusher and White base
*based on Internal test
92
93
Electronic Lighters
J39
XP2
1.5g=1050
PRODUCT FEATURES
CONSUMER BENEFITS
1.38g=1000
PRODUCT FEATURES
High force ignition system BIC速 electronic lighters are Child resistant Nickel-plated steel safety hood
Electronic Lighters
Cold Rolled Steel Hood
Protects the flame from the wind and the lighter from the heat of the flame
Pre-set ignition
Piezo System
Steady flame
Electric ignition system
Elegant and comfortable lighting
Oval-shaped barrel
Aesthetically pleasing and practical, it fits well in the hand
Reservoir : High mechanical and chemical resistance resin
Allows a greater volume of gas due to the thinness of its wall
Gas : Isobutane
Pusher
Flat front Barrel
CONSUMER BENEFITS
Protects the flame from wind and the lighter from the heat of the flame For easy lighting Steady flame and easy lighting
Fits elegantly in the hand
Reservoir : High mechanical and chemical resistance resin
Stable flame
Available colours :
Key Selling Benefits
BIC lighters go through more than 50 quality checks before leaving the factory
94
Key Selling Benefits
Available colours :
Child-Resistant
Chrome hood, Black pusher and White base
Black hood, Black pusher and White base
95
Flint Lighters - Décors
J3 In the Sky Series PRODUCT FEATURES
Pre-set ignition
Flint Lighters - Décors
J3
2.6g=1800
2.6g=1800
USB Series
CONSUMER BENEFITS
PRODUCT FEATURES
CONSUMER BENEFITS
Pre-set ignition
Steady flame
Steady flame
Nickel-plated steel safety hood
Protects the flame from the wind and the lighter from the heat of the flame
Nickel-plated steel safety hood
Protects the flame from the wind and the lighter from the heat of the flame
Slim, oval-shaped barrel
Fits well in the hand and can be easily tucked away
Slim, oval-shaped barrel
Fits well in the hand and can be easily tucked away
Reservoir : High mechanical and chemical resistance resin
Gas : Isobutane
Allows a greater volume of gas due to the thinness of its wall
Reservoir : High mechanical and chemical resistance resin
Allows a greater volume of gas due to the thinness of its wall
Gas : Isobutane
Stable flame
Stable flame
Chrome hood, red fork and white base
Key Selling Benefits
with
Key Selling Benefits
BIC lighters gives up to 2 times more lights than other flint lighters of the same format* *based on Internal test
96
Slim & fits everywhere – There is one design that fits your personality
bossed Te m E
ure xt
BIC lighters go through more than 50 quality checks before leaving the factory
Chrome hood, red fork and white base
BIC lighters go through more than 50 quality checks before leaving the factory
BIC lighters gives up to 2 times more lights than other flint lighters of the same format*
Slim & fits everywhere – There is one design that fits your personality
*based on Internal test
97
Flint Lighters - Décors
J3
Lim
Vintage Music Series PRODUCT FEATURES
Pre-set ignition
Flint Lighters - Décors
2.6g=1800
ited Edition
J3 Year of Horse Series
CONSUMER BENEFITS
PRODUCT FEATURES
CONSUMER BENEFITS
Pre-set ignition
Steady flame
Steady flame
Nickel-plated steel safety hood
Protects the flame from the wind and the lighter from the heat of the flame
Nickel-plated steel safety hood
Protects the flame from the wind and the lighter from the heat of the flame
Slim, oval-shaped barrel
Fits well in the hand and can be easily tucked away
Slim, oval-shaped barrel
Fits well in the hand and can be easily tucked away
Reservoir : High mechanical and chemical resistance resin
Allows a greater volume of gas due to the thinness of its wall
Gas : Isobutane
Stable flame
Reservoir : High mechanical and chemical resistance resin
Allows a greater volume of gas due to the thinness of its wall
Gas : Isobutane
Stable flame
Chrome hood, red fork and white base
Chrome hood, red fork and white base
Key Selling Benefits
with
Key Selling Benefits
BIC lighters gives up to 2 times more lights than other flint lighters of the same format* *based on Internal test
Slim & fits everywhere – There is one design that fits your personality
bossed Te m E
ure xt
BIC lighters go through more than 50 quality checks before leaving the factory
98
2.6g=1800
BIC lighters go through more than 50 quality checks before leaving the factory
BIC lighters gives up to 2 times more lights than other flint lighters of the same format*
Slim & fits everywhere – There is one design that fits your personality
*based on Internal test
99
Flint Lighters - Décors Lim
ited Edition
J3
J3
2.6g=1800
Football Flag Series PRODUCT FEATURES
Barcode Series
CONSUMER BENEFITS
Pre-set ignition
Flint Lighters - Décors
PRODUCT FEATURES
Pre-set ignition
Steady flame
2.6g=1800 CONSUMER BENEFITS
Steady flame
Nickel-plated steel safety hood
Protects the flame from the wind and the lighter from the heat of the flame
Nickel-plated steel safety hood
Protects the flame from the wind and the lighter from the heat of the flame
Slim, oval-shaped barrel
Fits well in the hand and can be easily tucked away
Slim, oval-shaped barrel
Fits well in the hand and can be easily tucked away
Reservoir : High mechanical and chemical resistance resin
Allows a greater volume of gas due to the thinness of its wall
Reservoir : High mechanical and chemical resistance resin
Allows a greater volume of gas due to the thinness of its wall
Gas : Isobutane Gas : Isobutane
Stable flame
Stable flame
Chrome hood, red fork and white base
Chrome hood, red fork and white base
Key Selling Benefits
BIC lighters go through more than 50 quality checks before leaving the factory
BIC lighters gives up to 2 times more lights than other flint lighters of the same format*
Slim & fits everywhere – There is one design that fits your personality
BIC lighters go through more than 50 quality checks before leaving the factory
BIC lighters gives up to 2 times more lights than other flint lighters of the same format*
bossed Te m E
ure xt
with
Key Selling Benefits
Slim & fits everywhere – There is one design that fits your personality
*based on Internal test
*based on Internal test
100
101
Flint Lighters - Décors
J3
2.6g=1800
Graffiti Series PRODUCT FEATURES
CONSUMER BENEFITS
Pre-set ignition
Flint Lighters - Décors
J3
2.6g=1800
Coffee Combinations Series
Denim Series
Steady flame
Nickel-plated steel safety hood
Protects the flame from the wind and the lighter from the heat of the flame
Slim, oval-shaped barrel
Fits well in the hand and can be easily tucked away
Reservoir : High mechanical and chemical resistance resin
Sweet Deco Series
Old Man & His Dog Series
Allows a greater volume of gas due to the thinness of its wall
Gas : Isobutane
Stable flame
Animal Creation Series
Chrome hood, red fork and white base
Key Selling Benefits
Paper Planes Series
BIC lighters go through more than 50 quality checks before leaving the factory
BIC lighters gives up to 2 times more lights than other flint lighters of the same format*
Slim & fits everywhere – There is one design that fits your personality
*based on Internal test
102
103
Flint Lighters - Décors
J3
2.6g=1800
PRODUCT FEATURES
Inner Beauty Series
Casino Series
Men shavers
CONSUMER BENEFITS
Disposable Basic Needs
PG
BIC® Double Edge Blades BIC® 1 BIC® 2
108 109 110
Premium BIC® Flex3 Comfort BIC® Flex4 Comfort
System
Added value
Bling Bling Series
BIC® 3
BIC® Flex4
111
woMen shavers Disposable Basic Needs
PG
BIC Twin Lady
115
®
Love Me Love Me Not Series
Added Value Refresh!
BIC® Teens BIC® Teens Colours Pivot
116 117
Premium new
BIC® Flexi Lady
118
System new
Cocktail Compositions Series
104
BIC® Soleil Shimmer 4 Independent Moveable Blades
112 113
119
114
Major steps in production and quality control of BIC® shavers
ASSEMBLY
The shaver’s head is made up of two plastic components. For heads with fixed blades, the blades are placed between spacers.
1 The blade 1. The steel strip is first perforated to determine the form of the blade. 2. The steel strip then goes through a hardening process. 3. Then the strip is ground to a razor’s thin edge.
3
For heads with moveable blades, the blades are independently placed on individual springs. All the components are automatically assembled. The lubricating strips are placed on the cover. The head is then affixed to the shaver’s handle.
4. First surface treatment: Platinum/ chromium coating is applied to the shaver blade. 5. Second surface treatment : a PTFE (poly tetra ethylene) coating is then deposited onto the shaver blade to enhance its performance.
2 Molding the plastic parts Handle, guard, cover and blade protector. 1. Colored plastic materials are blended together in
preparation for injection mold.
2. After injection, the plastic parts are cooled, ejected
and ready for assembly.
3. Handle can also be manufactured through
coextrusion process.
Our factories in Verberie (France) and Violex (Greece) are ISO 14001 and ISO 9001 certified (resp. Environment Management system and Quality Management system)
4 Quality The blade, molded component parts and finished product are all visually and dimensionally checked throughout the entire manufacturing process.
Basic Needs
Basic Needs
DOUBLE EDGE BLADES CHROME PLATINIUM PRODUCT FEATURES
CONSUMER BENEFITS
Top quality stainless steel double edge blade
PRODUCT FEATURES
Grooved polystyrene protection bar Top quality and specially designed geometric stainless steel blade with polymeric and chrome covering
Triple honed Polymeric and chrome platinum coating
Fixed head
CONSUMER BENEFITS
For a better preparation of skin For a cleaner, closer shave adapted to sensitive skin
More regular edge Better hygiene Closer, safer shaving
More regular edge Closer, safer shaving
Safe and hygienic Each blade is individually wrapped and packed in a box of 5 Orange coloured, grooved, polystyrene handle
108
Easy to handle and use
109
Basic Needs
Added Value
Quality 3 Blade disposables f o r e a s y, s m o o t h s h av e PRODUCT FEATURES
Narrow and fixed razor head Polystyrene protective bar
Top quality stainless steel twin blades with polymeric and chrome covering
CONSUMER BENEFITS
Allows the razor to reach delicate areas with precision
For a perfect shaving angle
Better hygiene Closer, safer shaving
110
Fixed Head
CONSUMER BENEFITS
For a close and smooth shave
Triple-blade shaver technology with polymeric and chrome covering
Adapted to sensitive skins More regular edge
Orange coloured, grooved polystyrene handle
PRODUCT FEATURES
Longer, for an better grip and shaving control
Lubricating strip with Aloe Vera and Vitamin E
Curved handle design with non-slip ridges
Great smoothness and less irritation
Better grip and shaving control
111
Premium
Premium 4 3 2 1
Pr e m i um 3 i n d e p e n d e n t m o v e a b l e b l a d e d i s p o s a b l e f o r a e a s y, c l e a n a n d s m o o t h s h av e
PRODUCT FEATURES
CONSUMER BENEFITS
Pivoting Head
Adjust to body sensitive areas for more comfort and precision
Quality triple-blade shaver technology with polymeric and chrome covering, independently springmounted
Follow skin curvature for an ultra soft shave, quick and easy to rinse
Absorbs the pressure of the blades, minimizing nicks and cuts
Twin lubricating strip with Aloe Vera and Vitamin E
Pr e m i um 4 i n d e p e n d e n t m o v e a b l e b l a d e d i s p o s a b l e f o r a e a s y, c l e a n a n d s m o o t h s h av e
PRODUCT FEATURES
Pivoting Head
Adjust to body sensitive areas for more comfort and precision
Quality 4-blade shaver technology with polymeric and chrome covering, independently springmounted
Follow skin curvature for an ultra soft shave, quick and easy to rinse
Lubricating strip with Aloe Vera and Vitamin E
Absorbs the pressure of the blades, minimizing nicks and cuts
Great smoothness and less irritation
Extra large guard bar
Skin stretching and hair alignment effect and for a smoother shave
Curved handle design with soft comfort grip
For better handling and shaving control
CONSUMER BENEFITS
Great smoothness and less irritation Extra large guard bar
Skin stretching and hair alignment effect for a smoother shave
Heavy handle with textured comfort grip
For better handling and superior control
Key Selling Benefits
Key Selling Benefits
t Comfpor Gri
Adjust to the contours of your skin for a smooth and close shave.
112
Allows movement along the contours of the face for  a smooth and close shave
Offer supreme control of the shaver during shaving for a precise shave
For a comfortable shave
Adjust to the contours of your skin for a smooth and close shave.
Allows movement along the contours of the face for  a smooth and close shave.
Offer supreme control of the shaver during shaving for a precise shave.
For a comfortable shave
113
Basic Needs
System
Pr e m i um 4 i n d e p e n d e n t m o v e a b l e b l a d e R e f i l l a b l e s y s t e m s h av e r f o r a c l e a n a n d s m o o t h s h av e
PRODUCT FEATURES
CONSUMER BENEFITS
Pivoting head
Follows face contours perfectly with less pressure on the skin
Quality 4-blade shaver technology with polymeric and chrome covering, independently spring-mounted
t w i n - b l a d e F E M ALE s a h v e r f o r a qu i c k a n d e a s y s o l u t i o n f o r u n s i g h t ly h a i r
PRODUCT FEATURES
CONSUMER BENEFITS
Allows the razor to reach delicate areas more easily in a safe way
Narrow fixed razor head Polystyrene protective bar
For a smooth and closer shave Less nicks & cuts, gives more fluid and precise shave
Easy refillable cartridge system
For a perfect shaving angle Closer, safer shaving
Top quality stainless steel twin blades
For an economical shaving solution
Aloe Vera and Vitamin E lubricating strip
Gives better glide and comfort
Fun, modern and stylish looks
Modern design and available in 5 attractive pastel colours Long, curved ergonomic handle
Provides a good grip for a precise, optimum shaving control
Easier handling for more efficiency and control
Light and ridged long handle
Key Selling Benefits
Available colours :
Adjust to the contours of your skin for a smooth and close shave.
114
Allows movement along the contours of the face for  a smooth and close shave.
For a comfortable shave
Offer supreme control of the shaver during shaving for a precise shave.
115
Added Value
Added Value
t R IPLE - b l a d e F E M ALE s h av e r f o r a c o mf o r ta b l e s h av e
t R IPLE - b l a d e F E M ALE s h av e r f o r a c o mf o r ta b l e s h av e PRODUCT FEATURES
Fixed head
CONSUMER BENEFITS
For a close and smooth shave
Triple-blade shaver technology with variable geometry and polymeric and chrome covering Lubricating strip with Aloe Vera and Vitamin E
Great smoothness and less irritation
PRODUCT FEATURES
Pivoting Head
For a greater comfort and more shaving control
Adjust to body sensitive areas for more comfort and precision
Triple-blade shaver technology with variable geometry and polymeric and chrome covering Lubricating strip with Aloe Vera and Vitamin E
Bi-injection process
Curved handle design with non-slip ridges
CONSUMER BENEFITS
Curved handle design with non-slip ridges
Great smoothness and less irritation
4 attractive modern colours
For a greater comfort and more shaving control
Available colours :
Key Selling Benefits
Tri-blade Technology
116
117
Premium
System F e m a l e s ys t e m R a zo r w i t h 4 i n d e p e n d e n t m ov e a b l e blades for a p e rf e c t ly s m o ot h s h av e
p r e m i um 3 i n d e p e n d e n t m o v e a b l e b l a d e s f e m a l e s h av e r f o r a c o mf o r ta b l e a n d s m o o t h s h av e PRODUCT FEATURES
CONSUMER BENEFITS
Pivoting Head
Adjust to body sensitive areas for more comfort and precision
Quality triple-blade shaver technology with polymeric and chrome covering,
independently springmounted
Great smoothness and less irritation
Lubricating strip with Aloe Vera and Vitamin E
For a greater control and maneuverability
Curved handle design with non-slip ridges
Available colours :
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Great comfort and flexibility to shave difficult areas with less nicks and cuts
Independent moveable blades with polymeric and chrome covering
Adjust to all your curves for a gentle, close shave
Soothing moisture strip enriched with cocoa butter
Glides smoothly on skin and gives a more comfortable shaving feeling
Rubber Guard-Bar
Gives optimal stretching of the skin
C
ad He
Offer supreme control of the shaver during shaving for a precise shave.
Ergonomic long handle with an enhanced non-slip rubber grip
For added control and gives a more precise shaving gesture
Key Selling Benefits
fort Gr i om
p
Pivoting
Key Selling Benefits
Allows movement along the contours of the body for  a smooth and close shave.
Rounded pivoting head
CONSUMER BENEFITS
3 attractive modern colours
Bi-injection process
Adjust to the contours of your skin for a smooth and close shave.
PRODUCT FEATURES
For a comfortable shave.
Adjust to the contours of your skin for a smooth and close shave.
Allows movement along the contours of the body for  a smooth and close shave.
Offer supreme control of the shaver during shaving for a precise shave.
For a comfortable shave.
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