the Photographer - Issue One 2023

Page 31

PIXSY

D ATA CO LO R

FIGHT IMAGE THEFT

PICTURE INSTRUMENTS

Datacolor aligns with Picture Instruments Integration of Datacolor’s Spyder Checkr colour reference charts Datacolor’s Spyder Checkr, Spyder Checkr 24 and Spyder Checkr Photo colour reference charts have now been integrated into Picture Instruments’ MASTER MATCH software, which can be used to colour-correct or match images using a reference chart or to edit based on before-and-after images. This is possible for photos, as well as for video material and 3D content.

85%

of images uploaded on the internet are used without permission or a licence and few photographers are immune to image theft. Find and fight image theft with Pixsy. What is Pixsy? Pixsy is an online service that allows photographers to track where and how their images are used online and take action when they are used without permission. For creatives, by creatives, Pixsy was founded in 2014 and is a team of photographers, lawyers and developers aiming to bring creatives alike access to legal solutions to copyright infringements at no upfront cost to them. Our clients are photographers, designers, agencies, media companies and brands. Presently, Pixsy works with over 200,000 creators from around the world to protect their images. Each day we monitor more than 150 million images, have uncovered 350+ million matches, and handled over 180,000 copyright infringement cases. Pixsy offers a suite of tools to help photographers and creators monitor and protect their copyrights. Including: • Monitor = see where and how your work is being used • Resolve = recover compensation when a business is using an image without a licence • Takedown = get images taken down from websites and platforms • Register = register images with the US and Canadian copyright offices 56 the PHOTOGRAPHER / 2023 / Issue One

We monitor the public internet and provide matches of the images for users to review whether the usage is approved or unauthorised. All matches are presented on an easy-to-use dashboard, and enriched with additional information such as country (where that site is operating from), category (the type of site or business), and grouped by the business sites/ properties). We score each match on how commercial we believe the site to be, and how similar the match is to the source image. Our technology is good enough to find heavily altered versions of the image; including crops, rotations, recoloring, layers, text/banner overlays, watermarks (added or removed), images printed on objects (t-shirts, books, cups), etc. If a match happens to be an infringement, the system allows the photographer to take further action and have the image removed (takedown) or recover lost revenue (case/ resolve). Our team of experts is here to help every step of the way.

Colour matching various camera systems One of the advantages of MASTER MATCH software is the easy, precise and fast matching of photo and video material. When different camera systems are used in a project, footage from a wide variety of sources must be colour-matched to achieve a coherent look and feel. With the help of Spyder Checkr, Spyder Checkr 24 or Spyder Checkr Photo, this can be done quickly and easily without trial and error. MASTER MATCH synchronises the colour reproduction of a camera with any other camera. From drone shots, iPhone photos or videos to professional films, a colour profile can be applied to other images/videos. Datacolor colour reference charts work seamlessly with MASTER MATCH, so users can easily colour-match camera systems and transfer colour profiles from before and after images or screenshots. Three modes can be selected depending on the intended use: Colour chart mode: for use with colour charts used during shooting, such as Datacolor Spyder Checkr Photo, Free-point mode: for colour matching without a colour chart, - Pixel difference mode: for extracting looks from before-and-after image comparisons.

3D-LUTs and ICC profiles for absolute flexibility All colour corrections can be exported in various 3D LUT formats and as ICC profiles to be applied to various photo and video applications. MASTER MATCH can be downloaded from the Picture Instruments website via the try/download button. The trial version runs indefinitely. A licence is required to export LUTs and ICC profiles or to visualise LUTs in MASTER MATCH. Great price savings on MASTER MATCH! Save £132 Datacolor is offering a voucher code to save on MASTER MATCH software - available for only £178.80 instead of £310.80 incl. VAT. Purchase a Spyder Checkr, Spyder Checkr 24 or Spyder Checkr Photo or Datacolor kit such as the Spyder X Capture Pro or Spyder X Photo Kit, and a MASTER MATCH discount code will be included as part of the set-up instructions in the Datacolor Spyder Checkr software, redeemable on the Picture Instruments web page. Issue One / 2023 / the PHOTOGRAPHER 57


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