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Retail media networks are digital platforms that enable businesses to purchase advertising space on a retailer's website, apps, and other digital properties, including in-store displays. Retailers can partner with media companies to expand their brand and improve their target audience by using detailed shopper data.
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The global retail media networks market size is expected to grow from $19.49 billion in 2022 to $20.81 billion in 2023 at a compound annual growth rate (CAGR) of 6.8%. The global retail media networks market size is expected to grow to $27.03 billion in 2027 at a CAGR of 6.7%.
Drivers Trends
The rapid growth of e-commerce is expected to propel the growth of the retail media networks market
Product innovation has emerged as a key trend gaining popularity in the retail media network market.
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The report covers the retail media networks market’s segments-
By Cloud Deployment By ApplicationSearch Ads, Display Ads
Public Cloud, Private Cloud, Hybrid Cloud
Consumer Goods, Catering,
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