Greater Fayetteville Business Journal - December 8, 2023 Issue

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BHAWK

New veteran owned brewery almost open Page 11

December 8, 2023 - December 21, 2023 Vol. 3, No. 13

$2.00

bizfayetteville.com

WEB EXCLUSIVE Restaurant

New seafood market & restaurant opens in Fayetteville bizfayetteville.com

Technology

NC Tech startup keeps schools safe Page 3

Hospitality

Meet the new CEO of DistiNCtly Fayetteville Page 5

PHOTO PROVIDED BY THE THOMAS COLLEGE OF BUSINESS AND ECONOMICS AT UNC PEMBROKE

About 2000 of UNCP’s students study at the Thomas College of Business and Economics. That’s about a quarter of the student population.

BETTERING

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ursuing a degree in BusiA close look ness continues to be a strong choice with Business Degrees at how UNCP’s equipping with a myriad Thomas College of skills thatstudents prepare them to enter the competitive job market. The of Business into Thomas College of Business and is located in Pembroke and Economics Economics as part of the University of North provides a Carolina at Pembroke. Between the undergraduate and graduate foundation for college’s programming there are about 2000 future founders students enrolled accounting for

Index Technology ............................................. 3 Editor's Note .......................................... 4 Profile .................................................... 5 Achievers ........................................... 8, 9

about a quarter of the total number of students at UNCP. The college of business has been serving students and fostering their

Restaurant............................................11 The List.................................................13 Hospitality .....................................14, 15 Biz Leads........................................18, 19

>>

By Stephanie Meador

See BUSINESS, page 7


Page 20 Page 22

March 5 -10, 18, 2021-- February February 23, 2023 December 8, 2023 2023 December 21, 2023

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Greater Fayetteville Business Journal >>

By Eddie Velazquez

December 8, 2023 - December 21, 2023

Page 3

TECHNOLOGY

bizfayetteville.com

Starting up strong MOORE COUNTY TECH STARTUP ACTIVE DEFENDER PIONEERS NEW APPLICATION FOR INCREASED SAFETY STANDARDS

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ctive Defender is looking to graduate from being one of the top North Carolina Technology Association (NC TECH) startups to watch, to a ubiquitous public safety solution that helps notify stakeholders of public safety emergencies in spaces beyond the classroom. The company, based out of Moore County, currently has clients in school districts in more than 20 states using its state-of-the-art app to accurately, discreetly and intuitively report emergencies such as a fire or an active shooter scenario through mobile and web apps. Active Defender is a situational awareness tool as it connects groups of students, staff and administrators to track and report emergencies while also alerting first responders. The app allows users to pinpoint where an incident has occurred by taking a photo and indicating the precise geographical location that will appear on the group’s devices, notifying all members of the group of the situation. The initial notification appears on the devices as an Amber Alert-style alarm and highlights the details of the situation, and administrators can control who in the group can see the alerts. “Our main thing is to reduce risk, improve safety and peace of mind,” said Jim Boyte, the CEO of Active Defender. Boyte said the value of the service is its ability to continue to make reporting emergencies efficient. The app can also work on incidents that are not considered public safety emergencies, such as a scuffle between students. Those incidents can be reported through the app to school resource officers assigned to the building or other staff members that could help defuse the situation. “Even the presence of an adult showing up to address a disturbance can help,” Boyte said. “We see suspension rates dropping by over 15 percent in the schools that use that to notify their staff. That is significant.” The company also recently started implementing a QR code alert system. “The school can print out a QR code and anybody can scan it with any smartphone,” Boyte said. “It turns their phone into a panic button that can not only call for help, but it can actually send pictures or even stream video to first responders.”

PHOTOS PROVIDED BY ACTIVE DEFENDER

The app allows users to pinpoint where an incident has occurred by taking a photo and indicating the precise geographical location that will appear on the group’s devices and notify all members.

Another feature that has come in the last 18 months is an emergency report system that allows staff users to input how many students they are supposed to account for and how many are under their supervision during an emergency. “We have, I believe, the only system in the whole world that allows in the first three minutes of an emergency to account for any missing children that are not with an adult,” Boyte said. Powers added the emergency report is highly useful, particularly because

The app allows for real time communication providing the exact location of an incident, and updates on a response.

schools tend to have a large staff. “If you’ve got 50, 75, 100 staff members, as an administrator, you can’t keep up with all that during an emergency,” Powers said. “What our system does is it automatically tabulates the information of students accounted for onto a sheet and students who are missing. Then you can have other staff members who report that they have the missing student in the emergency reporting on that sheet. You can know who is missing or where that student may be in a matter of seconds.” These new features have all come from the company’s strong relationships with school staff, first responders and school resource officers, Boyte noted. The goal is to ultimately help protect every school in the country. “We know we have the best product for that,” said COO Seth Powers. “There's not anything else out there that compares to what we do. There are competitors, but they're not products that offer the same capabilities

and value we do.” Active Defender was recently adopted by universities in California and West Virginia. The company also is in the early stages of a Small Business Innovation Research (SBIR) contract with the U.S. Air Force. SBIR is a highly competitive program that encourages small businesses to engage in federal research/research and development with the potential for commercialization. The company is currently looking at how to implement Active Defender at military schools so that it meshes with the U.S. Armed Forces’ strict protocols. The SBIR contract can then move to two more phases that add significant funding increments, Boyte said. While the company continues to perfect its service and streamline operations, they are also making moves to expand beyond educational settings. Boyte said the company just finalized its first capital raise. Powers noted the move will help expand the company. “We raised approximately $587,000,” Powers said. “We plan for that money to go toward expanding our team, with the main focus being on sales and marketing. We also want to continue research and develop to improve our product. We want to expand our reach.” Powers noted the company sees value in branching out to other places that often feature larger gatherings. “We see the usefulness of the product in so many places like healthcare facilities, hospitals and large business campuses,” he added. “Basically any place that you can think of where large groups of people are gathered.” For Boyte, the sky’s the limit. “I believe with all my heart that in the next six months, we will be a billion dollar company because the technology is a paradigm shift,” he said. “It will make the world a better and a safer place. Through the process of that, we're committed to making sure people know we see them, and want to make a difference in improving their lives.”


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December 8, 2023 - December 21, 2023

EDITOR'S NOTE

Greater Fayetteville Business Journal bizfayetteville.com

4424 Bragg Blvd, Fayetteville, NC 28303 910-240-9697 bizfayetteville.com PUBLISHER Marty Cayton martyc@bizfayetteville.com EDITOR Faith Hatton faithh@bizfayetteville.com ASSISTANT EDITOR Stephanie Meador stephaniem@bizfayetteville.com CONTRIBUTING WRITERS Kate Griffin Diana Hansen Kathie Harris Thomas Manning Jenna Shackelford Rachel Townsend Eddie Velazquez CONTRIBUTING WRITER MARKETING CONTENT Stacie Borrello CONTRIBUTING DESIGNER Samantha Lowe samanthal@bizfayetteville.com ACCOUNT MANAGER Marshall Waren marketing@bizfayetteville.com ACCOUNTING Priscilla Nelson billing@bizfayetteville

The Greater Fayetteville Business Journal is published twice a month throughout Fayetteville and the Cumberland County region. News related to the region’s business sector is posted daily at bizfayetteville.com. SUBSCRIPTIONS Your free trial of Greater Fayetteville Business Journal is ending soon. To subscribe, call 910-240-9697 or visit bizfayetteville.com/ subscribe. Subscriptions cost $9.95 per month or $95 per year. REPRINT For article reprints, plaques and more contact Faith Hatton at 910-240-9697. ADVERTISING For advertising information, please email us at marketing@bizfayetteville.com or call 910-240-9697. © Copyright 2023 Greater Fayetteville Business Journal

JAMIE STREET/UNPLASH

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here is something special about this time of year; the decorations, the shopping, the mass consumerism. I love it all! It is always something to sit back and watch the Christmas season take over the area and watch the wreathes go up and find special holiday themed events to take part in. This year, I got to experience the 24th annual A Dickens Holiday in Downtown Fayetteville for the first time ever. It was a fantastic experience to go downtown and see all of the historic costumes, performances and the actors from A Christmas Carol. The ghost of Scrooge's dead partner freaked me out though, lumbering throughout downtown with an agonized expression. Whoever that performer was deserves a raise and a mighty round of applause. I also discovered a fun new store called Cursive and got my photo taken with a Victorian Christmas Llama -the title is important- and that, to this point, is one of the main highlights for this year. I'm also looking forward to expe-

PHOTO BY GFBJ

This holiday season, I got to experience one of the greatest joys of my life, meeting a Victorian Chirstmas Llama at A Dickens Holiday.

riencing Cape Fear Regional Theatre's annual production of The Best Christmas Pageant Ever at this year's company Christmas party. While I am familiar with the story (the film version was played many times during Sunday school throughout my childhood) I'm excited to see how CFRT makes it their own! As you enjoy our second to last issue for 2023, I hope you enjoy the stories featured including the Thomas College of Business and Economics profile at the University of North Carolina at Pembroke, a Q & A getting to know the new CEO of

DistiNCtly Fayetteville David Heath (page 5) and a county by county breakdown of Christmas events happening throughout the GFBJ's coverage area (pages 14-15). I would also like to gently remind everyone to get a jump on their Christmas shopping. I began back in mid November, so I know I'm covered, but it's always good to avoid the absolute madhouse that will be local stores come the week of Dec. 20. Wishing you all a very happy holiday season and a family that is easy to shop for! Happy reading,


Greater Fayetteville Business Journal >>

December 8, 2023 - December 21, 2023

bizfayetteville.com

By Faith Hatton

Page 5

PROFILE

A new CEO for Christmas DISTINCTLY FAYETTEVILLE IS UNDER NEW MANAGEMENT WITH THE ARRIVAL OF NEW CEO DEVIN HEATH

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istiNCtly Fayetteville, the area’s leading destination authority for Cumberland County, will be ringing in the new year under new leadership. With nearly 30 years of hospitality experience, new CEO Devin Heath officially began his duties on Dec. 4 with a new team and lofty goals for the new year. The Greater Fayetteville Business Journal got to chat with the newest community leader to find out a little of what the area can expect as he works to continue the organization's mission to position Cumberland County as a destination for conventions, tournaments and individual travel. GFBJ: How did you find out about the position at DistiNCtly Fayetteville? HEATH: I had previously lived in North Carolina and it has always been one of my favorite places that I've lived. I'm born and bred in Washington, DC. My wife is from North Carolina and my kids are in the western part of Virginia and my youngest son was born in Cary so I've always been very fond of North Carolina. I had actually been looking for a new opportunity and North Carolina was certainly high on my target list. It was on my radar and when I saw the opportunity arise, I just jumped on it. I had a very good experience before coming to Fayetteville, I was very familiar with it and saw that as a place that I can really embrace for a long term. GFBJ: What was previously known as the Fayetteville Area Convention and Visitors Bureau recently went through a rebrand to become what is now DistiNCtly Fayetteville. Is there a particular direction you see the brand going under your leadership? HEATH: I think it's really important for us to get dialed in with the community. I’ve done a lot of research and I’ve talked to the team and the board, but I think it’s important for us to understand what our community feels the brand is and what our community is looking to see in the future. We’re the tourism professionals, yes, but by the same token, our community as the community

PHOTO PROVIDED BY DISTINCTLY FAYETTEVILLE

professionals, they know what that community has been through, they know what this community is really about. GFBJ: You have an impressive resume including nearly 30 years of tourism marketing and hospitality management experience and serving as Executive Director at Visit Natchez. How do you think that kind of cumulative experience will be able to help you here in a new city? HEATH: I was continuing to really research Fayetteville and where Fayetteville is and where it has been. I saw a lot of parallels between what Fayetteville has been going through and the history of Fayetteville, as well as Natchez. Fayetteville launched the rebrand in November of last year. Natchez launched a rebrand in January of this year. There’s so many other things to offer in Fayetteville that people just need to understand and be exposed to and that was the same thing in Natchez, Natchez is in a military town, but it has the largest number of pre Civil War historic homes in the country. We really exposed everyone to all the different experiences that they could embrace in our city and I think that that's a huge opportunity for Fayetteville as well.

to lead, I knew I liked to work with teams. If you had asked me probably when I was in high school, I would have told you I was going to be a pro NBA player. But I knew I liked to work with teams and I liked to lead an organization but I didn't know in what capacity, I didn’t know what industry or what field. I went to an advisor while I was at Loyola, and she said, “Devon, you’ve got a great personality for hospitality and hotels, I think you’d be great working in hotels” and she clarified for me that it’s a major industry. Tourism is really your introduction to economic development in a community. Every impression that we all have of a destination comes from your experience as a visitor. GFBJ: During your time in the hospitality and tourism industry, has there been a specific incident, position or experience that has stuck with you throughout the course of your career? HEATH: There's been countless things that have stuck with me; the individuals that I've had the opportunity to work with, either for or alongside, or even those that have worked, “for” me. You have huge opportunities to learn and every day should be a learning experience and I absolutely love that I get to learn from those that I'm around.

GFBJ: You earned your Bachelor of Business Administration and Management from Loyola University in Maryland, have you always wanted to work in the hospitality industry?

GFBJ: You officially start your new position on Dec. 4. Do you have any goals or plans you would like to accomplish on your first day?

HEATH: I wasn’t sure. When I was going to Loyola, I knew that I liked

GRIER: Day one I really want to set a tone of where we're headed and

expectations for the team. I believe in the team. We’re going to be successful together and it’s important that we establish what our expectations are of each other. I want to hear what their expectations are as well as share with them what my expectations are of them so we can really hit the ground running on day one. It’s my goal to sit back and listen and learn for a month or so. I don’t like to come in and make sweeping changes without really getting a chance to understand why we do things the way we do. But by the same token, I’m going to ask a lot of questions, I’m going to really hear from them what their perspectives on things are. I've had some great conversations where they've already shared some ideas and thoughts and opinions that are making a lot of sense to me and I really want to harness that and really make sure that they feel comfortable that this is going to be an environment where they’re going to be able to contribute. GFBJ: Is there anything about taking on this new position that you’re looking forward to? GRIER: I think Fayetteville has such an opportunity to become one of the leading destinations, not just in the state, but in the country. I really see this city and the Cumberland County community, really having so much potential, that I think the sky’s the limit for us. I'm looking forward to working with everyone to really expose this community to the world to be able to come and experience.


Page 6

December 8, 2023 - December 21, 2023

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Time for Your Business to Save with Time-of-Use Rates

Winter Peak Hours (November - March) For PWC Electric Customers

As a small business, you can save money on your energy bills with PWC’s Time-of-Use billing. Power used during Peak Hours is billed at higher rates (just four hours a day), and power used during Off-Peak Hours is billed at 29% lower rates. During the winter schedule – from November 1 through March 31 – Peak Hours are weekdays from 6:00 am – 10:00 am. Some things you can do to shift your usage and conserve power during Peak Hours: •

Use a programmable “smart” thermostat to keep your heat at the lowest comfortable temperature during Peak Hours and avoid allowing employees to adjust thermostats. Consider setting the schedule to preheat your building(s) during Off-Peak Hours (before 6:00 am), then lower the heat from 6:00 – 10:00 in the morning.

Schedule non-essential equipment to run during Off-Peak Hours. When possible, schedule required equipment to run sequentially (not concurrently) during Peak Hours.

Educate your employees on Time-of-Use, encouraging them turn off lighting and equipment they don’t need during Peak Hours and perform non-urgent, high energy-use tasks after 10:00 am.

The Whole Business (Super Off-Peak) Rate will not be affected by the change to Winter TOU.

For more details on PWC’s Time-of-Use billing: FayPWC.com/Time-Of-UseRates-For-Non-ResidentialCustomers/ See Business Conservation Resources for more ways to save. 17682

Off-Peak Hours AM Peak Hours

6-10 AM Weekdays


Greater Fayetteville Business Journal >>

By Stephanie Meador

December 8, 2023 - December 21, 2023

bizfayetteville.com

BUSINESS EDUCATION

Page 7

From BUSINESS, page 1

entrepreneurial spirits for over a decade, and Dean Dr. Mohamed Djerdjouri and Dr. Rebecca Gonzalez-Ehnes, Professor of Finance and MBA Program Director, spoke with the Greater Fayetteville Business Journal to provide insight into the key components of the college’s success. “I think one of the most pivotal or important times for the Thomas College of Business and Economics came in 2013 when we became AACSB accredited,” shared Dr. Gonzalez-Ehnes. “AACSB (The Association to Advance Collegiate Schools of Business) accreditation is the premier accreditation worldwide. It’s a designation given to about 5 to 6 percent of the top business schools in the world. So we were able to achieve that in 2013 and you go up for reevaluation every five years and we just went through that. Dean Mo led the charge in fall of 2022, and we got it again and we renewed our accreditation, so that’s something that we’re really proud of.” The college offers two degrees at the undergraduate level: Accounting and Business Administration. The Business Administration degree has seven different concentrations that students can choose from: Analytics, Economics, Entrepreneurship, Finance, International Business, Management and Marketing. Dr. Djerdjouri shared that they are working on launching another concentration in Supply Chain Management as well. At the graduate level the college offers a General MBA with a concentration in one of the following subjects: Business Analytics, Finance, Financial Services, Forensic Accounting, Healthcare Administration and Supply Chain Management. According to Dr. Gonzalez-Ehnes, they are also tossing around the idea of a Masters in Accounting as something they’d like to add in the future. “One thing that we’re really proud of in the MBA program is we have something called Pathway MBA. And what we do through Pathway is we get promising students that are getting ready to finish up their undergraduate degree that maybe want a head start on their MBA and we allow them to take 12 hours of graduate level courses that are going to count towards their MBA, but they’ll count for credit towards their MBA but also credit towards their undergraduate degree. So as they’re finishing up their bachelor’s, they’re taking up to four MBA classes, and to complete the

PHOTOS PROVIDED BY THE THOMAS COLLEGE OF BUSINESS AND ECONOMICS AT UNC PEMBROKE

All classes at the Thomas College of Business and Economics are led by highly qualified and engaged faculty who are active in teaching, research, advising, professional careers and/or community enrichment projects.

MBA you need 12 classes, so they can get four out of the way that way, that means they're only left with eight classes to complete and that’s a great opportunity,” shared Dr. Gonzalez-Ehnes. All classes at the MBA level are currently offered online. However, Dr. Gonzalez-Ehnes shared that they are looking at possibly starting up a face to face MBA in the fall of 2024. “We’re currently working on assessing demand. We’ve surveyed undergraduate and graduate students to determine demand for a face to face MBA and it’s definitely there,” remarked Dr. Gonzalez-Ehnes. “It’s something we used to do and we stopped doing it. For a while there was more demand for online, but we’re seeing the uptick in demand for face to face MBA again.” While earning a degree is of great importance, Dr. Djerdjouri and Dr. Gonzalez-Ehnes both understand that equipping students with practical, employability skills is also a top priority. The college places an emphasis on experiential learning and service learning. Students are encouraged to take advantage of opportunities such as internships and study abroad programs to further their education. One program that the college has instilled is called the Passport program and it helps students learn soft skills and professionalism.

“One of the events [the students] really love is the etiquette dinner. We have a business etiquette dinner, and they absolutely love that. It’s a three course meal. They sit down and they learn all the basics about which fork is the right fork to use and which goblet is your water versus your neighbor’s water and on top of everything they also learn at what point during the meal you should start talking about business and that’s always a huge hit with our students,” shared Dr. Gonzalez-Ehnes. In order to continue moving forward and developing the program further, the Thomas College of Business and Economics faculty have developed what they call Sustainable Development Goals. Two of these goals that they are prioritizing currently is community engagement and economic well-being. “Recently, we have one of our faculty, Dr. Scott Cohen, who started up a VITA program and is going to continue developing that but what VITA does is its Volunteer Income Tax Assistance. And what they’ll do is [the students will] prepare tax returns for free to individuals in the area,” shared Dr. Gonzalez-Ehnes. Financial literacy is a subject that Dr. Gonzalez-Ehnes is passionate about advocating for both in the classroom and in the larger community. “We’ve had workshops and seminars on credit management, on

budgeting, on consumer protection laws. For students we typically talk to them about student loan debt and the dangers of taking on too much student loan debt. So making sure that we cover those topics and concerns are important to us. We received a grant recently so that we could study financial literacy and awareness in the American Indian community in the region. And so it’s a big push towards promoting financial literacy and financial awareness,” stated Dr. Gonzalez-Ehnes. The intersection of business and community is critical and it is important that young entrepreneurs recognize this fact. “I personally believe in business for good. So we want to influence the new generation of leaders by teaching them about ethics and [how to] use business for social impact. Entrepreneurship is not only about profit…You could make a living, make money, but you could also help the community [and] have a good impact,” stated Dr. Djerdjouri. This emphasis on social responsibility within business is playing a great role in shaping business education. As students continue to study at the Thomas College of Business and Economics, they may be confident that the value and responsibility held by business leaders will continue to be treated as something important.


Page 8

December 8, 2023 - December 21, 2023

ACHIEVERS Dr. Marvin Connelly, Jr., named 2024 A. Craig Phillips NC Superintendent of the Year DR. MARVIN CONNELLY, JR., superintendent of Cumberland County Schools (CCS), was honored as the 2024 A. Craig Phillips North Carolina Superintendent of the Year at a ceremony held at the Koury Convention Center. Representing the Connelly Sandhills region, Dr. Connelly was selected from a group of eight esteemed regional nominees. This accolade acknowledges his transformative leadership, particularly in spearheading the ‘Cumberland Commitment: Strategic Plan,’ which has brought remarkable progress and innovation to CCS, the fifth-largest school district in North Carolina. Upon receiving the award, Dr. Connelly expressed his gratitude and shared his thoughts on the significance of this accolade: “I am deeply honored and humbled by this recognition, which is a testament to the unwavering dedication of the entire Cumberland County Schools family. This award reflects our collective commitment to the success of every student. I am immensely proud of our achievements and look forward to continuing our journey toward educational excellence for all.” As the 2024 A. Craig Phillips North Carolina Superintendent of the Year, Dr. Connelly will represent the state in the national competition for the 2024 National Superintendent of the Year Award at the American Association of School Administrators’ National Conference on Education, Feb. 15-17, 2024, in San Diego, CA.

Walsingham Group, Inc. awarded the HIRE Vets Platinum Medallion

The Walsingham Group, Inc. has been recognized for the corporation's efforts and emphasis on hiring Veterans. At a ceremony held virtually on Nov. 8, the Walsingham Group, Inc. was awarded the HIRE Vets Platinum Medallion. This award stems from The Honoring Investments in Recruiting and Employing American Military Veterans Act of 2017 (HIRE Vets Act) and recognizes employer efforts to recruit,

Greater Fayetteville Business Journal

bizfayetteville.com

What are you and your peers achieving? Have you reached a new goal? Have you acquired another business? Maybe your business has a new hire you would like to highlight.

Greater Fayetteville Business Journal wants to hear from you and your business to shine a spotlight on your accomplishments. To nominate someone for GFBJ’s Achievers section, email editor@bizfayetteville.com with the subject line “Achiever.” employ and retain Veterans. As described in the Act, there are different awards for large employers (500plus employees), medium employers (51-499 employees) and small employers (50 or fewer employees). Additionally, there are two award tiers: platinum and gold. For each award, the employer must satisfy a set of criteria. To win the Platinum Medallion, criteria such as percentage of new hires during the previous year that are Veterans, percentage of Veteran employees retained for a period of at least 12 months and percentage of employees who are Veterans were taken into consideration along with other requirements. “Our company is comprised of military Veterans spanning the entire enterprise. As an organization, we firmly believe in “Veterans supporting Veterans” both internally and externally to Walsingham Group. When a Special Operator retires and transitions from the military and is asked, “what is next for you?”, I want them to think “Walsingham Group” as their choice,” shared COO Kelly George. “As the Chief Operating Officer, I understand how valuable military Veterans are in the workplace in a variety of roles. As a result, I am honored that Walsingham Group has received this special recognition from the HireVet Medallion government program.” Along with being able to display their HIRE Vets Platinum Medallion, The Walsingham Group, Inc. will also appear on “The Map” on HIREVets.gov, which showcases other award winners throughout the country.

Cumberland County Agricultural Hall of Fame inducts new members JOSEPH H. GILLIS was recently inducted into the Cumberland County Agricultural Hall of Fame in a ceremony held at the Judge E. Maurice Braswell Cumberland County Courthouse. The event also recognized JESSICA GILLIS LEE as the 2023 Cumberland County Farm Bureau Outstanding Young Farmer of the Year.

PHOTO PROVIDED BY: N.C. COOPERATIVE EXTENSION

The 2023 Cumberland County Agricultural Hall of Fame Inductee Joe Gillis, left and the 2023 Cumberland County Farm Bureau Outstanding Young Farmer of the Year, Jessica Gillis Lee.

Gillis, a ninth-generation farmer, grew up on his family farm in the Seventy-First Community of Cumberland County with his parents, Mary Stewart Gillis and J. McNatt Gillis. Gillis graduated from N.C. State University in 1967 and returned to the family farm. He started with 300 acres of tobacco, corn, cotton, soybeans, wheat, hay and straw. In addition, he had a 200-head cattle operation and a 1,000-head hog operation. By the mid-1990s, Gillis had expanded his farming operation to 2,500 acres and continued to grow tobacco until the tobacco allotment buyout program. Gillis leased his property to other local farmers who continued to grow row crops. Today, Gillis’ main farming

products are Coastal Bermuda hay and wheat straw. During the past four years, Gillis has produced and shipped wheat straw to over 25 states and is a distributor to many local stores as well as large chain stores. “Joe is a man of great patriotism for his country and he believes to be successful in agriculture, you must be willing to adapt to change and you must be a good steward of the land,” said Cumberland County Cooperative Extension Director Lisa Childers in a press release. “Joe has embodied the kind of resilience, the wisdom, the foresight and the innovation required to maintain a successful family farm.” Continuing a long family tradition of agriculture, Jessica Gillis Lee operates Gillis Hill Produce in the Seventy-First area of western Cumberland County. From humble beginnings of selling produce at home to operating a successful produce stand, Lee has become a cornerstone of her community.

Pinehurst, Southern Pines, Aberdeen CVB earns pair of statewide tourism marketing awards The Pinehurst, Southern Pines, Aberdeen Area Convention and Visitors Bureau earned a pair of tourism marketing awards at the annual North Carolina Tourism Industry Association (NCTIA) conference held in Raleigh, Nov. 15-16. The CVB won the Platinum Award for Best Leisure Marketing for its “Pinecone Pathways Program,” and the Gold Award for the best Community Stakeholder for its “Moore Miracles for the Holidays” campaign. According to NCTIA, more than 80 entries were submitted from destina-

tion marketing organizations from across the state for consideration among four separate categories.

See ACHIEVERS, page 9


Greater Fayetteville Business Journal

December 8, 2023 - December 21, 2023

ACHIEVERS

bizfayetteville.com From ACHIEVERS, page 8

“Being recognized by our peers for all the creativity, innovation and hard work makes us extremely proud to represent such a world-class destination,” said Phil Werz, president and CEO of the CVB in a press release. “For a talented staff of four people and a couple of valuable part-timers, we are always looking for ways to engage people with fun and interactive experiences that draw visitors to the Pinehurst area and for all to enjoy.” The Pinecone Pathways Program launched in the spring and created a partnership between the CVB and glassmakers from Starworks in Star to support the statewide tourism “Year of the Trail” campaign. The campaign quickly became viral as passionate glass pinecone hunters searched trails for the treasures. In response to last December’s substation attacks which resulted in a multiple day power outage in Moore County, the CVB moved quickly to organize the “Moore Miracles for the Holidays” campaign. The goal of the effort was to encourage locals, but especially visitors from outside the

area, to come to Moore County and support local businesses impacted by the power outage during the critical holiday season.

Metronet declares Fayetteville, NC Certified Gigabit City Powered by Metronet Metronet has officially declared the City of Fayetteville a Certified Gigabit City Powered by Metronet after the company’s fiber optic network became accessible to a majority of households and businesses throughout the city. To date, Metronet has installed more than 170 miles of fiber optic internet throughout Fayetteville, bringing future-proof multi-gigabit speeds to residents and businesses through their fully-funded $70 million investment in the community. “The City of Fayetteville is proud to be recognized as a Certified Gigabit City Powered by Metronet. With Metronet’s investment in our city, residents and businesses have gained widespread access to a reliable inter-

Page 9

net connection, an imperative need in today’s world,” said Fayetteville City Manager Douglas J. Hewett in a press release. Metronet began construction in Fayetteville in 2021 and has since grown to become the nation’s largest independently owned, 100 percent fiber optic provider. “Metronet is a trailblazer and their selection of Fayetteville as their first North Carolina city has positively impacted our economic development efforts and future trajectory. Metronet has been an excellent partner and we are grateful for their commitment to Fayetteville, Cumberland County and the surrounding region. We look forward to a bright future full of innovation and collaboration,”

said Robert Van Geons, Fayetteville Economic Development Center President and CEO, in a press release. Metronet maintains a storefront located at 399 Westwood Shopping Center, Fayetteville, NC 28314 and currently employs several local associates in departments such as sales, marketing, customer service and field operations. Those interested in joining the Metronet team can visit Metronet.com/careers to search available positions and submit applications. “Metronet is excited to officially declare Fayetteville a Certified Gigabit City Powered by Metronet as we continue to connect residents and businesses throughout Fayetteville to our multi-gigabit 100 percent fiber optic internet,” said Telly Whitfield, Metronet Government Affairs Director, in a press release. “We are sincerely grateful for the steadfast support of city leadership as we have moved through our construction efforts to power Fayetteville with Metronet’s 100 percent fiber optic internet and the future of technology.”

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Page 10

December 8, 2023 - December 21, 2023

Greater Fayetteville Business Journal

Creating More Inclusive Communities ServiceSource is a 501(c)(3) nonprofit organization with a mission to facilitate services, resources and partnerships to support people with disabilities and others we serve, along with their families, their caregivers and community members, in order to build more inclusive communities. Serving 45 counties in NC Job Placement Services Administrative Support Services Benefits Counseling Youth Pre-Employment Transition Services Transportation Assistance Affordable Housing Friendship House Fayetteville Warrior Bridge - Disabled Veterans Program Community Inclusion Day Program

Serving North Carolina for over 20 years

Announcing the Clark Endowment to Support Independence for individuals with disabilities in our community. Your donation will be matched $1 for $1 up to $500,000. For more information on resources or to donate, visit www.servicesource.org

or call 910-826-4699 Ext. 4344

600 Ames St. Fayetteville, NC 28301


Greater Fayetteville Business Journal >>

December 8, 2023 - December 21, 2023

bizfayetteville.com

By Faith Hatton

Page 11

RESTAURANT

Bringing the pieces together BHAWK DISTILLERY CAMPUS ADDS NEWEST PIECE OF MACHINERY TO FACILITY

S

outhern Pines will soon be welcoming a new distillery campus into the area’s vibrant bar scene after the newest equipment addition to the Brad Halling American Whiskey Ko. (BHAWK) facility was completed on Friday, Nov. 17. Army Veterans and Owners of BHAWK Brad and Jessica Halling joined with members of their BHAWK membership organization Club 62 and members of the community to witness the installation of a custom copper column whiskey still to their distillery campus. Measuring 12 inches in diameter and 34 feet long, this still will be used to produce BHAWK’s first barrels of Sergeant’s Valor Estate Bourbon. “I was thinking it’s like seeing my first child being born, watching them lift that still up,” joked BHAWK CEO and Co-Founder Brad Halling. “It’s actually the workhorse, it’s the heart of the facility. This is essentially what’s going to strip alcohol from the mash that we cook and turn it into barrels of good bourbon whiskey.” The equipment was custom made by Vendome Copper & Brass Works Inc. in Louisville, KY. The equipment was shipped in and lowered into the distillery via crane through an open roof hatch for installation. “The Sergeant’s Valor Bourbon is a mash bill that’s very similar to what you might find with an Old Forester. The recipe is somewhat common amongst bourbons but it’s 72 percent corn, it’s going to be 18 percent rye and malted barley,” shared Brad. According to BHAWK Co-Founder Jessica Halling, the company works with distilleries to produce equipment responsible for some of the best bourbons in the country. This installation took place a little more than a year after breaking ground at the distillery campus, located at 175 Yadkin Rd. in Southern Pines. Now, the building is up and with these core pieces of machinery coming in, it is only a matter of time before the space is fully operational and open for business. The couple has been very busy during the past year preparing the space for production.

PHOTO BY GFBJ

The latest addition to the BHAWKS DIstillery campus was a 34 foot long custom copper column whiskey still which will be used to produce their Sergeant’s Valor Estate Bourbon. PHOTO PROVIDED BY BHAWK

Sergeant’s Valor Gratitude is BHAWK’S tribute series of super-premium bourbons focused on honoring extraordinary service.

A TIMELINE OF THEIR PROGRESS INCLUDES: Nov. 3, 2022:

• Groundbreaking ceremony held at the BHAWK Campus.

February 2023:

• Construction officially begins on the facility by Morton Buildings, Inc., a construction company headquartered in Morton, Illinois.

May 2023:

• The official BHAWK sign is hung on the building and construction continues.

June 2023:

• 11 tanks and fermenters arrive on the BHAWK campus from Spokane, WA.

July 2023:

• BHAWK is issued its Distilled Spirits Plant permit: DSP-NC-21147! The permit designates the plant as federally bonded premises. • 44,000 bottles for BHAWK’s Sergeant’s Valor, their premium brand of bourbons & ryes are produced and shipped from Slovenia to Southern Pines.

September 2023:

• Vodka & Gin mini column still arrives at the BHAWK campus from Detroit Stillworks. This will be used to produce BHAWK’s Madam Colonel clear spirits portfolio.

November 2023:

• Exterior work begins; parking lot is laid; landscaping begins with plans for a welcoming campus. • Interior work begins; floors and tile installed, suite of kitchen bar equipment installed, toilets, sinks and additional interior details come together. • Hiring begins for teammates including bartenders and chefs. • BHAWK’s custom copper whiskey still is installed on campus.

December 2023:

• Power is on at the BHAWK Campus! Parking lot stripes and signs are laid out and installed.

The Distillery has one more major piece of equipment to add to their facility before they are ready to start full production. “The hammer mill. It will be installed after the column and it will be the piece of equipment that mills the grain down,” shared Jessica. “We’re on track, it’s just a matter of the final testing of all the equipment and things like that. Everything besides the hammer mill is here. We're looking forward to being through construction and getting open and hopefully having something really cool for our community.” With this crucial piece of equipment officially installed, the Hallings are celebrating being that much closer to an official opening date currently on track to happen in early 2024. Find out more about the Brad Halling American Whiskey Ko. online at www.hallingwhiskey.com.


Page 12

Greater Fayetteville Business Journal

December 8, 2023 - December 21, 2023

THE LIST

Largest 501(c)(3) Nonprofits Largest 501(c)(3) Nonprofits Ranked annual revenue Ranked bybyannual revenue COMPANY COMPANY ADDRESS ADDRESS

RANK RANK

1 1

$ REVENUE VOLUME $ REVENUE VOLUME

FAYETTEVILLE AREA HEALTH FAYETTEVILLE AREA HEALTH EDUCATION FOUNDATION INC

EDUCATION FOUNDATION INC

1601 OWEN DR 1601 OWEN DRN.C. 28304-3425 FAYETTEVILLE,

$20,916,685

$20,916,685

$ ASSETS, $US ASSETS, US $34,117,990

$34,117,990

2

2

3

3

4

4 5

5

PO BOX 2345 FOUNDATION INC FAYETTEVILLE, N.C. 28302-2345

PO BOX 2345 FAYETTEVILLE, N.C. 28302-2345

ROBESON COUNTY PARTNERSHIP FOR CHILDREN ROBESON COUNTY PARTNERSHIP 210 E 2ND ST LUMBERTON, N.C. 28358-5620 FOR CHILDREN

210 E 2ND ST

FAYETTEVILLE LUMBERTON,CHRISTIAN N.C. 28358-5620 SCHOOL 1422 IRELAND DR CHRISTIAN FAYETTEVILLE FAYETTEVILLE, N.C. 28304-4369

SCHOOL

1422 IRELAND DRPARTNERSHIP HARNETT COUNTY FAYETTEVILLE, N.C. 28304-4369 FOR CHILDREN INC

170 PINE STATE ST HARNETT COUNTY PARTNERSHIP LILLINGTON, N.C. 27546-9414

FOR CHILDREN INC

6

DUNN EMERGENCY 170 PINE STATE ST SERVICES INC N.C. 27546-9414 LILLINGTON,

6

SERVICES INCIN SCHOOLS OF COMMUNITIES PO BOX 203 ROBESON COUNTY INC

7

PO BOX 203 DUNN, N.C. 28335-0203

$14,799,053

$108,138,101

$14,799,053

$6,719,336

$1,373,329 $15,177,855

$6,331,493 $3,340,284

$2,937,337

DUNN, N.C. 28335-0203 PO BOX 706 LUMBERTON, N.C. 28359

9 8

SOUTHEASTERN ACADEMY INC

To improve the quality of life for young children and families in Harnett County, North Carolina through communitybased programs focusing on health, education and family support.

$588,441

$588,441 $4,067,845

12

11 13

PO BOX 706

4400 BUFFALO LAKE RD LUMBERTON, N.C. 28359 CAMERON, N.C. 28326-7694

$2,937,337 $2,445,610

$4,067,845 $816,546

13 15

CAROLINA COLLABORATIVE COMMUNITY CARE INC SOUTHEASTERN ACADEMY INC 225 GREEN STE 1006 41 N 12251 NC ST HIGHWAY FAYETTEVILLE, LUMBERTON, N.C. N.C.28301-1700 28358

FLAT BRANCH VOLUNTEER FIRE DEPT CAROLINA COLLABORATIVE 12251 NC HIGHWAY 41 N INC COMMUNITY CARE BUNNLEVEL, N.C. 28323-9009

225 GREEN ST STE 1006

FAYETTEVILLE, N.C. 28301-1700 PUPPY CREEK FIRE DEPARTMENT INC

FLAT BRANCH VOLUNTEER 445 PITTMAN GROVE CHURCH RD FIRE RAEFORD, DEPT N.C. 28376-7931 12251 NC HIGHWAY 41 N

THE CAROLINA N.C. CIVIC CENTER BUNNLEVEL, 28323-9009 FOUNDATION INC PO BOX 844 PUPPY CREEK FIRE LUMBERTON, N.C. 28359-0844

RAEFORD, N.C. 28376-7931 COMMUNITY COLLEGE FOUNDATION INC

THE CAROLINA CIVIC CENTER PO BOX 35236 FAYETTEVILLE, N.C. 28303-0236 FOUNDATION INC PO BOX 844

PINECREST ATHLETICS CLUB INC LUMBERTON, N.C. 28359-0844

$2,445,610

$2,286,634

$4,086,586

$2,033,569 $2,286,634

$1,608,552

$1,867,243

$3,441,365

$816,546

$4,086,586

$2,033,569

$1,445,223

$1,338,255

$1,229,898

To improve health care for our community by collaborating with patients, providers and partners for patient-centered, well-coordinated, valuebased care.

$1,860,895

To fight rural fires in the flat branch fire district of Harnett County, North Carolina.

Firefighting and prevention.

A theater for community theatrical groups, cultural, performance and other cultural or historical activities.

$2,675,989 $6,131,503

$1,229,898

PO 1508 POBOX BOX 35236 CARTHAGE, N.C. 28327-1508 FAYETTEVILLE, N.C. 28303-0236

$1,002,463

$1,484,674

$1,009,288 $992,384

$3,508,647

$774,073

$984,119 $1,002,463

$213,831

$1,484,674

$898,667

$625,061

$863,851

$1,753,443

ANGIER & BLACK RIVER FIRE PO BOX 389 ANGIER, N.C. 27501-0389

$774,073

$6,131,503

BROOKSIDE CHRISTIAN

FRIEND TO FRIEND 18 ACADEMY 16 PO BOX 1508 CARTHAGE, N.C. 28327-1508 804 W BROAD ST DUNN, N.C. 28334-4704

19 17

HOKE CO ASSOCIATION FOR THE ANGIER & BLACK RIVER FIRE DEVELOPMENTALLY DISABLED INC INC DEPARTMENT 305 POWOOLEY BOX 389ST RAEFORD, ANGIER, N.C. N.C.28376-3236 27501-0389

$992,384

$3,508,647

BOONE TRAIL EMERGENCY

BROOKSIDE INC CHRISTIAN 20 SERVICES ACADEMY PO BOX 411 18

$984,119

A theater for community theatrical groups, cultural, performance and other cultural or historical activities. The Pinecrest Athletic Club (PAC) is a non-profit organization comprised of dedicated parents, guardians, alumni, coaches, teachers, school administrators, and community members. The Athletic Club supports ALL teams and athletes at Pinecrest High School (PHS).

$1,009,288

PINECREST ATHLETICS CLUB INC 15 PO BOX 2709 INC 17 DEPARTMENT SOUTHERN PINES, N.C. 28388-2709

Firefighting and prevention. To provide support to Fayetteville Technical Community College for scholarships, grants, and capital items to support education at FTCC.

$2,150,910

$1,025,174

fostering a caring and creative learning environment. The Academy emphasizes the social, emotional, physical, and intellectual development of each child. To fight rural fires in the flat branch fire district of Harnett County, North Carolina.

$2,150,910

$1,338,255 $1,025,174

$3,441,365

$2,675,989

$1,445,223

The Academy converted from a private school to a charter school under the authority of the North Carolina state Board of Education. The academy mission isProtection to maintainand highpreservation expectations and promote excellence, especially in the fields of firefighting math and science students, while of life by providing emergency services and and for fireallprotection services in the spout springs area of fostering a caring and creative learning environment. The Academy emphasizes the social,Cameron, emotional, N.C. physical, and intellectual development of each child.

TheforAcademy converted from a private school to a charter under the authority of the North Carolina To improve health care our community by collaborating with patients, providers andschool partners for patient-centered, well-coordinated, value-state Board of Education. The academy mission is to maintain high expectations based care.and promote excellence, especially in the fields of math and science for all students, while

$1,860,895

$1,867,243

Our is to emergency surround students with a community of protection support, empowering stay area in school and achieve in life. Protection and preservation of lifemission by providing services and firefighting and fire services in the them spout to springs of Cameron, N.C.

$1,608,552

PO BOX 2709 SOUTHERN PINES, TECHNICAL N.C. 28388-2709 FAYETTEVILLE

COMMUNITY COLLEGE 14 FRIEND FOUNDATION INC TO FRIEND

16

Emergency medical transport and firefighting services. Our mission is to surround students with a community of support, empowering them to stay in school and achieve in life.

SPOUT SPRINGS EMERGENCY

SERVICES INC 41 N 12251 NC HIGHWAY LUMBERTON, N.C.LAKE 28358 RD 4400 BUFFALO

DEPARTMENT INC 12 FAYETTEVILLE 445 PITTMANTECHNICAL GROVE CHURCH RD

14

To improve the quality of life for young children and families in Harnett County, North Carolina through communitybased programs focusing on health, education and family support. Emergency medical transport and firefighting services.

CAMERON, N.C. 28326-7694

10

Pre K through 12th grade school committed to train students to think, live and lead as Christians based upon a biblical worldview.

COMMUNITIES IN SCHOOLS OF

SPOUT SPRINGS EMERGENCY ROBESON COUNTY INC SERVICES INC

11

To make a significant impact on Robeson County by collaborating with other organizations to support programs that measurably prepare young children for long-term educational, health and economic success.

Pre K through 12th grade school committed to train students to think, live and lead as Christians based upon a biblical worldview.

$15,177,855

$3,340,284

Giving together to enhance the quality and spirit of community life.

To make a significant impact on Robeson County by collaborating with other organizations to support programs that measurably prepare young children for long-term educational, health and economic success.

$1,373,329

$6,719,336 $6,331,493

Giving together to enhance the quality and spirit of community life.

$108,138,101

DUNN EMERGENCY

7 8

10 9

The mission of SRAHEC is to deliver quality healthcare education and meet the regions' health workforce needs by: promoting state of the art missionseeking of SRAHEC is toindeliver quality healthcare and meet the regions' health needs healthcare education,The continually innovation the education experience andeducation providing timely information resources forworkforce the providers and by: promoting state of the art seeking in quality the education experience and providing timely information customers in the healthcare region. Our education, mission is tocontinually improve access to careinnovation through high clinical services and increase the number and diversity of resources for the providers and customers in the region. Our mission is tohealth improve to care through high quality clinical services and increase the number and diversity of practicing care access professionals.

practicing health care professionals.

FAYETTEVILLE, N.C. 28304-3425

CUMBERLAND COMMUNITY CUMBERLAND FOUNDATION INC COMMUNITY

GROUP DESCRIPTION (FROM FORM 990) (FROM FORM 990) GROUP DESCRIPTION

$213,831

To provide support to Fayetteville Technical Community College for scholarships, grants, and capital items to support education at FTCC.

Mission Statement - To help survivors of domestic violence, sexual assault and human trafficking rebuild their lives. Vision statement - to help build a community in which everyone is free from the threat of physical, sexual and emotional abuse.

The Pinecrest Athletic Club (PAC) is a non-profit organization comprised of dedicated parents, guardians, alumni, coaches, teachers, school

To provide fire protection services to the citizensmembers. of the blackThe river fire district of supports Harnett County, North Carolina. administrators, and community Athletic Club ALL teams and athletes at Pinecrest High School (PHS).

Brookside ChristianMission AcademyStatement is committed to help the spiritual and of intellectual of sexual every student of their educational background. - To survivors domesticwellbeing violence, assaultregardless and human trafficking rebuild their lives. Vision statement - to help We strive to serve private, public, and homeschool students through academic engagement, enrichment, and support.

build a community in which everyone is free from the threat of physical, sexual and emotional abuse.

Daycare for disabled children.

To provide fire protection services to the citizens of the black river fire district of Harnett County, North Carolina.

To provide fire protection and emergency medical services to property owners located in the Boone Trail district of Harnett County, North Carolina. Brookside Christian Academy is committed to the spiritual and intellectual wellbeing of every student regardless of their educational background.

We strive to serve private, public, and homeschool students through academic engagement, enrichment, and support. MAMERS, N.C. 27552-0411 804 W BROAD ST DUNN, N.C. 28334-4704 List is based on latest IRS info on tax-exempt organizations, with additional listing details from GuideStar. Revenue and assets might not reflect the current budget year.

19

HOKE CO ASSOCIATION FOR THE DEVELOPMENTALLY DISABLED INC

$898,667

$625,061

Daycare for disabled children.

BOONE TRAIL EMERGENCY SERVICES INC

$863,851

$1,753,443

To provide fire protection and emergency medical services to property owners located in the Boone Trail district of Harnett County, North Carolina.

305 WOOLEY ST RAEFORD, N.C. 28376-3236

20

PO BOX 411 MAMERS, N.C. 27552-0411

List is based on latest IRS info on tax-exempt organizations, with additional listing details from GuideStar. Revenue and assets might not reflect the current budget year.


Greater Fayetteville Business Journal

December 8, 2023 - December 21, 2023

Page 13


Page 14

December 8, 2023 - December 21, 2023

HOSPITALITY

Greater Fayetteville Business Journal

bizfayetteville.com

>>

By Staff Report

Holly jolly holiday events CHRISTMAS EVENTS HAVE BEGUN TO MAKE THE SEASON MERRY AND BRIGHT. TIS THE SEASON TO FIND A HOLIDAY EVENT HAPPENING NEAR YOU!* Bladen County

pital Foundation), the twelve days of Christmas LED ornaments and everyone’s favorite Christmas icons. Learn more at www.lumilvineyard. com. Join the Elizabethtown community for CHRISTMAS AT THE FARMERS MARKET on Saturday, Dec. 9 from 8:00 a.m. to 2:00 p.m. for a kid focused holiday event! Enjoy a day all about the kids out at the Cape Fear Farmers Market. There will be a magician, storytelling with BoBo the Elf, crafts and a Christmas Caroling open mic. Parents can buy a ticket for their children to do cookie decorating and ornament making as they shop the downtown shops. Supervision is provided. Tickets are $20. Find out more at www.elizabethtownwhitelake.com.

THE FESTIVAL OF LIGHTS is returning to the Lu Mil Vineyard for the 2023 holiday season. Located at 438 Suggs-Taylor Rd, Elizabethtown, NC, the Festival of Lights will run Thursday–Sunday Dec. 7-10 and nightly Dec. 14–23. New this year, the Dublin Motor Speedway property has been added on the Light Show route featuring LED figurines of stock cars, go karts and motocross riders. Other classic fixtures include the lighted windmill, the Wishing Well (all donations will be given to the Bladen County Hos-

Cumberland County

THE FAYETTEVILLE SYMPHONY ORCHESTRA (FSO) in partnership with Cumberland Choral Arts (CCA) will present Messiah, a free admission community concert, on Dec. 16, 2023, at Berean Baptist Church. The doors will open at 6:30 p.m. and the concert will begin at 7:30 p.m. Messiah is a special collaboration between the FSO and voices from CCA. This concert is their gift to the community and is free. Featured soloists are Caroline Vaughan, (Soprano), Brenda Vandervort-Miller, (Mezzo), Wessley Futrell, (Tenor), and Ramelle Brooks, (Bass). The performance will consist of selections from Handel's beloved Messiah. Reservations and tickets are not required.

Fayetteville-Cumberland Parks & Recreation’s CHRISTMAS IN THE PARK returned to the community on Sunday, Dec. 3, in Arnette Park located at 2165 Wilmington Highway. A free drive-thru light show powered by Fayetteville PWC, this holiday tradition in Fayetteville featured a beautiful combination of holiday-themed displays, a festival of lights and a natural woodland spanning 100 acres adjacent to the Cape Fear River. Christmas in the Park is open to the public from 6:00 to 9:00 p.m. Sunday through Thursday and will run Dec. 10 – 14 and Dec. 17 – 21. Cape Fear Botanical Garden is hosting their “HOLIDAY LIGHTS IN THE GARDEN” 2023 event from Dec. 1-21. Holiday Lights in the Garden presented by Cape Fear Valley Health is a mesmerizing spectacle, boasting an array of over one million bulbs in a kaleidoscope of colors, sizes and shapes, meticulously arranged to accentuate the beauty of plants, trees and every facet of the garden. The walk through is also interactive and features fun installments such as Santa and the Grinch, photo opportunities, holiday music, a vendor

See HOLLY JOLLY, page 15


Greater Fayetteville Business Journal >>

By Staff Report

From HOLLY JOLLY, page 14

market for holiday shopping, craft activities and more! Learn more at www.capefearbg.org. THE FESTIVAL OF LIGHTS has returned to Sweet Valley Ranch for 2023! The SVR team has transformed their farm into a magical Christmas wonderland featuring over 1 million lights and over 350 animals. While the light show is a drive through event, guests can also head across the street to Tiny’s Winter Wonderland to enjoy visiting Santa, multiple vendors, a gift shop, amusement rides, food and more! The attraction will be open to visitors Dec. 8-10, Dec. 14-17, Dec. 21- 23 and their last day will be Tuesday Dec. 26. Find more information online at www.sweetvalleyranchnc. com. Get in the holiday spirit at Segra Stadium in Downtown Fayetteville and enjoy tens of thousands of holiday lights! FAYETTEVILLE HOLIDAY LIGHTS will run nightly from Dec. 8- 23. The event will include tens of thousands of holiday lights around the stadium, with displays on the concourse and a path of walk-through lights on the warning track of the field. Opening night includes a fireworks display starting at 8:15 p.m. Patrons can also get their picture taken with Santa and participate in holiday crafts for free. Adult tickets are $10 and children tickets are $8 if you buy in advance!

Harnett County THE LILLINGTON CHRISTMAS PARADE will be returning to Downtown Lillington along the front and main streets on Dec, 9 at 7:00 p.m.

Hoke County

The Second Saturday CRAFT FAIR CHRISTMAS MARKET will be taking place at the East Hoke Middle

December 8, 2023 - December 21, 2023

HOSPITALITY

bizfayetteville.com

School Field located at 4702 Fayetteville Road Raeford on Dec. 9. This event will feature free photos with Santa, more than 50 vendors, food trucks, free kids activities, bounce house, live music and much more!

Page 15

Robeson County

Sampson County

Southern Roots Creations presents: A VINTAGE ROCKFISH CHRISTMAS with Santa's Workshop event. This event will be held on Saturday Dec. 16 from 5:00 p.m. - 9:00 p.m. at 3174 Lindsay Rd. in Raeford. Get ready to experience the magic of the holiday season as Santa Claus and his workshop are coming to town!

Moore County

Highlanders Farm, a sixth generation family farm located at 5784 NC22 in Carthage, NC has opened up their property to guests for the 2023 CHRISTMAS LIGHT SHOW. The show runs Tuesday-Wednesday from 6:00 p.m. - 8:30 p.m. and Thursday- Saturday from 6:00 p.m. - 9:00 p.m. Santa will be at the Farm on Tuesday’s and Friday’s and the ice cream shop will be serving homemade ice cream, cider, and hot chocolate. The show will run until Dec. 28. Learn more at www.highlandersfarmnc.com. Join the Moore County Choral Society with Moore Brass and Percussion for their holiday concert “THE LIGHT OF CHRISTMAS” on Sunday, Dec. 10 at 7:00 p.m. This concert is an annual tradition that is sure to illuminate the season again this year featuring holiday favorites and new seasonal compositions! Tickets range from $10- $20 and can be purchased at www.Ticketmesandhills.com. ​ The Sandhills Trolley Company is hosting their HOLLY JOLLY TROLLEY! Join them on Dec. 9, 16 and 21 for fun family holiday time with Christmas carols, hot cocoa and reading of “The Polar Express” and of course Santa! Tickets start at $35. Find out more at www.sandhillstrolley.com.

THE 12TH ANNUAL ROBESON COUNTY CHRISTMAS SHOW will be taking place at the Carolina Civic Center Historic Theater located at 315 N. Chestnut Street in Downtown Lumberton from Dec. 9-16. This original heart-warming holiday musical revue for the entire family features the best regional singers and dancers. See the beautifully staged dancing of “The Civettes” as well as performances by the show’s youth cast and adult ensemble. The theater will be beautifully decorated for Christmas, and of course, there will be special appearances by Elsa, Frosty the Snowman, The Grinch and Santa Claus! Get your tickets at www.carolinaciviccenter.com. Join the Lumbee Tribe of North Carolina for the LUMBEE TRIBE WINTER SOLSTICE on Friday, Dec. 15 through Tuesday, Dec. 26. The drive-thru Christmas light event will once again be at the Lumbee Tribe Cultural Center from 5:30 p.m. till 8:30 p.m. The Lumbee Tribe Cultural Center is located on Terry Sanford Drive in Maxton, NC. It is a wonderful time for the whole family as we kick off the Christmas Holiday season. **Goodies will be distributed only on Friday, Dec. 15, 2023 (while supplies last).** Luther Britt Park has partnered with the City of Lumberton Recreation Department to bring THE POLAR EXPRESS event to the Lumberton community. The event will take place on Saturday, Dec. 9 from 11:00 a.m. - 2:00 p.m. This event will feature a StoryWalk ® for the Book The Polar Express, a small train (available to enjoy between 11:30 a.m. - 1:30 p.m.), a visit from Santa and Mrs. Clause and s’mores. The event will be held at 671 Branch Street (off of 5th Street) in Lumberton.

The Town of Roseboro welcomes one and all to come out for ROSEBORO'S ANNUAL CHRISTMAS PARADE in Downtown Roseboro beginning at 7:00 p.m. on Dec. 8. It’s an event that's sure to spark a little Christmas spirit in all who attend. Santa will be available starting at 5:30 p.m. to see children. Food trucks will also be in town. Parade runs through downtown Roseboro. Downtown Clinton is ready to welcome guests to their CAROUSEL AT THE CLINTON CITY MARKET event on Dec. 8 from 5:00 p.m.- 8:00 p.m. and Dec. 9 from 1:00 p.m. – 4:00 p.m. at 215 Libson Street. Also on Dec. 9, Clinton’s Christmas Parade will be taking place along the Historic District. The parade starts at 10:00 a.m., so make sure you find your seat along the parade route early! (Roads will close at 9:00 a.m.)

*EDITOR’S NOTE: The events listed were chosen to coincide with the publication of this issue of the GFBJ. Other holidays that took place in early December were highlighted in our Week Ahead and Weekender online newsletters.


Page 16

December 8, 2023 - December 21, 2023

Greater Fayetteville Business Journal

bizfayetteville.com

>>

By Staff Report

PHOTO BY GFBJ

(From left to right) WBC Director Danice Langdon stands with program graduates Alena Barosa, Kimberly Frazier and Pitch competition winner Dani Jacobs who were honored with completion certificates for their time invested in the course.

Show your stuff WOMEN'S BUSINESS CENTER OF FAYETTEVILLE AT CEED CELEBRATES INAUGURAL IGNITE COURSE GRADUATION WITH PITCH COMPETITION

T

hree growing entrepreneurs are ready to make their business a reality after becoming the first batch of students to graduate from the Ignite Your Business -nine-week entrepreneurship course offered by the Women’s Business Center of Fayetteville at CEED. The graduating students; Alena Barosa, Dani Jacobs and Kimberly Frazier were honored with completion certificates for their time invested in the course which provided in-depth lessons on how to build their businesses from the idea to the actual execution. To commemorate the occasion, the students were also given the opportunity to pitch their ideas to be eligible for a $1,000 grant to be used for their business. Barosa and Jacobs presented their business ideas and plans to a panel of three judges which included Pat Nobles, Market President for Truist Bank, Heather Thompson from Heather Logistics and Audrey Hasslocher, Owner of Freebird Communications. Given a three minute time limit and able to include visual aids such as PowerPoints and their actual products, each was able to explain their business including their histo-

ry, purpose and what they will offer. Alena Barosa gave the pitch for her business: the Barosa Learning Lab, a business created specifically to help cater to the educational needs of students with autism and advocate for the needs of those with autism through diagnostic support, academic advocacy, caregiver support and community outreach opportunities and more.

What we've learned is, training people to talk about their business and giving that elevator pitch really sets you up, it gets people excited. So you may not win this money, but you're gonna win in the networking part.And there's other opportunities out there for you!” — Suzy Hrabovsky

CEED Executive Director

Barosa highlighted all aspects of her business including market research, her business model, business timeline from conception to the present and business strategy. The second graduate, Dani Jacobs presented her business: The Hair Wall, handmade hairstylist aid devices targeted for braiders and others who work with large amounts of hair. Jacobs provided a breakdown of the potential market for her product, her business background, a progress report of her business including the number of products sold so far and an update on the supply available and the demand she’s facing along with a product demonstration. Following their presentations both students were able to answer business questions from those gathered including supporters, WBC leadership and educators from the course. The $1,000 grant was awarded to Dani Jacobs for the Hair Wall idea, of which she has sold nearly 100 units so far. She will also automatically be able to Pitch her idea again during the HER PITCH Competition during the upcoming HER Week in March 2024.

Both students shared throughout the night that the concepts of business operations they were presenting were learned during the Ignite Your Business Cohort. The online nine-week immersive course will be returning in January 2024. Classes will begin on Jan. 16 and will meet online every Tuesday from 6:00 p.m. - 8:00 p.m. except for the eighth week, which will be in person at HER PITCH Competition. Students will be able to participate in the HER PITCH competition for another opportunity to win a $1,000 grant to go towards their businesses. Additionally, just for the Cohort attendees, an extra competition will be available for another opportunity to win a grant. The launch price for the course is $149 and will be led by CEED staff who have been trained by the Small Business Administration. Every staff member has business experience ranging from ownership to banking. Learn more about the Women's Business Center Of Fayetteville and their work to build the local business community at www.wbcfay.org.


Greater Fayetteville Business Journal

December 8, 2023 - December 21, 2023

Page 17


Page 18

December 8, 2023 - December 21, 2023

BIZ LEADS Reader’s Guide

Greater Fayetteville Business Journal bizfayetteville.com

LLC Fayetteville We All In CleanAgent: George D. 1983 Skibo Rd ing Services BizLeads is a collection of information Fayetteville Regan Jr. LLC gathered from greater Fayetteville Agent: Eman 3719 Bragg courthouses, state government offices and information websites. The listings are Dhville LLC Hamed Blvd intended to help the business community find new customers and stay on top 2978 Gillespie # 219 of happenings with current customers, St Unit 103 B&D AUTOMOFayetteville vendors and competitors. Fayetteville Agent: Timothy TIVE CONSULTNew Corporations lists firms from the Agent: DongMcgirt ING LLC Greater Fayetteville Business Journal region that were recently incorporated in the State hong Chen 5715 GENTLEof North Carolina. MAN DR Olive & April Hair Studio LLC Trimega LLC Hope Mills CUMBERLAND 2650 Latrobe DHTA Transpor344 Gadson 150 N. McPher- Agent: Bobby COUNTY Ave Apt 20 tation LLC Drive son Church Rd. Oliver Snipes Jr Fayetteville Hope Mills 738 Fairview Ste B Salt Salon and Agent: Melissa Street Fayetteville Bella Festa LLC Agent: Alecia B Boutique LLC Faith Demmons Fayetteville Judd Agent: George D. 3316 Harbour 3932 Pleasant- Agent: Ryan Regan Jr. Pointe Pl burg Dr Ka'Mariea LLC AM Handy SerBernard Ashley Unit 1 Fayetteville 113 Bernard Jamroc Rental vices LLC Fayetteville Agent: StephaStreet Projekten TechLLC Agent: Ekaterina 2062 Hidden nie Faye TenSpring Lake Forge Dr nologies LLC. 4315 Rocinta Utesheva hundfeld Agent: ChanTFayetteville 6908 Pine Creek Court raylle Ni'Kole Hope Mills Ct. Triple D Passion Agent: Allie VeeDeLois John2805 Raeford Agent: Terry-Ann LLC Fayetteville ta Mokhantha Road LLC son Nicola Grey Agent: Jackson 123 Underwood 401 Mirror Lake Yeboah Gallantry LLC St. Skin SpecialPlace Dream for 6230 Penfield Fayetteville ists School of Fayetteville Apricots I LLC Maxi Cleaner Dr Agent: Damien Esthetics LLC L.L.C. 6029 Agent: Helen 100 Hay Street Fayetteville Le’ Kelvin Mc209 Fairway Poulos Elstree PI Ste 503 Neill Agent: Diana Drive Suite C Fayetteville Fayetteville Khawatmi Fayetteville Dreams for Agent: Jose Por- Agent: Abundant Leviathan Con Agent: Deanna Apricots LLC firio Murillo-Her- Living Consulttainers LLC Cross Creek Leigh Holt 100 Hay Street Church of nandez ing Corporation 1307 Ritchie Ste 503 Christ LLC Ct J.C.B. EnterprisFayetteville 2045 Lothbury Star 808 Inc Fayetteville Agent: Abundant es of Fayetteville 341 Waterdown Beaver Creek D Agent: Levi Living Consulting LLC Fayetteville Dr. Apt 12 Holdings II LLC Zachary Ward Corporation LLC 505 Forsythe St Fayetteville Agent: Bernard 2709 Thorngrove Fayetteville Agent: ASH MO- Court Second Chance Fleming Hello Glow LLC Agent: Franklin S HARAM Fayetteville Solez LLC 3301 Quarry Dr. Clark III MAS Hospitality Agent: Brian L. 3006 McCandFayetteville LLC Armstrong In And Out less DB HEALTH Agent: Rachel 608 W SummerWholesaling LLC Fayetteville PARTNERS LLC Miranda Sun Harvestars 409 Tolbert Ct chase Drive Agent: Michael 220 LICK CREEK Apt H Inc Fayetteville Tyler Hahn C&N Legacy LLC DRIVE 100 Hay Street Spring lake Agent: Shyam Linden 27 Briar Circle Ste 503 Agent: Timothy Tharpe's Rentals Patel Agent: DIANE M. Allston APT D Fayetteville LLC BOODRAM Fayetteville Agent: Abundant 170 Nandina Murchison Agent: Chana M Omega Exteriors Living Consulting Ct Choice Homes American Eye Saintil Corporation LLC Fayetteville Inc. Associates LimCare Acquisi 150 N. McPher- ited Partnership Agent: Billy G tions LLC son Church Rd. Prestigious Fayetteville 201 Hay Street Tharpe Jr Furniture Gallery Suite 2000 Ste B 4317 Ramsey Beauty LLC Street Fayetteville Agent: Davis W. Puryear Vintage B3 Organ LLC 205 Rockcrest Road Fayetteville Agent: Arthur Derek Kemp

Fayetteville Agent: R. Jonathan Charleston A Champion's Mindset LLC 3009 Carula lan Fayetteville Agent: Demetria m Davis

Fayetteville Agent: Elizabeth Lovin Murillo TIPTOP NAILS SPA NC INC 630 N BRAGG BLVD STE 104 Spring Lake Agent: TINA NGUYEN Follow The Dirtroad Sinnerz Spectrum LLC 704 Tokay 6409 Winter Drive Park Dr Fayetteville Fayetteville Agent: Kyle Dan- Agent: Kenneth iel Johnson Samuel Sisk 2C Residential Morris Campbell and Business LLC Cleaning Ser7027 Darnell vices LLC Street 7795 CottonFayetteville wood Ave Agent: Camilo Estremadoiro Fayetteville Agent: Chaquoya Mending Mental DiAnn Vinson Health PLLC 5075 Morganton The Legacy Rd ST 10C Establishment Fayetteville LLC Agent: Yajaira 3011 Town Cen- Villeda Arroyo ter Dr Ste 130 Unit #227 Carolina Speech and Debate Fayetteville 129 bayshore Agent: Kayla drive Tanique Moody Parkton Agent: Kristopher Calhoun THE APPLIANCE DOCTOR OF NC LAKEWOOD AT LLC FISHER LLC 2014 SHAW 5604 SHADY ROAD PINE CT Fayetteville Hope Mills Agent: DANIEL WOLLENAgent: BIJU SCHLAGER GEORGE Pot-Plant-Bloom XmanVeteran LLC LLC. 3518 Melrose Building 1-1510 Rd Sedgewick and


Greater Fayetteville Business Journal

December 8, 2023 - December 21, 2023

bizfayetteville.com

Merriweather BONCLOUD Rd LLC Fort Liberty 3265 BUTLER Agent: Yan Xiong NURSERY RD Fayetteville Royal Vape & Agent: CLINTON Tobacco Inc BONNELL 520 Old Farm Rd Nan’s Supreme Fayetteville Cleaning LLC Agent: Burhan 5210 Old Ali Mohamed Railroad Way Saleh Hope Mills Agent: Alanis The True MandGodoy ingos LLC 803 Miller Ave Inspector Klean Fayetteville Building Care Agent: Jonah LLC Brown 5010 Westerly Drive 2 RAW MEDIA Fayetteville LL Agent: Cornelius 112 ANTIQUE Smith Sr CT Fayetteville Black Dog PropAgent: MALACHI erty Partners GRIDDINE LLC 2919 BreezeNo Cap Conwood Avenue struction LLC Suite 30 100 Hay Street Fayetteville Ste 503 Agent: Fayetteville Tyson Masters Agent: Abundant Chavonne Living Consulting Corporation LLC Atlas Global Ministry MDM TransLogis- 1512 Woodberry tics LLC Fayetteville 5075 MorganAgent: Rashida ton RD STE 10C Sonia Potts #1532 Fayetteville MAKAYA LOGISAgent: Shawn TICS LLC Golphin #1282 5075 MORGANTON PCS (ProfesRD sional Cleaning STE 10C Service) LLC Fayetteville 125 Douglas Agent: FRANTZ St SOUFFRANT Fayetteville Agent: Cedric New Declaration Julian Wilson and Mercies Ministry

3156 Round Grove Pl Apt E Hope Mills Agent: Melanie Murphy Osborne K & D Builders of Stedman LLC 3916 Barnsdale Drive Wade Agent: Karen Fowler Catering to others LLC 100 Hay Street Ste 503 Fayetteville Agent: Abundant Living Consulting Corporation LLC FLB Services Inc 2438 SILVERBELL LOOP Fayetteville Agent: PHILLIP LOVER Filth Busters Cleaning Services LLC 150 Andrews Road Suite 5A-30 Fayetteville Agent: Rising STAR Products LLC Mindful Connections Behavioral Health PLLC 1656 Rock Creek Ln Fayetteville Agent: Connie Baxter Joppa Journeys

Inc. 7017 Bucktail Rd Fayetteville Agent: Kharhonda Jennings Lorie L Harding PLLC 2730 Creek Meadows Place #133 Fayetteville Agent: Lorie L Harding PW Roofing LLC 5535 Butler Nursery Rd Fayetteville Agent: Robert S Holdaway Jr. RoboTea Inc. 3821 Ramsey St Ste 116 Fayetteville Agent: Mei Chen Worrell Ferguson Foundation 6325 Touchstone Drive Fayetteville Agent: Michael A Worrell Above and Beyond Painting and Pressure Washing LLC 4542 Raeford Rd Fayetteville Agent: Quamaien Norman Broadway Auto Sales LLC 3050 McDuffies Mill Rd Fayetteville Agent: Michael Staton

Superior Renovations NC LLC 2408 Hope Mills Road Fayetteville Agent: Amie L. Crouter RA Investment Carolina Construction of Solutions LLC 716 Bent Creek Fayetteville Inc 573 Porter Dr Road Hope Mills Hope Mills Agent: Alicia L Agent: Robert D Hill Miller Critical Velocity GFL LLC Nutrition LLC 2312 405 Kingsford CUMBERLAND Court BAY DR Fayetteville APT 201 Agent: Luis O. Fayetteville Guzman Agent: Anwar Jones BLEED FOR FASHION LLC US Furniture 5209 Delco St Direct LLC Fayetteville 225 Dunn Rd Agent: LaShanda Nicole Fayetteville Shaw Agent: Mohnnad Mufid ACK OUTREACH Alshalalda FOR CHRIST MINISTRY Lilly's Travel 1231 CHILTON Agent LLC DRIVE 6517 Fayetteville Portsmouth Dr Agent: GARY Fayetteville KELLY Agent: LAKESHA SHAMONE LILLY Carolyn Allen Ministries LLC Divine Destiny 690 Bluestone Ministry of God Ln Inc. Fayetteville 2312 Agent: Carolyn Murchison Clark Allen Road Fayetteville Leon InvestAgent: Valentina ments1 LLC N Adams 6359 Rannock Drive Army Special Fayetteville Operations Agent: Veronica Association Patino 457 Shawcroft Smith's Logistics LLC 2125 Saint Nicholas Dr Hope Mills Agent: William Smith

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BIZ LEADS Road Fayetteville Agent: Laura Kim Gates Higher Optix LLC 6920 Cliffdale Road Fayetteville Agent: Jay Dowdy DK Client Solutions LLC 5075 Morganton Rd STE 10C Fayetteville Agent: Premiere D Coston Richardson and Ward LLC 2605 Christy Court Fayetteville Agent: Jeremy Richardson MATUYA ASIAN CUISINE INC. 2724 BRAGG BLVD Fayetteville Agent: XING LIN Brighter Futures Therapy Services LLC 761 Galloway Dr Fayetteville Agent: Krystal Ghirardi Hooked on Details Pressure Washing and Cleaning LLC 3720 Masters Dr Hope Mills Agent: MICHAEL J LEBATARD

AC Elite Company LLC 1038 Kingsley Rd Fayetteville Agent: Andres Felipe Castro Fonseca The Cloud Smoke Hookah LLC 1933 pamalee drive Fayetteville Agent: Montietta Shanice Wilson DAK Enterprise LLC 4027 Summerberry Drive Fayetteville Agent: Richard Kwao Moladic Entertainment LLC 2909 Brookberry Court Fayetteville Agent: Marvin Francis Miller Jr Residential Heating and Air Inc 2824 Slocomb Rd Linde Agent: Dylan Herrera WW Underground Services LLC 620 Goodyear Dr Spring Lake Agent: Randy Washington


Greater Fayetteville Business Journal

December 8, 2023 - December 21, 2023

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