BLACK BALLOON BIBLE NOUVEAU CHIQUE BELGIAN FASHION
BIBLE #2 FREE MAGAZINE
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BLACK BALLOON BIBLE CONTENT
p7 WHAT WE DO p8 WHO WE ARE p10 CELEBRITY DRESSING p11 EVERYBODY VIP P12 PICK & PLAY / DESIGN B2B P14 THE BLACK COLLECTION p16 POST IT P17 ELECTROPLATING TECHNIQUE P18 FLAGSHIP STORE p06 P19 SNEAK PEAK
WHAT DOES BLACK BALLOON DO? Black Balloon consists of 4 building stones:
1) handmade & tailored made collection 2) prĂŞt-a-porter collection 3) designs B2B 4) THE BLACK COLLECTION AKA PREMIUM COLLECTION
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WHO WE ARE
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PIC BY THOMAS RICHARD
Sarah Bos
graduated as a Master in Fashion design at the KASK Fashion Academy in Gent. She also attended several workshops amongst others “jewelry design” and “fashion illustration” at the College of Fashion in London and a course “handbag design” at the PCVO Waas en Durme in Lokeren.
Cleo Baele
graduated “shoes and handbag design” at the PCVO Waas en Durme in Lokeren. She also attended a training “shoe design” at the SASK in Sint-Niklaas, and several workshops at the College of Fashion in London, as well a course “Orthopedics” in Sint-Niklaas. Her previous study was “photography”.
Together they form the creative brain behind this young label from Ghent (Belgium), where they create their own world, the world of Black Balloon: a trendy label of clothing, shoes and accessories for men and women, inspired by a mix of music and emotions. The men and woman-collections of this duo combine female and tough elements, simply yet edgy, with an eye for detail and refinement, “nouveau chic” as they like to call it. A total concept from top to toe! Their graduate collection of nearly 2 years ago, presented during the KASK fashion show, resulted in the prestigious Fred and Ginger price for the most promising collection. Their atypical way of working and creations already got a lot of visibility in the national and international press.
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Celebrity dressinG handmade & made to measure collection
They already designed a collection of shoes and accessories for Soulwax (aka 2many dj’s), and Arno (Le Chevalier des Arts) seduced the stage in a complete Black Balloon outfit. Barbara Sarafian (Belgian actress, known from the Oscar nominated movie “Bullhead”) could be admired in a Black Balloon party dress on the recent Flemish Oscars “Nacht van de TV-sterren”. Baloji former rapper with Starflam is touring the world with his solo project in a Black Balloon outfit! Recently An Pierlé, the wild child behind a piano, was seen in an outfit on national tv.
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PIC BY EVY MENSCHAERT
Everybody VIP at Black Balloon!A party planned? No idea what to wear? Black Balloon is a party partner in crime! With their handmade formula they put you in the spotlight with a custom outfit.
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fit’s everybody an
y and every occasion! WHAT?
Next to their handmade & made to measure collection they also have a new prêt-a-porter . Especially basic pieces that one can style as one pleases, which resulted in the collection’s name Pick & Play . Pick & Play is a collection of separates which can be combined together to create completely different outfits! A total concept that allows a rapid and easy outfit change by switching add-ons… Pick & Play… Black Balloon’s designs fit’s everybody and every occasion!
PICK & PLAY
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Design B2B WHAT?
The hosts and hostesses of each edition of the international Interior Design Biennial are clothed by a Belgian designer. Uniforms have on previous occasions been designed by Walter Van Beirendonck, Kaat Tilley and Xavier Delcour. Black Balloon has been chosen for the Interior 2010 uniform. For the Interior Design Biennial 2010, Sarah and ClĂŠo are exploring the boundaries between design and fashion: where does fashion stop and design begin, and vice-versa. The challenge was to try and integrate specific elements from the design phase of both worlds, taking functionality, wearability and morphology into account. Their prints for this project are therefore a sly wink to the backstage of the design world.
International Design Biennale Interior 2010
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“THE BLACK COLLECTION” BY BLACK BALLOON aka PREMIUM COLLECTION Next to their prêt-a-porter collection they also launch their premium collection called the BLACK collection, a total concept filled with custom made prints and ingenious designs, some simple some complex, but every time with that extra va-vavoom As if there’s music in their designs, and they turned it up a notch! Inspired by John Dalton, the father of the modern atomic theory and known for his research into color blindness. (Daltonism) His theory is as follows: in emergence of new substances only the way atoms are connected changes, the atoms themselves do not change. They applied this theory to their “Black” Collection by plating known Black Balloon elements and designs. The overall look and silhouettes are very different but remain at the same time very familiar. The collection becomes somehow immortalized. Their a-typical way of working with a blink of an eye is never far away. The Dalton brothers, misfits of the Wild West, sneak in the collection. They were outcasts, just like Black Balloon. The result: a timeless collection for outlaws of this generation. The Black Collection, a premium Black Balloon with an extra va-va-voom!& roll style!
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stick it where the sun shines!
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Electroplating
is a plating process in which metal ions in a solution are moved by an electric field to coat an electrode. The process uses electrical current to reduce cations of a desired material from a solution and coat a conductive object with a thin layer of the material, such as a metal. Electroplating is primarily used for depositing a layer of material to bestow a desired property (e.g., abrasion and wear resistance, corrosion protection, lubricity, aesthetic qualities, etc.) to a surface that otherwise lacks that property. Another application uses electroplating to build up thickness on undersized parts.
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PIC BY RUBEN PERSOONS
FLAGSHIPSTORE: The official opening of their first flagship store (designed by carbon) in the upcoming neighborhood of Onderbergen in Ghent and the launching of their webshop is in the meantime already a fact! Behind the flagship store lays their studio where all the fashion magic happens!
SHOP/STUDIO/SHOWROOM ONDERBERGEN 39 9000 GHENT BELGIUM
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SNEAK PEAK NEXT BLACK BALLOON BIBLE WHAT’S NEXT? Continuing the BLACK Collection journey and spreading our Black Balloons. Blowing up another total concept. Can't wait till next summer? Here's a little preview...
BLACK BALLOON
© Black Balloon
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