BLACK DIAMOND IN THE TREND VOL.17

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OFFICIALLY OUT OF OFFICE!

IF YOU HAVE A HOLIDAY PLANNED, YOU WILL WANT TO SEE THIS MUST-HAVE ACCESSORIES LIST! FROM JEWELRY, TO CHIC SHADES, WE HAVE YOU COVERED.

UP & COMING

WITH POP CULTURE BEING SO IMPORTANT WHEN IT COMES TO NEW TRENDS, THERE IS A NEW ICON THAT WE ARE LOVING NAMED CHAPPEL ROAN. WE HAVE EVERY QUESTION ANSWERED ABOUT THIS EXCITING SUPERSTAR. .

PHOTO REALISM

PRINT TREND

THE LATEST PRINT THEME TO COMPLETELY DOMINATE THE SEASON IS PHOTO REALISM. THIS NEW TREND HAS MADE A SUDDEN SPLASH AND WILL CONTINUE FOR THE REMAINDER OF THE SUMMER..

ANTOHER NEW AESTHETIC…

THAT’S RIGHT, WE ARE EXPLORING ANOTHER NEW AESTHETIC FOR THE SUMMER COINED AS “SURFER NEWPHEW”

Wehavebeenseeingacontinuous upriseofkitschyaccessoriesandcampy aesthetics,sowearen’tsurprisedby thisnewappareltrend.Weareloving seeingthesenewstylessplashedwith graphicsthatresembleactualimagesor artwork,becausenotonlyisitsuper funbutitsalsoaddssuchauniqueflair toindividualfashion.

Designersthathavemadeanameforthemselveswhen itcomestophotorealism,oneofcourse,JeanPaul Gaultierwhohasbeenchurningoneillusionlookafter anothersincethe90s.,andMarcJacobsmadeheadlines withhisphotorealismtakewithinhisHeavenbrand. Thesebeautifulprintsareallaboutcoloranda memorycapturedintime.Allinall,wearesoexcited aboutthiswearableart.

The Official Summer Silhouette DRESSES

DROP WAIST

Amidsttheflowy,boxy,andoften oversizedsundressesthatwetypicallysee dominatesummer,afresh,more contouredsilhouettehasenteredthechat. Allofourfavoritebrandsanddesigner labelsarefloodingnewcollectionswith thedropwaiststyle.Weareseeingthis mostlyindressesbuthavestartedtosee newskirtstyleswiththislow-riselook.

L’ACADEMIE

Thisultrafemininelookhighlightsamore elongatedtorsothatisemphasizedbyawaistband thathitsloweronthehips.Designershavebeen featuringthisnewsilhouettebecauseits surprisinglyveryflatteringonmostbodytypesand averyuniquewaytoplaywithproportions, especiallywithvoluminoussilhouettes.

SOURCE UNKNOWN

SIMKHAI
ANNA QUAN ALEXIS

THE VACA ACCESSORIES

Summerisofficiallyinfullswing, andwiththatcomesexcitingevents andvacations. youarepackingforyourcoastal Europeanholiday,wehavelisted outallofthetrendiestaccessories youwillneedtolookeffortlessly chic.Boldjewelry,raffiabags,linen apparel,andretrosunglassesare thetopitemsonourlist!

Black Diamond Style #N07377
Black Diamond Style #E18086
YSL
Black Diamond Style #SU00167

“Surfer aesthetic nephew” THE

So,whatisthe“surfernephew”aesthetic?Stylist AllisonBornsteinjustcoinedthecasualcoastaltrend thatischaracterizedbytheperfectmixofoversized silhouettes,graphictees,sneakers,andjorts.Although thistrendisgearedtowardsayoungerdemographic, particularlygenZ,itisstillmakingwavesanda noteworthytrendthatwewillseeallsummerlong.

long shorts

sneakers

Thegoalistolooklikeyoujustthrewtogetheryouroutfitlastminute,pluckingclothesfrom yourbedroomfloororfromthebackofyourjeep,andtheyjusthappentolookeffortlessly cooltogether.Itcouldalsobeyour“situationship’s”oversizedbuttondown!Yourbrother’s oldgraphictee!Theonlycriteriaisithastolookcasual,coastalandcoolThelookhasbeen poppinguprecentlyoncelebritieslikeJenniferLawrence,whohasincorporatedthetrend intoherNewYorkstreetstyle.

The star's larger-than-life aesthetic is an ode to boundless self-expression and queer joy.

A POP ICON IN THE MAKING

Chappell Roan, whose real name is Kayleigh Rose Amstutz, has recently catapulted into mainstream music fame for her vivid lyrics and unique camp aesthetic. The majority of her music is inspired by 1980s synth pop and early 2000s pop hits. The singer, who is originally from a small town in Missouri, is definitely one of this year's breakthrough artist.

Her songs explore her experiences with dating, selfdiscovery and heartbreak as a young, queer woman. With drag as the main influence of her craft, her more-ismore approach honors her queerness.

“I love looking pretty and scary. Or pretty and tacky…Or just notpretty; I love that too,” Roan recently said on The TonightShow .

Roan’s maximalist style evokes all types of characters. These characters range from ethereal forest creatures to intriguing villains. She works with her stylist, Genesis Webb, to infuse horror, burlesque, and theatre within her fashion and performances.

Chappell Roan is helping to pave the way for a new kind of selfexpression in pop, one tacky costume at a time.

RETAILING

STORE: PARFOIS

LOCATION/ COUNTRY: AZORES, PORTUGAL

SHOPPING DATE: 7/9/2024

SEASON SET: HIGH SUMMER

Itwassoexcitingvisitingatrend-settingaccessorystorethatwedon’t gettovisitinthestates.Parfoisdidnotdisappoint,andhadmany fashionforwardtrendsregistered,aswellasveryoversizedscale.

STATEMENT METAL EARRINGS & BAG CHARMS WERE EVERWHERE

Thestorewasfuntoshop becausethereweresomany excitingcolorsand componentry,theydefinitely werestandingforhighsummer. Themainthingthatwas spottedwasincreasedscale, everythingwassooversizedand statementworthy.Aswehead into2025,themore-is-more approachstillstands.

SEASONAL SHELL AND

WAS ONE OF THE

EXCITING

For Immediate Release

April 1, 2024

BlackDiamondAccessories Announces StrategicBrandLicenseAcquisitionof C&C Californiafor FashionJewelryandHairAccessories

New York, NY – Black Diamond, a pioneering force in the fashion jewelry and hair accessories industry, is thrilled to announce the acquisition of a new brand license, C&C California. This significant milestone marks a new chapter in Black Diamond's mission to expand its portfolio and reach in the fashion world, emphasizing innovation, style, and quality.

Kenny Lee, the visionary owner of Black Diamond, expressed his excitement about this new venture, stating, "We are beyond excited to welcome C&C California into the Black Diamond family. This acquisition is not just a business decision; it's a strategic alignment of values and aesthetics. C&C California represents the epitome of West Coast style – relaxed, sophisticated, and timeless. We believe that integrating C&C California's unique identity with Black Diamond's deep-rooted heritage in fashion accessories and market presence will lead to unparalleled innovations in the fashion jewelry and hair accessories sector."

C&C California, known for its laid-back and chic approach to fashion, aligns perfectly with Black Diamond's commitment to providing consumers with high-quality, trend-setting products. This collaboration promises to bring fresh designs and products that cater to the needs and desires of fashion-forward consumers worldwide.

"The synergy between Black Diamond and C&C California opens up a world of possibilities," Lee added. "We are set to embark on a journey of creative exploration, aiming to blend C&C California's signature styles with our innovative designs and craftsmanship. Our goal is to create pieces that not only resonate with our current customer base but also attract new fans to the combined charm of our brands."

As Black Diamond integrates C&C California into its operations, customers can expect a seamless fusion of both brands' strengths – high-quality materials, cutting-edge designs, and a commitment to sustainability and ethical manufacturing practices. This acquisition is a testament to Black Diamond's vision for the future – a future where fashion is not just worn, but experienced.

About Black Diamond Accessories:

With a rich history spanning over five decades, Black Diamond Accessories has been a beacon of innovation and excellence in the fashion jewelry and hair accessories sector. Renowned for its forward-thinking design and superior quality, Black Diamond Accessories has built a reputation for delivering high-quality, fashionable products that cater to a diverse and global audience. With this partnership, Black Diamond Accessories reaffirms its commitment to elevating everyday style with pieces that are both fashionable and accessible.

About C&C California:

C&C California emerged from the Los Angeles fashion scene with a unique take on casual wear, inspired by the laid-back lifestyle of the West Coast. Known for its effortless style and comfort, C&C California has become a favorite among those who appreciate a blend of simplicity and sophistication in their wardrobe.

For more information, please contact:

Kenny Lee

CEO kenny@raytik.com www.blackdiamondaccessories.com

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