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SHOT magazine is published by George Thouten Media Inc. (GTM). For Advertising and Subscription inquiries call 09209243994 or 09178830112 Email: yourshotmagazine@gmail.com Postal Address: 118F Hampton Gardens C. Raymundo Ave. Pasig City Metro Manila Opinions expressed in the magazine are solely of the writers and not necessarily endorsed by GTM Inc. Reproduction of photos and articles are strictly prohibited unless with written consent from the Publisher. SHOT is a registered trademark. Philippine copyright. All rights reserved.
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Magazines Engage in Powerful Ways. Perhaps the most favourable outcome of technology for publishing is the fact that now more than ever, publishers are able to provide products to consumers and business decision makers wherever they live, work and play. It is portable and it demands 100% attention. George Thouten Media Inc is proud to present its array of fully portable print and digital products. SHOT- an IT-BPO magazine, is committed to deliver information and entertainment relevant to each individual in this growing community of workers. Its online counterpart www.shot.ph serves as an interactive portal for everyone who care to share their voice and talHQW WR WKH VRFLHW\ ZZZ SLQR\ÂżWQHVV FRP WKH PRVW VXFFHVVIXO ORFDO ÂżWQHVV ZHEVLWH JDWKHULQJ DV PXFK DV KDOI D PLOOLRQ monthly total page views, will launch a free magazine brand extension in the last quarter of the year to the delight of its thousands of followers. Another digital and print product set to be published in the last quarter of this year is www.styleticket.ph. :H LQYLWH RXU UHDGHUV WR IXOÂżOO \RXU QHHGV DQG SDVVLRQV ZKLOH learning about what’s new in your community and what brands you should be considering. The succeeding pages of SHOT contain news and features about the industry you revolve in as well as creative editorial content on products that make a difference in your lives. Our pages are also open to Filipino ingenuity and talent. It serves as a venue to discover aspiring photographers, writer and artists. We are excited to hear from you and to provide you the stage to shine. We are committed to satisfy you. Because every minute spent with this magazine is a precious “me timeâ€? with focused, undivided attention. And that makes it prime time!
Emma Amores Publisher
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THE PROSPECTS FO ARE TOUTED TO R THE BPO INDUSTRY IN 2012 BE BRIGHT AND PR OMISING. No less than
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President Benigno C. Aquino III shares this recent launch of the optimism. In his spe Technical Education ech at the and Skills Developm Specialista Technopre ent Au neurship Program (TS TP), the president lau thority’ s (TESDA’s) tribution to the econom ded y, generating revenu es of $8.9 billion in 201 the industry’ s conthe industry provided full-time employment 0. He also noted tha t for over half a million Thus encouraged, the Filipinos for that yea president had pledge r. ZH SURYLGHG PLO d: “Under our econom OLRQ WR 7(6'$ IRU WKH ic stim ulu s program, WUDLQLQJ RI VFK IT-BPO industry.â€? RODUV ZKR ZLOO HQWHU WK H President Aquino aga in showed his high hop es for the industry wh ing of the Australia and New Zealand Ba en, at the recent ope nnking Eastwood, Quezon Cit y, he remarked: “Despi Group Ltd. Manila Hub’s second site in te the challenges in the are not expecting the ind global economy, we HPSOR\HHV LQ WKH VHFWR ustry to slow down in the foreseeable future. In fact, full-tim U DUH H[SHFWHG WR LQFU e HDVH WR ´ The president also not ed that the country’s IT-BPO industry is ach ,Q IDFW ÂżQGLQJV RI WKH ieving global recognitio *OREDO /RFDWLRQV 7UHQ n. G 5HSRUW RI ,%0 * showed that “the Ph ORE ilippines have overta ken India as world lea DO %XVLQHVV 6HUYLFHV shared and BPO ser der in terms of jobs vices.â€? Furthermore, for he said that for the yea rs 2007, 2009, and 201 0,
m as the Most tion of the United Kingdo tional Outsourcing Associa husiasm, President Aquino remarked Na the by ed ard reg n rld,â€? the Philippines has bee Not one to hide his ent rcing destination in the wo Destination in the world. is probably the best outsou Outstanding Offshoring ntry cou our t ly.’â€? tha bab ow ‘pro “sh rd ndations out the wo about how these comme comment, “May I strike ediately revised with the a statement which he imm RZQ ÂłYHU\ SRVL %32& H[SUHVVHG LWV V 2XWVRXUFLQJ &RXQFLO to Philippine LQH call OLSS y 3KL rtes LVK cou %ULW a In WKH WLRQ sourcing (BPO) industry. &RQÂżUPLQJ WKLV SHUFHS out this point, s ted ces era pro reit ss on ine ters bus Pat lippines’ McGowan and Richard Ian tiveâ€? outlook of the Phi DOVR VDLG ers H\ mb 7K Me rd LHV SDQ Boa nalo, BPOC G )LOLSLQR FRP Ambassador Enrique Ma WR 3KLOLSSLQH %32V LV EHQHÂżFLDO WR ERWK 8. DQ eral more jobs sev s ine lipp Phi the FLQJ in d RXU FRPPHQWLQJ WKDW RXWV ies, “for every job create nce of those UK compan that based on the experie are created in Britain.â€? FRQWLQXHG JURZWK RI WKH LPLODU FRQÂżGHQFH LQ WKH 32 ,QGXVWU\ LQ WKH WU\ VHFWRUV H[SUHVVHG V ,7 % GXV KH G LQ RI W DQ FWV HQW VSH QP 3UR YHU 2Q DQRWKHU QRWH JR ULHÂżQJ RQ Âł6WUDWHJLHV DQG DQG ELOOLRQ LQ JHQHUDWHG H[SRUW QH[W ÂżYH \HDUV $W WKH E HQW ,7 %32 LQGXVWU\ IRU WKH OOLRQ LQ WHUPV RI HPSOR\P PL DV FK PX Q WR DV 3KLOLSSLQHV ´ SURMHFWLRQV UD UHYHQXHV E\ very bullish that , “We are very positive, ry Mario G. Montejo to say reta Sec y log hno Tec and This prompted Science (in the world).â€? we can be number one logy Information and nt of Science and Techno director of the Departme ive cut exe uty dep III, r sistant, Alejandro P. Melcho HPSKDVL]HG ession-proof, slowdown-re J\ 2IÂżFH '267 ,&72 already proven to be “rec &RPPXQLFDWLRQ 7HFKQROR has ry ust ind the t tha he said this point as well when of.â€? electoral politics-bullet pro
PREPARING FOR EXPANSION Given this positive outlook, the Business Processing Association of the Philippines (BPAP) has planned more intensive and proactive programs for its members to further equip them for the expected increase in business. Placing greater emphasis on training, BPAP will hold a Training Convention that will highlight the need for trainors in the industry. Intended to reach teachers and students of state universities and colleges, as well as the private sector, the convention is also aimed at LQWHQVLI\LQJ DQG UHÂżQLQJ VNLOOV LQ WKH LQGXVWU\ In addition, the convention is seen as a good venue for communicating updated programs of the association.
On March 29, the ICT Awards was held, recognizing outstanding efforts and achievements in the industry and showcasing the best and brightest of the IT-BPO players, both in the local and international scene. In October, BPAP will hold the International Outsourcing Summit, a two-day conference that will showcase the best players in the market. This meeting of minds will center on issues affecting IT-BPOs on the global scale.
Outside of such events, BPAP maintains a healthy relationship with the community by engaging in various projects in cooperation with government entities such as the Commission on Higher Education (CHED) and TESDA. It is involved in the skills training program for new hires that TESDA has initiDWHG SURSHOOHG E\ WKH 3 PLOOLRQ EXGJHW UHOHDVHG by the government. The association is also in close BPAP is set to enhance its quarterly CEO Fo- consultation with the Department of Science and rum with more distinguished expert speakers Technology (DOST) for the road mapping of the discussing more timely and relevant topics like industry. Likewise, it is involved in government’s WDOHQW FRVW TXDOLW\ DQG PDUNHWLQJ 7KH ÂżUVW program for reverse migration, which aims to send &(2 )RUXP ZDV KHOG RQ 0DUFK DW more work to the provinces. the Tower Club, and focused on the topic of talWorking hand-in-hand with the community, BPAP ent. About 100 members attended the event. will continue its campaign called “My Dream in a
Shoebox.� Begun in 2009, this CSR initiative gave shoeboxes ¿OOHG ZLWK VFKRRO VXSSOLHV WR OHVV IRUWXQDWH FKLOGUHQ 7KLV \HDU BPAP is targeting to get a total of 10,000 shoeboxes, up from the 3,000 units it received last year. To further show its concern for the community, BPAP is creating a Disaster Response Team composed of volunteers ready to help those in need during an emergency. Keeping in touch with its member companies has always been a top priority of BPAP. Thus, it continues with its efforts to improve communication lines through its website, the members’ portal, and Breakthroughs, as well as its soon- to-be-launched online magazine. And because all work and no play dulls even the sharpest ITBPO executive, BPAP will be holding sports events like golf tournaments and other fun activities. Indeed, 2012 holds much promise. Yet while BPAP is ready, willing, and able to provide the industry with interesting, stimulating, stirring, and worthy programs, plans will remain plans without the hearty engagement and involvement of the association’s members. That is why everyone is encouraged to participate in these programs and activities to gain their full EHQH¿WV $IWHU DOO WKH %3$3 PD\ EH WKH IUDPH WKDW VXSSRUWV and strengthens the body, but the real fuel and heart of the industry are truly its members.
Send your resume to:
manilarecruitment@resultstel.com or give us a call at:
(02) 470 2995 / (02) 570 9045 (0917) 591 0717 / (0927) 299 2567 Recruitment is from:
10:00AM to 8:00PM Silver Cityy
Eastwood Cityy
Q Plaza Cainta
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The Philippine information technology and business process (IT-BP) industry ended 2011 with US$11 billion in revenues, or 24% KLJKHU WKDQ LQ DQG HPSOR\HG RU PRUH HPSOR\HHV LQ WKH VDPH SHULRG 7KH JRRG QHZV ZDV DQQRXQFHG E\ WKH Business Processing Association of the Philippines (BPAP) announced at its general membership meeting on March 1, 2012. ³:H KLW WKH WDUJHWV SURMHFWHG LQ RXU 5RDG 0DS ´ VDLG QHZ %3$3 SUHVLGHQW DQG &(2 %HQHGLFW +HUQDQGH] ³7KLV LV D JRRG VWDUW WR RXU ¿YH \HDU SODQ WR JURZ DW DYHUDJH RI D \HDU²DERYH SURMHFWHG JOREDO DQQXDO JURZWK UDWHV RI WR ´ $W D FRPSRXQG DQQXDO JURZWK UDWH &$*5 RI ,7 %3 ZLOO EHFRPH D 86 ELOOLRQ LQGXVWU\ E\ FRQWULEXWLQJ DERXW RI *'3 DQG FDSWXULQJ 10% of the global IT-BP market share, Hernandez added.
BPO SECTOR REPORTS: CIATION CONTAC T CENTER ASSO AP) (CC ES OF THE PHILIPPIN 6,000 tor ended 2011 with 41 The contact center sec the to es vic $7.4 billion in ser employees providing US the in b hu r st contact cente world. Already the large in h wt gro d a healthy 21% world, the sector poste e th of r th e lar ge st se c to 20 11 an d re ma in ed . try us at 65% of total ind Philippines IT-BP industry
THE HEALTHCARE INFORMATION MANAGEMENT OUTSOURCING ASSOCIATION OF THE PHILIPPINES (HIMOAP) A preliminary survey indicated that as much as US$277 million worth of HIMO services were provided to global end-users from the Philippines, with the sector employing 24,700. “The figures showed significantly increased number of workforce employed in our sector, and the revenues nearly tripled as we move towards offering more complex solutions for our global customers,� said Myla Rose Reyes, former HIMOAP president who turned over the leadership of the associa tion to JL Botor, presid ent, and Jeff Williams, chairman.
PHILIPPINE SOFTWARE INDUSTRY ASSOCIATION (PSIA) President Nora Terrado meanwhile reported a high 37% growth in revenues from IT outsourcing, compared with just 11% in employment growth. “These numbers reflect an increase in the average revenue-to-employee ratio— resulting mainly from improved use of the IT talent pool,� she said. “Between 2009 and 2010, the ITO sector (in collaboration with government) invested heavily in training fresh graduates and career switchers. With increased demand for IT services in 2011, these trainees found themselves in mainstream IT services. This, coupled with process optimizations and innovation, improved the quality of ITO revenue.� Anecdotal indicators also point to strong demand for Philippine IT services into 2012. “There is a window of opportunity to grow significantly this year and beyond,� said Terrado. “We should capitalize on the intrinsic qualities of our workforce especially as we deliver world-class offshore services in the areas of application enhancement, maintenance and support, independent software testing, and remote infrastructure services. Capability developments as well as product and services innovation are key to sustaining this growth trend amid the globally competitive environment, the advent of cloud computing, and the convergence of BPO and ITO services.�
ANIMATION COUNCIL OF THE PHILIPPINES, INC., (ACPI) Grace Dimaranan, president of the (ACPI) revealed that her sector lost out to some contracts as global competition heated up in back-room animation services, particularly from countries like China that subsidize animation operations. ACPI reported that its sector shrank by 10% to US$128 million in revenue s in 2011 but it maintained its headcount at about 8,600 animators. Commented Dimaranan: “We have known for some years now that we need to create more original content to stay viable.” ACPI has been running its annual animation competition, Animahenasyon , for the past four years to encourage local animators to produce original animated films and cartoons. “The harvest has been quite rich, especially from young animators,” says Dimaranan. Some of the winners have even been featured on local cable channels such as the Knowledge Channel.
SOCIATION OF THE GAME DEVELOPERS AS PHILIPPINES (GDAP) comreported that their first President Darwin Tardio deme ga ny young, talented petition uncovered ma s me ga d ce have also produ velopers. GDAP members e Th . rld wo ers in the online that have gained follow 11, tor grew by 13% in 20 game-development sec alg yin revenues and emplo reaching US$8 million in most 1,400.
N OF THE ASSOCIATIO S S E C O R P BUSINESS S (BPAP) PHILIPPINE ring services ing enginee d vi ro p s ie crease in reve Compan es saw a 5% in in p ar p ye ili e Ph th e g from th 11, endin ployment in 20 2 milnues and em viding US$17 ro p es ye lo p em TO) Deputy consecutive at over 9,000 ICT Office (IC is is a second ’s Th ST . O es D ic in rv a. se n elchor III also actio Villanuev lion worth of Alejandro M after a contr r th to ip w ec ro ir g D ts ve ke ti ve ral membersh Executi bal mar year of posi me BPAP gene covery in glo n sa io re e ill a th m g at in 50 d ct . te repor ng design 2009, refle allocated P3 ri ee as h in g TO en IC d ition, the ion an meeting that for construct ustry. In add d in P -B IT e HED) has (KP) to support th dge process Education (C le er w h o ig kn H d n o an e BP 2 bilManagement Commission the non-voic BPAP’s Service 11 to over US$ yof 20 g in rin % fe of 24 e by 12 and has emplo approved th services grew arting June 20 ost 130,000 st m k al ac d Tr n an io ve es u to S U C s to ecepti Specializat lion in reven 1 2 5 m il li o n somewhat d P e t ar u o s b er a b e, d m u u h-val a ll o ca te s. ees. These n chunk of hig -BP program reclassified a e w se implement IT au ec b . O IM H get rvices to ort from Bud non-voice se ceived supp re ro. B so y al n ar ee et as b h cr BPAP cation Se ustry has u d in Ed , e ad th b w A o o h tc ata sh a Bald z, . This Secretary Bu Overall, the d cretary Lind alue services Se -v r h o ig b h La to o, in ng the o, PEZA Armin Luistr steadily movi eg Doming sharp spike in r G ly y ve r ti a la t e re r a r as rsecretaries also fo Tr a d e S e c year there w Lima, BOI unde o for ITO and de ti ra lia e Li al ye er lo , p m io, as well as scription) Director Gen revenue-to-e Cristino Panlil d e ratio for tran th an al ith b w o d st in ri re gardo Angara r total Adrian C HIMO (compa as Senator Ed tio overall fo ch ra su e ulo. rs th to d la se is d Roman Rom from leg which increa Freddie Tinga an en m ss re ng and Co dustry. ould w 16 20 r fo ets dustry’s targ ment Hitting the in strong govern e th t ou h it w le b nted si ra g os ready not be p rnment has al ve o g ugh e ro Th th . rt g suppo trainin subsidies for in opel n io ev ill D m s P450 and Skill n o ti ca u Ed ary Joel the Technical led by Secret ) A D ES (T ty ment Authori
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Hold for Sunday Tele Agenda. 23rd June. Australian Chris Moriarty operates "Flat Planet" call centre in Manila, Phillipines. Picture: Dean Homer Source: The Suntday Telegraph
“Every day, half a million Filipinos get out of bed to go and work for American companies… Cheaper Filipino workers are the source that makes those companies globally competitive. Why shouldn’t they get out of bed and work for Australian companies and make us globally competitive instead?” says Chris Moriarty, an Aussie and coowner of the Manila-based company that silently employs a workforce from the Philippines. Small Australian business owners now make a growing number of “virtual assistants” out of silent recruiting from Asia. Thanks to high-speed internet and instant conferencing many Australian companies resort to hire employees outside Australia than to take on local contemporaries to do an
excellent job for a cheaper pay. “We offer anything that can be done sitting at a desk in an office with a computer and phone. It’s up to the imagination of the business owner,” he says. They have engineers, data processors, debt collectors, research analysts, social media experts and executive assistants. It’s a melting pot of different talents and backgrounds with one common thread - the internet. One of them is Marsha, a dream employee who’s slick, professional, motivated, and reliable and has no record of being late in her two years on the job. She gives her boss a strategic advantage over his rivals, but he won’t talk about her for
the fear of being judged upon employing her. Why? She’s based in the Philippines. They might be ashamed about how it looks, but they are smart enough not to be left behind. “Because your dollar goes much further you can afford to punch above your weight and get much more highly qualified and experienced employees than you can perhaps afford in Australia,” says Moriarty. While Marsha’s contemporaries in Australia are being paid packages of about $80,000 a year, her boss at a large Australian education firm only pays $33,000. That includes her computer, office expenses, and training - the lot. It’s a financial incentive too big for him to ignore. Unions and industry associations worry about this unstoppable tide of cheap foreign labor that started about a decade ago with the advent of Indian call centers. India remains the predominant source, but there’s enormous growth in the Philippines and United Arab Emirates. “Business these days has to be smarter to survive. You have to work harder and find new ways to get the competitive edge”, says Richard Morris, a Sydney business owner with a web support crew based in India. “I don’t see it as a negative”, Morris said, unashamed and unapologetic about his crew. He claims the standard of work is excellent. The reason why his Australian Superyachts, a group of companies servicing some of the world’s wealthiest boat owners, couldn’t be more removed from Ahmedabad, India, where Mr Morris’s web support
team is based. “I can produce a complex website and its promotion for one fifth the price of getting it done locally,” he explains. And by doing that, Mr Morris says, he has actually created Aussie jobs by expanding his business and reaching more clients. “Using offshore skills helps me remain in business, grow my business, employ more Australians and pay more Australian tax,” he says. With all the rising of Asian employees working for Australian companies, what will it be for Aussie professionals who find their job pool shrinking? “What we’re seeing is an increase in international competition so the flow on from that is some businesses won’t survive,” says Bradley Birchall, from the SME Alliance. His organisation is set up to help small and medium enterprises find a competitive edge that involves Australian labour and Australian skills. He says the most effective solution is better marketing. “If you can change the way you present yourself and demonstrate that you have a higher quality product then you can compete.” “I still maintain there’s a home advantage” Lyn Prowse-Bishop says - an Australian based “virtual assistant” provider who took Birchall’s approach. “We understand the business culture and the legal ramifications. There’s the time zone, understanding of business culture and ethics.” Ms Prowse-Bishop says there’s much panic in her industry about job losses, but she cautions people to do what they do best and sell themselves better. This may be the effect of what Moriarty defines as Globalization, “that anybody, no matter where they are in the world,” (whether Asia or Australia) “…if they have the motivation, the education and the aspiration to build a better future for themselves, then they can have that opportunity.” Truly the outsourcing industry is up to sky-rocket no matter what the cost. “We’re only in the early days,” says AMP’s chief economist, Shane Oliver. “This boom has probably got another 20 years of growth.”
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EXECUTIVE FLARE
We found the look: Infused with edgy swagger, effortless style and chic sparkle stand out.
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Text by: Athena Pasiliao 3KRWRV FRXUWHV\ RI % 8 0 (TXLSPHQW
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It
wasnâ&#x20AC;&#x2122;t very long ago when I was re- introduced to running as a sport. I say re-introduced because as a young child, it was just one of my favorite past timesâ&#x20AC;Śrunning around the block where we lived, challenging the other kids to a race or two. Somehow, that activity, or sport, just took up space in my memory bank. Today, there is much hype about running and this is a sport sought after by many enthusiasts for many good reasons, one being, that it is a sure formula for good health. Another reason is also to travel to places where a race might be happening. Running further tightens bonds among friends and it promotes awareness and a better appreciation for the preservation of the environment. This is what brings me to an appreciation and admiration for one good fellow I know â&#x20AC;&#x201C; Jonel Mendoza â&#x20AC;&#x201C; an avid ultra-marathon runner ZKR WXUQHG PDJD]LQH SXEOLVKHU DQG HGLWRU RI IURQW5811(5 WKH ÂżUVW )LOLSLQR running magazine for runners, by runners. Constante â&#x20AC;&#x153;Jonelâ&#x20AC;? Mendoza, Jr. started his career as a runner some four years ago, beginning with the invitation of his nephew, Ilo Trinidad, a regular runner, to join a fun run in Manila. History reveals that some 12 years ago, Jonel was overweight and was a frequent visitor in the hospital for hypertension urgency and other weight-related conditions. Upon the advice of his GRFWRUV KH GHYHORSHG DQ DUGHQW GHVLUH WR WULP GRZQ DQG VWD\ ÂżW +H UHDG DOO WKH ERRNV RQ GLHW DQG ZHLJKW ZDWFKLQJ WKHQ HQUROOHG KLPVHOI LQ D ÂżWQHVV J\P IRU VHYHUDO \HDUV +H HYHQ ÂżQLVKHG D FRXUVH LQ VWUHQJWK DQG FRQGLWLRQLQJ PDNLQJ KLP D TXDOLÂżHG ÂżWQHVV WUDLQHU <RX FDQ WHOO WKLV LV D VXFFHVV VWRU\ and if you ask me: â&#x20AC;&#x153;Why, did he lose the pounds?â&#x20AC;? Yes, he did! He lost over SRXQGV 7KLV LV QRW VRPHWKLQJ WR GRXEW DERXW -RQHO DV KH LV RQH PDQ who puts passion and determination into the things he does. While doing his bit in the gym, Jonel also took a passion for vintage cars and his 1420cc big bike (and several other bikes) that took him to many places and perhaps partly explains his current love for trail running. *RLQJ EDFN WR KLV ÂżUVW IXQ UXQ HYHQWÂŤ LW ZDV D NLORPHWHU UDFH WKDW OHG WR
another, and another, and not very much later, Jonel was running the 21K, eventually joining the 42-K run with only a short-lived muscle pain in the leg, but with the burning desire for more distance. The distance, he indeed achieved. In 2009, after the devastating Typhoon Ondoy, Jonel organized a fundraising run among his friends to help the calamity victims. In a matter of four weeks, he, together with his friends (members of the team he put together and aptly called Team Hardcore) and many others who joined in the wagon, ran a total of NLORPHWHUV FRPSRVHG RI PDUDWKRQV DQG KDOI PDUDWKRQV UDLVLQJ D KXQdred thousand pesos for donation. That was many moons ago. Today, Jonel, who has run over 300 local and international races â&#x20AC;&#x201C; 22 of these marathons and 33, ultramarathons (including two 100-milers), is also known for organizing and directing running events all over the Philippines. He introduced ultrarunning in WKH VRXWK ODXQFKLQJ WKH ÂżUVW HYHU &HEX 8OWUDPDUDWKRQ D FRXSOH RI \HDUV DJR and holding two inaugural 100-km races, the longest ever held in the history of running in the Visayas and Mindanao areas. He has also organized some spectacular trail runs, among them, the â&#x20AC;&#x153;Valley Trail Challenge,â&#x20AC;? the second edition of which was recently held in Laguna, and the â&#x20AC;&#x153;King of the Mountain (KOTM) Trail Run Philippines Seriesâ&#x20AC;?, a series of races held in the north that range in GLVWDQFH IURP WKH KDOI PDUDWKRQ WR WKH NP XOWUDPDUDWKRQ 7KH .270 XOtramarathons have been accredited as qualifying races to the oldest and one of the toughest ultras in North America, the â&#x20AC;&#x153;Western States 100-Mile Endurance Runâ&#x20AC;? and to the famous the â&#x20AC;&#x153;Ultra du Mont Blancâ&#x20AC;? in Europe). According to Jonel, his invitations to running escapades are accepted by many bold enthusiasts - mostly those who feel that the fun run is too short and the marathon leaves much more to be desired. He uses frontRunner Magazine as an avenue to share his love for running and to entice others to put on their shoes and experience the fun and adventure. Follow Jonel on Facebook or his blog: EXJREXJR #ZRUGSUHVV FRP
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