Design

Prêt-à-Porter, Paris and Women

A Cultural Study of French Readymade Fashion, 1945-68 Alexis Romano, Independent Scholar, USA Through a close study of fashion magazines, including Vogue and Elle, Alexis Romano reveals how the French ready-made and the genre of fashion photography in France developed in tandem. Analyses of representations of space, women and prêtà-porter in such magazines – alongside other cultural ephemera such as contemporary film, documentary photography and family photographs – demonstrate that popular conceptions of fashion and modernity shifted in the period 1945-68. By connecting national and personal histories, Prêt-à-Porter: Paris and Women reveals the importance of the ready-made to broader narratives of postwar reconstruction, national identity, gender and international dialogue.

UK June 2021 • US June 2021 • 240 pages PB 9781350215931 • £23.99 / $32.95 • HB 9781350126190 • £75.00 / $100.00 ePub 9781350126213 • £21.59 / $27.09 ePdf 9781350126206 • £21.59 / $27.09 Series: Fashion: Visual & Material Interconnections • Bloomsbury Visual Arts

Material Lives

Women Makers and Consumer Culture in the 18th Century Serena Dyer, De Montfort University, UK Conventional histories of the industrial revolution and the birth of consumer society have distorted our understanding of material culture and the ways it was experienced by men and women. With illuminating stories of women’s experiences, and their material literacy and agency as producers, Material Lives offers new ways of looking at this period. Using deep archival research, Material Lives shifts the conceptual framework by which women are perceived as passive consumers to active producers. Dyer reveals the strategies used by genteel women to negotiate the increasingly sophisticated world of goods and to record their lives and experiences. Bloomsbury Visual Arts

Fashioning Spain

From Mantillas to Rosalía Edited by Francisco Fernández de Alba, Wheaton College, USA & Marcela T. Garcés, Siena College, USA From female liberation to Franco’s dictatorship, Spain has experienced significant cultural changes in the 20th and 21st centuries. Simultaneously, its fashion cultures have undergone seismic shifts: women caused uproar by wearing pants in 1911 Madrid, Balenciaga shot to international stardom, and the mantilla took on dual meanings of angel and whore. In the first book to explore the history of Spanish fashion in this eventful period, expert authors reveal how fashion reacts to, mirrors, and even critiques the world around it.

The Hidden History of the Smock Frock

Deception and Disguise Alison Toplis, University of Wolverhampton, UK The smock frock is an object of curiosity in many museums due to its status as one of the last surviving items of English folk dress but the true story of its production, sale and use is often distorted. In this book, Toplis re-contextualises the smock frock using an array of primary sources. She investigates how this utilitarian style came to be heralded as an example of disappearing ‘peasant’ craft, how it was preserved by collectors under the influence of the Arts and Crafts movement and how it is regularly revived in fashion collections by the likes of Molly Goddard.

UK May 2021 • US May 2021 • 240 pages • 30 bw illus PB 9781350212640 • £23.99 / $32.95 • HB 9781350126114 • £75.00 / $100.00 ePub 9781350126138 • £21.59 / $27.09 ePdf 9781350126121 • £21.59 / $27.09

UK February 2021 • US February 2021 • 288 pages • 103 color illus PB 9781350126961 • £26.99 / $36.95 • HB 9781350126978 • £80.00 / $110.00 ePub 9781350127005 • £24.29 / $30.79 ePdf 9781350126985 • £24.29 / $30.79 Series: Fashion: Visual & Material Interconnections • Bloomsbury Visual Arts

Fashion, Society and the First World War

International Perspectives Edited by Maude Bass-Krueger, Leiden University, the Netherlands, Hayley EdwardsDujardin, Independent Scholar, France & Sophie Kurkdjian, Centre national de la recherche scientifique, France The historiography of the Great War has been significantly renewed in recent years, yet, despite its crucial social, economic, and cultural importance, the role that fashion played in shaping wartime experiences and economies has not yet been addressed. This collection fills this gap in the literature by examining the impact the Great War had on fashion, its industry, and civilians in a transnational context. With contributions from leading experts, Fashion, Society and the First World War explores wartime style and the reframing of selfhood, gender roles, and national identity through clothing and print culture.

UK May 2021 • US May 2021 • 352 pages • 100 bw illus HB 9781350119864 • £85.00 / $115.00 ePub 9781350119888 • £76.50 / $94.85 ePdf 9781350119871 • £76.50 / $94.85

Bloomsbury Visual Arts

UK June 2021 • US June 2021 • 208 pages • 40 bw illus HB 9781350169265 • £75.00 / $100.00 ePub 9781350169289 • £67.50 / $83.76 ePdf 9781350169272 • £67.50 / $83.76 Bloomsbury Visual Arts

The First Book of Fashion

The Book of Clothes of Matthaeus and Veit Konrad Schwarz of Augsburg Edited by Ulinka Rublack, Cambridge University, UK, Maria Hayward, University of Southampton, UK & Jenny Tiramani, The School of Historical Dress, UK "Quite simply the most fascinating record of a ‘[fashion] victim’ one could hope for." The Spectator Providing a revealing window onto the Renaissance, this book shows how style-conscious accountant Matthäus Schwarz and his son Veit Konrad experienced life through clothes, and climbed the social ladder through fastidious management of self-image. The Schwarzes recorded their sartorial triumphs in a series of portraits by illuminists over 60 years, which are reproduced in full color.

UK February 2021 • US February 2021 • 432 pages • 187 colour illus PB 9781350197060 • £29.99 / $40.95 • / $61.00 Previously published in HB 978085785768 ePub 9781474249904 • £26.99 / $33.25 ePdf 9781474249898 • £26.99 / $33.25 Bloomsbury Visual Arts www.bloomsbury.com • UK, Europe, ROW • +44 (0)1256 302692 • orders@macmillan.co.uk

Survey of Historic Costume

Bundle Book + Studio Access Card Phyllis G. Tortora & Sara B. Marcketti, Iowa State University, USA Learn about Western dress from the ancient world to today. Each chapter shows you the social, crosscultural, environmental, geographic, and artistic influences on what people wore. More than 600 images help you to recognize recurring themes and concepts and understand the role of dress from a diverse, global perspective. The book covers each decade, from the 1920s to the present, in separate chapters to help you keep track of the changes in modern fashion. Learning Objectives, Key Terms, Discussion Questions and Exercises, and a Glossary help you master concepts.

UK January 2021 • US December 2020 • 624 pages • 600 color illus PB Pack 9781501337406 • £85.00 / $115.00 ePub 9781501337369 • £83.63 / $102.99 ePdf 9781501337352 • £83.63 / $102.99 Fairchild Books

Fashion Business Cases

A Student Guide to Learning with Case Studies Leslie Davis Burns, Responsible Global Fashion LLC, US Fashion Business Cases: A Student Guide to Learning with Case Studies allows students to apply what they are learning in the classroom to real-life situations in the global fashion industry. Adapted from the Bloomsbury Fashion Business Cases (BFBC) online resource, this text provides high-quality examples from scholars around the world. A mix of introductory, intermediate, and advanced cases ensure that all students can develop the business, communication, and problemsolving skills required of fashion industry professionals. Topics include corporate social responsibility, sustainable fashion, transparent brand communication, and cultural sensitivity, fostering critical and ethical thinking for students entering the fashion industry.

In Fashion

Bundle Book + Studio Access Card Sheryl A. Farnan, Metropolitan Community College, USA & Elaine Stone, Late of Fashion Institute of Technology, USA You'll learn about how and why fashion evolves and changes, the materials used and who creates them, the companies who make apparel, and how fashion marketing helps companies sell their products. Spotlight features focus on careers, innovators, and businesses, using industry examples to show real world situations. A Top 100 Apparel Designers section gives you a quick list of who's who in fashion history, while a glossary and key terms throughout make sure you know what you're talking about.

UK February 2021 • US January 2021 • 312 pages • 250 color illus PB Pack 9781501362040 • £80.00 / $110.00 ePub 9781501361999 • £81.19 / $99.00 ePdf 9781501362002 • £81.19 / $99.00

Fairchild Books

UK January 2021 • US December 2020 • 256 pages • 100 bw illus PB 9781501362996 • £32.99 / $44.95 ePub 9781501363009 • £33.28 / $40.45 ePdf 9781501363016 • £33.28 / $40.45 Fairchild Books

Going Global

Bundle Book + Studio Access Card Elena E. Karpova, University of North Carolina Greensboro, USA, Grace I. Kunz, Professor Emerita, Iowa State University, USA & Myrna B. Garner, Illinois State University, USA The manufacturing and distribution of textiles and apparel products is a truly global industry, making it crucial to understand current political, social and economic developments within the international marketplace. Going Global offers a comprehensive framework and approach to understanding the global textile and apparel industries, trade and markets. This framework is used to holistically examine the global sourcing of textiles and apparel in the context of the supply chain sustainability.

UK February 2021 • US January 2021 • 400 pages • 125 bw illus PB Pack 9781501339042 • £80.00 / $100.00 ePub 9781501338694 • £73.07 / $89.99 ePdf 9781501338687 • £73.07 / $89.99 Fairchild Books