contact
brenna teichen
brennateichen@gmail.com wix.com/brennateichen/blt 425.533.1210
experience
Zooppa Campaign Manager Intern and Crowdsourcing Specialist August 2011-Present Develop marketing strategy and execute outbound promotional activities for assigned campaign while raising awareness and driving participation through social media initiatives; Track and deliver results of outreach efforts as well as review and moderate incoming creative submissions for quality and content; Assist Business Development team in launching Zooppa’s new Facebook app by targeting small to medium-sized businesses; Promote the product by emphasizing its key benefits (increased traffic, consumer engagement, and brand awareness); Track and manage client relationships using the Zoho platform.
Whatcom Day Academy Marketing Research Intern January-June 2011 Develop and distribute Qualtrics surveys to current and past parents to determine the cause of decreased enrollment; Analyze the results using the statistical software package SPSS in order to identify trends amongst consumer base; Compile and communicate the findings in a comprehensive written report as well as in a presentation to Board of Trustees; Provide meaningful recommendations to improve customer experience and promote the organization within the community.
Aeropostale Sales Associate April-November 2009 Provide exceptional customer service while maintaining a friendly and clean store atmosphere; Communicate current promotions while completing transactions in a timely manner; Merchandise the store by following corporate schematics, creating visually appealing product displays, and ensuring proper signage.
Fred Meyer Sales Associate June-December 2008 Replenish merchandise for Health and Beauty Aids department while enhancing every customer’s shopping experience; Modify price tags in the department as well as in the impulse sections; Assist management in designing seasonal displays as well as other promotional materials; Salvage damaged products and order those that are in low-supply.
education
organizations
Western Washington University Bachelor of Arts: Buisness Administration (Marketing); Bachelor of Arts: Spanish Bellingham, WA - GPA: 3.5 Academic Programs International Study Abroad Program - Granada, Spain (January-May 2010) Big Brothers Big Sisters of America Child Sponsor (September 2006-June 2007)
skills
hobbies references
Spanish, Statistical Package for the Social Sciences (SPSS), customer relationship management, organization, group communication, problem solving, Google Analytics, critical thinking, strategic planning, marketing segmentation and analysis, market research, consumer behavior, social media marketing Traveling, oil painting, drawing, new cuisines, soccer, tennis, movie nights, spanish, blogging Available upon request