Margo Helliwell's Spring 2007 Trend Report

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Spring 07 Trend Report

Fashion Trend: Pop Culture

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Spring 07


Spring 07 Trend Report

Fashion Trend: Pop Culture Applies to every category:

A strong 80’s influence with a casual edge! • • • • •

Body-conscious silhouettes Bright colors grounded by black and white Strong graphic and geometric prints Stripes continue to be a trend Patent leather accessories & shoes

Designer Influence: Marc by Marc, street fashion Sources: -

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WGSN Nylon Lucky Bazaar

Spring 07


Spring 07 Trend Report

Accessories: Pop Culture • • • • •

Nostalgic 80’s references Double wrap skinny belts Bright candy colored accessories Fruit prints are major Hair goodies

Sources:

- Style.com - WGSN - Internet

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Spring 07


Spring 07 Trend Report

Runway Looks: Pop Culture

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Spring 07


Spring 07 Trend Report

Fashion Trend: Age of Innocents

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Spring 07


Spring 07 Trend Report

Fashion Trend: Age of Innocents Applies to every category: • • • • • •

Pointelle sweaters layered over girly dresses Anchor dainty white with weighty wood Florals are key in ditsy or oversize scale Eyelet is important as a fabrication Rolled hem shorts continue to be strong Crochet and lace trims

Designer Influence: Chloe & Miu Miu Sources: - WWD - Bazaar - Lucky

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Spring 07


Spring 07 Trend Report

Accessories: Age of Innocents • • • • • •

Dainty necklaces in semi precious stones Gold charm jewelry Woven belts Waist cinchers Update the printed tote w/wooden handle Floral prints and rope details

Sources: - Nylon - WGSN

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Spring 07


Spring 07 Trend Report

Runway Looks: Age of Innocents

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Spring 07


Spring 07 Trend Report

Key Category: Shorts Shorts continue as a major statement in fashion! • • • •

Banded bottoms Bloomers Tie front styles Loose and cuffed

Sources: - WGSN - Bazaar

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Spring 07


Spring 07 Trend Report

Key Category: Skirts • • • •

Gauze pull-on minis are an easy sell in solids or prints Fuller skirts have pleated details Oversize florals on a tiered mini Adjustable drawstring hems

Sources:

- WGSN - Style.com

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Spring 07


Spring 07 Trend Report

Key Category: Dresses The dress is a new versatile piece in her wardrobe! • • • •

Belted styles look refreshing Vintage details on sundresses A-line eyelet shirtdresses Re-colored eyelet

Sources:

- British Vogue - WGSN

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Spring 07


Spring 07 Trend Report

Key Category: Dresses • • • •

Kimono sleeves with contrasting trims Oversize floral prints Belted and tiered knit dresses Bra-friendly straps on a knit dress

Sources: - WGSN

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Spring 07


Spring 07 Trend Report

Key Category: Woven Tops Woven tops continue as a major trend! • • • •

Key styles have ruffle trims and bib fronts Eyelet and embroiderie are the main focus Baby doll styles in voile or lawn fabrics Dainty florals and liberty prints dominate

Sources:

- Vogue - WGSN - Internet

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Spring 07


Spring 07 Trend Report

Key Category: Outerwear • • • •

Cropped sailor jackets Double button styles Cropped sleeves Updating the trench in prints and colors

Sources: - WGSN

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Spring 07


Spring 07 Trend Report

Key Category: Pants • • • •

The skinny silhouette Striped and cuffed Longer length bermudas Rolled hem styles

Sources: - Bazaar - WGSN

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Spring 07


Spring 07 Trend Report

Key Category: Sweaters • • • • •

Delicate pointelle knits Exaggerated necklines Crochet knits Draped front sweaters Kimono wrap styles

Sources:

- WGSN - Internet - Lucky

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Spring 07


Spring 07 Trend Report

Fashion Cut & Sew: Short Sleeves • • • • •

Lightweight fluid tops Draped sleeves Knotted side ties The polo updated in bold stripes and prints Drawstring effects and tie front details on tunic tops

Sources:

- WGSN - Internet

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Spring 07


Spring 07 Trend Report

Fashion Cut & Sew: Tanks • • • • •

Layered tank styles in jersey fabrics Button trims Empire waist details Baby dolls continue Flounce hems

Sources: - WGSN

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Spring 07


Spring 07 Trend Report

Fashion Knits • • • • •

Tank style sweatshirts Contrast print pockets Drawstring details Blouson sleeves are very feminine Deep v-neck tunics

Sources: - WGSN

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Spring 07


Spring 07 Trend Report

Fashion Knits

Evolving Knit Dressing as a Category: • • • • •

Dresses layered over leotards Bodysuits are an easy layering piece and look new again Leggings made to look like skinny jeans Banded bottom details Knit skirts to layer over legwear

Sources: - WGSN - WWD

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Spring 07


Spring 07 Trend Report

Knits: Screens 80’S Graphics are Young and Happy!

Sources: - WGSN - Ebay

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Spring 07


Spring 07 Trend Report

Print Development: Fruit Cocktail

Sources:

- Ellegirl - WGSN - Internet

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Spring 07


Spring 07 Trend Report

Swim • • •

Bandeau tops have a retro appeal Straps and cinching Baby doll styles in swimwear

Sources:

- WGSN - Internet

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Spring 07


Spring 07 Trend Report

Swim • • •

Belted bottoms Sash and tie details Ruffle skirts in varying lengths

Sources:

- WGSN - Internet

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Spring 07


Spring 07 Trend Report

Swim • • • •

The one piece is anything but basic Cut-out details Belted waists Print mixing is a major trend

Sources:

- Ellegirl - WGSN - Internet

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Spring 07


Spring 07 Trend Report

Denim: Shorts • • • •

Cuffed shorts are looser Tie front details Pocket treatments Tab closures

Sources:

- WGSN - Internet

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Spring 07


Spring 07 Trend Report

Denim: Skirts • • • •

Pleated details Pocket seaming Pencil skirts continue Flounce hems and bubble skirts

Sources: - WGSN

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Spring 07


Spring 07 Trend Report

Denim: Cropped Styles • • • • •

Clean darks and mid shades of blue Cropped styles are increasingly important A narrower leg shape prevails Slim-fitting styles imitate skinny jeans Cuffed and overall styles are loose fitting

Sources:

- WGSN - Internet

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Spring 07


Spring 07 Trend Report

Denim: Details • • • •

Denim remains clean and streamlined Minimal details like pintucking and stitch interest Retro bright blue is a new wash Colored denim in paler washes and pastel tints

Sources:

- WGSN - Internet

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Spring 07


Spring 07 Trend Report

Footwear: Wood Bottoms & Wedges • • • • •

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Chunky wood platforms High heeled clog styles Wedges get sassy in prints Patent leather and bows Fun “logo” type prints

Spring 07


Spring 07 Trend Report

Footwear: Sandals & Flats • • • • •

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Braided flats Rope accents Woven leather Peep toes Updated ballet flat

Spring 07


Spring 07 Trend Report

Footwear: Sneakers • • • •

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Skimmers in fun stripes Silly graphics Contrast colors and prints in slip-on styles Bright colors on retro sneaks

Spring 07


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