ART & DESIGN MOVEMENTS

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ART & DESIGN MOVEMENTS by Barbara Merino


Exploring the history of design ‌.


“THE DESIGN�, as we know it, took off at the end of the XIX century, when the industrialization made possible the production in series of domestic articles. Often there was a predominant style that defines an era. Most styles would be developed in one country and gradually implemented in others.


Arts & crafts 1850 - 1915

"DESIGNER IS IN ESSENCE, AN ARTIST” George Nelson Industrial designer


ARTS & CRAFTS

“have nothing in your house, that you do not know to be useful, or believe to be beautiful�

This movement began in the late nineteenth century in the United Kingdom when writers such as John Ruskin and William Morris rejected machine-made objects and mass production, as they were considered vulgar and often of low quality. Traditional crafts, the use of local materials and the integrity of the way of doing things were promoted.While some fine artists were involved in

William Morris

the Arts and Crafts Movement, most examples of the style can be found in areas such as architecture and decorative arts. The latter includes things such as ceramics, stained glass, textile arts, wallpaper, William Morris

An abundant use of wood Art-glass lighting Functional Furniture Exposed joinery Colors from nature Ancient Celtic art inspiration

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furniture, and household goods.

William Morris Christopher Dresser

Stickley Brothers Sofa. About 1900

Gustav Stickley William de Morgan Charles Robin Ashbee Charles Voysey Letter toast Rack by Christopher Dresser

Thonet

Islamic art inspiration Handmade work Chair n. 14 by Thonet, 1890

Ceramics by William de Morgan, 1890


ARTS & CRAFTS

Arts & Crafts interior style


ARTS & CRAFTS


Aestheticism 1860 - 1900

“ART FOR ART’S SAKE” Aestheticism motto


AESTHETICISM

This movement emerged in Great Britain in the 1870s as a reaction to the cold and poor quality of the contemporary Victorian design. Based on the idea that beauty was the most important element in life, writers, artists and designers sought to create works that were admired simply for their beauty rather than any narrative or moral function. Aestheticism embraced not only the "high" arts, but also ceramics, metalwork, fashion, furniture-making, and interior design.

Aestheticism is a search after the signs of the beautiful. It is the science of the beautiful through which men seek the correlation of the arts. It is the search after the secret of life.

The initial impact of aestheticism was felt especially in Great

Oscar Wilde

Britain, but the desire to raise a daily objects into artwork

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movements and style, such as Arts & Crafts and Art Nouveau.

Premium on quality craftsmanship Exploring color, shapes, and composition in the pursuit of beauty

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through its quality craftsmanship influenced in other

Oscar Wilde Dante Gabriel Rossetti William Morris James Whistler Peacock plate, Arts & Crafts. About 1889

Peacocks and sunflowers as a favorite motifs Characterized by subdued colors, geometric designs, and simplified linear forms

Mixed styles from all over the world. Persian, Japanese or Egyptian motifs Morris & Company carpet, 1884


Art nouveau 1880 - 1910 “Our roots are at the bottom of the forests: on the banks of the springs and among the mosses”. Emile Gallé


ART NOUVEAU Art Nouveau was an artistic movement which peaked in

This style would receive different names "Jugendstil" in

popularity between 1890 and 1905 which was practiced in the

Germany, and "Secession" in Austria. Although

fields of art, architecture and applied art. It is a French term

interrupted by the IWW, Art Nouveau caused a profound

meaning "new art" and is characterized by organic and plant

impact, and the rectilinear work of the German designers

motifs as well as other highly stylized forms. The organic forms

exerted a great influence on the later modern style.

often took the form of sudden violent curves which were often

“To each time its art. To art its freedom� Secession motto

referenced by the term whiplash. Its short success was a reaction against the late 19th century academic art and was replaced by the

Hector Guimard

development of 20th century modernist styles. The main focuses of art nouveau were Brussels and Paris. In

Louis Majorelle

symmetrical, based on straight lines, and with a graphic sense of

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light and shadow.

Female figures Asymmetry influenced by Japanese Art and Rococo The whiplash curve as a characteristic linear motif The glassmakers added metal oxides to their designs, and the cameo effect become popular They endeavored to recreate with precision the striking shapes and the ethereal beauty of plants and insects, especially in furniture, glass and jewelry Influenced by the vast amounts of Japanese art and Arts & Crafts ideals

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Germany and Austria, Art Nouveau was more geometric and

Charles Rennie Mackintosh Alphonse Mucha Clement Massier Antonio Gaudi Joseph Maria Olbrich Louis Comfort Tiffany

The Zodiac Maiden by Alphonse Mucha

Rene Lalique Herman Obrist Nancy School WMF

Rene Lalique Bracelets


ART NOUVEAU

Elizabetes 10 B building, Riga, 1905


ART NOUVEAU

Vase by Clement Massier, (France), about 1904.

Lamp by Louis Comfort Tiffany, about 1896 (USA). WMF Mantel Clock 1910 (Germany)

Mushroom Glass Lamp after Émile Gallé "Les Coprins” about 1925, (Austria).

Paris Underground by Hector Guimard, about 1905.

A covered jar with support by Joseph Maria Olbrich, 1901 (Germany).

Batlló House by Antonio Gaud;i, Barcelona (Spain), about 1905.

A Charles Rennie Mackintosh Hill House High Back Chair (Glasgow), about 1902.

Chair by Louis Majorelle (France), about 1900.

Hoffmann Side Chair Designed by Josef Hoffmann(Germany), about 1925.


Modernism 1910 - 1940

“less is more" LUDWIG MIES VAN DER ROHE


MODERNISM After the First World War, the most avant-garde European design tried to break with the styles of the previous era. The new focus was on simple forms, smooth surfaces, and clear interiors, and it dispensed almost entirely with ornamentation, based on the idea that the shape of an object should depend on its function.. It was a

De Stijl: The principle they shared involved reducing an object to its essence, using only white, black and primary colors, and a simple geometry of lines and planes without intersections.

reaction against the decorative excesses of Art Nouveau, partly because of the feeling that the era of machines represented that

Bauhaus: Its philosophy was that the shape of an object is

deserved a much more modern style of design.

determined by its function. Its designers created striking objects,

Therefore, objects that could be standardized in order to meet the

from elegant table services to lamps, combining a functional

needs of ordinary people were preferred, and ornamentation was

aesthetic and an excellent handmade appearance.

considered an obstacle to industrial production. Modern designers explored the use of new materials such as plywood and steel pipe. From the exhibition of the work of

De Stijl

designers and architects of this movement in the Museum of the

Bauhaus

denominate the movement "INTERNATIONAL STYLE", due to

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its worldwide diffusion.

The use of new materials: laminated wood and steel pipe Abstract graphics Geometric forms Solid forms and primary colors Minimalist stye Pure glass without ornaments Looking for functionality

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MOMA of New York in 1932, both critics and designers began to

Marcel Breuer

Red and blue chair by Gerrit Thomas Rietveld 1917. De Stijl Movement. (The Netherlands)

Le Corbusier Ludwig Mies Van der Rohe Frank Lloyd Wright Charlotte Perriand Kazimir Severinovich Malievich Eileen Gray Peter Behrens Walter Gropius Alvar Aalto

Bauhaus School Building by Walter Gropius. 1925. Weimar.


MODERNISM

Villa Savoye interior Poissy (France) by Le Corbusier, 1929


MODERNISM

Dynamic suprematis by Kazimir Severinovich Malevich 1915 Russia

Penguin cover by Edward Young 1935 UK

Kaixer Luxus table lamp by Christian Dell, Bauhaus 1931 Germany

AEG fan by Peter Behrens 1907 Germany

Barcelona’s chair by Ludwig Mies Van der Rohe- 1928 (Germany) Bauhaus

Adjustable E-1027 table by Eileen Gray 1927 Scotland

Wassily chair by Marcel Breuer, 1925 (Germany)

Peter Behrens for AEG, Electric Tea Kettle, Berlin, 1909

Savoy vase by Alvar Aalto 1937 Finland

Armchair n. 37 by Alvar Aalto 1930 Finland

Indochine chair by Charlotte Perriand, 1943 Paris (France)

Robie 1 Chair by Frank Lloyd Wright 1914 (USA)


art deco 1919 - 1940

“Pleasure was the color of the time" Harold Clurman (Theater director)


ART DECO Between the decades of 1920 and 1930. designers left behind the

Aerodynamic Style: Style characterized by soft rounded profiles

sinuous curves of Art Nouveau and developed a new angular,

and decorative bands that suggest movement. The design followed

geometric and modern decorative style. Many of its pioneers were

the steps of the industry and the fast means of transport of the

French or worked in Paris, where the Exposition Internationale

moment: trains, airplanes, transatlantic and automobiles, such as

des Arts Decoratifs et Industriels Modernes was held in 1925.

the famous Ford Lincoln-Zephyr.

This show promoted a new style and encouraged designers from

Early 1930'S Kem Weber "Zephyr" Desk Clock. Aerodynamic style. USA

all over the world to interpret it in their own way. From here arose the Art Deco that would last until the outbreak of World War II. Its designers borrowed motifs from diverse cultures: such as Egyptian, Aztec or classical antiquity, but they used it in a modern way and, sometimes combined with geometrical forms typical of cubist or abstract painting. This style marked all aspects of the life of its time, injecting a mixture of glamor and modernity into the design of any space or object.

Geometric and abstract rays arose as a representation of the sunshine

Jacques Emile Ruhlman

Influences of other cultures such as African Art or images from Egyptian tombs

Clarice Cliff

Female figures often dancing or practicing sports The designers of fabrics and posters moved the rhythm and tempo of jazz to geometric patterns Female figures often dancing or practicing sports Cubist influences and daring colors Luxury materials

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Ford Lincoln Zephyr 1936 Aerodynamic style. USA

Georg Jensen ErtĂŠ Cassandre Jean Puiforcat Bloch armchair by Emile Ruhlman, 1923, France


ART DECO

Chrysler Building New York (USA), by William Van Allen ,1930


ART DECO

François-Emile Decorchemont vase, 1930

Montecarlo poster by Roger Broders 1930

Chemin De Fer Du Nord by Cassandre, 1928

Conical Sugar sifter by Clarice Cliff, 1935

Club Chair & Ottoman Circa 1930’s Donald Deskey Style

Enamel rainbow scarab buckle, 1925

Constellation clock by Jean Puiforcat, 1932

Two candlesticks with grape motif By Georg Jensen, 1935

Etat Cabinet by Jacques Emile Ruhlman, 1925

French Art Deco Lamp Nude Holding a Globe by Max Le Verrier, 1930


Constructivism 1910 - 1930 “TRUTH TO MATERIALS" Constructivism motto


movement to flourish in Russia in the 20th century. It evolved just as the Bolsheviks came to power in the October Revolution of 1917, and initially it acted as a lightning rod for the hopes and ideas of many of the most advanced Russian artists who supported the revolution's goals. It borrowed ideas from Cubism, Suprematism and Futurism, but at its heart was an entirely new approach to making objects, one which sought to abolish the traditional artistic concern with composition, and replace it with ‘construction.'

Focus on construction: analysis of the materials and forms of art, Desire to express the experience of modern life. New form of art more appropriate to the democratic and modernizing goals of the Russian Revolution. Furniture are simple, function oriented and designed in standard curvilinear pattern

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Constructivism was the last and most influential modern art

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CONSTRUCTIVISM

El Lissitzky Aleksandr Rodchenko The Stenberg Brothers Vladimir Tatlin Kasimir Malevich

Books (Please)! In All Branches of Knowledge, by Alexander Rodchenko, 1924.

Model for the 3rd International Tower, (1919-1920) by Vladimir Tatlin Beat the Whites with the Red Wedge, El Lissitzky, 1919.

Beat the Whites with the Red Wedge, El Lissitzky, 1919.

Constructivist Chair in Birch Plywood, 1970


Mid-century modernism 1940 - 1959

“MORE FOR LESS" RICHARD BUCKMINSTER FULLER


MID-CENTURY MODERNISM In the mid-twentieth century, and especially after the Second World War, the design underwent a subtle change. The architects and designers moved away from the simple, angular style of the 1920s and 1930s and turned to a softer version of the modern style. The furniture, the ceramics, the glass, the articles of house, and the fabrics were more decorative than those of the previous period. This change was due above all to the urgent need for reconstruction after the war. The design would be the fundamental tool when it comes to improving living standards, creating cozy homes and raising spirits. Technological advances prompted the creation of new materials.. At this time, the Scandinavian designers had great influence throughout the Western world and, many companies were created

Tupperware advert 1960.

Clean lines with more organic aesthetics

Robin Day

Exuberant colors. Muted colors were considered outdated

Charles and Ray Eames

Designers were inspired by the landscape that surrounded them New abstract and vivid patterns animated fabrics and household items Scientific influences such as atomic structures Plastic became increasingly popular as a material of kitchen utensils, lighting devices, appliances as well as furniture Glass objects acquired more daring colors and shapes (i.e Murano pieces)

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in order to offer mass products more affordable.

Eero Saarinen Arne Jacobsen Peter Rams Lucienne Day

"Everything is sculpture. I believe that any material, any unobstructed idea that arises in space is a sculpture." Isamu Noguchi

Isamu Noguchi Robert Welch

Sculpture floor lamp by Isamu Noguchi, 1950.


MID-CENTURY MODERNISM

Ray & Charles Eames House, 1949. L.A (USA)


MID-CENTURY MODERNISM

The polypropylene chair by Robin Day 1960.

Eames chair DSW by Ray & Charles Eames, 1948.

Tulip chair by Eero Saarinen, 1956.

Swam chair by Arne Jacobsen, 1958.

RT 20 Radio by Dieter Rams 1961. Oriana toast rack by Robert Welch 1959.

Eames® lounge chair & ottoman by Ray & Charles Eames. 1956.

Anzolo Fuga Exceptional Hand Blown Glass Vase with Glass Fragments, 1958-1968

Flotilla, furnishing fabric, Lucienne Day, 1952, England. Palisade, furnishing fabric, Lucienne Day, 1953, England.

Noguchi® Table by Isamu Noguchi, 1948.

Jacobsen Table Lamp by IArbe Jacobsen, 1961.


Scandinavian 1935 - Present “Maximun style with minimum display" STYLE MOTTO


century was the work of Swedish, Norwegian, Finnish and Danish companies and designers, who with their natural woods, their soft colors and their curved silhouettes, softened the harsh lines of the modern style of the 1930s. Although it arose already before the Second World War, the Scandinavian style was released in the mid-1950s, with the Lunning Award for Nordic designers and the Scandinavian Way of Living, an exhibition that toured North America between 1954 and 1957.

Arne Jacobsen

Minimalism, following principles of Modernism and Bauhaus It makes the most out of limited resources

It makes the most out of limited resources

Strong relationship between nature and design elements Natural and delicate colors

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One of the most important influences in the design of the mid-20th

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SCANDINAVIAN

Borge Morgensen Verner Panton Poul Kjærholm Hans J. Vegner Finn Juhl

“The important thing is to express the personality of the material - not time” Poul Kjærholm

Poul Kjærholm furniture. Modern Museum N.Y and Albert Museum London.

Domus chair byIlmari Tapiovaara Artek, 1946.

Finn Juhl interior, Copenhagen (Denmark)


late Modernism Pop Art Space Age

1960 - 1979

“The industry should be culture" ETTORE SOTTSASS (Architect and Designer)


LATE MODERNISM During the 1960s and 1970s, the design became more

POP ART (1958-1972):Pop Art was a visual art movement

SPACE AGE (1960-1979): The exploration of space and the

sculptural, colorful and bold, and incorporated a touch of

that emerged during the mid 1950s. A sign of the times, the

popularity of movies and science fiction novels drove a trend

humor. After the war, the 1960s, it was a period of economic

style focused on mass production, celebrity and the expanding

towards futuristic design. Many designers were no longer

stability and relative prosperity. There was a great social

industries of advertising, TV, radio and print media – shaping a

inspired by art, but by science. Technology offered seemingly

change, which led to a Boom in the market of cheap

new cultural identity in the field of art and design.

endless possibilities and modeled the modern world, from

domestic furniture and utensils, which aroused a great

Characterized by brash, bold, colorful and humorous artwork,

turntables to bus shelters, and high-speed trains.

variety of designs and new products. It was the first time

Pop Art incorporated many design elements, including

that youth, a fashion fan, had purchasing power, and the

different styles of painting, sculpture, collage and street art.

design was democratized and began to follow, to a large extent, the dictates of the culture of the street. In London, from the swing of the 1960s to the punk of the 1970s, album people and reflected their rebellion against traditional values. The fun and ironic, flashy and often plastic products or other synthetic materials, meant a break with the past. Both the designers and the manufacturers adopted an

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eclectic theme rather than adhering to a unique style.

Plastic injection molded product. Flower power prints Playful forms Vivid and contrasted colors splashed from the furniture to the posters, passing through the fabrics Innovative furniture, exaggerating size and proportions Everyday products for the office and home were designed with the same rigor as other less ordinary products New uses of materials such as reinforced cement in architecture

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covers, movie posters and advertising addressed young

Herman Miller Habitat

“everyone needs a fantasy" Andy Warhol

Vitra Chile Castiglioni Flos Kartell Kenneth Grange Knoll Andy Warhol Roy Lichtenstein Richard Hamilton Heart Cone chair, La Marie Chair and Panton Chair. Vitra & Kartell products.


LATE MODERNISM

JASPER MORRISON’S INSTALLATION AT THE VITRAHAUS. Weil am Rhein (Germany).


LATE MODERNISM

HM82b armchair for Hitch Mylius by Kenneth Grange

Sofá Marshmallow, 1956 for VITRA By George Nelson

1960'S Sputnik Lamp Space Age

Prismatic table for Vitra, 1957 by Isamu Noguchi

Side Chair, 1972 by Gehry Wiggle

Snoopy lamp for Flos, 1967 by Achille Castiglioni TWA Terminal N.Y (USA) Designed by Eero Saarinen - 1955 - 1958

Executive chair for Herman Miller, 1958 by Ray & Charles Eames.

Platner Dining Table, 1962 by Warren Platner for Knoll®

Componibili Smile for Kartell by Anna Castelli Ferrieri

Joe sofa, 1971 by Jonathan de Pas & Paolo Lomazzi


Minimalism 1967 - 1978

"simplicity is the ultimate sophistication" LEONARDO DA VINCI


MINIMALISM Minimalism emerged in New York in the 1960s, becoming an important American artistic movement. A direct reaction against abstract expressionism, the minimalist artists put aside the ornate symbolism to concentrate on the materials. These young artists often worked with industrial materials, such as concrete and steel, drawing attention to their physical forms and properties instead of focusing on emotion. They geometric and elegant work was not based on elaborate metaphors for interpretation, thus rejecting the traditional values of the fine arts. Instead, minimalist artists often forced viewers to contemplate how physical objects influenced their reactions by reflecting on principles such as weight, light and height. In addition to Japanese culture, the minimalist architecture also has its origins in the De Stijl and Bauhaus movements of the twenties. The use of De Stijl's abstraction and simplicity, as well

Paul Sofa by Vincent Van Duysen, 1990

as Bauhaus's interest in the use of industrial materials and the reduction of forms, are essential characteristics of minimalist

Basic shapes and straight, clean lines All comes down to its simplest, most necessary elements Environmental friendly objects Spaces are serene and uncluttered, but not cold and sterile Black and white and natural tones predominate Prints are avoided and textures are played The most used materials are leathers and metals

A.G. Fronzoni

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architecture.

Peter Wigglesworth Ronald Knol Vincent van Duysen Luke Wong

The A.G. Fronzoni ’64 Series,1964 by Angiolo Giuseppe Fronzoni


Postmodernism & contemporary 1979 - Present

“LESS IS BORING" ROBERT VENTURI Architect


POSTMODERNISM & CONTEMPORARY Postmodernism was a movement in the field of architecture and design that emerged in the 1970s and reached its leniency in 1980. It rejected the simplicity and purity of the previous modern style and gave itself to variety, complexity and contradiction. It was a response to the economic growth and optimism of the 1980s. The anti-modern attitude soon influenced in the design of daily objects. Italian groups, such as Memphis or Studio Alchimia, reinterpreted traditional designs with vibrant tones. The theatricality of the pieces that were designed attracted the attention of the design world and began to occupy the pages of magazines such as Domus, of international distribution..

Covers of the most influential groups of the time (70s), and Domus as a most influential architecture and design journal (since 1928).

Although postmodernism, with its thought that "everything goes" was a reaction against the idea that the form should be subordinated to the function, its influence also became evident in the work of industrial engineers and designers, such as James Dyson and Jonathan Ive, chief designer of Apple. The economic crisis of 1987 marked the end of the culture of excess that had prevailed in the 1980s. After almost 15 years of postmodernism, with its eclectic and sumptuous style, it turned to a simpler and cleaner design. And as the designers recovered the modern spirit, colors, patterns and striking ornaments were gradually replaced by glass, and transparent

Alessi Corkscrew - Anna G by Alessandro Mendini, 1980

Unusual forms

Ettore Sottsass

Inspired by the past and with an irony touch

Marc Newson

They deliberately avoided the symmetry in the use of form, structure, materials and color Contrasting and intense colors to enhance the visual impact of the pieces or highlight their mechanism Many designers create products with recycled or energy efficient elements Experimental objects that defied gravity, and others that tried to imitate less accessible textures and materials

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An American Studio Glass Vase, James Nowak (b. 1956)

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plastics, wood and wicker.

Ron Arad Ikea Orrefors Muji Philippe Starck Thomas Heatherwick


POSTMODERNISM & CONTEMPORARY

Restaurant Le Kong, Paris by Philippe Starck, 2003


POSTMODERNISM & CONTEMPORARY

"It is possible that a table must have four legs in order to be functional, but no one can tell me that all four legs have to be the same�. ETTORE SOTTSASS

Louis Ghost Chair by Philippe Starck, 2002

Spun Seat by Thomas Heatherwick for Magis, 2002.

3 Skin Soft Chair by Ron Arad for Moroso

Memphis Group - Ettore Sottsass Coffee Table, 1980

Ingeborg Lundin Vase for Orrefors, 1963

Wall lamp BY Ingo Maurer Lucellino NT, 1990

A Lockheed Lounge by Marc Newson 1963

Muji high back reclined sofa



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"THE INDUSTRY, ROLLING LIKE A RIVER WHO RUNS TOWARDS HER DESTINATION, BRINGS US THE NEW TOOLS”. LE CORBUSIER


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