Mauritius
TRAVEL GUIDE 2020
MEDIA PACK
Mauritius TRAVEL GUIDE 2020
Inspiring
more travel
The Mauritius Travel Guide 2020 is a high-quality and stylish publication designed to inspire both the UK’s travel trade and consumers to book more of Mauritius! The publishers of Selling Travel magazine, the UK’s number one travel trade monthly, is working closely with the Mauritius Tourism Promotion Authority (MTPA) to convert interest in travelling to Mauritius into actual holiday bookings.
Lisa Merrigan Advertising Manager, Selling Travel lisa.merrigan@bmipublishing.co.uk 44 (0) 20 8649 7233
TARGETED TRADE AND CONSUMER DISTRIBUTION
THE UK MARKET The UK is a major overseas target market for those working in the Mauritius tourism industry: around 140,000 British tourists visit the destination each year.
Lisa Merrigan Advertising Manager, Selling Travel lisa.merrigan@bmipublishing.co.uk 44 (0) 20 8649 7233
IN PRINT
ONLINE
TRADE: 14,057 copies distributed with Selling Travel magazine (4.8 readers per copy). Its readers are UK travel professionals – that is, travel agents, independents, homeworkers, online agencies, tour operator reservation and contracting departments and top Mauritius sellers. It is also distributed by the MTPA via its sales packs, mailings, industry events and other activities.
TRADE: Read online at sellingtravel. co.uk. It is also sent digitally to 19,000 Selling Travel subscribers
CONSUMERS: To those interested in travel to Mauritius. Distributed by MTPA at travel shows and exhibitions throughout the UK.
The guide is promoted extensively via Selling Travel’s social media channels including Twitter, Facebook and Instagram.
CONSUMERS: Readers can enjoy the absolute best reading experience possible — regardless of device or platform accessing the Mauritius Travel Guide via ISSU.com, the ISSU App or Google Play.
SOCIAL
IN PARTNERSHIP WITH... MTPA THE MAURITIUS TOURISM PROMOTION AUTHORITY THE MAURITIUS TOURISM PROMOTION AUTHORITY (MTPA) is delighted to work on this guide in association with Selling Travel, the UK’s leading monthly travel trade publication, and is pleased to support the 2020 edition of it’s popular guide to Mauritius for the UK travel trade and UK consumers. Selling Travel is a strong supporter of Mauritius and plays a key role in educating, informing and updating travel agents on the vast array of opportunities for those planning trips to our fascinating country. Selling Travel’s highly informative annual guide is a substantial reference source and selling tool for any travel agent looking to boost their business to Mauritius, a country that has long been a favourite of UK travellers. The guide will also include information on MTPA and our activities in the UK by directing readers to our website for further information.
Tim Henshall Managing Director, Kamageo on behalf of Mauritius Tourism UK
Lisa Merrigan Advertising Manager, Selling Travel lisa.merrigan@bmipublishing.co.uk 44 (0) 20 8649 7233
COMPREHENSIVE AND INSPIRATIONAL CONTENT Fifty years after it became an independent nation, Mauritius is one of the world’s leading tourism hotspots. This glossy publication will provide a comprehensive overview of the reasons why from being gifted with a beautiful natural landscape of wind-sculpted mountains and miles of palm-fringed beaches to its numerous luxury hotels and family-friendly activities and adventures.
Lisa Merrigan Advertising Manager, Selling Travel lisa.merrigan@bmipublishing.co.uk 44 (0) 20 8649 7233
The topics covered in the guide will include: • Welcome to Mauritius • What’s New • The Island and Where to Stay • Getting Around • Soft Adventure • Weddings & Honeymoons
• Golf • Spas and Wellness • Green Mauritius • Top ten reasons to visit • Culture & Cuisine • Family-Friendly Holidays • General Information • Tour Operators
ADVERTISING
RATES
Activity Ensure your product gets the attention of key travel trade professionals and consumers interested in travelling to details Mauritius.
Packages can be created to suit all budgets and can include: • Sponsored editorial • Display advertising with a wide range of sizes and options • Advertorials with a wide range of styles and options
Size
Early Bird Rate £*
Standard
Double-page spread
£5,000
£6,125
Full page
£2,850
£3,425
1/2 page**
£1,650 £2,065
1/4 page**
£910 £1,135
1/8 page**
£500 £625
Tour operator panel
£330
Cover positions
£2,995
£415 £3,330
Inside front cover & Outside back cover
DEADLINES
* For bookings made by Friday 1 November, 2019 ** Upright pages only EARLY BIRD Friday 1 November, 2019
FINAL BOOKING Friday 1 November,
Lisa Merrigan Advertising Manager, Selling Travel lisa.merrigan@bmipublishing.co.uk 44 (0) 20 8649 7233
2019
ARTWORK Friday 1 November, 2019
DIMENSIONS For a full list of specifications or any other production information contact: production@bmipublishing.co.uk or call Clare Hunter on +44 (0) 20 8649 7233.
Mauritius TRAVEL GUIDE 2020
CONTACT DETAILS ADVERTISING MANAGER
EDITORIAL DIRECTOR
EDITOR
LISA MERRIGAN
STEVE HARTRIDGE
LAURA GELDER
lisa.merrigan@sellingtravel.co.uk
steve.hartridge@sellingtravel.co.uk
laura.gelder@sellingtravel.co.uk
+44(0) 8649 7233
+44(0) 8649 7233
+44(0) 8649 7233
Selling Travel is published by BMI Publishing Limited Suffolk House, George Street, Croydon, Surrey, CR9 1SR, UK. T: 020 8649 7233